Steal These Ideas
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Steal These Ideas
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Author : Steve Cone
language : en
Publisher: John Wiley & Sons
Release Date : 2011-09-09
Steal These Ideas written by Steve Cone and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-09-09 with Business & Economics categories.
The marketer's guide to standing out from the crowd and connecting with consumers As advertisements become more ubiquitous online and off, the struggle to really capture a customer's attention is heating up. In Steal These Ideas!, Second Edition, Steve Cone, internationally renowned marketing expert, reveals how to resonate with a target audience, providing a fresh perspective riddled with pearls of wisdom and wit. Full of practical ideas that the reader can learn in a matter of hours, and apply successfully to their business for years, Steal These Ideas! proved an instant classic on outside-the-box marketing when it first published in 2005, and this newly revised edition, refreshed for the present day, promises to have the same impact as it's predecessor. This new edition includes material on social networking, customer loyalty campaigns, building websites, and sending effective email blasts The book is illustrated throughout with examples of the good, bad, and ugly in advertising Includes new ideas on how to take full advantage of online marketing and social media Highlights the art of building an effective loyalty program, the power of public relations and sponsorship, and using a spokesperson Author Steve Cone is the Executive Vice President of AARP Everything you didn't learn in business school (or in the field), Steal These Ideas! gives marketers the edge in today's fast-paced, oversaturated marketplace.
Steal This Idea
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Author : M. Perelman
language : en
Publisher: Springer
Release Date : 2016-09-27
Steal This Idea written by M. Perelman and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-27 with Political Science categories.
This book describes how corporate powers have erected a rapacious system of intellectual property rights to confiscate the benefits of creativity in science and culture. This legal system threatens to derail both economic and scientific progress, while disrupting society and threatening personal freedom. Perelman argues that the natural outcome of this system is a world of excessive litigation, intrusive violations of privacy, the destruction system of higher education, interference with scientific research, and a lopsided distribution of income.
Yes You Can Innovate
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Author : Natalie Turner
language : en
Publisher: Pearson UK
Release Date : 2018-02-14
Yes You Can Innovate written by Natalie Turner and has been published by Pearson UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-14 with Business & Economics categories.
Steal The Show
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Author : Michael Port
language : en
Publisher: Houghton Mifflin Harcourt
Release Date : 2015
Steal The Show written by Michael Port and has been published by Houghton Mifflin Harcourt this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Business & Economics categories.
A powerful way to master every performance in your career and life, from presentations and sales pitches to interviews and tough conversations, drawing on the methods the author applied as a working actor and has honed over a decade of coaching salespeople, marketers, managers, and business owners.
The Secret Of Platform 13
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Author : Eva Ibbotson
language : en
Publisher: Pan Macmillan
Release Date : 2008-09-04
The Secret Of Platform 13 written by Eva Ibbotson and has been published by Pan Macmillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-09-04 with Juvenile Fiction categories.
Under Platform 13 at King's Cross Station there is a secret door that leads to a magical island . . . It appears only once every nine years. And when it opens, four mysterious figures step into the streets of London. A wizard, an ogre, a fey and a young hag have come to find the prince of their kingdom, stolen as a baby nine years before. But the prince has become a horrible rich boy called Raymond Trottle, who doesn't understand magic and is determined not to be rescued. Shortlisted for the Smarties Prize, The Secret of Platform 13 is an exciting magical adventure from Eva Ibbotson, the award-winning author of Journey to the River Sea. 'This kind of fun will never fail to delight' Philip Pullman
Diy Mfa
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Author : Gabriela Pereira
language : en
Publisher: Penguin
Release Date : 2016-07-08
Diy Mfa written by Gabriela Pereira and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-07-08 with Language Arts & Disciplines categories.
Get the Knowledge Without the College! You are a writer. You dream of sharing your words with the world, and you're willing to put in the hard work to achieve success. You may have even considered earning your MFA, but for whatever reason--tuition costs, the time commitment, or other responsibilities--you've never been able to do it. Or maybe you've been looking for a self-guided approach so you don't have to go back to school. This book is for you. DIY MFA is the do-it-yourself alternative to a Master of Fine Arts in creative writing. By combining the three main components of a traditional MFA--writing, reading, and community--it teaches you how to craft compelling stories, engage your readers, and publish your work. Inside you'll learn how to: • Set customized goals for writing and learning. • Generate ideas on demand. • Outline your book from beginning to end. • Breathe life into your characters. • Master point of view, voice, dialogue, and more. • Read with a "writer's eye" to emulate the techniques of others. • Network like a pro, get the most out of writing workshops, and submit your work successfully. Writing belongs to everyone--not only those who earn a degree. With DIY MFA, you can take charge of your writing, produce high-quality work, get published, and build a writing career.
Steal These Ideas
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Author : Steve Cone
language : en
Publisher: John Wiley & Sons
Release Date : 2010-05-13
Steal These Ideas written by Steve Cone and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-05-13 with Business & Economics categories.
Working for nearly thirty years with and for leading companies including Citigroup, American Express, Epsilon, Apple, and Fidelity—with notable political and not-for-profit campaigns along the way—Steve Cone has the kind of hard-earned, high-level experience that translates into valuable, tested ideas on what really works—and doesn’t—in marketing. In Steal These Ideas! Cone delivers hundreds of pearls in a sharp, no-nonsense, and witty style on all facets of marketing, branding, and advertising with all the candor and freshness one would expect from a knowledgeable good friend in the business. Illustrated throughout with examples of the good, bad, and ugly in advertising, this is the secret stuff that no one ever teaches. Anyone can now steal these ideas and become a marketing star today.
Steal Like An Artist
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Author : Austin Kleon
language : en
Publisher: Hachette UK
Release Date : 2012-02-28
Steal Like An Artist written by Austin Kleon and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-02-28 with Self-Help categories.
Artist Austin Kleon’s beautifully illustrated bestseller teaches readers how to use their surroundings and their own creativity to discover their own artistic paths. Filled with clever infographics and words of wisdom from Kleon, and peppered with quotes from other successful artists, Steal Like an Artist, is an inspiration for both veteran and aspiring artists everywhere.
Show Your Work
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Author : Austin Kleon
language : id
Publisher: Noura Books
Release Date : 2015-11-04
Show Your Work written by Austin Kleon and has been published by Noura Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-04 with Art categories.
Kata Edgar Allan Poe, sebagian besar penulis takut jika proses berkaryanya diketahui orang lain. Sementara itu, Pablo Picasso kerap membuat orang yang berkomunikasi dengannya justru kehilangan energi dan motivasi berkarya. Ya, keduanya memang maestro legendaris, tapi sekarang bukan saatnya lagi berkarya ala mereka. Bukan juga zamannya Mozart sang genius musik. Ini eranya kamu, siapa pun kamu, bisa berkarya! Lalu, apa kuncinya? Tunjukkan saja. Di zaman keterbukaan ini, semua orang punya kesempatan sama untuk jadi hebat. Jangan sembunyikan proses kreatifmu. Undang orang-orang untuk melihatnya. Jangan khawatir kritik, karena itu bahan pelajaran buatmu. Ide yang menurutmu tidak menarik, siapa tahu luar biasa bagi orang lain. Lebih dari itu, karyamu juga bisa menginspirasi orang lain. Jadi, tunggu apa lagi? Tak perlu ragu atau malu. Berbagi karya membuatmu kaya! " ... Semakin banyak kamu memberi, semakin banyak yang kembali kepadamu."-Paul Arden [Mizan, Noura Books, Karya, Hidup, Berkarya, Kerja, Indonesia]
Killer T
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Author : Robert Muchamore
language : en
Publisher: Bonnier Publishing Fiction Ltd.
Release Date : 2018-09-06
Killer T written by Robert Muchamore and has been published by Bonnier Publishing Fiction Ltd. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-06 with Juvenile Fiction categories.
Terrifying. Romantic. Huge in scope. A story for our times. Harry and Charlie are teenagers whose lives are shaped by a society that's shifting around them. He is a lonely Brit in his first term at a Las Vegas high school. She is an unlikely friend, who gets accused of mixing a batch of explosives that blew up a football player. The two of them are drawn together at a time when gene editing technology is starting to explode. With a lab in the garage anyone can beat cancer, enhance their brain to pass exams, or tweak a few genes for that year-round tan and perfect beach body. But in the wrong hands, cheap gene editing is the most deadly weapon in history. Killer T is a synthetic virus with a ninety per-cent mortality rate, and the terrorists who created it want a billion dollars before they'll release a vaccine. Fast-paced, compelling and frighteningly close to reality, this is the first standalone novel from the internationally bestselling author of CHERUB.