Media Programming
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Media Programming
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Author : David Wise
language : en
Publisher: DIANE Publishing
Release Date : 2010-08
Media Programming written by David Wise and has been published by DIANE Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-08 with Business & Economics categories.
The media industry plays a vital role in informing and entertaining the public. Media ownership and the availability of diverse programming have been a long-standing concern of Congress. Despite numerous programming choices in TV and radio available to the public, independently produced programming ¿ that is, programming not affiliated with broadcast networks or cable operators ¿ has decreased through the years. This report discusses: (1) the extent to which the sources of TV programming have changed over the last decade; (2) the factors industry stakeholders identified as affecting the availability of independent TV programming; and (3) the factors industry stakeholders identified as influencing programming decisions in radio. Illus.
The Art Of Media Programming
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Author : Pasquale De Marco
language : en
Publisher: Pasquale De Marco
Release Date : 2025-07-10
The Art Of Media Programming written by Pasquale De Marco and has been published by Pasquale De Marco this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-07-10 with Computers categories.
The Art of Media Programming is a comprehensive guide to the principles and practices of media programming. It covers all aspects of media programming, from the basics to the advanced, and provides readers with the knowledge and skills they need to succeed in this dynamic and ever-changing industry. The book begins by introducing the basic concepts of media programming, including the different types of media, the benefits of media programming, and the common mistakes to avoid. It then goes on to cover the steps involved in creating a media program, from developing a concept to promoting and evaluating the program. The book also includes chapters on the art of programming for radio, television, and the Internet. These chapters provide readers with the specific knowledge and skills they need to succeed in each of these media. In addition to the practical aspects of media programming, the book also covers the importance of market research, the future of media programming, and the ethical issues that media programmers face. These chapters provide readers with a well-rounded understanding of the media programming industry and the challenges and opportunities that it presents. Whether you are a student, a professional, or simply someone who is interested in learning more about media programming, The Art of Media Programming is the perfect book for you. It is written in a clear and concise style and is packed with valuable information. With its comprehensive coverage of the topic, The Art of Media Programming is the definitive guide to media programming. It is a must-read for anyone who wants to succeed in this dynamic and ever-changing industry. If you like this book, write a review!
Media Ownership
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Author : United States. Congress. Senate. Committee on Commerce, Science, and Transportation
language : en
Publisher:
Release Date : 2013
Media Ownership written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Communication and traffic categories.
Media Programming
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Author : Susan Tyler Eastman
language : en
Publisher: Wadsworth Publishing Company
Release Date : 2012-03-01
Media Programming written by Susan Tyler Eastman and has been published by Wadsworth Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-03-01 with Cable television categories.
Current, relevant, and student-friendly, MEDIA PROGRAMMING, 9E, International Edition delivers the most accurate coverage of the techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text covers all aspects of media programming for broadcast and cable television, radio, and the Internet with clear illustrations and examples to which you can relate. It offers in-depth coverage of emerging trends, including multiplatform strategies, cross-media, new media, high definition media, new programming strategies, and wireless and pay-per-view media. It explains how programs (units of content) are selected (or not selected), arranged, evaluated and promoted with the need to consider pressures from technology, financing, regulations, policies, and marketing. Covering the latest trends and issues in the industry, MEDIA PROGRAMMING, 9E, International Edition includes practical examples, insight from noted industry authorities, a useful website, and an expanded glossary to reflect the latest trade jargon and practices.
Media Messages
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Author : Linda Holtzman
language : en
Publisher: Routledge
Release Date : 2014-12-18
Media Messages written by Linda Holtzman and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-18 with Social Science categories.
The new edition of this widely adopted book reveals how the popular media contribute to widespread myths and misunderstanding about cultural diversity. While focused on the impact of television, feature film, and popular music, the authors reach far beyond media to explore how our understanding, values, and beliefs about race, class, gender and sexual orientation are constructed. They analyze how personal histories, combined with the collective history of oppression and liberation, contribute to stereotypes and misinformation, as well as how personal engagement with media can impact prospects for individual and social freedom. Along with updated media examples, expanded theories and analysis, this edition explores even more deeply the coverage of race in two chapters, discusses more broadly how men and boys are depicted in the media and socialized, and how class issues have become even more visible since the Great Recession of the 21st century and the Occupy movements. Special activities and exercises are provided in the book and an online Instructor's Manual is available to adopters.
Global Entertainment Media
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Author : Anne Cooper-Chen
language : en
Publisher: Routledge
Release Date : 2006-04-21
Global Entertainment Media written by Anne Cooper-Chen and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-04-21 with Language Arts & Disciplines categories.
Global Entertainment Media offers a unique perspective on entertainment media worldwide. As one of the first comprehensive books to address entertainment mass media worldwide, it addresses students as TV watchers and takes them to new places, both geographically and intellectually. Editor Anne Cooper-Chen has gathered an international group of scholars to explore such concepts as psychology, gratifications, and effects of media entertainment and its relation to national cultures, as well as to discuss the business of international TV trade by transnational media corporations. In this volume, experts discuss the content, audiences, and cultural and legal aspects of their respective countries, all of which are major TV markets. The country-specific chapters draw on the individual insights, expertise, and currency of 10 resident authors. Contributions represent every hemisphere of the globe, offering detailed examinations of media entertainment in United Kingdom, Germany, Egypt, Nigeria, South Africa, India, Japan, China, Brazil, and Mexico. The two concluding chapters provide cross-national case studies that look at familiar TV experiences--The Olympics and the "Who Wants to Be a Millionaire" show--in global and novel ways. Global Entertainment Media is intended for students in international media, comparative media, cross-cultural communication, and television studies, and it also has much to offer scholars and researchers in entertainment media.
Media Programming
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Author : Susan Tyler Eastman
language : en
Publisher: Wadsworth Publishing Company
Release Date : 2008-01-01
Media Programming written by Susan Tyler Eastman and has been published by Wadsworth Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-01-01 with Broadcasting categories.
This book is primarily about television and radio and it focuses on entertainment and informational programs coming to viewers as pre-produced units of content. -Pref. [This book] provides students with ... information on the techniques and strategies used in the programming industry. [This] text covers all aspects of media programming for broadcast and cable television, radio, and the Internet ... The authors explore how programs (units of content) are selected (or not selected), how programs are arranged in schedules of various kinds, how programs are evaluated by the industry, and how they are promoted to audiences and advertisers. The book also delves into the limits of media programming arising from technology, regulations, policies, and marketing needs, as well as how things like human attention spans, lifestyle patterns and economics determine the availability and arrangement of media entertainment content. -http://www.wadsworth.com.
Remapping Cold War Media
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Author : Alice Lovejoy
language : en
Publisher: Indiana University Press
Release Date : 2022-06-21
Remapping Cold War Media written by Alice Lovejoy and has been published by Indiana University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-06-21 with History categories.
Why were Hollywood producers eager to film on the other side of the Iron Curtain? How did Western computer games become popular in socialist Czechoslovakia's youth paramilitary clubs? What did Finnish commercial television hope to gain from broadcasting Soviet drama? Cold War media cultures are typically remembered in terms of an East-West binary, emphasizing conflict and propaganda. Remapping Cold War Media, however, offers a different perspective on the period, illuminating the extensive connections between media industries and cultures in Europe's Cold War East and their counterparts in the West and Global South. These connections were forged by pragmatic, technological, economic, political, and aesthetic forces; they had multiple, at times conflicting, functions and meanings. And they helped shape the ways in which media circulates today—from film festivals, to satellite networks, to coproductions. Considering film, literature, radio, photography, computer games, and television, Remapping Cold War Media offers a transnational history of postwar media that spans Eastern and Western Europe, the Nordic countries, Cuba, the United States, and beyond. Contributors draw on extensive archival research to reveal how media traveled across geopolitical boundaries; the processes of translation, interpretation, and reception on which these travels depended; and the significance of media form, content, industries, and infrastructures then and now.
Creating A Digital Home Entertainment System With Windows Media Center
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Author : Michael The Green Button
language : en
Publisher: Pearson Education
Release Date : 2006-04-21
Creating A Digital Home Entertainment System With Windows Media Center written by Michael The Green Button and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-04-21 with Computers categories.
Even though the Windows Media Center interface is simple to operate, not all activities are intuitive or easy to implement. You may need help determining which type of Media Center PC to buy, or with connecting and configuring the Media Center PC in your home theater system. Creating a Digital Home Entertainment System with Windows Media Center book brings the experience and expertise of The Green Button (the premiere Media Center website) and author Michael Miller to help you plan, use, and troubleshoot your new Media Center PCs and get the most out of Windows Media Center Edition.
Electronic Media Programming
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Author : Raymond L. Carroll
language : en
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
Release Date : 1993
Electronic Media Programming written by Raymond L. Carroll and has been published by McGraw-Hill Humanities, Social Sciences & World Languages this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Language Arts & Disciplines categories.
This text focuses on strategies for programming small market, local stations (rather than the major networks), and it explores the wide range of choices and options available to the programmer. The authors include discussions of both radio and television in each chapter, and aim to make the instruction immediately applicable to real business programming considerations. Electronic Media Programming highlights important economic issues, emphasizing and exploring effective marketing research and audience analysis in making programming decisions.