Memes And The Future Of Pop Culture
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Memes And The Future Of Pop Culture
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Author : Marcel Danesi
language : en
Publisher: BRILL
Release Date : 2019-02-11
Memes And The Future Of Pop Culture written by Marcel Danesi and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-11 with Social Science categories.
Pop culture may be on the verge of disappearing because of the advent of meme culture as a major platform for the delivery of trends in the arts.
Memes In Digital Culture
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Author : Limor Shifman
language : en
Publisher: MIT Press
Release Date : 2013-10-04
Memes In Digital Culture written by Limor Shifman and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-04 with Computers categories.
Taking “Gangnam Style” seriously: what Internet memes can tell us about digital culture. In December 2012, the exuberant video “Gangnam Style” became the first YouTube clip to be viewed more than one billion times. Thousands of its viewers responded by creating and posting their own variations of the video—“Mitt Romney Style,” “NASA Johnson Style,” “Egyptian Style,” and many others. “Gangnam Style” (and its attendant parodies, imitations, and derivations) is one of the most famous examples of an Internet meme: a piece of digital content that spreads quickly around the web in various iterations and becomes a shared cultural experience. In this book, Limor Shifman investigates Internet memes and what they tell us about digital culture. Shifman discusses a series of well-known Internet memes—including “Leave Britney Alone,” the pepper-spraying cop, LOLCats, Scumbag Steve, and Occupy Wall Street's “We Are the 99 Percent.” She offers a novel definition of Internet memes: digital content units with common characteristics, created with awareness of each other, and circulated, imitated, and transformed via the Internet by many users. She differentiates memes from virals; analyzes what makes memes and virals successful; describes popular meme genres; discusses memes as new modes of political participation in democratic and nondemocratic regimes; and examines memes as agents of globalization. Memes, Shifman argues, encapsulate some of the most fundamental aspects of the Internet in general and of the participatory Web 2.0 culture in particular. Internet memes may be entertaining, but in this book Limor Shifman makes a compelling argument for taking them seriously.
The Discursive Power Of Memes In Digital Culture
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Author : Bradley E. Wiggins
language : en
Publisher: Routledge
Release Date : 2019-02-25
The Discursive Power Of Memes In Digital Culture written by Bradley E. Wiggins and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-25 with Social Science categories.
Shared, posted, tweeted, commented upon, and discussed online as well as off-line, internet memes represent a new genre of online communication, and an understanding of their production, dissemination, and implications in the real world enables an improved ability to navigate digital culture. This book explores cases of cultural, economic, and political critique levied by the purposeful production and consumption of internet memes. Often images, animated GIFs, or videos are remixed in such a way to incorporate intertextual references, quite frequently to popular culture, alongside a joke or critique of some aspect of the human experience. Ideology, semiotics, and intertextuality coalesce in the book’s argument that internet memes represent a new form of meaning-making, and the rapidity by which they are produced and spread underscores their importance.
Memes To Movements
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Author : An Xiao Mina
language : en
Publisher: Beacon Press
Release Date : 2019-01-08
Memes To Movements written by An Xiao Mina and has been published by Beacon Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-08 with Political Science categories.
A global exploration of internet memes as agents of pop culture, politics, protest, and propaganda on- and offline, and how they will save or destroy us all. Memes are the street art of the social web. Using social media–driven movements as her guide, technologist and digital media scholar An Xiao Mina unpacks the mechanics of memes and how they operate to reinforce, amplify, and shape today’s politics. She finds that the “silly” stuff of meme culture—the photo remixes, the selfies, the YouTube songs, and the pun-tastic hashtags—are fundamentally intertwined with how we find and affirm one another, direct attention to human rights and social justice issues, build narratives, and make culture. Mina finds parallels, for example, between a photo of Black Lives Matter protestors in Ferguson, Missouri, raising their hands in a gesture of resistance and one from eight thousand miles away, in Hong Kong, of Umbrella Movement activists raising yellow umbrellas as they fight for voting rights. She shows how a viral video of then presidential nominee Donald Trump laid the groundwork for pink pussyhats, a meme come to life as the widely recognized symbol for the international Women’s March. Crucially, Mina reveals how, in parts of the world where public dissent is downright dangerous, memes can belie contentious political opinions that would incur drastic consequences if expressed outright. Activists in China evade censorship by critiquing their government with grass mud horse pictures online. Meanwhile, governments and hate groups are also beginning to utilize memes to spread propaganda, xenophobia, and misinformation. Botnets and state-sponsored agents spread them to confuse and distract internet communities. On the long, winding road from innocuous cat photos, internet memes have become a central practice for political contention and civic engagement. Memes to Movements unveils the transformative power of memes, for better and for worse. At a time when our movements are growing more complex and open-ended—when governments are learning to wield the internet as effectively as protestors—Mina brings a fresh and sharply innovative take to the media discourse.
Post Memes
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Author : Daniel Bristow
language : en
Publisher: punctum books
Release Date : 2019
Post Memes written by Daniel Bristow and has been published by punctum books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Art categories.
Art-form, send-up, farce, ironic disarticulation, pastiche, propaganda, trololololol, mode of critique, mode of production, means of politicisation, even of subjectivation - memes are the inner currency of the internet's circulatory system. Independent of any one set value, memes are famously the mode of conveyance for the alt-right, the irony left, and the apoliticos alike, and they are impervious to many economic valuations: the attempts made in co-opting their discourse in advertising and big business have made little headway, and have usually been derailed by retaliative meming. POST MEMES: SEIZING THE MEMES OF PRODUCTION takes advantage of the meme's subversive adaptability and ripeness for a focused, in-depth study. Pulling together the interrogative forces of a raft of thinkers at the forefront of tech theory and media dissection, this collection of essays paves a way to articulating the semiotic fabric of the early 21st century's most prevalent means of content posting, and aims at the very seizing of the memes of production for the imagining and creation of new political horizons. With contributions from Scott and McKenzie Wark, Patricia Reed, Jay Owens, Thomas Hobson and Kaajal Modi, Dominic Pettman, Bogna M. Konior, and Eric Wilson, among others, this essay volume offers the freshest approaches available in the field of memes studies and inaugurates a new kind of writing about the newest manifestations of the written online. The book aims to become the go-to resource for all students and scholars of memes, and will be of the utmost interest to anyone interested in the internet's most viral phenomenon. ABOUT THE EDITORS ALFIE BOWN is the author of several books including "The Playstation Dreamworld" (Polity, 2017) and "In the Event of Laughter: Psychoanalysis, Literature and Comedy" (Bloomsbury, 2018). He is also a journalist for the Guardian, the Paris Review, and other outlets. DAN BRISTOW is a recovering academic, a bookseller, and author of "Joyce and Lacan: Reading, Writing, and Psychoanalysis" (Routledge, 2016) and "2001: A Space Odyssey and Lacanian Psychoanalytic Theory" (Palgrave, 2017). He is also the co-creator with Alfie Bown of Everyday Analysis, now based at New Socialist magazine.
The World Made Meme
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Author : Ryan M. Milner
language : en
Publisher: MIT Press
Release Date : 2018-04-13
The World Made Meme written by Ryan M. Milner and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-13 with Computers categories.
How memetic media—aggregate texts that are collectively created, circulated, and transformed—become a part of public conversations that shape broader cultural debates. Internet memes—digital snippets that can make a joke, make a point, or make a connection—are now a lingua franca of online life. They are collectively created, circulated, and transformed by countless users across vast networks. Most of us have seen the cat playing the piano, Kanye interrupting, Kanye interrupting the cat playing the piano. In The World Made Meme, Ryan Milner argues that memes, and the memetic process, are shaping public conversation. It's hard to imagine a major pop cultural or political moment that doesn't generate a constellation of memetic texts. Memetic media, Milner writes, offer participation by reappropriation, balancing the familiar and the foreign as new iterations intertwine with established ideas. New commentary is crafted by the mediated circulation and transformation of old ideas. Through memetic media, small strands weave together big conversations. Milner considers the formal and social dimensions of memetic media, and outlines five basic logics that structure them: multimodality, reappropriation, resonance, collectivism, and spread. He examines how memetic media both empower and exclude during public conversations, exploring the potential for public voice despite everyday antagonisms. Milner argues that memetic media enable the participation of many voices even in the midst of persistent inequality. This new kind of participatory conversation, he contends, complicates the traditional culture industries. When age-old gatekeepers intertwine with new ways of sharing information, the relationship between collective participation and individual expression becomes ambivalent. For better or worse—and Milner offers examples of both—memetic media have changed the nature of public conversations.
Excursions To The Far Side Of The Mind
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Author : Howard Rheingold
language : en
Publisher: Stillpoint Digital Press
Release Date : 2012-04-21
Excursions To The Far Side Of The Mind written by Howard Rheingold and has been published by Stillpoint Digital Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-04-21 with Computers categories.
Renowned for exploring the social implications of modern technology, Howard Rheingold has been dubbed by MIT "the first citizen of the Internet." In this collection of funny, prescient, thought-provoking essays, originally published during the 1970s and 1980s, he offers a glimpse into the changes wrought during that explosive period. From the effects of the graphic user interface (GUI) not only on how we work but how we think, to "technarchist" movements that presaged both the hacker mentality and the anarchist idealism of Burning Man today, to a ground-floor view of the very earliest of what Rheingold was the first to dub virtual communities, his Excursions run the gamut from the silly to the profound. These essays remain fascinating, amusing, and relevant. "Most of my work in recent decades," Rheingold says, "has focused on the consequences of digital media and networked publics. Before the digital wave came along, I wrote about a more diverse range of subjects: What causes anger? What’s it like to be in a car crash? What’s insect sex like? Do invisible airborne chemicals affect behavior? Can we control our dreams? How will people get high in the future? Will money evolve into new forms? In the second decade of the twenty-first century, these short pieces re-present my explorations during my think about anything years to a wider public who may be familiar with my work on digital culture."
Can The Left Learn To Meme
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Author : Mike Watson
language : en
Publisher: John Hunt Publishing
Release Date : 2019-11-29
Can The Left Learn To Meme written by Mike Watson and has been published by John Hunt Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-29 with Philosophy categories.
Taking in an array of cultural references from the contemporary art world, to cat memes, Stranger Things, the Kardashian-Jenners, Mad Men, Run the Jewels, and video gaming, Can the Left Learn to Meme? argues that there is positivity in millennial-era cultural production. Utilising Adorno’s unswerving yet understated hope in spite of the odds, Mike Watson embraces the abstraction of the new media landscape as millennials refuse to surrender to cynicism, by out-weirding even the world at large. They pose a radical alternative to the right wing approach of Steve Bannon and the conservative psychology of Jordan Peterson. Here, the cultural elitism of the art world is contrasted with the anything-goes approach of millennial culture. The left avant-garde dream of an art-for-all is with us, though you won't find it in museums. It is time the left learned to meme, challenging conventions along the way.
The Routledge Companion To The Future Of Marketing
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Author : Luiz Moutinho
language : en
Publisher: Routledge
Release Date : 2014-01-10
The Routledge Companion To The Future Of Marketing written by Luiz Moutinho and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-10 with Business & Economics categories.
The Routledge Companion to the Future of Marketing provides the reader with a comprehensive and original set of visionary insights into the future of marketing. This prestigious collection aims to challenge the mindset of academics, moving their thinking processes from current thinking into new perspectives and advances in marketing knowledge. Selected Contents: Part 1: New Paradigms and Philosophical Insights Part 2: Contributions from other Scientific Fields Part 3: Reconnecting with Consumers and Markets Part 4: New Methodological Insights in Scholarly Research in the Field
The Playful Politics Of Memes
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Author : Mette Mortensen
language : en
Publisher: Taylor & Francis
Release Date : 2023-05-22
The Playful Politics Of Memes written by Mette Mortensen and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-22 with Humor categories.
Memes work as rhetorical weapons and discursive arguments in political conflicts. Across digital platforms, they confirm, contest and challenge political power and hierarchies. They simultaneously create social distortion, hostility, and a sense of community. Memes thus not only reflect norms but also work as a tool for negotiating them. At the same time, memes meld symbolic and cultural elements with technological functionalities, allowing for replicability and remixing. This book studies how memes disrupt and reimagine politics in humorous ways. Memes create a playful activity that follows a shared set of rules and gives a (shared) voice, which may generate togetherness and political identities but also increase polarization. As their template travels, memes continue to appropriate new political contexts and to (re)negotiate frontiers in the political. The chapters in this book allow us to chart the playful politics of memes and how they establish or push frontiers in various political, cultural, and platform-specific contexts. Taken together, memes can challenge and regenerate populism, carve out spaces for new identity formations, and create togetherness in situations of crises. They can also, however, lead to the normalization of racist discourses. This book will be of interest to researchers and advanced students of Media and Communication Studies, Information Studies, Politics, Sociology, and Cultural Studies. It was originally published as a special issue of the journal, Information, Communication & Society.