Picture Your Business Strategy Transform Decisions With The Power Of Visuals
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Picture Your Business Strategy Transform Decisions With The Power Of Visuals
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Author : Christine Chopyak
language : en
Publisher: McGraw Hill Professional
Release Date : 2013-05-31
Picture Your Business Strategy Transform Decisions With The Power Of Visuals written by Christine Chopyak and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-31 with Business & Economics categories.
PICTURE THIS: A BOLD NEW BUSINESS STRATEGY DRAWN FROM TODAY'S HOTTEST VISUAL TRENDS Scientific studies have shown that looking at pictures, drawings, and other graphics engage both sides of the brain--opening the "mind's eye" and business systems to new possibilities we might not otherwise see. Frustrated by lackluster approaches to strategy, companies are combining illustrations and color with business strategy with phenomenal success. If you want to go beyond drawing on the back of a napkin, this book shows you how. Picture Your Business Strategy will help you master the principles of "strategic illustration," a proven system for visualizing ideas. Pictures and strategy come to life in the board, conference, or meeting room quickly, easily, and brilliantly. With just a few markers and paper, you can: Use pictures to restructure, reorganize, and rethink your business plan Draw lines between people, processes, and productivity Create new business possibilities through pictures and idea sharing Chart your progress with benchmarks and goal lines Create a project activity map that allows you and your team to see the big picture--and make it succeed Packed with clever drawing tips and simple templates to help you unlock your creativity, this inspiring book gives you everything you need to start bringing your big ideas to life. Developed by Christine Chopyak at Alchemy: The Art of Transforming Business, the book provides a fresh new business model for developing specific "seeable" actions that can be measured, tracked, and cascaded into other priority areas. There are so many practical, purposeful ways to use drawings in your everyday work environment, you'll wonder why you never did it before. Most important, you and your team will learn how to turn strategic illustrations into real-world results. Whether you're a boardroom doodler, corporate cartoonist, or Picasso for fun and profit, Picture Your Business Strategy will help you draw your way to success. "With this approach, organizations can create a cohesive and authentic understanding among teams that ultimately leads to increased motivation and bottom-line results. Chris shows us that drawing isn't just for kids, it's for leaders looking for a competitive advantage." --Tamara Kleinberg, serial entrepreneur and founder of TheShuuk.com "A brilliant piece of work that brings together the finite world of words with the infinite possibilities of pictures, taking strategic thinking and collective wisdom to a whole new level and presenting a more colorful way of imagining/imaging the future." -- Sabina Spencer, business strategist and author of The Heart of Leadership
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Author : クリスティーン・チョピアク
language : ja
Publisher: CＥメディアハウス
Release Date : 2014-12-18
written by クリスティーン・チョピアク and has been published by CＥメディアハウス this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-18 with Business & Economics categories.
手描きのイラストで「戦略の共有化」「問題の発見・解決」が驚くほど簡単になる！ 組織内につねにビジネスチャンスをつくる風土ができる「戦略ビジュアル化」の効果を解説。
The Power Of Your Life
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Author : Grietjie Verhoef
language : en
Publisher: Oxford University Press
Release Date : 2018
The Power Of Your Life written by Grietjie Verhoef and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Business & Economics categories.
This book explores a century of business development of The South African Life Assurance Company, charting its history and strategic transformation from a defined cultural context into a national conglomerate through innovation on all levels of business operation and organization.
Ebook Strategy Analysis And Practice
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Author : MCGEE, JOHN/THO
language : en
Publisher: McGraw Hill
Release Date : 2010-08-16
Ebook Strategy Analysis And Practice written by MCGEE, JOHN/THO and has been published by McGraw Hill this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-08-16 with Business & Economics categories.
EBOOK: Strategy: Analysis and Practice
Start With Why
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Author : Simon Sinek
language : en
Publisher: Penguin
Release Date : 2009-10-29
Start With Why written by Simon Sinek and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-10-29 with Business & Economics categories.
The inspiring, life-changing bestseller by the author of LEADERS EAT LAST and TOGETHER IS BETTER In 2009, Simon Sinek started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers. Since then, millions have been touched by the power of his ideas, including more than 28 million who have watched his TED Talk based on Start With Why -- the third most popular TED video of all time. Sinek opens by asking some fundamental questions: Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? Start With Why shows that the leaders who've had the greatest influence in the world--think Martin Luther King Jr., Steve Jobs, and the Wright Brothers--all think, act, and communicate the same way -- and it's the opposite of what everyone else does. Sinek calls this powerful idea 'The Golden Circle,' and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.
Desenhe Sua Estrat Gia De Neg Cios
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Author : Christine Chopyak
language : pt-BR
Publisher: DVS Editora
Release Date : 2015-12-07
Desenhe Sua Estrat Gia De Neg Cios written by Christine Chopyak and has been published by DVS Editora this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-12-07 with Business & Economics categories.
- Livro mostra como transformar ilustrações estratégicas em resultados reais. - Desenhos e gráficos mobilizam os dois lados do cérebro e liberam a imaginação para novas possibilidades de negócios. Desenhe sua Estratégia de Negócios: Transforme decisões com o poder dos elementos visuais (DVS Editora), de Christine Chopyak, mostra como empresas estão obtendo sucesso com o uso de ilustrações e cores em suas estratégias. O livro parte de estudos cientí¬ficos que demonstram o poder da utilização de figuras, desenhos e gráficos em mobilizar os dois lados do cérebro e, com isso, aproveitar-se da imaginação para propiciar novas possibilidades de negócios – que, de outro modo, poderiam passar despercebidas. Desenhe sua Estratégia de Negócios irá ajudar o leitor a se tornar um mestre nos princípios da ilustração estratégica – um sistema comprovado para a visualização de ideias. Imagens e estratégias ganham vida nas salas de reuniões e conferências, de um jeito rápido, fácil e inteligente. De posse de apenas algumas canetas piloto e papel, o livro mostra como: - Usar figuras para reestruturar, reorganizar e repensar seu plano de negócios, - Estabelecer linhas comuns entre pessoas, processos e produtividade, - Criar novas possibilidades de negócios por meio das ¬ figuras e do compartilhamento de ideias, - Mapear seu progresso com benchmarks e objetivos, - Criar um mapa com um projeto de atividades que permita que você e sua equipe vejam o quadro geral – e, com isso, tornem esse projeto mais bem-sucedido. O livro, voltado a pessoas acostumadas a desenhar ou não, está repleto de dicas inteligentes de desenho e estruturas simples que ajudam a liberar a criatividade para colocar ideias em prática.
Digital Transformation And Corporate Branding
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Author : Maria Teresa Cuomo
language : en
Publisher: Taylor & Francis
Release Date : 2023-09-29
Digital Transformation And Corporate Branding written by Maria Teresa Cuomo and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-09-29 with Business & Economics categories.
Technological advances, alongside increasing globalisation and growing awareness of socio-cultural and socio-political issues, are driving corporate branding innovations, and organisations must react and adapt quickly to compete. This book investigates and explores the impact of digital transformation on building corporate branding, identity, and reputation. The book brings together international contributors to provide examples from a wide range of industries and fi rms, including the retailing and agri-food industries, and illustrates the many dimensions of corporate branding and theories, and how they can be aided by digital transformation. It explores the connection of branding with artificial intelligence, social media networks, and technologies 4.0 as well the limitations and challenges they might deliver. Using a combination of theory, primary research findings, and practice, the book offers viewpoints and expertise from multiple regions, appealing to a global audience. This edited collection serves as an importance resource for researchers, scholars, and postgraduate students of marketing, brand management, and corporate communications, and those interested in the emerging relationship with technology.
Data Driven Business Transformation
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Author : Peter Jackson
language : en
Publisher: John Wiley & Sons
Release Date : 2019-05-28
Data Driven Business Transformation written by Peter Jackson and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-05-28 with Mathematics categories.
OPTIMIZE YOUR BUSINESS DATA FOR FIRST-CLASS RESULTS Data Driven Business Transformation illustrates how to find the secrets to fast adaptation and disruptive origination hidden in your data and how to use them to capture market share. Digitalisation – or the Digital Revolution – was the first step in an evolving process of analysis and improvement in the operations and administration of commerce. The popular author team of Caroline Carruthers and Peter Jackson, two global leaders in data transformation and education, pick up the conversation here at the next evolutionary step where data from these digital systems generates value, and really use data science to produce tangible results. Optimise the performance of your company through data-driven processes by: Following step-by-step guidance for transitioning your company in the real world to run on a data-enabled business model Mastering a versatile set of data principles powerful enough to produce transformative results at any stage of a business’s development Winning over the hearts of your employees and influencing a cultural shift to a data-enabled business Reading first-hand stories from today’s thought leaders who are shaping data transformation at their companies Enable your company’s data to lift profits with Data Driven Business Transformation.
Monetizing Your Data
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Author : Andrew Roman Wells
language : en
Publisher: John Wiley & Sons
Release Date : 2017-02-27
Monetizing Your Data written by Andrew Roman Wells and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-27 with Business & Economics categories.
Transforming data into revenue generating strategies and actions Organizations are swamped with data—collected from web traffic, point of sale systems, enterprise resource planning systems, and more, but what to do with it? Monetizing your Data provides a framework and path for business managers to convert ever-increasing volumes of data into revenue generating actions through three disciplines: decision architecture, data science, and guided analytics. There are large gaps between understanding a business problem and knowing which data is relevant to the problem and how to leverage that data to drive significant financial performance. Using a proven methodology developed in the field through delivering meaningful solutions to Fortune 500 companies, this book gives you the analytical tools, methods, and techniques to transform data you already have into information into insights that drive winning decisions. Beginning with an explanation of the analytical cycle, this book guides you through the process of developing value generating strategies that can translate into big returns. The companion website, www.monetizingyourdata.com, provides templates, checklists, and examples to help you apply the methodology in your environment, and the expert author team provides authoritative guidance every step of the way. This book shows you how to use your data to: Monetize your data to drive revenue and cut costs Connect your data to decisions that drive action and deliver value Develop analytic tools to guide managers up and down the ladder to better decisions Turning data into action is key; data can be a valuable competitive advantage, but only if you understand how to organize it, structure it, and uncover the actionable information hidden within it through decision architecture and guided analytics. From multinational corporations to single-owner small businesses, companies of every size and structure stand to benefit from these tools, methods, and techniques; Monetizing your Data walks you through the translation and transformation to help you leverage your data into value creating strategies.
Digital And Social Media Marketing
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Author : Nripendra P. Rana
language : en
Publisher: Springer Nature
Release Date : 2019-11-11
Digital And Social Media Marketing written by Nripendra P. Rana and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-11 with Business & Economics categories.
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.