Social And Psychological Determinants Of Value Co Creation In The Digital Era
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Social And Psychological Determinants Of Value Co Creation In The Digital Era
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Author : Ricardo Martinez Cañas
language : en
Publisher: Frontiers Media SA
Release Date : 2021-07-21
Social And Psychological Determinants Of Value Co Creation In The Digital Era written by Ricardo Martinez Cañas and has been published by Frontiers Media SA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-21 with Science categories.
The Sage Encyclopedia Of Leadership Studies
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Author : George R. Goethals
language : en
Publisher: SAGE Publications
Release Date : 2023-02-20
The Sage Encyclopedia Of Leadership Studies written by George R. Goethals and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-20 with Business & Economics categories.
Leadership Studies is a multi-disciplinary academic exploration of the various aspects of how people get along, and how together they get things done. The fields that contribute to leadership studies include history, political science, psychology, anthropology, sociology, philosophy, literature, and behavioral economics. Leadership Studies is also about the ethical dimensions of human behavior. The discipline considers what leadership has been in the past (the historical view), what leadership actually looks like in the present (principally from the perspectives of the behavioral sciences and political science), and what leadership should be (the ethical perspective). The SAGE Encyclopedia of Leadership Studies will present both key concepts and research illuminating leadership and many of the most important events in human history that reveal the nuances of leadership, good and bad. Entries will include topics such as power, charisma, identity, persuasion, personality, social intelligence, gender, justice, unconscious conceptions of leadership, leader-follower relationships, and moral transformation.
Empowering Value Co Creation In The Digital Era
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Author : Sousa, Bruno Barbosa
language : en
Publisher: IGI Global
Release Date : 2025-04-23
Empowering Value Co Creation In The Digital Era written by Sousa, Bruno Barbosa and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-04-23 with Business & Economics categories.
In the digital era, the concept of value co-creation evolved from a passive exchange to a dynamic, collaborative process that empowers organizations and consumers. The rise of interconnected technologies, data-driven insights, and digital platforms unlock new avenues for creating shared value. Companies can now engage customers, partners, and competitors in real-time, transforming traditional business models into systems of innovation. Empowering value co-creation fosters an environment where all stakeholders contribute, interact, and obtain mutual benefits, driving sustainable growth, customer satisfaction, and competitive advantage. Empowering Value Co-Creation in the Digital Era explores emerging trends in co-creation in business, highlighting how value co-creation can transform customer relationships in the digital era and digital age. It examines the evolution and trends of digital transformation and its implications in organizations and customer relationship management. This book covers topics such as entrepreneurship, digital technology, and manufacturing, and is a useful resource for business owners, entrepreneurs, computer engineers, academicians, researchers, and data scientists.
The Psychological Facets Of Consumer Brand Relationship In The Digital World
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Author : Khalid Hussain
language : en
Publisher: Frontiers Media SA
Release Date : 2023-06-29
The Psychological Facets Of Consumer Brand Relationship In The Digital World written by Khalid Hussain and has been published by Frontiers Media SA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-06-29 with Science categories.
Tourism And The Experience Economy In The Digital Era
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Author : Xiang Ying Mei
language : en
Publisher: Taylor & Francis
Release Date : 2023-10-02
Tourism And The Experience Economy In The Digital Era written by Xiang Ying Mei and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-02 with Business & Economics categories.
This book brings together diverse theoretical perspectives and practical examples of the experience economy in developing and developed economies in tourism-related industries. It provides insights on ‘new’ experience development attributed to new technology and changes in consumer behaviour. It explores how digitalisation and new digital tools, smart solutions, smart applications, and social media platforms to frame and create unique and memorable experiences. It also focuses on the role of technology in changing consumer behaviour and motivations. Chapters are contributed by global academicians and industry practitioners with the goal to link theories to practical case studies and thought points throughout the chapters to trigger curiosity and critical thinking. This book provides insights on the development and trends in the tourism industry in the ‘new’ technology-driven experience economy. It will appeal to students, researchers and practitioners in the fields of tourism, the creative industries, business studies, cultural studies and leisure studies.
Digital Entrepreneurship And Co Creating Value Through Digital Encounters
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Author : Edghiem, Farag
language : en
Publisher: IGI Global
Release Date : 2023-05-15
Digital Entrepreneurship And Co Creating Value Through Digital Encounters written by Edghiem, Farag and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-15 with Business & Economics categories.
Digital technologies have enabled certain opportunities for industries, societies, and companies to change for the better. The service sector has essentially evolved through significant developments in recent decades, such as the increasing adoption of artificial intelligence (AI) applications and automated technologies, including service robots, chatbots, and virtual assistants. Both digital transformation and digital entrepreneurship are multifaceted areas that relate to varied emerging technologies that have recently dominated the current service industry. These technologies serve to enhance various sociotechnical areas, including communication and collaboration, as well as co-creating business value and promoting service automation. Digital Entrepreneurship and Co-Creating Value Through Digital Encounters contributes to the services’ digital transformation and digital entrepreneurship domain by uncovering contemporary innovations used in the modern service industry. It supports modern applications of Industry 4.0, digital transformation, and entrepreneurship to facilitate value co-creation for contemporary businesses. Covering topics such as big data management, industrial relations, and tourist destination selection, this premier reference source is an ideal resource for entrepreneurs, business owners and managers, government officials, policymakers, students and educators of higher education, librarians, researchers, and academicians.
Advanced Perspectives And Trends In Digital Transformation Of Firms Networks And Society
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Author : Francesco Schiavone
language : en
Publisher: Springer Nature
Release Date : 2025-08-02
Advanced Perspectives And Trends In Digital Transformation Of Firms Networks And Society written by Francesco Schiavone and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-08-02 with Business & Economics categories.
This book provides a comprehensive review and a detailed snapshot of the newly emerging research trends and evidence about digital transformation in organizations, networks, and social groups. Featuring select best papers presented at the 2nd International Conference of the Digital Transformation Society (DTS) held in Naples, Itay in May 2024, the enclosed chapters explore the role of digital transformation in areas such as value creation; artificial intelligence (AI), and generative AI for the work and processes of the future; Internet of Things; big data management and valuation; digital business models; responsible AI and ethic; AI and Sustainable Development Goals (SDGs); smart mobility and transportation; smart cities; digital marketing; human resource management (HRM); and metaverse, among others. The book is a rich source of new evidence and concepts on digital transformation and an important reading for all scholars and practitioners interested in technology and innovation management.
Acceptance And Resistance Of Innovative Technologies
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Author : Jan-Lukas Selter
language : en
Publisher: Springer Nature
Release Date :
Acceptance And Resistance Of Innovative Technologies written by Jan-Lukas Selter and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
Frugal Innovation And Social Transitions In The Digital Era
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Author : Tunio, Muhammad Nawaz
language : en
Publisher: IGI Global
Release Date : 2022-12-09
Frugal Innovation And Social Transitions In The Digital Era written by Tunio, Muhammad Nawaz and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-12-09 with Business & Economics categories.
Frugal innovation is considered a new source of innovation, mainly to meet the needs of low-income customers. Hence, frugal innovation has primarily been explored emphasizing affordability. The concept of frugal and social innovation is a new idea and requires perspectives from academicians, researchers, and organizations to reach its full potential. Frugal Innovation and Social Transitions in the Digital Era considers the social value of innovation, frugal innovation, and social innovation in society at local, national, and international levels and calls the attention of scholars and researchers around the globe to focus on the social perspectives and social patterns of human life and society. Covering key topics such as emerging technologies, entrepreneurship, and social change, this reference work is ideal for computer scientists, business owners, managers, policymakers, researchers, scholars, practitioners, instructors, and students.
Building Corporate Identity Image And Reputation In The Digital Era
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Author : T C Melewar
language : en
Publisher: Routledge
Release Date : 2021-07-29
Building Corporate Identity Image And Reputation In The Digital Era written by T C Melewar and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-29 with Business & Economics categories.
Brands – corporate, products, service – today are collectively defined by their customers, deriving from personal experiences and word of mouth. This book acts as a forum for examining current and future trends in corporate branding, identity, image and reputation. Recognising the complexity and plurality at the heart of the corporate branding discipline, this book fills a gap in the literature by posing a number of original research questions on the intrinsic nature of corporate branding ideas from corporate (external) and organisation (internal) identity perspectives as they relate to brand management, corporate reputation, marketing communications, social media, smart technology, experiential and sensory marketing. It incorporates current thinking and developments by both multidisciplinary academics and practitioners, combining a comprehensive theoretical foundation with practical insights. The text will serve as an important resource for the marketing, identity and brand practitioners requiring more than anecdotal evidence on the structure and operation of stakeholders communication in different geographical areas. It determines current practices and researches in diverse areas, regions and commercial and non-commercial sectors across the world. The book provides scholars, researchers and postgraduate students in business and marketing with a comprehensive treatment of the nature of relationships between companies, brands and stakeholders in different areas and regions of the world.