Self Promotion Online Marketing Your Creative Services
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Self Promotion Online Marketing Your Creative Services
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Author : Ilise Benun
language : en
Publisher: North Light Books
Release Date : 2000-12-12
Self Promotion Online Marketing Your Creative Services written by Ilise Benun and has been published by North Light Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-12-12 with Art categories.
"Benun guides you through the entire process, providing you with techniques for: conveying personality and professionalism in your Web site with humor, creativity and substance; creating an instantly accessible online portfolio; mounting an effective E-mail campaign to keep in touch with - and stay connected to - your markets; extending your online reach with strategic "linking"; using the Internet to access an unlimited and global market for work; collecting information about potential clients and identifying new ones; and using your online presence to work virtually with clients and colleagues, review work in cyberspace and recruit employees."--Jacket.
Self Promotion Online
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Author : Ilise Benun
language : en
Publisher:
Release Date : 2001
Self Promotion Online written by Ilise Benun and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Graphic arts categories.
"Benun guides you through the entire process, providing you with techniques for: conveying personality and professionalism in your Web site with humor, creativity and substance; creating an instantly accessible online portfolio; mounting an effective E-mail campaign to keep in touch with - and stay connected to - your markets; extending your online reach with strategic "linking"; using the Internet to access an unlimited and global market for work; collecting information about potential clients and identifying new ones; and using your online presence to work virtually with clients and colleagues, review work in cyberspace and recruit employees."--Jacket.
Self Promotion For The Creative Person
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Author : Lee Silber
language : en
Publisher: Crown Currency
Release Date : 2010-03-03
Self Promotion For The Creative Person written by Lee Silber and has been published by Crown Currency this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-03-03 with Business & Economics categories.
Are you a creative person who desperately wants to tell the world about your talents and your art but lacks the time, money, and know-how? Self-Promotion for the Creative Person is full of clever and creative ideas you can use to successfully get the word out about who you are and what you do quickly, easily, and cheaply. Everything you need to know about marketing yourself is included in this book. Self-Promotion for the Creative Person is packed with proven techniques that will work for you whether you are an author, actor, artist, or accordion player who wants fresh, off-beat, and cost-effective ways to build a business or develop a successful and fulfilling career. Full of winning strategies, innovative ideas, and proven sales and marketing techniques, Lee Silber will show you how to go from starving artist to superstar status with smart advice, including: * How to market without money * How to create marketing materials that will sell you even when you're not around * How to build a buzz using word of mouth * How to use the Internet in ways you never thought of to promote yourself * How to get the leaders in your field to endorse and help you Self-promotion is one of the most difficult things a creative person must do. It is also the most critical. Open this book to any page and chances are you will find something that can help you overcome this hurdle and get the attention and recognition you and your talents deserve.
Self Promotion Without Social Media
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Author : Tess McCabe
language : en
Publisher:
Release Date : 2023-08-30
Self Promotion Without Social Media written by Tess McCabe and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-08-30 with categories.
Self-Promotion Without Social Media reveals how creatives and solo business owners from all industries can increase their visibility, attract clients and market their work, without the daily grind of active social media promotion.Social media is often touted as an ideal platform to connect with customers and clients, but it's becoming increasingly tougher to see results without large budgets or time spent on the platforms. elf-Promotion Without Social Media recognises this challenge and inspires readers to experiment and engage with other avenues for self-promotion.The interactive workbook element sets Self-Promotion Without Social Media apart from other contemporary non-fiction business marketing books. Written and designed by Tess McCabe, author of Graphic Design Speak: Tips, Advice and Jargon Defined for Non-Graphic Designers, it's packed with actionable, tried-and-true self-promotion strategies from one small business owner to another.
The Designer S Guide To Marketing And Pricing
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Author : Ilise Benun
language : en
Publisher: Simon and Schuster
Release Date : 2008-03-10
The Designer S Guide To Marketing And Pricing written by Ilise Benun and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-03-10 with Design categories.
Do what you love and make money! The Designer's Guide to Marketing and Pricing will answer all the common questions asked by designers trying to stay afloat in their creative business - and also successful designers who want to put a little more thought into their operations. Whether you're a freelancer, an aspiring entrepreneur or a seasoned small-business owner, you'll learn everything you need to know about how to market and price your services. This book shows you how to: learn which marketing tools are most effective and how to use them create a smart marketing plan that reflects your financial goals plan small actionable steps to take in reaching those financial goals determine who your ideal clients are and establish contact with them turn that initial contact into a profitable relationship for both of you talk to clients about money and the design process - without fear figure out a fair hourly rate and give an accurate estimate for a project You'll learn the ins and outs of creating and running a creative services business - the things they never taught you in school. Plus, there are useful worksheets throughout the book, so you can apply the principles and formulas to your own circumstances and create a workable business plan right away.
Too Young To Retire
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Author : Marika Stone
language : en
Publisher: Penguin
Release Date : 2004-04-27
Too Young To Retire written by Marika Stone and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-04-27 with Self-Help categories.
“This little gem of a book offers sage advice on everything from downsizing to diet and exercise.”—The New York Times With Americans living longer, healthier lives, the conventional idea of retirement is obsolete. Millions of Americans are working past the age of sixty-five—not because they have to, but because they want to. Many, like Marika and Howard Stone, discover second careers, start their own businesses, or go back to school. Too Young to Retire offers inventive and exciting retirement alternatives to help readers find their labors of love, inner activists, or how to make a home away from home. Enlightening exercises and workbook pages as well as a comprehensive list of publications, home exchange organizations, and websites are included to assist readers in making meaningful choices. For those who aren’t ready to throw in the towel, Too Young to Retire is the essential resource for discovering what comes next.
Do It Yourself Advertising And Promotion
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Author : Fred E. Hahn
language : en
Publisher: John Wiley & Sons
Release Date : 2003-04-03
Do It Yourself Advertising And Promotion written by Fred E. Hahn and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-04-03 with Business & Economics categories.
Praise for the Second Edition "Mr. Hahn's background in an industry where the creative stretching of promotional budgets is a daily necessity serves well the reader of this book. His advice is both practical and imaginative, and delivered with wit as well as wisdom." -Andrew McNally III, Chairman of the Board, Rand McNally Create Madison Avenue advertising on a Main Street budget with Do-it-Yourself Advertising & Promotion Now the most complete guide to do-it-yourself advertising includes totally new sections on branding, the Internet, and Yellow Pages advertising. This updated edition of Do-It-Yourself Advertising and Promotion offers the latest information on launching your own homegrown, successful advertising campaigns and new desktop publishing techniques. As an entrepreneur or small business owner, you'll find tried-and-true, low-budget promotional tactics. With every chapter updated and expanded, this new third edition is better-and more comprehensive-than ever. Author Fred E. Hahn and expert contributors show you how to create successful high-impact advertising on a limited budget using practical, time-tested techniques. This friendly and accessible guide explains each method step by step-with concrete advice on planning, scheduling, budgeting, creative issues, and production procedures to help you develop effective: Newspaper and magazine ads * Flyers, brochures, and invitations * Direct mail campaigns * Catalogs * Web sites * E-mail and Internet advertising * Teleservicing * Audiovisual materials * Publicity tools and techniques * And more!
The Graphic Designer S Guide To Creative Marketing
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Author : Linda Cooper Bowen
language : en
Publisher: John Wiley & Sons
Release Date : 1999-03-08
The Graphic Designer S Guide To Creative Marketing written by Linda Cooper Bowen and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-03-08 with Architecture categories.
You know you've got the talent, now let them know it-your complete guide to finding, winning, and keeping good clients Written by a graphic designer and successful marketing consultant, this book is the most complete guide available to marketing your services, with clear, practical, step-by-step instructions on every aspect of graphic design marketing, including: * Developing and implementing a marketing plan * Researching prospective clients * Creating effective marketing materials * Cold calling and follow-ups * Effective communication * Dressing for success * Resumes, cover letters, and portfolios * Proposals, bids, and contracts * Keeping good clients-account management Also included are sample business forms, contracts, proposals, letters, and checklists, along with stunning full-color examples of successful self-promotion campaigns for every budget. Throughout the book, there are fascinating and instructive interviews with clients as well as graphic designers from across the country who share what they've learned about marketing and managing graphic design services.
The Creative Business Guide To Marketing Selling And Branding Design Advertising Interactive And Editorial Services
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Author : Cameron S. Foote
language : en
Publisher: W. W. Norton & Company
Release Date : 2011-11-14
The Creative Business Guide To Marketing Selling And Branding Design Advertising Interactive And Editorial Services written by Cameron S. Foote and has been published by W. W. Norton & Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-11-14 with Business & Economics categories.
The go-to guide on how to market a creative organization, why it is important, and what techniques work. Marketing influences the success of creative services businesses more than any other issue: bad luck, insufficient funding, difficult clients, and weak employees all pale by comparison. Old standbys—word of mouth, referrals, and occasional promotions—are inadequate in today's competitive environment. Whether focused on design, advertising, interactive, editorial, or public relations, all creatives need this know-how book for marketing their business.
The Fine Artist S Guide To Marketing And Self Promotion
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Author : Julius Vitali
language : en
Publisher: Simon and Schuster
Release Date : 2003-08-01
The Fine Artist S Guide To Marketing And Self Promotion written by Julius Vitali and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-08-01 with Art categories.
Filled with innovative tips and advice for the fine artist on a budget, The Fine Artist's Guide to Marketing and Self-Promotion teaches you how to function as your own press agent. Learn how to create attention grabbing publicity videos, press releases, and e-mails; exhibit and publish your work in magazines and newspapers; assemble grant proposals; write effective résumés; use slides, CDs, Web sites, and other photographic and digital reproductions to get your work into the public eye, and how to qualify for arts-in-education residencies and artists’ communities. This updated book also features extensive listings of organizations, services, publications, and other vital resources, along with in-depth profiles of successful artists who have developed effective techniques for marketing and promoting their work. If you’re ready to take charge of your art career, you can’t afford to be without the information contained in this handy guide.