Selected Papers From The International Conference On Quality And Service Sciences Verona 2009 A Combined Conference On The Yearly Qmod And Toulon Verona Conferences
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Selected Papers From The International Conference On Quality And Service Sciences Verona 2009 A Combined Conference On The Yearly Qmod And Toulon Verona Conferences
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Author : Su Mi Dahlgaard-Park
language : en
Publisher:
Release Date : 2010
Selected Papers From The International Conference On Quality And Service Sciences Verona 2009 A Combined Conference On The Yearly Qmod And Toulon Verona Conferences written by Su Mi Dahlgaard-Park and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with categories.
Selected Papers From The 11th Toulon Verona International Quality Conference
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Author :
language : en
Publisher:
Release Date : 2009
Selected Papers From The 11th Toulon Verona International Quality Conference written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with categories.
Cedem14
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Author : Parycek, Peter
language : en
Publisher: MV-Verlag
Release Date : 2014
Cedem14 written by Parycek, Peter and has been published by MV-Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with categories.
Social Media Marketing In Tourism And Hospitality
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Author : Roberta Minazzi
language : en
Publisher: Springer
Release Date : 2014-11-01
Social Media Marketing In Tourism And Hospitality written by Roberta Minazzi and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-11-01 with Business & Economics categories.
This book describes ongoing developments in social media within the tourism and hospitality sector, highlighting impacts on both the demand and the supply side. It offers a combination of theory and practice, with discussion of real-life business experiences. The book is divided into three parts, the first of which provides an overview of recent trends in social media and user-generated content, clarifies concepts that are often used in an overlapping way and examines the “digitization of word of mouth” via online networks. The second part analyzes the impacts that social media can have on traveler behavior for each step in the travel process and also on suppliers, highlighting opportunities, threats and strategies. In the third part of the book, future potential trends deriving from the mobile marketing technologies are explored and possible methods for social monitoring by means of key performance indicators are examined. It is considered how engaging customers and prospects by means of social media might increase customer loyalty, foster electronic word-of-mouth communication, and consequently have important effects on corporate sales and revenues. The discussion encompasses methods to measure company performance on each of the social media in order to understand the optimal mix that will support and improve business strategies.
The Oxford Handbook Of Evidence Based Management
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Author : Denise M. Rousseau
language : en
Publisher: Oxford University Press
Release Date : 2012-06-21
The Oxford Handbook Of Evidence Based Management written by Denise M. Rousseau and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06-21 with Business & Economics categories.
The Oxford Handbook of Evidence-based Management shows how leaders and managers can make effective use of best available evidence in the decisions they make — and what educators and researchers need to do to help them come to the right solution.
Integrity In Organizations
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Author : W. Amann
language : en
Publisher: Springer
Release Date : 2012-12-02
Integrity In Organizations written by W. Amann and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-02 with Business & Economics categories.
Goes beyond the call for more humanistic management in the aftermath of a series of corporate scandals and the recent financial crisis, and offers advice on how we can build more humanistic organizations with the help of integrity. The authors shed light on leadership, governance and further implementation issues.
The Sage Encyclopedia Of Quality And The Service Economy
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Author : Su Mi Dahlgaard-Park
language : en
Publisher: SAGE Publications
Release Date : 2015-05-29
The Sage Encyclopedia Of Quality And The Service Economy written by Su Mi Dahlgaard-Park and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-29 with Business & Economics categories.
Society, globally, has entered into what might be called the "service economy." Services now constitute the largest share of GDP in most countries and provide the major source of employment in both developed and developing countries. Services permeate all aspects of peoples’ lives and are becoming inseparable from most aspects of economic activity. "Quality management" has been a dominating managerial practice since World War II. With quality management initially associated with manufacturing industries, one might assume the relevance of quality management might decrease with the emergence of the service economy. To the contrary, the emergence of the service economy strengthened the importance of quality issues, which no longer are associated only with manufacturing industries but are increasingly applied in all service sectors, as well. Today, we talk not only about product or service quality but have even expanded the framework of quality to quality of life and quality of environment. Thus, quality and services have emerged in parallel as closely interrelated fields. The Encyclopedia of Quality and the Service Economy explores such relevant questions as: What are the characteristics, nature, and definitions of quality and services? How do we define quality of products, quality of services, or quality of life? How are services distinguished from goods? How do we measure various aspects of quality and services? How can products and service quality be managed most effectively and efficiently? What is the role of customers in creation of values? These questions and more are explored within the pages of this two-volume, A-to-Z reference work.
Integrated Management Systems
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Author :
language : en
Publisher:
Release Date : 2010
Integrated Management Systems written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with categories.
Business Performance Measurement
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Author : Andy Neely
language : en
Publisher: Cambridge University Press
Release Date : 2002-03-07
Business Performance Measurement written by Andy Neely and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-03-07 with Business & Economics categories.
A multidisciplinary book on performance measurement that will appeal to students, researchers and managers.
Branding And Advertising
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Author : Flemming Hansen
language : en
Publisher: Copenhagen Business School Press DK
Release Date : 2003
Branding And Advertising written by Flemming Hansen and has been published by Copenhagen Business School Press DK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Business & Economics categories.
Based on papers from a 2002 conference.