Revisiting Value Co Creation And Co Destruction In Tourism
DOWNLOAD
Download Revisiting Value Co Creation And Co Destruction In Tourism PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Revisiting Value Co Creation And Co Destruction In Tourism book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Revisiting Value Co Creation And Co Destruction In Tourism
DOWNLOAD
Author : Elina (Eleni) Michopoulou
language : en
Publisher: Routledge
Release Date : 2021-12-19
Revisiting Value Co Creation And Co Destruction In Tourism written by Elina (Eleni) Michopoulou and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-19 with Business & Economics categories.
This book assists the better understanding of value co-creation and co-destruction in tourism development by bringing together different perspectives and disciplines. It provides some examples of how value can be co-created or co-destroyed within the context of tourism. Tourism is susceptible to uncertainty and incidents that can directly impact the supply and demand of its discretionary products and services. Consensus has been reached among practitioners and academics that consumer experience is more important than ever for enterprises as well as destinations, as the sector has become globalized, reached maturity and become highly competitive. Still, the pathway to success (or failure) lies within the overall satisfaction of visitors and tourists, which heavily depends on perceived value; a concept that can be co-created or co-destroyed by the very interaction between all social actors and stakeholders involved. Value creation or destruction is critical not just for traditional supply and demand, but also for an array of actors across value and distribution chains (including, for example, staff and intermediaries across the networks). The book will be of great value to scholars, students and policymakers interested in tourism studies and practices and service management, as well as professionals in the field of tourism management. The chapters were originally published as a special issue of the journal, Tourism Planning & Development.
Tourism And The Experience Economy In The Digital Era
DOWNLOAD
Author : Xiang Ying Mei
language : en
Publisher: Taylor & Francis
Release Date : 2023-10-02
Tourism And The Experience Economy In The Digital Era written by Xiang Ying Mei and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-02 with Business & Economics categories.
This book brings together diverse theoretical perspectives and practical examples of the experience economy in developing and developed economies in tourism-related industries. It provides insights on ‘new’ experience development attributed to new technology and changes in consumer behaviour. It explores how digitalisation and new digital tools, smart solutions, smart applications, and social media platforms to frame and create unique and memorable experiences. It also focuses on the role of technology in changing consumer behaviour and motivations. Chapters are contributed by global academicians and industry practitioners with the goal to link theories to practical case studies and thought points throughout the chapters to trigger curiosity and critical thinking. This book provides insights on the development and trends in the tourism industry in the ‘new’ technology-driven experience economy. It will appeal to students, researchers and practitioners in the fields of tourism, the creative industries, business studies, cultural studies and leisure studies.
Intersecting Natural Language Processing And Fintech Innovations In Service Marketing
DOWNLOAD
Author : J Nair, Arjun
language : en
Publisher: IGI Global
Release Date : 2025-04-25
Intersecting Natural Language Processing And Fintech Innovations In Service Marketing written by J Nair, Arjun and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-04-25 with Computers categories.
Disruptive paradigms emerge from the accelerating advancements in natural language processing (NLP) and financial technology (FinTech), which present unparalleled opportunities in customer engagement. In an era where personalized experiences and sophisticated artificial intelligence (AI) interactions are pivotal for brand success, it is imperative for businesses to capitalize on AI’s capabilities for customer needs. By translating theoretical progress into actionable strategies, business can craft deeply personalized messages and experiences. Adopting these technologies to meet evolving consumer expectations and cultivating enduring customer loyalty is of strategic importance. Intersecting Natural Language Processing and FinTech Innovations in Service Marketing provides a meticulous analysis of these underlying technologies, bolstered by empirical case studies demonstrating successful integrations. Critical issues such as data privacy, security, and ethical considerations are also addressed, offering a comprehensive perspective on the opportunities and challenges inherent in this dynamic field. Covering topics such as pricing insinuations, key performance indicators (KPIs), and vulnerable consumers, this book is an excellent resource for computer engineers, marketers, policymakers, business owners, researchers, academicians, and more.
Special Issue Revisiting Value Co Creation And Co Destruction In Tourism Development
DOWNLOAD
Author : Elena Cavagnaro
language : en
Publisher:
Release Date : 2021
Special Issue Revisiting Value Co Creation And Co Destruction In Tourism Development written by Elena Cavagnaro and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021 with categories.
Handbook Of Customer Engagement In Tourism Marketing
DOWNLOAD
Author : Raouf A. Rather
language : en
Publisher: Edward Elgar Publishing
Release Date : 2023-10-06
Handbook Of Customer Engagement In Tourism Marketing written by Raouf A. Rather and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-06 with Business & Economics categories.
Providing an overview of current research and empirical applications, this Handbook serves as an authoritative and comprehensive guide to customer engagement in the tourism industry. Addressing important challenges, contributions from a global range of scholars explore an array of strategic and tactical issues including understanding and managing customer engagement as well as the metrics for capturing, measuring and implementing engagement methods.
Handbook Of Research On Digital Communications Internet Of Things And The Future Of Cultural Tourism
DOWNLOAD
Author : Oliveira, Lídia
language : en
Publisher: IGI Global
Release Date : 2022-01-28
Handbook Of Research On Digital Communications Internet Of Things And The Future Of Cultural Tourism written by Oliveira, Lídia and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-01-28 with Business & Economics categories.
Digital communication is significantly expanding new opportunities and challenges in the tourism industry. Tourists, now more frequently than ever, bring their smartphones with them to every destination, and cultural tourists are particularly motivated to utilize a variety of services and platforms as they are especially open and interested in understanding in detail the places and heritage of the places they visit. Thus, researchers, educators, and professionals in the tourism and hospitality field should take advantage of this opportunity to propose new ways of presenting better content and creating a more immersive and optimized experience for tourists. The Handbook of Research on Digital Communications, Internet of Things, and the Future of Cultural Tourism shares research and experiences on the convergence between digital communication and cultural tourism, specifically the migration and creative appropriation of these technologies for increased tourist engagement and their role in destination marketing and strategic planning and decision making. Covering topics such as big data, e-tourism, and social media platforms, this major reference work is an invaluable resource for researchers, students, professors, academicians, government entities, museum managers, professionals, and cultural tourism managers and facilitators.
Handbook Of Media And Communication Economics
DOWNLOAD
Author : Jan Krone
language : en
Publisher: Springer Nature
Release Date : 2024-10-28
Handbook Of Media And Communication Economics written by Jan Krone and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-10-28 with Business & Economics categories.
This handbook maps the media economy in its entirety against the background of the advancing digitalization of communication, media production, media distribution and the adaptation of regulatory framework conditions from different disciplinary approaches. It provides an integrated view on digitally induced economic transformations of the European media sector, and gives an explicitly European perspective on media economics – challenging the dominant US-American view. Topics covered include, but are not limited to: Theoretical approaches to media economics; media technologies and data management in media economics; building blocks of the media industry; media types and core distribution markets; system aspects and communication culture; media systems and regulatory policy; as well as methods of media economics. The handbook is a must-read for students, teachers and researchers in media and communication economics and science,as well as practicioners and policy-makers at the nexus of media, business and politics.
Value Co Creation In Sport Management
DOWNLOAD
Author : Herbert Woratschek
language : en
Publisher: Routledge
Release Date : 2017-10-02
Value Co Creation In Sport Management written by Herbert Woratschek and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-02 with Sports & Recreation categories.
This book offers new insights into value co-creation in the context of sport management. Based on recent developments in academia (e.g. service-dominant logic) and empirical evidence, it highlights the significance of customers and other firms and organisations (service networks) for the creation of high quality products and services. Five articles shed more light on various aspects of value co-creation including a sport value framework, customer-to-customer value co-creation platforms, fan consumption communities, value co-destruction, and coopetition strategies. They also broaden our understanding of the processes that lead to joint value creation by different parties. In addition, the authors present insights that can be helpful in practice, and describe guidelines and strategies that are in line with the concept of value co-creation. In so doing, this book helps to develop better theories, and to provide guidance for sport managers for the design of value creation as a collaborative relational and dynamic process between multiple actors. This book was published as a special issue of European Sport Management Quarterly.
Technology Advances And Innovation In Wine Tourism
DOWNLOAD
Author : Marianna Sigala
language : en
Publisher: Springer Nature
Release Date : 2023-01-04
Technology Advances And Innovation In Wine Tourism written by Marianna Sigala and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-01-04 with Business & Economics categories.
This book consolidates under one roof the latest research investigating the various technological advances and new managerial approaches driving innovation within wine tourism. Competition in wine tourism intensifies at a global scale, while wine tourism demand continuously evolves, diversifies and becomes more sophisticated. The book highlights that innovation and technology exploitation have become not only a way to differentiate but also a survival necessity for wine tourism operators and wine destinations alike. This book includes cutting edge research about the latest technological developments and advances that revolutionise the wine tourism sector and transform the way wine tourism experiences are designed and delivered. In addition, the book includes case studies and research findings showing how wine tourism operators and destinations can nurture, support and implement innovation at various levels, including the experience, the process, the business model and/or the ecosystem level.
Theoretical Advancement In Social Impacts Assessment Of Tourism Research
DOWNLOAD
Author : Kyle Maurice Woosnam
language : en
Publisher: Taylor & Francis
Release Date : 2023-12-01
Theoretical Advancement In Social Impacts Assessment Of Tourism Research written by Kyle Maurice Woosnam and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-01 with Business & Economics categories.
This book provides the reader with a fresh perspective on the use of theory in the body of research centred on social impacts of tourism. Theory is advanced in three primary forms within this volume. Some apply novel frameworks (e.g., theory of interaction ritual; degrowth paradigm; and mere exposure theory) to contexts involving destination residents. Others consider various uniquely complemented theoretical frameworks (e.g., social exchange theory and affect theory of exchange; Weber’s theory of rationality and Foucauldian constructs; and emotional solidarity and cognitive appraisal theory). Still others develop theoretical frameworks (e.g., influence of presumed influence model, elaboration likelihood model, and social exchange theory; tourist-resident social contact; quality of life; and socio-ecological systems theory and chaos theory) for others to potentially consider and test. The chapters in this edited volume contribute to the evolving advancement of theoretical applications within the research area of social impacts of tourism. This book will be of great interest to all upper-level students and researchers in tourism, planning and related fields. The chapters in this volume were originally published as a special issue of Journal of Sustainable Tourism.