Political Campaign Communication
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Political Campaign Communication
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Author : Judith S. Trent
language : en
Publisher: Rowman & Littlefield
Release Date : 2008
Political Campaign Communication written by Judith S. Trent and has been published by Rowman & Littlefield this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Political Science categories.
Now in its sixth edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication choices candidates and their staffs must make as they wage an election campaign. Trent and Friedenberg's classic text has been updated throughout to reflect recent election campaigns, including 2004 and 2006 as well as the early stages of 2008. A new chapter focuses on the use of the Internet. Political Campaign Communication continues to be a classroom favorite and is thoroughly researched, insightful, and is a reader-friendly text.
Political Campaign Communication
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Author : Larry Powell
language : en
Publisher: Routledge
Release Date : 2015-08-07
Political Campaign Communication written by Larry Powell and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-08-07 with Language Arts & Disciplines categories.
Political Campaign Communication: Inside and Out examines the ins and outs of political campaigning through the eyes of both an academic and a political consultant. This text takes a unique approach to the subject of campaign communication by examining its intricacies from views both inside and outside of the process. Unlike many texts in this field, Political Campaign Communication: Inside and Out takes a broad view of political campaigning, discussing theories and principles, along with topics such as political socialization, the role of money, ethics, and critical events.
Political Campaign Communication
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Author : Robert E. Denton, Jr.
language : en
Publisher: Rowman & Littlefield
Release Date : 2017-06-14
Political Campaign Communication written by Robert E. Denton, Jr. and has been published by Rowman & Littlefield this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-14 with Language Arts & Disciplines categories.
This volume examines political campaign communication around the concepts of theory, method and practice. It contains studies of political campaign communication using a wide range of empirical, rhetorical, and social science methodologies and reflects the growth and maturity of the discipline of political communication.
Communication In Political Campaigns
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Author : William L. Benoit
language : en
Publisher: Peter Lang
Release Date : 2007
Communication In Political Campaigns written by William L. Benoit and has been published by Peter Lang this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Language Arts & Disciplines categories.
This book offers a comprehensive guide to political campaign communication using functional theory as a framework. An authoritative account packed with real life examples from campaigns across the globe, the book examines all of the important variables in political campaign communication. Considering campaign media - from television spots and debates to candidate webpages and direct-mail advertising - it looks closely at news coverage of campaigns, and examines the sources of campaign messages, the various ways of responding to scandal, the process of voter decision-making, and the ways in which context affects a political campaign. Chapters consider a full range of races, from presidential to congressional to gubernatorial, and look at political campaigns in the United States and many other countries including France, Israel, South Korea, and Taiwan. Communication in Political Campaigns introduces readers to both theory and research on the topic, and is an ideal text for courses on political campaigns.
Political Campaign Communication
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Author : Robert E. Denton, Jr.
language : en
Publisher: Communication, Media, and Politics
Release Date : 2023-11
Political Campaign Communication written by Robert E. Denton, Jr. and has been published by Communication, Media, and Politics this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11 with categories.
With updates from the 2020 presidential election and a greater focus on social media use, the tenth edition of this text provides a realistic understanding of the strategic and tactical communication choices made during campaigns. It features a new art and graphics program and a new chapter on campaigning for local offices.
Campaign Communication And Political Marketing
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Author : Philippe J. Maarek
language : en
Publisher: John Wiley & Sons
Release Date : 2011-03-21
Campaign Communication And Political Marketing written by Philippe J. Maarek and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-21 with Language Arts & Disciplines categories.
Campaign Communication and Political Marketing is a comprehensive, internationalist study of the modern political campaign. It indexes and explains their integral components, strategies, and tactics. Offers comparative analyses of campaigns from country to country Covers topics such as advertising strategy, demography, the effect of campaign finance regulation on funding, and more Draws on a variety of international case studies including the campaigns of Barack Obama and Nicolas Sarkozy Analyses the impact of digital media and 24/7 news cycle on campaign conduct
Political Communication In American Campaigns
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Author : Joseph S. Tuman
language : en
Publisher: SAGE
Release Date : 2008
Political Communication In American Campaigns written by Joseph S. Tuman and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Language Arts & Disciplines categories.
""What makes this book unique is the basic structure: Descriptive or historical chapters, followed by discussions of strategies and tactics of political communication in numerous contexts.""
Political Campaign Communication
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Author : Larry Powell
language : en
Publisher: Routledge
Release Date : 2017-06-30
Political Campaign Communication written by Larry Powell and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-30 with categories.
Political Campaign Communication: Inside and Out examines the ins and outs of political campaigning through the eyes of both an academic and a political consultant. This text takes a unique approach to the subject of campaign communication by examining its intricacies from views both inside and outside of the process. Unlike many texts in this field, Political Campaign Communication: Inside and Out takes a broad view of political campaigning, discussing theories and principles, along with topics such as political socialization, the role of money, ethics, and critical events.
Political Campaign Communication
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Author : Lynda Lee Kaid
language : en
Publisher: Metuchen, N.J. : Scarecrow Press
Release Date : 1985
Political Campaign Communication written by Lynda Lee Kaid and has been published by Metuchen, N.J. : Scarecrow Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with Political Science categories.
No descriptive material is available for this title.
Social Media And Election Campaigns
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Author : Gunn Sara Enli
language : en
Publisher: Routledge
Release Date : 2017-10-02
Social Media And Election Campaigns written by Gunn Sara Enli and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-02 with Social Science categories.
This book aims to further the research in the fields of social media and political communication by moving beyond the hype and avoiding the most eye-catching and spectacular cases. It looks at stable democracies without current political turmoil, small countries as well as large continents, and minor political parties as well as major ones. Investigating emerging practices in the United States, Europe, and Australia, both on national and local levels, enables us to grasp contemporary tendencies across different regions and countries. The book provides empirical insights into the diverse uses of different social media for political communication in different societies. Contributors look at the ways in which novel arenas connect with other channels for political communication, and how politicians as well as citizens in general use social media services. Presenting state-of-the-art methodological approaches, drawing on a combination of qualitative and quantitative analyses, the book brings together an interdisciplinary group of researchers in order to address emerging practices of the mediation of politics, campaign communication, and issues of citizenship and democracy as expressed on social media platforms. This book was originally published as a special issue of Information, Communication & Society.