Start Listening Stop Asking
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Start Listening Stop Asking
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Author : International Journal of Market Research
language : en
Publisher:
Release Date : 2010
Start Listening Stop Asking written by International Journal of Market Research and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with categories.
Stop Listening To The Customer
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Author : Adam Ferrier
language : en
Publisher: John Wiley & Sons
Release Date : 2020-02-03
Stop Listening To The Customer written by Adam Ferrier and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-02-03 with Business & Economics categories.
Don't let the customer get between you and building a strong valued brand If you want to stand out from the crowd, develop a clear and consistent brand voice, and ultimately build a fruitful business – listen to your brand. Stop Listening to the Customer offers insights into how consumers are driving homogeneity in brands and shares the proven strategies you can implement to amplify your own position in the world. The customer is not always right. In fact, our obsession with the customer risks devaluing brands by making them generic and forgettable. Brands have become too consumer-led, where they are driven by journey-mapping, customer-centric design, and an excessive focus on consumer-driven data. Instead try redressing the balance, and be brand-led, where brands and businesses can truly become unique, interesting and highly profitable. Multi-award-winning brand strategist and consumer psychologist Adam Ferrier shares his contrary approach to building a strong brand in Stop Listening to the Customer. Backed by science, real-world examples and extensive industry experience, Ferrier explores the dangers of listening to the consumer too much, shares lessons from successful businesses who prioritise their brand, and reveals the brand-building secrets of their success. With insights from Jules Lund, Lisa Ronson, John Newcomb, Rory Sutherland, and many more, this invaluable book will enable you to: • Avoid the pitfalls of drowning in customer data • Establish a strong, brand-led business • Develop a unique brand by embracing and leveraging your weaknesses • Define your brand • Get your customers to invest into you Stop Listening to the Customer is ideal for those looking to grow their brands and businesses by defeating consumer-driven mediocrity, standing out from the crowd, and listening their own brand.
Stop Yelling Start Listening Understanding Your Middle School Child
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Author : Darryl Sollerh
language : en
Publisher: Lulu.com
Release Date : 2012-04-25
Stop Yelling Start Listening Understanding Your Middle School Child written by Darryl Sollerh and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-04-25 with Family & Relationships categories.
"Sage advice for frustrated parents." KIRKUS REVIEWS Through their years of working with Middle Schoolers and their parents, Darryl Sollerh and Leslie King, LCSW, have developed a compassionate yet realistic approach that takes into consideration both the parent and child's point of view. Filled with real-life examples, they examine the likely flashpoints for family conflicts, from Middle Schooler social lives to their homework habits, from their misrepresentations to their calls for fairness, from their demands for independence to their need for dependence. Sollerh and King's approach, at heart, seeks to spark an empathetic awakening in both parent and child, not only as they each meet the initially difficult phases of any challenge or crisis, but also as they move into the future, guided by a new awareness capable of supporting their ongoing efforts to grow in a relationship of shared dialogs, mutual respect and deepening understanding.
You Re Not Listening
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Author : Kate Murphy
language : en
Publisher: Random House
Release Date : 2020-01-23
You Re Not Listening written by Kate Murphy and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-01-23 with Social Science categories.
'BRILLIANT' Chris Evans, Virgin Radio Breakfast Show When was the last time you listened to someone, or someone really listened to you? This life-changing book will transform your conversations forever. At work, we're taught to lead the conversation. On social media, we shape our personal narratives. At parties, we talk over one another. So do our politicians. We're not listening. And no one is listening to us. Now more than ever, we need to listen to those around us. New York Times contributor Kate Murphy draws on countless conversations she has had with everyone from priests to CIA interrogators, focus group moderators to bartenders, her great-great aunt to her friend's toddler, to show how only by listening well can we truly connect with others. Listening has the potential to transform our relationships and our working lives, improve our self-knowledge, and increase our creativity and happiness. While it may take some effort, it's a skill that can be learnt and perfected. When all we crave is to understand and be understood, You're Not Listening shows us how. * With a new afterword by the author * 'This book couldn't be more timely. Inspiringly profound...smart and playful' Observer 'I'll be adopting Murphy's advice' Sunday Times, Style
Discipline That Connects With Your Child S Heart
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Author : Jim Jackson
language : en
Publisher: Baker Books
Release Date : 2016-09-20
Discipline That Connects With Your Child S Heart written by Jim Jackson and has been published by Baker Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-20 with Religion categories.
A Powerful Approach to Bringing God's Grace to Kids Did you know that the way we deal (or don't deal) with our kids' misbehavior shapes their beliefs about themselves, the world, and God? Therefore it's vital to connect with their hearts--not just their minds--amid the daily behavior battles. With warmth and grace, Jim and Lynne Jackson, founders of Connected Families, offer four tried-and-true keys to handling any behavioral issues with love, truth, and authority. You will learn practical ways to communicate messages of grace and truth, how to discipline in a way that motivates your child, and how to keep your relationship strong, not antagonistic. Discipline is more than just a short-term attempt to modify your child's actions--it's a long-term investment to help them build faith, wisdom, and character for life. When you discover a better path to discipline, you'll find a more well-behaved--and well-believed--kid.
Slow Down Sell Faster
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Author : Kevin Davis
language : en
Publisher: AMACOM
Release Date : 2011-01-05
Slow Down Sell Faster written by Kevin Davis and has been published by AMACOM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-05 with Business & Economics categories.
Faster sales pitches won’t lead to faster sales. The key to speeding up the sales process is to actually slow down and get in sync with your customer’s buying process. The biggest mistake salespeople make in their careers is equating a faster pitch with a faster close. Sales guru Kevin Davis shows you how to slow down and focus on the customer buying process, so they can identify and quantify customers’ real needs--and adapt their sales pitches accordingly. In Slow Down, Sell Faster!, you’ll learn how to: Match your sales behaviors to your customers’ needs throughout the buying process Get more appointments by using a problem-focused approach Combat your most lethal competitor: customer complacency Use probing questions to diagnose small problems that point to bigger needs Master the complicated politics of complex sales Overcome common selling dilemmas Davis introduces a simple yet powerful method for buyer-focused selling that is practical, repeatable, and easily customizable. This buyer-focused approach extends to proposals and presentations, loyalty, retention, and, of course, cultivating more business. Packed with examples from the author's extensive experience and detailed research on customer buying patterns, Slow Down, Sell Faster! offers an alternative to traditional selling that leads to increased sales--and happier customers.
Rule 1 Stop Talking
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Author : Linda Eve Diamond
language : en
Publisher: Happy About
Release Date : 2007
Rule 1 Stop Talking written by Linda Eve Diamond and has been published by Happy About this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Interpersonal communication categories.
We Need To Talk
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Author : Celeste Headlee
language : en
Publisher: Hachette UK
Release Date : 2017-09-05
We Need To Talk written by Celeste Headlee and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-05 with Business & Economics categories.
Take a moment to consider how many outcomes in your life may have been affected by poor communication skills. Could you have gotten a job you really wanted? Saved a relationship? What about that political conversation that got out of hand at a dinner party? How is it that we so often fail to say the right thing at the right time? In her career as an NPR host, journalist Celeste Headlee has interviewed hundreds of people from all walks of life, and if there's one thing she's learned, it's that it's hard to overestimate the power of conversation and its ability to both bridge gaps and deepen wounds. In We Need to Talk, she shares what she's learned on the job about how to have effective, meaningful, and respectful conversations in every area of our lives. Now more than ever, Headlee argues, we must begin to talk to and, more importantly, listen to one another - including those with whom we disagree. We Need to Talk gives readers ten simple tools to help facilitate better conversations, ranging from the errors we routinely make (put down the smart phone when you're face to face with someone) to the less obvious blind spots that can sabotage any conversation, including knowing when not to talk, being aware of our own bias, and avoiding putting yourself in the centre of the discussion. Whether you're gearing up for a big conversation with your boss, looking to deepen or improve your connection with a relative, or trying to express your child's needs to a teacher, We Need to Talk will arm you with the skills you need to create a productive dialogue.
Stop Talking And Listen To Yourself
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Author : Dalton A. Kehoe
language : en
Publisher: iUniverse
Release Date : 2021-06-08
Stop Talking And Listen To Yourself written by Dalton A. Kehoe and has been published by iUniverse this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-08 with Self-Help categories.
This book clarifies how automatic most of our talk is. Using a simple version of our mental processes I show how we easily get along with others but also how things fall apart when we’re threatened. Mostly, we don’t think before we talk. Our talk flows naturally from our adaptive unconscious as it responds to whatever situation we are in. It is drives our talk. To illustrate its power I represent it using the metaphor of the 5-ton working Elephant. Its 110 pound Rider represents our conscious mind. I also summarize all of our talk into three basic forms: CONNECT, CONTROL and DIALOGUE talk. The first two forms demonstrate how we talk to draw people closer to us or dominate them using our adaptive unconscious minds. The third form, shows the reader how to “wake up” their conscious mind in difficult situations and speak in order to repair communication disasters.
Stop Look And Listen
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Author : Chuck Wall
language : en
Publisher: Routledge
Release Date : 2016-11-03
Stop Look And Listen written by Chuck Wall and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-03 with Business & Economics categories.
Sales have dropped precipitously. The board is meeting next week. Bob, founder and long-time CEO, is urged by his team to hire an expensive management consulting firm and drastically cut costs as a last ditch effort to improve the company's bottom line. Stop, Look, and Listen is the story of how Bob puts the principles put forth in Chuck Wall's Customer CEO: How to Profit from the Power of Your Customers to work. Bob has been running his company as if he controls the customers. Bob is urged to Stop, Look, and Listen, because today, the customers are in control. They are the bosses, the Customer CEOs, and they control the company's destiny. Bob must learn to understand his customers' needs, and more importantly, embrace their power. The three essential steps are to STOP seeing things from the corporate CEO's point of view, LOOK at everything from the customer's point of view, even when it hurts, and LISTEN deeply for what the customers' needs are. This short, entertaining business tale chronicles Bob's ultimate recognition of his customers as CEOs.