Service And Price Strategies With Bidirectional Free Riding In Dual Channel
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Service And Price Strategies With Bidirectional Free Riding In Dual Channel
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Author : Jia Ren
language : en
Publisher:
Release Date : 2023
Service And Price Strategies With Bidirectional Free Riding In Dual Channel written by Jia Ren and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023 with categories.
The co-existence of offline and online channels makes customers easily enjoy services from one channel but buy from another. This phenomenon is called bidirectional free-riding, and its impact on both channels is an essential issue. Our study finds that (1) inconsistent pricing strategy increases offline sales and profits with the degree of bidirectional free-riding rising but decreases the online sales and profits; (2) consistent pricing strategy could mitigate the negative impact of bidirectional free-riding on the retailer, but it is at the expense of the manufacturer's profits; (3) the lower degree of bidirectional free-riding makes both channels more willing to improve their service in a consistent pricing strategy, here the retail price and overall profit goes higher; (4) the higher degree of bidirectional free-riding makes both more willing to reduce the price competition in an inconsistent pricing strategy, here the overall profit goes higher. The above conclusions reference optimal channel decisions for online manufacturers and offline retailers.
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Author :
language : en
Publisher: Springer Nature
Release Date :
written by and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
Resale Price Maintenance And The Law
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Author : Christy Kollmar
language : en
Publisher: Taylor & Francis
Release Date : 2023-03-31
Resale Price Maintenance And The Law written by Christy Kollmar and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-31 with Law categories.
The question of how to properly enforce against RPM has been a contentious debate for decades on both sides of the Atlantic. The catalyst is the acceptance that RPM can generate both anti-competitive effects and pro-competitive efficiencies that need to be properly balanced to ensure against Type I/Type II errors and to create viable legislation. Part I focuses on 100 years of US origins and the current legal approach to VR enforcement, which reveals the precedent responsible for the transition between per se illegality and the rule of reason thresholds at the federal level. Nine anti-competitive and 19 pro-competitive theoretical models are also introduced to clearly demonstrate the true nonconsensus existent between economists as to whether RPM is deleterious enough to justify a stringent approach to RPM regulation. Part II closely examines the EU origins and current legal structure, where RPM has maintained its hardcore by-object designation pursuant to Art. 101(1) TFEU with the consequence of having no safe harbours, no applicability of the De Minimus Doctrine, an onerous negative rebuttable presumption, non-severability of the agreement and almost no chance of obtaining an exemption under Art. 101(3). This is exacerbated by the EC’s lack of guidance on how to prove all conditions necessary for an Art. 101(3) exemption and when a vertical arrangement actually escapes Art. 101(1) applicability. The aim of this book is to examine the economic models, historical origins and legal structures of the US/EU regimes to develop proposals on how to modify the EU’s current legal structure to ensure proper enforcement of RPM behaviour that actually enhances legal certainty through a more aligned approach at the national level. Part III proposes five solutions which scrutinise the concepts of appreciability, hardcore and by-object restraints, to implement modifications to EU’s current legal framework to ensure RPM receives reasonable and equitable treatment in line with economic theory.
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Author : 许明星
language : zh-CN
Publisher: 社会科学文献出版社
Release Date : 2018-01-01
written by 许明星 and has been published by 社会科学文献出版社 this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-01-01 with Business & Economics categories.
本書在線上線下融合發展的雙渠道供應鏈背景下，將價格和服務作為供應鏈企業的決策變量，從行為視角對線上線下同價下的雙渠道供應鏈決策問題進行研究。研究內容包括：在雙渠道統一定價的前提下，考慮供應鏈決策模式和供應鏈成員行為之間的相互作用和關係，從風險規避行為、信息共享行為、搭便車行為、公平關切行為等視角研究供應鏈成員的決策、收益、供應鏈系統績效等問題，並設計恰當的協調策略以實現供應鏈系統最優或帕累托改進。
Energy Vision 2020 Integrated Resource Plan
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Author :
language : en
Publisher:
Release Date : 1995
Energy Vision 2020 Integrated Resource Plan written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with categories.
The Theory And Practice Of Revenue Management
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Author : Kalyan T. Talluri
language : en
Publisher: Springer Science & Business Media
Release Date : 2006-02-21
The Theory And Practice Of Revenue Management written by Kalyan T. Talluri and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-02-21 with Business & Economics categories.
Revenue management (RM) has emerged as one of the most important new business practices in recent times. This book is the first comprehensive reference book to be published in the field of RM. It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and implementation details. Successful hardcover version published in April 2004.
Multichannel Retailing
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Author : Huan Liu
language : en
Publisher: Foundations and Trends (R) in Marketing
Release Date : 2018-12-19
Multichannel Retailing written by Huan Liu and has been published by Foundations and Trends (R) in Marketing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-19 with categories.
Presents an overview of and draws conclusions from extant studies related to multichannel retailing. Academic interest in this topic has increased dramatically. Thus, an updated understanding of how retailers and consumers influence and interact with each other in multichannel retail contexts is required.
Pop Up Retail
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Author : Ghalia Boustani
language : en
Publisher: Routledge
Release Date : 2021-05-13
Pop Up Retail written by Ghalia Boustani and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-13 with Business & Economics categories.
Ephemeral stores, also known as pop-up stores, have existed since the beginning of trade between consumers. They appeared in city centres, villages or other convenient places where they proposed an offering and then disappeared as soon as its offering was wearied. This is a very similar experience to the current phenomenon; ephemeral stores appear unannounced and disappear without notice or can morph into something else. Brands adopt these stores because of the array of benefits they present and their characterizing features. Consumers, on the other hand, are not only positively reactive to ephemeral stores, they actively demand these novel, engaging, satisfying or beneficial stores more than ever as they provide them with constant change and surprise. Focusing on ephemeral retailing, this book aims to provide a clear understanding of what it is, how it developed and why it gained importance in today’s busy retail scene. As many brands are adopting ephemeral stores into their distribution channels or using them as unique touchpoints, this book proposes a categorization of ephemeral retailing, explaining different ephemeral store vocations based on different brand strategies and objectives. With many professional opinions about ephemeral stores and a body of academic research developing, this book aims to combine all knowledge about the topic into one concise publication: it clarifies, consolidates and creates a clear understanding about the topic of ephemeral retailing that will inform future research and activity. The book is written for academics, students and retail professionals with an interest in relevant fields such as retail marketing and management, brand management and distribution.
Microtimes
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Author :
language : en
Publisher:
Release Date : 1996-04
Microtimes written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996-04 with Microcomputers categories.
Urban Mass Transportation Abstracts
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Author :
language : en
Publisher:
Release Date : 1982
Urban Mass Transportation Abstracts written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1982 with Local transit categories.