On The Origin Of Products
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Labels Of Origin For Food
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Author : Elizabeth Barham
language : en
Publisher: CABI
Release Date : 2011
Labels Of Origin For Food written by Elizabeth Barham and has been published by CABI this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Technology & Engineering categories.
This book seeks to set geographical indications (GIs) in the context of the overall development of today's economies and societies as marked by globalization and the interaction of cultures that this entails. The book is divided into two parts. The first part (chapters 1-6) sets out the findings of a decade of research into GIs in Europe in the global context. The second part (chapters 7-10) is based on the existence of GIs as a sector in itself in the context of globalization. Included in the appendixes are GI case studies in Europe and maps of protected designations of origin and geographical indications (PDOs and PGIs). Also included are a glossary and a subject index.
The Origin Of Brands
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Author : Al Ries
language : en
Publisher: Harper Collins
Release Date : 2009-03-17
The Origin Of Brands written by Al Ries and has been published by Harper Collins this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-03-17 with Business & Economics categories.
What Charles Darwin did for biology, Al and Laura Ries do for branding. In their exciting new book, The Origin of Brands, the Rieses take Darwin's revolutionary idea of evolution and apply it to the branding process. What results is a new and strikingly effective strategy for creating innovative products, building a successful brand, and, in turn, achieving business success.Here, the Rieses explain how changing conditions in the marketplace create endless opportunities to build new brands and accumulate riches. But these opportunities cannot be found where most people and most companies look. That is, in the convergence of existing categories like television and the computer, the cellphone and the Internet. Instead, opportunity lies in the opposite direction—in divergence. By following Darwin's brilliant deduction that new species arise from divergence of an existing species, the Rieses outline an effective strategy for creating and taking to market an effective brand. In The Origin of Brands, you will learn how to: Divide and conquer Exploit divergence Use the theories of survival of the firstest and survival of the secondest Harness the power of pruning Using insightful studies of failed convergence products and engaging success stories of products that have achieved worldwide success through divergence, the Rieses have written the definitive book on branding. The Origin of Brands will show you in depth how to build a great brand and will lead you to success in the high-stakes world of branding.
Food People And Society
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Author : Lynn J. Frewer
language : en
Publisher: Springer Science & Business Media
Release Date : 2013-03-09
Food People And Society written by Lynn J. Frewer and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-09 with Technology & Engineering categories.
Food consumption is vital to human survival. Nevertheless, the exact determi nants of food perception, liking and food choice are still not fully understood. Food, People and Society tries to fill some of the gaps in our knowledge by stud ying these processes from multiple perspectives, each with their own emphasis. Some approaches focus mainly on the characteristics of food products eaten, some focus on the person who eats a particular food, whereas other approaches emphasize the psychological, economic or social context in which food con sumption takes place. By bringing together these different approaches in one book, we open the opportunity to integrate different perspectives and to facili tate comprehension of the complex processes that drive food choice behaviour. Food, People and Society is written for a wide audience, including students and academics interested in food perception and consumption, policy makers, health educators and nutritionists, food manufacturers and food marketers.
Rules Of Origin In International Trade
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Author : Stefano Inama
language : en
Publisher: Cambridge University Press
Release Date : 2009-02-23
Rules Of Origin In International Trade written by Stefano Inama and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-02-23 with Law categories.
This book discusses the different aspects of the rules of origin with a multidisciplinary perspective. It offered the first overview on the status of the negotiations of non-preferential rules of origin under the WTO agreement on rules of origin after more than ten years of negotiations and the possible implications for other WTO agreements. This book deals extensively with preferential rules of origin, analyzing the experience of the United States and the EU in developing the NAFTA and Pan-European rules of origin. It also compares and discusses the parallel experiences of the major southern regional trade agreements and the ASEAN–China free trade area, as well as Comesa and SADC in their negotiations of the European partnership agreements (EPAs) with the EU. It discusses the evolution of the different sets of rules of origin, the technical options for drafting them, a methodology for drafting product-specific examples, and the implications.
Product Country Images
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Author : Nicolas Papadopoulos
language : en
Publisher: Routledge
Release Date : 2014-05-01
Product Country Images written by Nicolas Papadopoulos and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-01 with Business & Economics categories.
This is the first-ever book about product and country images. It discusses the nature and role and influence of product-country images in international marketing strategy and consumer behavior. Thousands of companies use country identifiers as part of their international marketing strategy, and hundreds of researchers have studied the ways in which these identifiers influence behavior. As markets become more international, the more prominently the origin of products will figure in sellers' and buyers' decisions. The time is ripe for practitioners and academicians to delve into the insights offered in this seminal volume so as to better prepare for meeting the competitive challenges of the global marketplace. Product-Country Images is a wide-ranging and state-of-the-art book offering specific information and case studies to further understanding of the various aspects of this complex topic.
Safety Analysis Of Foods Of Animal Origin
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Author : Leo M.L. Nollet
language : en
Publisher: CRC Press
Release Date : 2016-04-19
Safety Analysis Of Foods Of Animal Origin written by Leo M.L. Nollet and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-19 with Technology & Engineering categories.
We cannot control how every chef, packer, and food handler might safeguard or compromise the purity of our food, but thanks to the tools developed through physics and nanotech and the scientific rigor of modern chemistry, food industry and government safety regulators should never need to plead ignorance when it comes to safety assurance. Compiled
On The Origin Of Species
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Author : Charles Darwin
language : en
Publisher: John Wiley & Sons
Release Date : 2019-12-16
On The Origin Of Species written by Charles Darwin and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-16 with Juvenile Nonfiction categories.
A new, deluxe hardcover edition of one of the most important scientific works ever written In December 1831, Charles Darwin boarded the HMS Beagle, accompanying her crew on a five-year journey that crossed the Atlantic Ocean to survey the coasts of South America. As the expedition’s geologist and naturalist, Darwin collected evidence from the Galapagos Islands and other locations which prompted him to speculate that species evolve over generations through a process of natural selection. In 1859, Darwin published On the Origin of Species, a work of scientific literature considered to be the foundation of evolutionary biology. His revolutionary work presented evidence from the Beagle expedition as well as from years of subsequent research and experimentation. Written for non-specialists, Darwin’s book gained widespread interest from the scientific community, religious leaders, politicians and the general public. The theory Darwin presented in his book quickly became the subject of heated debate and discussion. Now accepted by the scientific community, Darwin’s concepts of evolutionary adaptation via natural selection are central to modern evolutionary theory and form the foundation of modern life sciences. Perhaps the most transformative scientific volume ever published, this volume of the first edition of On the Origin of Species: Outlines Darwin’s ideas, scientific influences and the core of his theory Details natural selection and address possible objections to the theory Examines the fossil record and biogeography to support evolutionary adaptation Features a "Recapitulation and Conclusion" which reviews key concepts and considers the future relevance of Darwin’s theory On the Origin of Species: The Science Classic is an important addition to the bestselling Capstone Classics series edited by Tom Butler-Bowdon. It includes an insightful Introduction from leading Darwin scholar Dr John van Wyhe of the University of Singapore, which presents new research and an offers an original perspective on Darwin and his famous work. This high-quality, hardcover volume is a must-have for readers interested in science and scientific literature, particularly evolutionary theory and life sciences.
Handbook Of Research On Social Marketing And Its Influence On Animal Origin Food Product Consumption
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Author : Bogueva, Diana
language : en
Publisher: IGI Global
Release Date : 2018-03-02
Handbook Of Research On Social Marketing And Its Influence On Animal Origin Food Product Consumption written by Bogueva, Diana and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-02 with Business & Economics categories.
As marketing professionals look for more effective ways to promote their goods and services to customers, a thorough understanding of customer needs and the ability to predict a target audience’s reaction to advertising campaigns is essential. The Handbook of Research on Social Marketing and Its Influence on Animal Origin Food Product Consumption is a critical scholarly resource that examines the role of social marketing in understanding and changing behavior regarding the negative impacts of consuming animal-based foods. Featuring coverage on a broad range of topics, such as the psychology of meat consumption, food waste, and meat substitutes, this publication is geared towards academicians, students, and professionals seeking current research on social marketing interventions and the demarketing of meat.
Authenticity Of Foods Of Plant Origin
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Author : Konstantinos Kotsanopoulos
language : en
Publisher: CRC Press
Release Date : 2024-10-08
Authenticity Of Foods Of Plant Origin written by Konstantinos Kotsanopoulos and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-10-08 with House & Home categories.
The book reviews developments in the field of authenticity of foods of plant origin, examines concepts such as traceability, how they are applied to support claims, and legislative practices in some major economies. It offers an easy-to-follow reference to developments in techniques and methodologies used for detecting adulteration.
New Cannibal Markets
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Author : Collectif
language : en
Publisher: Éditions de la Maison des sciences de l’homme
Release Date : 2017-12-19
New Cannibal Markets written by Collectif and has been published by Éditions de la Maison des sciences de l’homme this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-19 with Social Science categories.
Thanks to recent progress in biotechnology, surrogacy, transplantation of organs and tissues, blood products or stem-cell and gamete banks are now widely used throughout the world. These techniques improve the health and well-being of some human beings using products or functions that come from the body of others. Growth in demand and absence of an appropriate international legal framework have led to the development of a lucrative global trade in which victims are often people living in insecure conditions who have no other ways to survive than to rent or sell part of their body. This growing market, in which parts of the human body are bought and sold with little respect for the human person, displays a kind of dehumanization that looks like a new form of slavery. This book is the result of a collective and multidisciplinary reflection organized by a group of international researchers working in the field of medicine and social sciences. It helps better understand how the emergence of new health industries may contribute to the development of a global medical tourism. It opens new avenues for reflection on technologies that are based on appropriation of parts of the body of others for health purposes, a type of practice that can be metaphorically compared to cannibalism. Are these the fi rst steps towards a proletariat of men- and women-objects considered as a reservoir of products of human origin needed to improve the health or well-being of the better-off? The book raises the issue of the uncontrolled use of medical advances that can sometimes reach the anticipations of dystopian literature and science fiction.