Packaging The Presidency
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Packaging The Presidency
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Author : Kathleen Hall Jamieson
language : en
Publisher: Oxford University Press
Release Date : 1996-06-20
Packaging The Presidency written by Kathleen Hall Jamieson and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996-06-20 with Political Science categories.
Packaging the Presidency, Third Edition, is now completely updated to offer the only comprehensive study of the history and effects of political advertising in the United States. Noted political critic Kathleen Hall Jamieson traces the development of presidential campaigning from early political songs and slogans through newsprint and radio, and up to the inevitable history of presidential campaigning on television from Eisenhower to Clinton. The book also covers important issues in the debate about political advertising by touching on the development of laws governing political advertising, as well as how such advertising reflects, and at the same time helps to create, the nature of the American political office. Finally, current public concerns about political advertising are addressed as Jamieson raises the topic of ads dealing mainly in images rather than issues, and of political aspirations becoming increasingly only for the rich, who can afford the enormous cost of television advertising.
Packaging Presidents Memorabilia From Campaigns Past
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Author :
language : en
Publisher: Hudson River Museum
Release Date : 1984
Packaging Presidents Memorabilia From Campaigns Past written by and has been published by Hudson River Museum this book supported file pdf, txt, epub, kindle and other format this book has been release on 1984 with Campaign paraphernalia categories.
Cyberwar
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Author : Kathleen Hall Jamieson
language : en
Publisher: Oxford University Press
Release Date : 2020-05-20
Cyberwar written by Kathleen Hall Jamieson and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-05-20 with Political Science categories.
The question of how Donald Trump won the 2016 election looms over his presidency. In particular, were the 78,000 voters who gave him an Electoral College victory affected by the Russian trolls and hackers? Trump has denied it. So has Vladimir Putin. Others cast the answer as unknowable. In Cyberwar, Kathleen Hall Jamieson marshals the troll posts, unique polling data, analyses of how the press used hacked content, and a synthesis of half a century of media effects literature to argue that, although not certain, it is probable that the Russians helped elect the 45th president of the United States. In the process, she asks: How extensive was the troll messaging? What characteristics of social media did the Russians exploit? Why did the mainstream press rush the hacked content into the citizenry's newsfeeds? Was Clinton telling the truth when she alleged that the debate moderators distorted what she said in the leaked speeches? Did the Russian influence extend beyond social media and news to alter the behavior of FBI director James Comey? After detailing the ways in which Russian efforts were abetted by the press, social media, candidates, party leaders, and a polarized public, Cyberwar closes with a warning: the country is ill-prepared to prevent a sequel. In this updated paperback edition, Jamieson covers the many new developments that have come to light since the original publication.
Polls Expectations And Elections
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Author : Richard Craig
language : en
Publisher: Lexington Books
Release Date : 2014-11-13
Polls Expectations And Elections written by Richard Craig and has been published by Lexington Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-11-13 with Social Science categories.
In modern American presidential campaigning, scholars and citizens have bemoaned the effects of electronic media on voters. Much has been written about the effects of television ads, media management, perceived bias, and other issues, yet one element of today’s media environment that most Americans would recognize has not been identified in the public mind: expectation setting. Journalists regularly tell audiences what actions candidates should take on the campaign trail, based solely on whether they’re leading or trailing in public opinion polls. Polls, Expectations, and Elections: TV News Making in U.S. Presidential Campaigns follows therise and proliferation of this phenomenon through a comprehensive content analysis of transcripts of CBS Evening News broadcasts during presidential election campaigns from 1968–2012. Richard Craig uses numerous examples from these transcripts to illustrate how television news has gone from simply reporting poll data to portraying it as nearly the only motivation for anything candidates do while campaigning. He argues that with the combination of heightened coverage of campaigns and the omnipresence of poll data, campaign coverage has largely become a day-to-day series of contests, with candidates portrayed as succeeding or failing each day to meet “expectations” of what the candidate at a given position in the polls should do on the campaign trail. Highlighting the change in news media and candidate coverage, Polls, Expectations, and Elections will appeal to scholars of media studies, political communication, and journalism.
Packaging Presidents
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Author : Rick Beard
language : en
Publisher:
Release Date : 2008
Packaging Presidents written by Rick Beard and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Campaign paraphernalia categories.
Communicating Ethically
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Author : William W. Neher
language : en
Publisher: Taylor & Francis
Release Date : 2017-02-03
Communicating Ethically written by William W. Neher and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-03 with Language Arts & Disciplines categories.
Communicating Ethically provides a broad introduction to the ethical nature of communication. Now in its second edition, the text has been revised to further address current issues, such as: evolving social media and digital platforms, growing cultural communication and discussion of diversity, and the ethics of public discourse. This book combines coverage of the major systems of ethical reasoning with applications, including case studies in each chapter, to investigate ethics within many fields in the communication discipline. Incorporating a simple framework for ethical reasoning allows the reader to develop their own understanding of the various criteria for making ethical judgments.
Electing The President 2012
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Author : Kathleen Hall Jamieson
language : en
Publisher: University of Pennsylvania Press
Release Date : 2013-10-09
Electing The President 2012 written by Kathleen Hall Jamieson and has been published by University of Pennsylvania Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-09 with Political Science categories.
President Barack Obama decisively won reelection to a second term, garnering the popular vote as well as 332 electoral votes to the challenger's 206, but the course of presidential campaigning never did run smooth. Despite a slowly rising stock market and falling unemployment rate, the economic recession provided the Romney campaign with rich opportunities for criticism of Obama's first term. Obama's team countered negative advertising with its own program to discredit Romney's platform, building on the microtargeting techniques from 2008. A surge in social media promotion and fact-checking changed the tenor of campaign reportage for better and for worse. On December 6, 2012, prominent members of President Obama's election staff (including David Axelrod, Joel Benenson, Stephanie Cutter, Anita Dunn, and Jim Margolis) met with notable members of the Romney campaign (including Eric Fehrnstrom, Kevin Madden, Beth Myers, Neil Newhouse, and Stuart Stevens) for a debriefing of this tumultuous election cycle. Each team made a formal presentation about how it prepared for and responded to the events of the election, describing the members' strategies and perceptions at different points of the campaign and interrogating the opposing party's team about its tactics. In this book, Kathleen Hall Jamieson provides an overview and an edited transcript of the all-day event, along with a timeline of election year milestones. A DVD featuring select video of the proceedings is included. Electing the President, 2012 offers a detailed look into the internal machinery of a presidential campaign and insight into the principles that drive outcomes in a democratic election.
Posters Propaganda And Persuasion In Election Campaigns Around The World And Through History
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Author : Steven A. Seidman
language : en
Publisher: Peter Lang
Release Date : 2008
Posters Propaganda And Persuasion In Election Campaigns Around The World And Through History written by Steven A. Seidman and has been published by Peter Lang this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Antiques & Collectibles categories.
How effective are election campaign posters? Providing a unique political history, this book traces the impact that these posters - as well as broadsides, banners, and billboards - have had around the world over the last two centuries. It focuses on the use of this campaign material in the United States, as well as in France, Great Britain, Germany, South Africa, Japan, Mexico, and many other countries. The book examines how posters evolved and discusses their changing role in the twentieth century and thereafter; how technology, education, legislation, artistic movements, advertising, and political systems effected changes in election posters and other campaign media, and how they were employed around the world. This comprehensive and original overview of this campaign material includes the first extensive review of the research literature on the topic. Posters, Propaganda, and Persuasion will be useful to scholars and students interested in communications, politics, history, advertising and marketing, art history, and graphic design.
Going Dirty
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Author : David Mark
language : en
Publisher: Rowman & Littlefield Publishers
Release Date : 2009-04-16
Going Dirty written by David Mark and has been published by Rowman & Littlefield Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-04-16 with Social Science categories.
Going Dirty is a history of negative campaigning in American politics and an examination of how candidates and political consultants have employed this often-controversial technique. The book includes case studies on notable races throughout the television era in which new negative campaign strategies were introduced, or existing tactics were refined and amplified upon. Strategies have included labeling opponents from non-traditional political backgrounds as dumb or lightweight, an approach that got upended when a veteran actor and rookie candidate named Ronald Reagan won the California governorship in 1966, setting him on a path to the White House. The negative tone of campaigns has also been ratcheted up dramatically since the terrorist attacks of September 11, 2001: Campaign commercials now routinely run pictures of international villains and suggest, sometimes overtly, at other times more subtly, that political opponents are less than resolute in prosecuting the war on terror. The book also outlines a series of races in which negative campaigning has backfired, because the charges were not credible or the candidate on the attack did not understand the political sentiments of the local electorate they were trying to persuade. The effect of newer technologies on negative campaigning is also examined, including blogs and Web video, in addition to tried and true methods like direct mail.
The Only Constant Is Change
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Author : Ben Epstein
language : en
Publisher: Oxford University Press
Release Date : 2018
The Only Constant Is Change written by Ben Epstein and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Political Science categories.
The overarching goals of political communication rarely change, yet political communication strategies have evolved a great deal over the course of American history. This book explores the technological, behavioral, and political forces that bring about disruptive and permanent changes in political communication. Covering over 300 years of political communication revolutions, Ben Epstein provides greater understanding of where we are currently in the recurringpolitical communication cycle, and where we might be headed.