Public Relations In Secondary School Business Education
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Public Relations In Secondary School Business Education
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Author : Calfrey C. Calhoun
language : en
Publisher:
Release Date : 1960
Public Relations In Secondary School Business Education written by Calfrey C. Calhoun and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1960 with Business education categories.
Teaching Public Relations
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Author : Peter M. Smudde
language : en
Publisher: Routledge
Release Date : 2019-11-07
Teaching Public Relations written by Peter M. Smudde and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-07 with Business & Economics categories.
Excellence in public relations begins with excellence in education in public relations programs, and this book presents a comprehensive, cohesive, and concrete approach for effective teaching and learning in PR classes. Teaching Public Relations puts in one concise volume salient matters about effective teaching and learning of public relations, including curriculum development and course design plus guides and tools for the work PR educators must do. This book is the first textbook of its kind, and systematically synthesizes current principles and practices for effective teaching and learning and applies them to public relations education in colleges and universities. Firmly situating public relations education (PRE) in context, the book goes on to outline principles and approaches for teaching and learning in PRE. Other features of the text include example documents that will help in designing assignments, courses, or curricula, and a comprehensive list of publications, organizations, online media, and other sources for further investigation and learning. This book is a solid starting point for anyone, especially public relations professionals, wanting to begin a career as a full-time or part-time professor of public relations at a college or university. It is also recommended reading for current teachers and students of PR research.
School Public Relations
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Author : Arthur Bernard Moehlman
language : en
Publisher:
Release Date : 1957
School Public Relations written by Arthur Bernard Moehlman and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1957 with Schools categories.
Public Relations In Business
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Author : Jacquelyn Peake
language : en
Publisher: HarperCollins Publishers
Release Date : 1980
Public Relations In Business written by Jacquelyn Peake and has been published by HarperCollins Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 1980 with Advertising categories.
Public Relations In Schools
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Author : Theodore J. Kowalski
language : en
Publisher: Pearson
Release Date : 2011
Public Relations In Schools written by Theodore J. Kowalski and has been published by Pearson this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Business & Economics categories.
For educational administration and leadership students studying school and community relations. A contemporary and practice-based school public relations text that centers on the importance of communication, relationships, and technology. Outfitting students with a wealth of practical, practice-based knowledge that they can take directly into the halls of their school, the new fifth edition of Public Relations in Schools has a fresh, contemporary focus on both how administrators can effectively communicate with the community and how building strong relationships with stakeholders can ultimately lead to overall school improvement. Through a blend of theoretical and tacit knowledge, this text offers students an in-depth guide to 1) how to successfully communicate with both internal and external school entities, 2) how to build and maintain positive and active relationships via social and political capital and 3) how to translate the value of these relationships into positive change within the school. While exploring these three central themes, the book emphasizes how new technologies can aid school success. At the same time, real-world case studies at the beginning of each chapter introduce readers to actual public relations issues and bring the material to life. The revised fifth edition of Public Relations in Schools is updated with new materials and references throughout the text, including two new chapters -- one on harnessing technology for your public relations needs and one on collecting, assessing, and applying public opinion. In addition, the new fifth edition text contains a matrix at the front of the book showing how content relates to ELCC/NCATE Standards ---- the widely used criteria for administrator preparation and licensing.
The Management And Practice Of Public Relations
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Author : Norman Stone
language : en
Publisher:
Release Date : 1995
The Management And Practice Of Public Relations written by Norman Stone and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Public relations categories.
Public Relations is one business function an organisation cannot decide it does not want. The only option is whether to manage PR as a conscious and deliberate activity, or to leave it to chance and hope for the best - a sure route to bad public relations.
Promoting Your School
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Author : Carolyn Warner
language : en
Publisher: Corwin Press
Release Date : 2009-01-27
Promoting Your School written by Carolyn Warner and has been published by Corwin Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-01-27 with Business & Economics categories.
"Clearly indicates how to communicate with a variety of groups to obtain public support. This book is very easy to read and understand and has a wealth of examples."-Anne Roede Giddings, Assistant SuperintendentAnsona Public Schools, CT"The examples spur thought on how schools can best communicate with their communities. The book is truly a practitioner's handbook that any educator can learn from and immediately put into use."-Bruce Deterding, PrincipalWichita Heights High School, Wichita, KSProject a positive school image in your community through effective communication! Novice and experienced school leaders will find this updated edition of a bestseller packed with techniques for delivering a school's message effectively to internal and external constituencies and strengthening the partnership between schools, families, the community, and the private sector.Based on examples from successful schools, this comprehensive guide provides strategies, insights, and practical tools for successfully communicating school goals, successes, challenges, and educational priorities. The third edition offers updated strategies within each chapter and new chapters on using technology and gaining support for public schools. Readers will find:Information on media relations, crisis management, team building, and parent involvementCoverage of school and community resources to build a support base of human, material, and financial capitalForms, sample documents, handouts, and checklists for developing a customized school communications programPromoting Your School serves as an ideal coach on how to be an articulate advocate for your own school and develop a supportive constituency to help advance school goals.
Getting The Message Across
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Author : Margaret Taylor
language : en
Publisher:
Release Date : 1991
Getting The Message Across written by Margaret Taylor and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Marketing categories.
Textbook for secondary school students studying Unit 2 of business management in the Victorian Certificate of Education, which examines the communication processes involved in marketing and public relations. Supported by genuine examples, it covers marketing strategies such as product planning, pricing and distribution, and the promotions mix. Includes a list of useful contacts for students and an index.
Public Relations A Primer For Business Executives
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Author : Donald Grunewald
language : en
Publisher: iUniverse
Release Date : 2008-11-25
Public Relations A Primer For Business Executives written by Donald Grunewald and has been published by iUniverse this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-11-25 with Business & Economics categories.
A Hands-On Book of Ideas, Resources, and Advice on Public Relations PUBLIC RELATIONS: A Primer for Business Executives,has many practical ideas and advice that will be useful to any business executive who wishes to learn more about Public Relations. It combines an explanation of Public Relations basics with practical help in all the major areas of Public Relations. Reading this book will help you learn something about how Public Relations developed into a field of vital importance to every business. You will learn the basic concepts of Public Relations. You will learn about the financial cost of Public Relations to any organization. Specifics on how to prepare a news release, on media relations, organizing of Public Relations events, corporate financial Public Relations, and community service are each discussed in separate chapters of this primer. Public Relations is especially important in a crisis situation and Public Relations in crisis management is also discussed in a chapter of this book. You will also get many ideas of internal communication within an organization and on steps to take to build a favorable corporate image for your company. This book concludes with a chapter on the digital age of public relations. This chapter provides information and advice on Public Relations use of the internet and electronic media. PUBLIC RELATIONS: A Primer for Business Executives will open your mind to the knowledge needed to use Public Relations in your business, in your personal career and in charities and other organizations.
Business And Office Education
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Author : Judith J. Lambrecht
language : en
Publisher:
Release Date : 1981
Business And Office Education written by Judith J. Lambrecht and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Business education categories.