Speak Your Customers Language
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Speak Your Customers Language
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Author : Achille Nangbong Bombom Kombat
language : en
Publisher: Wequipu LLC
Release Date : 2020-02-21
Speak Your Customers Language written by Achille Nangbong Bombom Kombat and has been published by Wequipu LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-02-21 with categories.
If you are reading this book, it's probably because you have been struggling to find your niche or understand your target market. Your prospects have needs and wants that need to be addressed in a language that will compel them to partner with your ideas, solutions and ultimately, your business. This book will help you communicate with your prospects using their emotional language and understanding. It will also help you invest your time and money wisely in order to understand your potential clients' needs and desires.From infancy to adulthood, we continually market to each other to get what we want. Infants, from conception, know how to garner attention. They kick their mothers inside the womb. Once born, they cry when their diapers are wet or when they are hungry. As children, often without external influence, we know how to nicely and innocently talk to each other to create mutually beneficial situations and get what we want. Growing up, we know how to talk to our parents when we want something. In dating, we work to please and attract one another to get what we want. We do the same in marriage.This book is a vital component of your business differentiation in your marketplace. It will set up your marketing messages to create a marketing comparative advantage for your business. No matter what lead generation, lead qualification and lead conversion strategies you choose for your business, the way you speak to connect with your prospects matters. Whatever distribution channels, strategies and tactics you embrace for your business, the 5 steps in this book will take your prospect from ignorance to awareness, into the decision making process and through to the close. They will separate your business from your competition.
Are Your Customers Speaking A Different Language
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Author : Great Britain. Department of Trade and Industry
language : en
Publisher:
Release Date : 1995
Are Your Customers Speaking A Different Language written by Great Britain. Department of Trade and Industry and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with categories.
The Customer Communication Formula
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Author : Charlotte Purvis
language : en
Publisher: Write Way Publishing Company
Release Date : 2020-12-11
The Customer Communication Formula written by Charlotte Purvis and has been published by Write Way Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-11 with categories.
A Tried, True, and Tested Formula to Increase Customer Satisfaction and Boost Your Brand One conversation with a client changed everything for the author, Charlotte Purvis: "We do not want the people answering the phones to sound like they are just sitting around at home talking to their family and friends." That statement was the catalyst for Charlotte Purvis to develop the 3-F Customer Communication Formula. Friendly + Formal + Focused = Customer Service Success This Formula helped her clients create an environment where Customer Service Professionals (CSPs) spoke in a manner that customers would know they were contacting a Best-in-Class Contact Center, instead of someone sitting at home chatting on the phone with their family and friends. That conversation with the client was over 20 years ago, and since then Charlotte Purvis has coached and trained hundreds of Customer Service Professionals using her 3-F Customer Service Formula. As a result, literally millions of customers have benefited from the service they've received based on this formula. "Customer Service Professionals" include advisors, agents, consultants, assistants, specialists, representatives, coordinators, sales enrollment specialists, and basically anyone who communicates with customers. In a world that is becoming increasingly more competitive, when anyone can start a business with a website and a product idea, and when more customers are buying online than ever before, outstanding customer service will set you apart from your competition. There is no question that investing in improving your customer service will pay dividends in the long term. This book is for Customer Service Professionals, Corporate Leaders, Small Business Owners, Faith Community Leaders, Managers, Supervisors, Trainers, Coaches, Subject Matter Experts, Government Agencies, Non-profit Organizations, and anyone interested in customer communication and customer service success. Here's some of what you will discover in this book: Three key words that Customer Service Professionals and Leaders need to know-and that have been successfully used to assist millions of customers. The Three Phases of Customer Interactions-Connection, Conversation, and Closure-and how to apply the 3-F Formula to each phase. How to speak the language of customer service, manage challenging situations, and offer each customer an excellent experience. 10 Statements Every Organization Needs in order to develop a custom approach to Customer Service. How to provide Extreme Customer Service, especially during a global crisis. Success Stories about how the 3-F Customer Communication Formula has helped clients reach and exceed their customer service goals. The Charlotte Purvis Story about how she took lessons learned in her beloved Tuscaloosa, Alabama, and from her years of client engagements to develop a formula that not only benefits customers but also helps her clients advance in their personal and professional lives. And More! This book is really two books in one. Part 1 is for Customer Service Professionals (CSPs) and part 2 is for Customer Service Leaders. Lots of CSPs move on to roles of additional leadership and this book prepares them for that next level. If you're ready to start looking at the world through the eyes of your customers and take your business to the next level by delivering the best-in-class customer service, then click the BUY NOW button and let's take this journey together.
Sticky Branding
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Author : Jeremy Miller
language : en
Publisher: Dundurn
Release Date : 2015-01-10
Sticky Branding written by Jeremy Miller and has been published by Dundurn this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-10 with Business & Economics categories.
#1 Globe and Mail Bestseller 2016 Small Business Book Awards — Nominated, Marketing category Sticky Brands exist in almost every industry. Companies like Apple, Nike, and Starbucks have made themselves as recognizable as they are successful. But large companies are not the only ones who can stand out. Any business willing to challenge industry norms and find innovative ways to serve its customers can grow into a Sticky Brand. Based on a decade of research into what makes companies successful, Sticky Branding is your branding playbook. It provides ideas, stories, and exercises that will make your company stand out, attract customers, and grow into an incredible brand. Sticky Branding’s 12.5 guiding principles are drawn from hundreds of interviews with CEOs and business owners who have excelled within their industries.
The Language Of Sales
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Author : Tom Hopkins
language : en
Publisher: Made For Success Publishing
Release Date : 2019-03-26
The Language Of Sales written by Tom Hopkins and has been published by Made For Success Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-26 with Business & Economics categories.
Have you ever wondered why it’s so easy to talk with some people and not with others? It’s simple—you speak the same language! This doesn’t mean that you both speak English or have a similar dialect. It means that you connect with them on some level. In selling, building trusting relationships is all about understanding people who are different from you and being flexible enough in your communication skills to relate to them. This is a learned skill! In The Language of Sales, veteran sales professionals Tom Hopkins and Andrew Eilers teach you the nuances of how to effectively and powerfully communicate with buyers, associates, and loved ones to build long-term relationships. • Make the most of communication with the proper vocabulary • Improve relationships through the written word • Read (and speak) between the lines with body language skills • Use the language of sales to overcome objections and close more sales • Self-motivate with powerful internal communication If you’re dedicated to a lifelong career in the wonderful world of selling, why not master the skills to make it your dream job? What could be better than helping more client benefit from your products and services through more powerful communication skills?
How To Talk To Customers
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Author : Diane Berenbaum
language : en
Publisher: Wiley + ORM
Release Date : 2011-01-07
How To Talk To Customers written by Diane Berenbaum and has been published by Wiley + ORM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-07 with Business & Economics categories.
Filled with case studies and anecdotes, How to Talk to Customers demystifies the most critical aspect of customer service: conversations employees have every day with customers. In this must-have resource, Diane Berenbaum and Tom Larkin outline a proven system based on their MAGIC customer service training program. MAGIC, which stands for Make A Great Impression on the Customer, can help anyone become the type of communicator that makes their customers feel special. For more on this book, visit www.howtotalktocustomers.com
How To Speak The Language Of Business
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Author : Jim Walman
language : en
Publisher:
Release Date : 2017-11-08
How To Speak The Language Of Business written by Jim Walman and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-08 with categories.
The language of business is not taught in school yet it is every bit as important as reading, writing or arithmetic. If you are starting a new job, have a product or service to sell or just want to know how to properly dialogue with your manager, colleagues or customers, then this eBook is a must-read. In the subsequent pages, you will not only learn how to interact properly, efficiently and smartly, but in such a way that elevates your career, increases your pay and earns you the respect and admiration from whomever you choose to engage.
Marketing
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Author : Gloria Green
language : en
Publisher: Dearborn Trade Publishing
Release Date : 1996
Marketing written by Gloria Green and has been published by Dearborn Trade Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Business & Economics categories.
Now small business owners can improve their marketing skills with this "marketing mastery" course. Readers will learn how to develop and successfully implement a personalized marketing plan for selling their product or service, including selecting target markets, tips for do-it-yourself market research, and using and analyzing strategies and tactics. Follow four entrepreneurs as they apply the workshops and thought processes to their own business marketing plans. By the end of the book, you will have a marketing plan put together and ready to implement. Software based on the personal workshops is also available.
Conversation Marketing
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Author : Kevin Lund
language : en
Publisher: Red Wheel/Weiser
Release Date : 2018-10-01
Conversation Marketing written by Kevin Lund and has been published by Red Wheel/Weiser this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-01 with Business & Economics categories.
Each of us sees more than 5,000 marketing messages every day. In such a crowded marketplace, brands are scrambling to find new ways to cut through the clutter to reach consumers. With such intense competition, it's critical to stand apart beyond service and price. Conversation Marketing will help you connect your brands, not just to the minds of your consumers, but to their hearts. Slick slogans and catchy ads may still work in some instances, but today's discerning consumers demand more. They want information and a reason to connect with a brand before they act. They want a conversation. Conversation Marketing gives you and your company the powerful tools and strategies now required, including: How to earn your audience's attention and provide value at every touch point How to tell a meaningful story How to give your customers agency in the conversation and accept that they're in charge How to listen, not sell Change your strategy and your tone and you can change your results. Applying the rules from Conversation Marketing will help brands become publishers, increase sales, and establish a lifelong connection with their customers.
Inside Your Customer S Imagination
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Author : Chip R. Bell
language : en
Publisher: Berrett-Koehler Publishers
Release Date : 2020-09-08
Inside Your Customer S Imagination written by Chip R. Bell and has been published by Berrett-Koehler Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-08 with Business & Economics categories.
“Chip Bell's unique perspective, lively illustrations, and practical advice result in one terrific resource for anyone eager to tap a customer's ingenuity for creating breakthrough results.” —Jeanne Bliss, founder and CEO, CustomerBliss; and cofounder, Customer Experience Professionals Association (CXPA) Organizations need to offer customers breakthrough products, services, and solutions to effectively compete in today's innovation-hungry economy. The challenge is customers often don't know precisely what they want. As Henry Ford is reputed to have said, “If I had asked people what they wanted, they would have said faster horses." To surprise and awe your customers, Chip Bell advises developing co-creation partnerships with them. Co-creation partnerships are about fulfilling customers' hopes and aspirations, not just their needs and expectations. Co-creation partnerships require (1) curiosity that uncovers insight, (2) grounding that promotes clear focus, (3) discovery that fosters risk-taking, (4) trust that safeguards partnership purity, and (5) passion that inspires energized generosity. Using examples from organizations like McDonald's, DHL, Marriott, Lockheed Martin, Discover Financial, Ultimate Software, and many more, Bell shows how co-creation partnerships enable you to tap into the treasure trove of ideas, ingenuity, and genius-in-the-raw within every customer.