Public Relations Dan Kehumasan Penerapan Di Lembaga Publik Kesehatan Dan Industri
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Public Relations Dan Kehumasan Penerapan Di Lembaga Publik Kesehatan Dan Industri
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Author : Ahmad Farid Amin
language : id
Publisher: PT. Sonpedia Publishing Indonesia
Release Date : 2024-03-23
Public Relations Dan Kehumasan Penerapan Di Lembaga Publik Kesehatan Dan Industri written by Ahmad Farid Amin and has been published by PT. Sonpedia Publishing Indonesia this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-23 with Business & Economics categories.
Buku "Public Relations dan Kehumasan: Penerapan di Lembaga Publik, Kesehatan, dan Industri" memberikan wawasan mendalam tentang peran penting public relations (PR) dan kehumasan dalam berbagai konteks organisasi. Pembukaannya mencakup konsep dasar PR dan kehumasan, termasuk manajemen krisis, penanganan media, dan strategi komunikasi yang efektif. Melalui bahasa yang jelas, pembaca diperkenalkan pada penerapan praktis konsep-konsep tersebut di lembaga publik, kesehatan, dan industri. Di sektor kesehatan, buku ini menyoroti bagaimana PR dan kehumasan berperan dalam menyampaikan informasi kesehatan kepada masyarakat, termasuk program-program pencegahan dan penanganan penyakit. Lembaga seperti Kementerian Kesehatan (Kemenkes) dan Dinas Kesehatan (Dinkes) menjadi titik fokus untuk menunjukkan dampak positif dari praktik PR yang efektif. Sementara itu, dalam konteks industri, buku ini membahas pentingnya branding, manajemen reputasi, dan respons terhadap kebutuhan konsumen. Dengan bahasa yang jelas dan contoh-contoh yang relevan, buku ini menjadi sumber yang berharga bagi praktisi PR, akademisi, dan siapa pun yang tertarik memahami dinamika komunikasi organisasi.
Effective Public Relations
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Author : Glen M. Broom
language : en
Publisher: Pearson/Education
Release Date : 2008
Effective Public Relations written by Glen M. Broom and has been published by Pearson/Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Haster, Public relations categories.
For courses in Introductory Public Relations. Cutlip & Center offers students the gold standard in public relations, providing the most up-to-date reference in the market. In the new edition, Glen Broom continues the work of Cutlip and Center by providing the most up-to-date reference for students.
Effective Public Relations
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Author : Scott M. Cutlip
language : en
Publisher: Pearson Education India
Release Date : 1962
Effective Public Relations written by Scott M. Cutlip and has been published by Pearson Education India this book supported file pdf, txt, epub, kindle and other format this book has been release on 1962 with Public relations categories.
Crystallizing Public Opinion
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Author : Edward L. Bernays
language : en
Publisher: Simon and Schuster
Release Date : 2023-10-09
Crystallizing Public Opinion written by Edward L. Bernays and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-09 with Political Science categories.
In writing this book I have tried to set down the board principles that govern the profession of public relations. It is certain that the power of public opinion is constantly increasing and will keep on increasing. It is equally certain that it is more and more being influenced, changed, stirred by impulses from below. The danger which this development contains for a progressive ennobling of human society and a progressive heightening of human culture is apparent. The duty of the higher strata of society-the cultivated, the learned, the expert, the intellectual-is therefore clear. They must inject moral and spiritual motives into public opinion. Public opinion must become public conscience.
Modern Public Relations
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Author : John E. Marston
language : en
Publisher: McGraw-Hill Companies
Release Date : 1979
Modern Public Relations written by John E. Marston and has been published by McGraw-Hill Companies this book supported file pdf, txt, epub, kindle and other format this book has been release on 1979 with Business & Economics categories.
Public Relations Strategies And Tactics
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Author : Dennis L. Wilcox
language : en
Publisher: Pearson Higher Ed
Release Date : 2013-03-18
Public Relations Strategies And Tactics written by Dennis L. Wilcox and has been published by Pearson Higher Ed this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-18 with Language Arts & Disciplines categories.
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Updated in a 10th edition, Public Relations: Strategies and Tactics, Tenth Edition, clearly explains to students the basic concepts, strategies, and tactics of today’s public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and time-honored public relations techniques. The tenth edition emphasizes the application of the Internet and social media for programs and campaigns.
Big Data
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Author : Viktor Mayer-Schonberger
language : en
Publisher: Hachette UK
Release Date : 2013-03-14
Big Data written by Viktor Mayer-Schonberger and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-14 with Business & Economics categories.
New and expanded edition. An International Bestseller - Over One Million Copies Sold! Shortlisted for the Financial Times/Goldman Sachs Business Book of the Year Award. Since Aristotle, we have fought to understand the causes behind everything. But this ideology is fading. In the age of big data, we can crunch an incomprehensible amount of information, providing us with invaluable insights about the what rather than the why. We're just starting to reap the benefits: tracking vital signs to foresee deadly infections, predicting building fires, anticipating the best moment to buy a plane ticket, seeing inflation in real time and monitoring social media in order to identify trends. But there is a dark side to big data. Will it be machines, rather than people, that make the decisions? How do you regulate an algorithm? What will happen to privacy? Will individuals be punished for acts they have yet to commit? In this groundbreaking and fascinating book, two of the world's most-respected data experts reveal the reality of a big data world and outline clear and actionable steps that will equip the reader with the tools needed for this next phase of human evolution.
Marketing Public Relations
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Author : Gaetan T. Giannini
language : en
Publisher: Pearson Education India
Release Date : 2010
Marketing Public Relations written by Gaetan T. Giannini and has been published by Pearson Education India this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Marketing categories.
Reading Ethnographic Research
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Author : Martyn Hammersley
language : en
Publisher: Routledge
Release Date : 2016-04-15
Reading Ethnographic Research written by Martyn Hammersley and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-15 with Social Science categories.
Provides a practical guide to the critical reading of ethnographic studies: discussing in detail how to identify the main arguments and what is involved in making an assessment of such studies.
Learning And Collaboration Technologies Novel Learning Ecosystems
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Author : Panayiotis Zaphiris
language : en
Publisher: Springer
Release Date : 2017-06-28
Learning And Collaboration Technologies Novel Learning Ecosystems written by Panayiotis Zaphiris and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-28 with Computers categories.
The two-volume set LNCS 10295 and 10296 constitute the refereed proceedings of the 4th International Conference on Learning and Collaboration Technologies, LCT 2017, held as part of the 19th International Conference on Human-Computer Interaction, HCII 2017, in Vancouver, BC, Canada, in July 2017, in conjunction with 15 thematically similar conferences. The 1228 papers presented at the HCII 2017 conferences were carefully reviewed and selected from 4340 submissions. The papers cover the entire field of human-computer interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. The papers included in this volume are organized in the following topical sections: multimodal and natural interaction for learning; learning and teaching ecosystems; e-learning, social media and MOOCs; beyond the classroom; and games and gamification for learning.