Positioning Theory
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Positioning Theory In Applied Linguistics
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Author : Hayriye Kayı-Aydar
language : en
Publisher: Springer
Release Date : 2018-08-23
Positioning Theory In Applied Linguistics written by Hayriye Kayı-Aydar and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-08-23 with Language Arts & Disciplines categories.
This book is about Positioning Theory (Davies & Harré, 1990) and its potential applications in bilingual and multilingual contexts involving teachers, learners, speakers, and users of a second/foreign or additional language. By using Positioning Theory as a theoretical lens and analytical approach, the author illustrates how various social and poststructural concepts in applied linguistics and language teacher education, including identity, agency, language socialization, classroom participation, and intercultural communication, can be investigated and better understood. The book adds a new perspective to the growing body of multidisciplinary literature in the areas of L2 teacher education and classroom learning, and includes step-by-step guidelines for positioning analysis, insights and implications for classroom practice, as well as suggested directions for future research. It will be of particular interest to language teachers and teacher educators, as well as students and scholars of applied linguistics more broadly.
Positioning Theory And Strategic Communication
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Author : Melanie James
language : en
Publisher: Routledge
Release Date : 2014-06-13
Positioning Theory And Strategic Communication written by Melanie James and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-06-13 with Business & Economics categories.
In public relations, people talk about positioning an idea, a persona, a political ideal, an ideology – but what are they talking about? Why do some positions taken by organizations crystallize in the minds of audiences, while others fail? Whilst positioning is not something new in public relations, this book is the first to explicate what it involves, how it works and how to do it. This is the first in-depth exploration of the possibilities of Positioning Theory for the public relations field and it adds a new perspective to the growing body of multidisciplinary work in this rich theoretical area, moving the discussion away from the traditional communication plans of previous decades, which fail to accommodate the changing media and opinion landscapes. The author pulls together various strands of socio-cultural theory into an analytical framework, providing readers with a tool to analyse the organizational implications of public relations decisions, guiding strategic decision making through realistic scenario planning. This thought-provoking book provides an alternative path to studying communication in increasingly complex environments and as such, will be vital reading for researchers and educators, advanced communication and public relations students, and for senior public relations practitioners.
Positioning Theory
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Author : Rom Harré
language : en
Publisher: Wiley-Blackwell
Release Date : 1998-11-18
Positioning Theory written by Rom Harré and has been published by Wiley-Blackwell this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-11-18 with Psychology categories.
In this book, Rom Harre give a state of the art overview of positioning theory via contributions from some of the world's leading experts in the field.
The Routledge International Handbook Of Positioning Theory
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Author : Mary B. McVee
language : en
Publisher: Taylor & Francis
Release Date : 2024-06-01
The Routledge International Handbook Of Positioning Theory written by Mary B. McVee and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-06-01 with Language Arts & Disciplines categories.
This handbook is the first of its kind to explore Positioning Theory. Taking inspiration from the groundwork set by Rom Harré and collaborators such as Bronwyn Davies, Fathali Moghaddam, Luk Van Langenhove, and others the book explores the emergence, historical context, and disciplinary applications of Positioning Theory and its basic precepts as a social psychological theory. This volume encompasses over 20 chapters across four sections, assimilating cross-disciplinary insights that try to understand the theoretical underpinnings, methodological applications, and contemporary relevance of Positioning Theory. Part 1 explores the movement of scholarly figures and their numerous works on the subject. It discusses the foundational origins and the historical contexts of the existing theories on positioning and new directions for scholarship. Part 2 examines the methodological and narrative investigations used for data analysis in positioning research, navigating through the epistemological orientations and theoretical landscapes of Positioning Theory. Part 3 explores numerous applications across disciplines to consider the reach and influence of positioning within and across multiple disciplines. Lastly, the authors contemplate the future directions for Positioning Theory. Featuring researchers from leading research institutions from across the globe, the book is important reading for scholars interested in positioning and Positioning Theory. We recommend this handbook for graduate-level courses in social psychology, communication, discourse studies and related disciplines.
Dynamic Positioning
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Author :
language : en
Publisher:
Release Date : 2017
Dynamic Positioning written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017 with categories.
Positioning Theory
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Author :
language : en
Publisher:
Release Date : 2016
Positioning Theory written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with categories.
Handbook Of Position Location
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Author : Reza Zekavat
language : en
Publisher: John Wiley & Sons
Release Date : 2019-03-06
Handbook Of Position Location written by Reza Zekavat and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-06 with Science categories.
A comprehensive review of position location technology — from fundamental theory to advanced practical applications Positioning systems and location technologies have become significant components of modern life, used in a multitude of areas such as law enforcement and security, road safety and navigation, personnel and object tracking, and many more. Position location systems have greatly reduced societal vulnerabilities and enhanced the quality of life for billions of people around the globe — yet limited resources are available to researchers and students in this important field. The Handbook of Position Location: Theory, Practice, and Advances fills this gap, providing a comprehensive overview of both fundamental and cutting-edge techniques and introducing practical methods of advanced localization and positioning. Now in its second edition, this handbook offers broad and in-depth coverage of essential topics including Time of Arrival (TOA) and Direction of Arrival (DOA) based positioning, Received Signal Strength (RSS) based positioning, network localization, and others. Topics such as GPS, autonomous vehicle applications, and visible light localization are examined, while major revisions to chapters such as body area network positioning and digital signal processing for GNSS receivers reflect current and emerging advances in the field. This new edition: Presents new and revised chapters on topics including localization error evaluation, Kalman filtering, positioning in inhomogeneous media, and Global Positioning (GPS) in harsh environments Offers MATLAB examples to demonstrate fundamental algorithms for positioning and provides online access to all MATLAB code Allows practicing engineers and graduate students to keep pace with contemporary research and new technologies Contains numerous application-based examples including the application of localization to drone navigation, capsule endoscopy localization, and satellite navigation and localization Reviews unique applications of position location systems, including GNSS and RFID-based localization systems The Handbook of Position Location: Theory, Practice, and Advances is valuable resource for practicing engineers and researchers seeking to keep pace with current developments in the field, graduate students in need of clear and accurate course material, and university instructors teaching the fundamentals of wireless localization.
Positioning Theory And Strategic Communication
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Author : Melanie James
language : en
Publisher: Routledge
Release Date : 2014-06-13
Positioning Theory And Strategic Communication written by Melanie James and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-06-13 with Business & Economics categories.
In public relations, people talk about positioning an idea, a persona, a political ideal, an ideology – but what are they talking about? Why do some positions taken by organizations crystallize in the minds of audiences, while others fail? Whilst positioning is not something new in public relations, this book is the first to explicate what it involves, how it works and how to do it. This is the first in-depth exploration of the possibilities of Positioning Theory for the public relations field and it adds a new perspective to the growing body of multidisciplinary work in this rich theoretical area, moving the discussion away from the traditional communication plans of previous decades, which fail to accommodate the changing media and opinion landscapes. The author pulls together various strands of socio-cultural theory into an analytical framework, providing readers with a tool to analyse the organizational implications of public relations decisions, guiding strategic decision making through realistic scenario planning. This thought-provoking book provides an alternative path to studying communication in increasingly complex environments and as such, will be vital reading for researchers and educators, advanced communication and public relations students, and for senior public relations practitioners.
Dialogical Self Theory
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Author : Hubert Hermans
language : en
Publisher: Cambridge University Press
Release Date : 2010-04-22
Dialogical Self Theory written by Hubert Hermans and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-04-22 with Psychology categories.
In a boundary-crossing and globalizing world, the personal and social positions in self and identity become increasingly dense, heterogeneous and even conflicting. In this handbook scholars of different disciplines, nations and cultures (East and West) bring together their views and applications of dialogical self theory in such a way that deeper commonalities are brought to the surface. As a 'bridging theory', dialogical self theory reveals unexpected links between a broad variety of phenomena, such as self and identity problems in education and psychotherapy, multicultural identities, child-rearing practices, adult development, consumer behaviour, the use of the internet and the value of silence. Researchers and practitioners present different methods of investigation, both qualitative and quantitative, and also highlight applications of dialogical self theory.
Global Conflict Resolution Through Positioning Analysis
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Author : Fathali M. Moghaddam
language : en
Publisher: Springer Science & Business Media
Release Date : 2007-11-15
Global Conflict Resolution Through Positioning Analysis written by Fathali M. Moghaddam and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-11-15 with Psychology categories.
Readers find here a volume that applies positioning theory in order to achieve a fuller and more in-depth understanding of conflict and its psychological resolution. Positioning theory is the study of the nature, formation, influence and ways of change of local systems of rights and duties as shared assumptions about them influence small scale interactions. This book will thus be of interest to social psychologists and anyone interested in the development and applications of positioning theory.