Electronic Media Programming
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Electronic Media
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Author : Norman J. Medoff
language : en
Publisher: Taylor & Francis
Release Date : 2013-03-20
Electronic Media written by Norman J. Medoff and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-20 with Language Arts & Disciplines categories.
Electronic Media connects the traditional world of broadcasting with the contemporary universe of digital electronic media. It provides a synopsis of the beginnings of electronic media in broadcasting, and the subsequent advancements into digital media. Underlying the structure of the book is a "See It Then, See It Now, See It Later approach that focuses on how past innovations lay the groundwork for changing trends in technology, providing the opportunity and demand for change in both broadcasting and digital media. FYI and Zoom-In boxes point to further information, tying together the immediate and long-ranging issues surrounding electronic media. Career Tracks feature the experiences of industry experts and share tips in how to approach this challenging industry. Check out the companion website at http://www.routledge.com/cw/medoff-9780240812564/ for materials for both students and instructors.
Electronic Media Programming
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Author : Raymond L. Carroll
language : en
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
Release Date : 1993
Electronic Media Programming written by Raymond L. Carroll and has been published by McGraw-Hill Humanities, Social Sciences & World Languages this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Language Arts & Disciplines categories.
This text focuses on strategies for programming small market, local stations (rather than the major networks), and it explores the wide range of choices and options available to the programmer. The authors include discussions of both radio and television in each chapter, and aim to make the instruction immediately applicable to real business programming considerations. Electronic Media Programming highlights important economic issues, emphasizing and exploring effective marketing research and audience analysis in making programming decisions.
Programming For Tv Radio The Internet
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Author : Lynne Gross
language : en
Publisher: Taylor & Francis
Release Date : 2012-11-12
Programming For Tv Radio The Internet written by Lynne Gross and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-12 with Performing Arts categories.
Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to an audience and what qualities are tied to success, outside forces that influence programming, strategies for launching new programs or saving old ones. Includes real-life examples taken from the authors' experiences, and 250+ illustrations!
Electronic Media Criticism
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Author : Peter B. Orlik
language : en
Publisher: Routledge
Release Date : 2008-11-19
Electronic Media Criticism written by Peter B. Orlik and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-11-19 with History categories.
Electronic Media Criticism introduces readers to a variety of critical approaches to audio and video discourse on radio, television and the Internet. The book applies key aesthetic, sociological, philosophical, psychological, structural and economic principles to arrive at a comprehensive evaluation of both programming and advertising content. It includes numerous critiques to illustrate the ways in which critical expression can be structured, providing readers with feasible and flexible tools for focused and rational analysis of electronic media product as well as enhanced understanding of the role and essential ingredients of criticism itself. These insights range from the perceptions of Plato and Aristotle to the research that motivates twenty-first century marketing and advertising.
Broadcasting And Electronic Media
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Author : Abani Malik
language : en
Publisher: Educohack Press
Release Date : 2025-01-03
Broadcasting And Electronic Media written by Abani Malik and has been published by Educohack Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-01-03 with Social Science categories.
The illustrations in this book are created by “Team Educohack”. "Broadcasting and Electronic Media: A Modern Guide" delves into the essential study of mass communications, radio, television, popular culture, journalism, and emerging electronic media platforms in the 21st century. We explore the growth and development of electronic and broadcasting media from its earliest days to the present. This book is designed for both beginners and veterans looking to expand their knowledge. It provides a comprehensive introduction to media studies, highlighting how media influences our surroundings and the processes behind broadcasting and media production. We emphasize the role of new technologies in publishing accurate news quickly and efficiently. Readers will learn fundamental concepts and benefit from real-life case studies that enhance understanding. Written in accessible language, this book is perfect for those aspiring to become professionals in the field. Through practice and continuous learning, we aim to equip readers with the skills needed to excel in broadcasting and electronic media.
Electronic Media Management Revised
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Author : Peter Pringle
language : en
Publisher: Taylor & Francis
Release Date : 2013-06-26
Electronic Media Management Revised written by Peter Pringle and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-26 with Language Arts & Disciplines categories.
The fifth edition of a classic text features important updates that reflect the enormous changes that have taken place in recent years - the Internet as an important information transmission format that is here to stay and convergence among media. This edition features thorough discussions on the Internet and convergence, as well as reflects the latest information on broadcast and cable regulations and policies. It also includes a fresh batch of case studies, and study questions. As in previous editions, this book also covers management theory, audience analysis, broadcast promotion, and marketing.
Selling Electronic Media
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Author : Ed Shane
language : en
Publisher: Gulf Professional Publishing
Release Date : 1999
Selling Electronic Media written by Ed Shane and has been published by Gulf Professional Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Business & Economics categories.
First Published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.
Electronic Media Law And Regulation
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Author : Kenneth C. Creech
language : en
Publisher: Routledge
Release Date : 2013-07-24
Electronic Media Law And Regulation written by Kenneth C. Creech and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-24 with Law categories.
Electronic Media Law and Regulation is a case-based law text that provides students with direct access to case law as well as the context in which to understand its meaning and impact. The text overviews the major legal and regulatory issues facing broadcasting, cable, and developing media in today's industry. Presenting information from major cases, rules, regulations, and legal documents in a concise and readable form, this book helps current and prospective media professsionals understand the complex realm of law and regulation. Students will learn how to avoid common legal pitfalls and anticipate situations that may have potential legal consequences. This sixth edition provides annotated cases with margin notes, and new chapters address such timely issues as media ownership, freedom of information, entertainment rights, and cyber law.
The Electronic Media And The Transformation Of Law
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Author : M. Ethan Katsh
language : en
Publisher:
Release Date : 1989
The Electronic Media And The Transformation Of Law written by M. Ethan Katsh and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Law categories.
This is the first book to explore the broad influence of computers and television on the evolution of the US legal process.
An Introduction To Digital Media
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Author : Tony Feldman
language : en
Publisher: Routledge
Release Date : 2003-09-02
An Introduction To Digital Media written by Tony Feldman and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-09-02 with Computers categories.
Addresses the fundamental questions about digital media and its potential use in our everyday lives. The world of 'off-line' media, CD-ROMs and broadcast media are examined as well as the dramatic explosion of 'on-line' services.