Social Media Studies
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Social Media Studies
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Author : DUAN Peng
language : en
Publisher: SAGE Publications Pvt. Limited
Release Date : 2019-07-08
Social Media Studies written by DUAN Peng and has been published by SAGE Publications Pvt. Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-07-08 with Language Arts & Disciplines categories.
Communication is a cornerstone of social interaction, and the study of communication and media has always moved across academic fields in the social sciences and humanities. Today it is a critical focus of study in cultural studies, business, organizational development, health, philosophy, international policy, literary criticism and psychology. SAGE Benchmarks in Communication is an exciting new series that will bring together the best of the best from across the disciplines – both classics and material previously difficult to access. Social Media Studies aims to bring together different approaches on social media studies, ranging from theoretical to empirical explorations. Through the mapping of this rapidly changing academic field, this Work is designed to reflect the intertwining relationship between social media studies and various disciplines, including media and communication studies, sociology, anthropology, political science, economics and history. It also adopts global/regional perspectives to document the academic and cultural works on social media in different societies and countries. In fact, the internet has transcended both geographical and social boundaries so profoundly that it keeps meeting resistance in all kinds of social terrain, which has also inspired considerable research work.
An Introduction To Social Media Research
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Author : Charmaine Du Plessis
language : en
Publisher:
Release Date : 2020-08-28
An Introduction To Social Media Research written by Charmaine Du Plessis and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-28 with Online social networks categories.
Social media has become mainstream and offers numerous research opportunities to academics, students and practitioners. An Introduction to Social Media Research: Theory and Application is an essential new resource on how to conduct social media research in a scientific manner. This book will equip social media researchers, students and practitioners across various fields with the necessary knowledge to conduct social media research in a scientific and systematic manner. Key Features/benefits: Follows a logical sequence in the social media research process; Includes easy to understand aspects not considered in this much depth in other books, for example, social media theories, data collection and analysis techniques, as well as sampling methods for quantitative, qualitative and mixed methods research; Covers aspects of ethics, validity and reliability related to social media research How to features: Using various tools e.g. data cleaning and collection tools; data analysis and reporting tools; using various sampling methods and approaches; using media analytics and data mining; using different software, social media tools and applications to extract data for research; Local case studies; Best practice examples; Templates and sample documents
Social Media Communication
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Author : Bu Zhong
language : en
Publisher: John Wiley & Sons
Release Date : 2021-08-31
Social Media Communication written by Bu Zhong and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-08-31 with Business & Economics categories.
Examines the social media mechanism and how it is transforming communication in an increasingly networked society Social Media Communication: Trends and Theories explores how social media is transforming the way people think and behave. Providing students with an in-depth understanding of the mechanism underlying social media, this comprehensive textbook uses a multidisciplinary approach to examine social media use in a wide range of communication and business contexts. Each chapter is based on original research findings from the author as well as recent work in communication studies, neuroscience, information science, and psychology. Divided into two parts, the text first describes the theoretical foundation of social media use, discussing the impact of social media on information processing, social networking, cognition, interpersonal and group communication, the media industry, and business marketing. The second half of the book focuses on research-based strategies for effectively using social media in communication and business such as the news industry, heath care, and social movements. Offering detailed yet accessible coverage of how digital media technology is changing human communication, this textbook: Helps readers make the best use of social media tools in communication and business practices Introduces more than a dozen theories in the areas of communication, psychology, and sociology to highlight the theoretical frameworks researchers use in social media studies Identifies a variety of trends involving social media usage, including the app economy and patient care Addresses the relation between social media and important contemporary topics such as cultural diversity, privacy, and social change Presents 14 imperative social media topics, each with the power to change the ways you see and use social media Social Media Communication: Trends and Theories is the perfect textbook for undergraduate and graduate courses in communication, business, journalism, business, and information science and technology. It is also an invaluable resource for researchers, educators, journalists, entrepreneurs, and professionals working in media management, advertising, public relations, and business marketing.
Social Media
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Author : Christian Fuchs
language : en
Publisher: SAGE
Release Date : 2013-12-06
Social Media written by Christian Fuchs and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-12-06 with Social Science categories.
Now more than ever, we need to understand social media - the good as well as the bad. We need critical knowledge that helps us to navigate the controversies and contradictions of this complex digital media landscape. Only then can we make informed judgements about what's happening in our media world, and why. Showing the reader how to ask the right kinds of questions about social media, Christian Fuchs takes us on a journey across social media, delving deep into case studies on Google, Facebook, Twitter, WikiLeaks and Wikipedia. The result lays bare the structures and power relations at the heart of our media landscape. This book is the essential, critical guide for all students of media studies and sociology. Readers will never look at social media the same way again.
Understanding Social Media
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Author : Sam Hinton
language : en
Publisher: SAGE
Release Date : 2013-06-17
Understanding Social Media written by Sam Hinton and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-17 with Social Science categories.
Understanding Social Media provides a critical and timely conceptual toolbox for navigating the evolution and practices of social media. Taking an interdisciplinary and intercultural approach, this book provides a clear and concise explanation of the key concepts but also goes beyond specific brands, sites and practices to show readers how to place social media more critically within the changing media and cultural landscape. As an aid to understanding, key concepts in each chapter are illustrated by case studies to give real-world examples of theory in action. Cutting across the many dimensions of social media, from the political, economic and visual, this book explores the industries, ideologies and cultural practices that are increasingly becoming part of global popular culture. This book is essential reading for students of media studies and cultural studies.
The Sage Handbook Of Social Media
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Author : Jean Burgess
language : en
Publisher: SAGE
Release Date : 2017-03-30
The Sage Handbook Of Social Media written by Jean Burgess and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-30 with Social Science categories.
The world is in the midst of a social media paradigm. Once viewed as trivial and peripheral, social media platforms like Twitter, Facebook and WeChat have become an important part of the information and communication infrastructure of society. They are bound up with business and politics as well as everyday life, work, and personal relationships. This international Handbook addresses the most significant research themes, methodological approaches and debates in the study of social media. It contains substantial chapters written especially for this book by leading scholars from a range of disciplinary perspectives, covering everything from computational social science to sexual self-expression. Part 1: Histories And Pre-Histories Part 2: Approaches And Methods Part 3: Platforms, Technologies And Business Models Part 4: Cultures And Practices Part 5: Social And Economic Domains
Young People And Social Media Contemporary Children S Digital Culture
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Author : Steve Gennaro
language : en
Publisher: Vernon Press
Release Date : 2021-10-05
Young People And Social Media Contemporary Children S Digital Culture written by Steve Gennaro and has been published by Vernon Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-10-05 with Social Science categories.
‘Young People and Social Media: Contemporary Children’s Digital Culture’ explores the practices, relationships, consequences, benefits, and outcomes of children’s experiences with, on, and through social media by bringing together a vast array of different ideas about childhood, youth, and young people’s lives. These ideas are drawn from scholars working in a variety of disciplines, and rather than just describing the social construction of childhood or an understanding of children’s lives, this collection seeks to encapsulate not only how young people exist on social media but also how their physical lives are impacted by their presence on social media. One of the aims of this volume in exploring youth interaction with social media is to unpack the structuring of digital technologies in terms of how young people access the technology to use it as a means of communication, a platform for identification, and a tool for participation in their larger social world. During longstanding and continued experience in the broad field of youth and digital culture, we have come to realize that not only is the subject matter increasing in importance at an immeasurable rate, but the amount of textbooks and/or edited collections has lagged behind considerably. There is a lack of sources that fully encapsulate the canon of texts for the discipline or the rich diversity and complexity of overlapping subject areas that create the fertile ground for studying young people’s lives and culture. The editors hope that this text will occupy some of that void and act as a catalyst for future interdisciplinary collections. ‘Young People and Social Media: Contemporary Children’s Digital Culture’ will appeal to undergraduate students studying Child and Youth Studies and—given the interdisciplinary nature of the collection— scholars, researchers and students at all levels working in anthropology, psychology, sociology, communication studies, cultural studies, media studies, education, and human rights, among others. Practitioners in these fields will also find this collection of particular interest.
Social Media In The Digital Age History Ethics And Professional Uses
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Author : Rebecca Coates Nee
language : en
Publisher:
Release Date : 2018-10-31
Social Media In The Digital Age History Ethics And Professional Uses written by Rebecca Coates Nee and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-31 with Computers categories.
Social Media in the Digital Age: History, Ethics, and Professional Uses details how the growth and development of social media platforms like Facebook, Twitter, Snapchat, and Instagram have influenced how people interact with one another, receive news, and form social bonds. It introduces students to theories used to study social media, legal and ethical considerations for corporations and individual users, and examples of successful and unsuccessful social media usage to demonstrate its power and reach. Part One of the book focuses on the study of social media, addressing the rise of social media, the widespread impact of user-generated content, the demographics of individuals who use various platforms, and more. Part Two examines the ethics and legal issues surrounding social media, including copyright law, user policies, image and brand management, privacy, and other considerations of digital media use for individuals. Part Three addresses the professional uses of social media in public relations, advertising, marketing, journalism, nonprofit work, U.S. politics, international social media movements, and more. Social Media in the Digital Age is well suited for undergraduate courses in mass communication, broadcasting, history, and popular culture. It's also a valuable resource for mass communications professionals. Rebecca Coates Nee earned her Ed.D. in education technology from Pepperdine University, M.A. in journalism from Northwestern University, and B.A. in political science from the University of California, Santa Barbara. She is an associate professor in the School of Journalism & Media Studies at San Diego State University. Her research focuses on the impact of digital technology and social media on communication industry practices and consumer habits.
Media Society World
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Author : Nick Couldry
language : en
Publisher: John Wiley & Sons
Release Date : 2013-08-29
Media Society World written by Nick Couldry and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-29 with Social Science categories.
Media are fundamental to our sense of living in a social world. Since the beginning of modernity, media have transformed the scale on which we act as social beings. And now in the era of digital media, media themselves are being transformed as platforms, content, and producers multiply. Yet the implications of social theory for understanding media and of media for rethinking social theory have been neglected; never before has it been more important to understand those implications. This book takes on this challenge. Drawing on Couldry's fifteen years of work on media and social theory, this book explores how questions of power and ritual, capital and social order, and the conduct of political struggle, professional competition, and everyday life, are all transformed by today's complex combinations of traditional and 'new' media. In the concluding chapters Couldry develops a framework for global comparative research into media and for thinking collectively about the ethics and justice of our lives with media. The result is a book that is both a major intervention in the field and required reading for all students of media and sociology.
Social Media And Public Relations
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Author : Judy Motion
language : en
Publisher: Routledge
Release Date : 2015-11-19
Social Media And Public Relations written by Judy Motion and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-19 with Business & Economics categories.
Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public relations function as a dark art that spins (or tweets) self-interested variations of the truth for credulous audiences? Or does the full glare of the internet and the increasing expectations of powerful publics motivate it to more honestly engage to serve the public interest? The purpose of this book is to examine the role of PR by exploring the myriad ways that social media is reshaping its conceptualization, strategies, and tactics. In particular, it explores the dichotomies of fake and authentic, powerless and powerful, meaningless and meaningful. It exposes transgressions committed by practitioners—the paucity of digital literacy, the lack of understanding of the norms of social media, naivety about corporate identity risks, and the overarching emphasis on spin over authentic engagement. But it also shows the power that closely networked social media users have to insert information and opinion into discussions and force "false PR friends" to be less so. This timely, challenging, and fascinating book will be of interest to all students, researchers, and practitioners in Public Relations, Media, and Communication Studies. Winner of the 2016 NCA PRIDE Award for best book