Postmodern Advertising In Japan
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Postmodern Advertising In Japan
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Author : Ory Bartal
language : en
Publisher: Dartmouth College Press
Release Date : 2015-01-06
Postmodern Advertising In Japan written by Ory Bartal and has been published by Dartmouth College Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-06 with Art categories.
In a study driven by stunning images of Japanese advertisements and the artworks they quote from, Ory Bartal offers a first-of-its-kind interpretation of the "postmodern" genre of advertising in Japan, which both shaped and reflected the new consumer-driven culture that arose during the bubble era of the 1980s and 1990s. Through a fascinating tale of art directors and their works and influences, Bartal shows how this postmodern visual language, like postmodernism in other streams, is distinguished by its mlange of styles, blurring of boundaries between art and design, and reliance on visual and textual quotations from sources past and present, domestic and foreign. Although this advertising culture partakes of global trends, Bartal draws attention to the varied local artistic sensibilities, structures of thought, and underlying practices, challenging the often-simplistic characterization of "Japaneseness" as being rooted in a Zen tradition of aesthetic indirectness and ambiguity. Combining multilingual scholarship with a wealth of information gleaned through years of personal interviews with the principals involved, this is a truly original contribution to the discussion of Japanese art and advertising as well as an insightful reading of more general issues in the study of visual culture and media.
Postmodernism And Japan
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Author : Masao Miyoshi
language : en
Publisher: Duke University Press
Release Date : 1989-07-27
Postmodernism And Japan written by Masao Miyoshi and has been published by Duke University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989-07-27 with History categories.
Postmodernism and Japan is a coherent yet diverse study of the dynamics of postmodernism, as described by Lyotard, Baudrillard, Deleuze, and Guatarri, from the often startling perspective of a society bent on transforming itself into the image of Western “enlightenment” wealth and power. This work provides a unique view of a society in transition and confronting, like its models in the West, the problems induced by the introduction of new forms of knowledge, modes of production, and social relationships.
Designing Modern Japan
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Author : Sarah Teasley
language : en
Publisher: Reaktion Books
Release Date : 2022-05-06
Designing Modern Japan written by Sarah Teasley and has been published by Reaktion Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05-06 with Design categories.
A revealing look at Japanese design weaving together the stories of people who shaped Japan’s design industries with social history, economic conditions, and geopolitics. From cars to cameras, design from Japan is ubiquitous. So are perceptions of Japanese design, from calming, carefully crafted minimalism to avant-garde catwalk fashion, or the cute, Kawaii aesthetic populating Tokyo streets. But these portrayals overlook the creativity, generosity, and sheer hard work that has gone into creating and maintaining design industries in Japan. In Designing Modern Japan, Sarah Teasley deftly weaves together the personal stories of people who shaped and shape Japan’s design industries with social history, economic conditions, and geopolitics.. Key to her account is how design has been a strategy to help communities thrive during turbulent times, and for making life better along the way. Deeply researched and superbly illustrated, Designing Modern Japan appeals to a wide audience for Japanese design, history, and culture.
A Japanese Advertising Agency
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Author : Brian Moeran
language : en
Publisher: Routledge
Release Date : 2013-09-13
A Japanese Advertising Agency written by Brian Moeran and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-13 with Social Science categories.
This is the only book of its kind - written by an anthropologist who spent twelve months doing fieldwork in a major Tokyo agency and who has spent the past 30 years studying and living in Japan. By examining the production of advertising, this book turns other semiotics, media and cultural studies theories on their heads. By analysing the social structure of a modern media organization from the inside, it makes anthropology relevant and intellectually stimulating. By treating the Japanese as a more-or-less normal and rational people, it explodes the usual myths of exotic Japan and steps boldly into a global arena that embraces 'east' and 'west' in a new theory of values.
Advertising Tower
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Author : William O. Gardner
language : en
Publisher: BRILL
Release Date : 2020-05-11
Advertising Tower written by William O. Gardner and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-05-11 with History categories.
On a December morning in 1925, a newspaper journalist reported receiving 25 different handbills in an hour’s walk in downtown Tokyo, advertising everything from Western-style clothing and furniture to sweet shops, charity organizations, phonograph recordings, plays, and films. The activities of advertisers, and the new entertainment culture and patterns of consumption that they promoted, helped to define a new urban aesthetic emerging in the 1920s. This book examines some of the responses of Japanese authors to the transformation of Tokyo in the early decades of the twentieth century. In particular, it explores the themes and formal strategies of the modernist literature that flourished in the 1920s, focusing on the work of Hagiwara Kyojiro (1899-1938) and Hayashi Fumiko (1903-1951). William Gardner shows how modernist works offer new constructions of individual subjectivity amid the social and technological changes that provided the ground for the appearance of "mass media." Hagiwara’s conception of the poem and poet as an electric-radio "advertising tower" provides an emblem for the aesthetic tensions and multiple discourses of technology, media, urbanism, commerce, and propaganda that were circulating through the urban environment at the time; while Hayashi’s work, with its references to popular songs, plays, and movies, suggests an understanding of "everyday life" as the interface between individual subjectivity and a highly mediated environment.
Postmodernism And Japan
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Author : マサオ・ミヨシ
language : en
Publisher: Duke University Press
Release Date : 1989-07-27
Postmodernism And Japan written by マサオ・ミヨシ and has been published by Duke University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989-07-27 with History categories.
Postmodernism and Japan is a coherent yet diverse study of the dynamics of postmodernism, as described by Lyotard, Baudrillard, Deleuze, and Guatarri, from the often startling perspective of a society bent on transforming itself into the image of Western “enlightenment” wealth and power. This work provides a unique view of a society in transition and confronting, like its models in the West, the problems induced by the introduction of new forms of knowledge, modes of production, and social relationships.
Tokyo
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Author : Louis G. Perez
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2019-09-19
Tokyo written by Louis G. Perez and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-09-19 with History categories.
This indispensable one-volume narrative examines the history, culture, environment, economy, politics, future, and more of the city of Tokyo, Japan's political and cultural capital. Tokyo has endured and moved beyond horrible disasters in the 20th century, first an earthquake in 1923 and later the events that unfolded during World War II, to grow into one of the most populated cities in the world. This volume examines Tokyo's history, politics, culture, and more. Narrative chapters cover a wide breadth of topics, including Tokyo's location and geography, peoples, history, politics, economy, environmental issues and sustainability initiatives, local crime and violence, security issues, natural hazards and emergency management, culture and lifestyle, pop culture, and the future. Inset boxes entitled "Life in the City" include interviews with those who have lived in Tokyo as well as those who have traveled to the city, allowing readers to get a better idea of what daily life is like in this global megacity. A chronology, sidebars, and bibliography complete the text. The perfect one-stop resource for high school and undergraduate students, this volume is also suited to general readers interested in learning more about Tokyo and its role as a global city.
Silvercomm
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Author : Anne M. Cooper
language : en
Publisher: Rowman & Littlefield
Release Date : 2023-02-13
Silvercomm written by Anne M. Cooper and has been published by Rowman & Littlefield this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-13 with Business & Economics categories.
The marketing world has long under-appreciated the buying power held by adults over 65 years of age. In the current age of longevity, it’s essential that students engage with strategies that embrace all age groups. This text combines professional interviews, theory-based research, and practical exercises to supplement any strategic comm course.
Designing The Olympics
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Author : Jilly Traganou
language : en
Publisher: Routledge
Release Date : 2016-04-14
Designing The Olympics written by Jilly Traganou and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-14 with Sports & Recreation categories.
Designing the Olympics claims that the Olympic Games provide opportunities to reflect on the relationship between design, national identity, and citizenship. The "Olympic design milieu" fans out from the construction of the Olympic city and the creation of emblems, mascots, and ceremonies, to the consumption, interpretation, and appropriation of Olympic artifacts from their conception to their afterlife. Besides products that try to achieve consensus and induce civic pride, the "Olympic design milieu" also includes processes that oppose the Olympics and their enforcement. The book examines the graphic design program for Tokyo 1964, architecture and urban plans for Athens 2004, brand design for London 2012, and practices of subversive appropriation and sociotechnical action in counter-Olympic movements since the 1960s. It explores how the Olympics shape the physical, legal and emotional contours of a host nation and its position in the world; how the Games are contested by a broader social spectrum within and beyond the nation; and how, throughout these encounters, design plays a crucial role. Recognizing the presence of multiple actors, the book investigates the potential of design in promoting equitable political participation in the Olympic context.
Rei Kawakubo
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Author : Rex Butler
language : en
Publisher: Bloomsbury Publishing
Release Date : 2022-12-15
Rei Kawakubo written by Rex Butler and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-12-15 with Design categories.
The Japanese fashion designer Rei Kawakubo of Comme des Garçons is undoubtedly one of the world's major fashion designers. In 2017 she was the second living designer to ever be given a retrospective at the renowned Costume Institute of the Metropolitan Museum of Art in New York. Her work exerts an extraordinary influence over succeeding generations of designers and is a major point of reference for all those wishing to explore the place of fashion in contemporary culture. The 14 essays in this collection, written by eminent fashion theorists from around the world, ask what is the relationship of Kawakubo's work to art, philosophy and architecture, and ultimately illustrate how Kawakubo's creative output allows us to understand the very notion of fashion itself.