News Releases
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Preformulating The News
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Author : Geert Jacobs
language : en
Publisher: John Benjamins Publishing
Release Date : 1999-05-15
Preformulating The News written by Geert Jacobs and has been published by John Benjamins Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-05-15 with Language Arts & Disciplines categories.
Preformulating the News is a study of press releases and of how they anticipate the requirements of journalistic writing. Drawing from a large corpus (Dutch and English), it is argued that the genre’s peculiar audience-directedness can be related to a number of metapragmatic textual features and that this sheds light on the asymmetries of what can be termed the ‘newsmaking’ and ‘news management’ processes. In the first chapter the study of press releases is put in the context of institutional discourse and the details of a linguistic pragmatic research method are proposed. Chapter 2 looks at the complex receiver roles in press releases, which are characterized as indirectly targeted, i.e. ‘projected’, discourse. In chapters 3 to 6 a data analysis of the metapragmatics of press releases is presented: in particular, it is shown that self-reference, pseudo-quotation and explicit semi-performative play a ‘preformulating’ role in press releases. Chapter 7 offers a case study of the press releases that the American multinational Exxon issued in the wake of the 1989 Alaska oil spill. In the eighth and final chapter it is suggested that the study’s findings support a hegemonic view of the media. In analysing the much neglected genre of press releases, the book aims to contribute to the study of the language of the news. At the same time, it explores more general issues of participation and footing as well as reflexive language, including deixis, reported speech and performativity.
Writing Effective News Releases
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Author : Catherine V. McIntyre
language : en
Publisher: Piccadilly Books, Ltd.
Release Date : 1992
Writing Effective News Releases written by Catherine V. McIntyre and has been published by Piccadilly Books, Ltd. this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992 with Business & Economics categories.
Selected Speeches And News Releases
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Author : United States. Dept. of Agriculture. Office of Information
language : en
Publisher:
Release Date : 1985
Selected Speeches And News Releases written by United States. Dept. of Agriculture. Office of Information and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with Agriculture categories.
News Releases
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Author :
language : en
Publisher:
Release Date : 1975
News Releases written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1975 with Nuclear energy categories.
How To Generate Effective Press Releases For Social Networks
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Author : Brian Solis
language : en
Publisher: Pearson Education
Release Date : 2010-01-12
How To Generate Effective Press Releases For Social Networks written by Brian Solis and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-01-12 with Business & Economics categories.
This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats. Social media releases: what they are, what they aren’t, and how to make the most of them. PR’s latest “new shiny object” is the social media release (SMR). Originally introduced by Todd Defren in response to Tom Foremski’s call for the death of press releases, it represents a new socially rooted format that complements traditional and SEO news releases by combining news facts and social assets in one improved, easy-to-digest tool.
Selected Speeches And News Releases
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Author : United States. Department of Agriculture. Office of Public Affairs (1989- ).
language : en
Publisher:
Release Date : 1982
Selected Speeches And News Releases written by United States. Department of Agriculture. Office of Public Affairs (1989- ). and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1982 with Agriculture categories.
Special News Releases Relating To The Life And Time Of George Washington
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Author : United States George Washington Bicentennial Commission
language : en
Publisher:
Release Date : 1932
Special News Releases Relating To The Life And Time Of George Washington written by United States George Washington Bicentennial Commission and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1932 with categories.
How To Write News Releases That Sell
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Author : Gerene Reid
language : en
Publisher:
Release Date : 1977
How To Write News Releases That Sell written by Gerene Reid and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1977 with Journalism categories.
How To Write Perfect Press Releases
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Author : Steven Lewis
language : en
Publisher: Taleist
Release Date : 2012
How To Write Perfect Press Releases written by Steven Lewis and has been published by Taleist this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Business & Economics categories.
Today's journalists are struggling to cover more with fewer resources, which means there are great opportunities for those who can make a timely pitch in the right way. In this guide for first-time press release writers and PR professionals alike, Steven Lewis breaks down the press release transaction, showing you how to write a press release that will get attention. As a journalist for publications like the Financial Times and Esquire, Steven Lewis received thousands of press releases. As a consultant to global corporations, he has written press releases that led to media coverage around the world. How to Write Perfect Press Releases puts all that experience in your hands and shows you how to do the same.
How To Write Perfect Press Releases
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Author : Steven Lewis
language : en
Publisher:
Release Date : 2015-07-01
How To Write Perfect Press Releases written by Steven Lewis and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-07-01 with Business & Economics categories.
Today's journalists are struggling to cover more with fewer resources, which means there are great opportunities for those who can make a timely pitch in the right way. In this guide for first-time press release writers and public relations professionals alike, Steven Lewis breaks down the press release transaction, showing you how to write a press release that will get attention. As a journalist or publications like the "Financial Times" and "Esquire," Steven Lewis received thousands of press releases. As a consultant to global corporations, he has written press releases that led to media coverage around the world. "How to Write Perfect Press Releases" puts all that experience in your hands and shows you how to do the same.