Public Relations Bibliography
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Public Relations
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Author : Robert L. Bishop
language : en
Publisher:
Release Date : 1977
Public Relations written by Robert L. Bishop and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1977 with Advertising categories.
Public Relations Research Annual
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Author : James E. Grunig
language : en
Publisher: Routledge
Release Date : 2016-12-14
Public Relations Research Annual written by James E. Grunig and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-14 with Business & Economics categories.
The first volume of this series features reviews of research programs, original research reports, and social scientific, historical, critical and humanistic methodologies.
Public Relations Review
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Author : Foundation for Public Relations Research and Education (U.S.)
language : en
Publisher:
Release Date : 1976
Public Relations Review written by Foundation for Public Relations Research and Education (U.S.) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1976 with Advertising categories.
Public Relations
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Author :
language : en
Publisher:
Release Date : 1974
Public Relations written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1974 with Advertising categories.
Public Relations
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Author :
language : en
Publisher:
Release Date : 1974
Public Relations written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1974 with Advertising categories.
Public Relations
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Author : Robert L. Bishop
language : en
Publisher:
Release Date : 1976
Public Relations written by Robert L. Bishop and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1976 with Advertising categories.
Public Relations Bibliography
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Author : Albert Walker
language : en
Publisher:
Release Date : 1983
Public Relations Bibliography written by Albert Walker and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1983 with Public relations categories.
Public Relations For Dummies
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Author : Eric Yaverbaum
language : en
Publisher: John Wiley & Sons
Release Date : 2011-03-03
Public Relations For Dummies written by Eric Yaverbaum and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-03 with Business & Economics categories.
Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public relations, nothing beats good word of mouth. Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that'll generate buzz -- and build your bottom line. Discover how to * Map a winning PR strategy * Grab attention with press releases, interviews, and events * Cultivate good media relations * Get print, TV, radio, and Internet coverage * Manage a PR crisis
Public Relations Ethics
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Author : John P. Ferré
language : en
Publisher: Hall Reference Books
Release Date : 1991
Public Relations Ethics written by John P. Ferré and has been published by Hall Reference Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Business & Economics categories.
Effective Public Relations
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Author : Scott M. Cutlip
language : en
Publisher:
Release Date : 2000
Effective Public Relations written by Scott M. Cutlip and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Business & Economics categories.
Effective Public Relations, Eighth Edition presents a comprehensive summary of public relations concepts, theory, principles, history, management, and practices. This “bible” of the public relations field continues in its role as the single most authoritative and complete reference for public relations professionals. Still the most comprehensive and authoritative introductory book, continuing its long-standing tradition as the most-cited reference book. Often referred to as the “bible of public relations,” the new edition covers the many aspects of public relations theory and practice in a variety of settings. The Eighth Edition also serves as the basic reference for accreditation programs worldwide. Updates examples, sources, and references to provide readers with contemporary cases, contexts, and perspectives that illustrate major concepts and issues essential to understanding the field. The new edition offers an up-to-date synthesis and interpretation of the scholarly and professional literature. Expands discussions of how the public relations field relates to marketing, integrated marketing communication (IMC), and related management functions, clarifying the unique and essential role of the public relations management function in organizations. An excellent, essential desk reference for those in the practice.