Measuring Newspapers Readership In Israel
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Measuring Newspapers Readership In Israel
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Author : Michael Perry
language : en
Publisher:
Release Date : 1973
Measuring Newspapers Readership In Israel written by Michael Perry and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1973 with categories.
Israel In Comparative Perspective
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Author : Michael N. Barnett
language : en
Publisher: State University of New York Press
Release Date : 2012-02-01
Israel In Comparative Perspective written by Michael N. Barnett and has been published by State University of New York Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-02-01 with History categories.
Because Israel is unique in many dimensions, many social scientists consider it a historical peculiarity. Neither East nor West, developed nor undeveloped, capitalist nor socialist, Third World nor First World, Israel has little in common with other countries and their historical experiences. This book of original essays challenges the image of Israeli uniqueness and the status of the Israeli case and at the same time corrects some common misperceptions about the comparative method in general and case selection in particular. At the same time, it compares Israeli and Arab experiences and addresses critical issues in Middle Eastern studies. To challenge the image of Israeli uniqueness, the authors situate Israel's history in comparative context; employ macrohistorical concepts both to reexamine the Israeli case and to build bridges between Israel and other historical experiences; and use the Israeli case to reconsider existing social science theories. [Articles by Michael Barnett, Yehezkal Dror, Rebecca Kook, Ian Lustick, Joel Migdal, Gershon Shafir, Gabriel Sheffer, Shibley Telhami, and Mark Tessler and Ina Warriner] Israel in Comparative Perspective demonstrates how our understanding of the region can be enriched by using models and theories developed in other regions to reexamine Israeli history.
Journal Of The Market Research Society
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Author : Market Research Society
language : en
Publisher:
Release Date : 1976
Journal Of The Market Research Society written by Market Research Society and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1976 with Marketing research categories.
The Arab Public Sphere In Israel
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Author : Amal Jamal
language : en
Publisher: Indiana University Press
Release Date : 2009-10-16
The Arab Public Sphere In Israel written by Amal Jamal and has been published by Indiana University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-10-16 with Political Science categories.
In this pathbreaking study, Amal Jamal analyzes the consumption of media by Arab citizens of Israel as a type of communicative behavior and a form of political action. Drawing on extensive public opinion survey data, he describes perceptions and use of media ranging from Arabic Israeli newspapers to satellite television broadcasts from throughout the Middle East. By participating in this semi-autonomous Arab public sphere, the average Arab citizen can connect with a wider Arab world beyond the boundaries of the Israeli state. Jamal shows how media aid the community's ability to resist the state's domination, protect its Palestinian national identity, and promote its civic status.
Measuring Readership
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Author : John T. Guthrie
language : en
Publisher:
Release Date : 1984
Measuring Readership written by John T. Guthrie and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1984 with Readership surveys categories.
The International Encyclopedia Of Media Effects 4 Volume Set
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Author : Patrick Rössler
language : en
Publisher: John Wiley & Sons
Release Date : 2017-03-06
The International Encyclopedia Of Media Effects 4 Volume Set written by Patrick Rössler and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-06 with Social Science categories.
The International Encyclopedia of Media Effects presents a comprehensive collection of the most up-to-date research on the uses and impacts of media throughout the world. Provides the definitive resource on the most recent findings of media effects research Covers all aspects of the uses and impact of media, utilizing empirical, psychological, and critical research approaches to the field Features over 200 entries contributed by leading international scholars in their associated fields Offers invaluable insights to for students, scholars and professionals studying and working in related fields, and will stimulate new scholarship in emerging fields such as the Internet, Social Media and Mobile Communication Part of The Wiley Blackwell-ICA International Encyclopedias of Communication series, published in conjunction with the International Communication Association. Online version available at Wiley Online Library.
Global Guide To Media Communications
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Author : John A. Lent
language : en
Publisher: De Gruyter Saur
Release Date : 1987
Global Guide To Media Communications written by John A. Lent and has been published by De Gruyter Saur this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987 with Language Arts & Disciplines categories.
The Influentials
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Author : Gabriel Weimann
language : en
Publisher: SUNY Press
Release Date : 1994-01-01
The Influentials written by Gabriel Weimann and has been published by SUNY Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994-01-01 with Social Science categories.
Although opinion leadership has been the subject of numerous studies, in areas ranging from politics to fashion and in many societies and cultures, The Influentials represents the first systematic analysis of the concept. It offers a multidisciplinary presentation of the definitions, typologies, methods, and findings of opinion leadership, from its early formulation, through the emergence of the first empirical evidence, to the most recent research. Weimann examines opinion leadership and personal influence in a number of areas, including marketing, public opinion and elections, education, fashion, science, agriculture, and health care. He also examines the growing criticism of the model based on theoretical and empirical weaknesses of the original concept and evaluates for the first time modifications that have emerged, including a new measure (the PS Scale) and its testing and application. The final chapters for the first time link opinion leadership with the important theoretical and research tradition of agenda setting.
Germany And Israel
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Author : George Lavy
language : en
Publisher: Routledge
Release Date : 2014-01-14
Germany And Israel written by George Lavy and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-14 with Political Science categories.
In 1952, the Federal Republic of West Germany concluded a treaty with Israel whereby the Germans had to pay three billion Deutschmarks in compensation for the Holocaust. However, the Israelis felt that Germany owed Israel a moral as well as a financial debt, and thus expected further aid and protection. Although Germany made several concessions in favour of the Jewish State, particularly in the domain of armament, as Germany's political status increased, its national interest gradually took priority over that of Israel. This book examines the grounds which motivated Germany to grant aid to Israel and the change in their relations as the German economy flourished and gained influence in world affairs.
Measuring Your Media Profile
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Author : Dermot H. McKeone
language : en
Publisher: Gower Publishing, Ltd.
Release Date : 1995
Measuring Your Media Profile written by Dermot H. McKeone and has been published by Gower Publishing, Ltd. this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Business & Economics categories.
Dermot McKeone's book shows how, with the aid of today's powerful technology, the impact an organization makes in the media can be monitored and evaluated - against the competition if necessary. Using examples and case studies of high profile companies, he describes the various methods available for analysing media coverage (both printed and broadcast) and discusses the costs and benefits involved. He explains how to identify target audiences and choose appropriate messages, demonstrating how media coverage translates into corporate image in the marketplace. Analysing and evaluating media coverage, argues Mr McKeone, should be part of a systematic corporate communications programme, and it is this strategic perspective that makes his book so valuable.