Store Design And Visual Merchandising Second Edition
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Store Design And Visual Merchandising
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Author : Claus Ebster
language : en
Publisher:
Release Date : 2015-03-05
Store Design And Visual Merchandising written by Claus Ebster and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-03-05 with Consumer behavior categories.
In an age of self-service stores, saturated markets and ever more demanding customers, the careful and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In this book, the interested reader will find a variety of hands-on suggestions on how to optimise the design of retail stores and service environments to increase customer satisfaction and sales.
Store Design And Visual Merchandising Second Edition
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Author : Claus Ebster
language : en
Publisher:
Release Date : 2020-08-03
Store Design And Visual Merchandising Second Edition written by Claus Ebster and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-03 with categories.
Visual Merchandising Fourth Edition
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Author : Tony Morgan
language : en
Publisher: Hachette UK
Release Date : 2022-05-02
Visual Merchandising Fourth Edition written by Tony Morgan and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05-02 with Design categories.
This comprehensive guide to visual merchandising covers both window dressing and in-store design, as well as all the other elements, real or virtual, used to enhance the contemporary retail experience. Featuring a range of shops, from fashion emporia such as Selfridges, Printemps, and Bergdorf Goodman to small outlets, the book offers practical advice, supported by tips from the most inspiring visual merchandisers and creative directors across the world. It reveals the secrets of their profession and all there is to know about the latest technology, mannequins, props etc. It also examines the psychology and ever-changing trends behind consumer behaviour. Visual merchandising is presented through lavish colour photographs, diagrams of floor layouts and store case studies, and includes invaluable information such as a glossary of terms used in the industry.
Store Design
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Author : William R. Green
language : en
Publisher:
Release Date : 2012-09-04
Store Design written by William R. Green and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-04 with Shopping malls categories.
Retail design is different. It's a specialty. When done well, it works like magic. You want to build successful stores that are magnets for attracting customers, intriguing them, and selling products and services. The ideas in Store Design will help you design great retail experiences. Analyze your client's design needs according to type of store, location, the product, price-point, and budget. Systematically design and organize a store that reinforces a desired image, attracts shoppers and motivates them to buy. Create flexible, timeless and tasteful stores. Entice customers to enter the store, shop, buy and return again and again.The main components of store design are revealed chapter by chapter. Each axiomatic component leads to a selection process of "either-or" design subsets: open or closed front; strong or neutral design; accessible or inaccessible product display; and so on. This is the core of the retail design process. Use these design principles to build a store design that meets every concern of the retailer. Create a correct and memorable store image, a sensible floor plan, effective product presentation, an arresting storefront design, and vibrant, energy-efficient lighting.When done, you will know that your store design works: functionally, aesthetically, and psychologically. You will have created the right store for your product, your location, and your retailer, because you will have used sound design principles to make every decision along the way.Loaded with many photos and illustrations, Store Design explains everything in five chapters. Also, there is a useful glossary of retail architecture terms, and a step-by-step checklist to take you through the design process.Store Design is a guided, logical approach for designing a retail store. It will provide a simple, easy-to-follow design template. It will reinforce your existing skills and experience. And it will also serve as a knowledge base for the entire team so everyone can understand and follow the design process. Anyone can gain the equivalent of years of retail design experience simply by reading and adopting its ideas. Why wait? Get Store Design now and get going on your next retail store.Store Design is a Complete Guide to Designing Successful Retail Stores.Includes 42 photos & illustrations plus design checklist.
Retail Product Management
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Author : Rosemary Varley
language : en
Publisher: Psychology Press
Release Date : 2006
Retail Product Management written by Rosemary Varley and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business & Economics categories.
This text represents a specialist text resource for students of retail management or marketing courses and modules, providing the reader with the opportunity to acquire a deeper knowledge of a key area of retailing management.
Contemporary Retail Design
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Author : Eddie Miles
language : en
Publisher: The Crowood Press
Release Date : 2021-05-24
Contemporary Retail Design written by Eddie Miles and has been published by The Crowood Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-24 with Architecture categories.
The world of retail design operates with a dynamism not often encountered in other commercial sectors. To successfully deliver a retail project, the store planner must possess a good working knowledge of a wide range of disciplines. As well as design, these include matters as diverse as store operations to materials and construction methods. Contemporary Retail Design: A Store Planner's Handbook provides a comprehensive overview of the store planning process and is an essential companion for anyone embarking on a retail design project. Written from the perspective of the designer, it contains practical guidance on every step of the design and construction process including: an introduction to store types and their history; what to consider when planning a store; the practicalities of layout versus the psychological response of the shopper; the range of materials and finishes available and how to use them successfully; what to consider when planning for building services, security and store operations. The book's practical advice is supplemented with case studies showing examples of best practice, and is illustrated with 200 drawings and photographs from a wide variety of stores around the world.
Visual Merchandising And Display
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Author : Martin M. Pegler
language : en
Publisher:
Release Date : 1991
Visual Merchandising And Display written by Martin M. Pegler and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Business & Economics categories.
This best-selling text is for anyone in merchandising from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of textual and visual examples, the author reveals how to add interest to window and interior displays, optimizing the retailer's image and the target market.
Visual Merchandising And Display
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Author : Martin M. Pegler
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2018-02-22
Visual Merchandising And Display written by Martin M. Pegler and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-22 with Business & Economics categories.
Revised edition of Visual merchandising and display, c2012.
Store Design And Visual Merchandising
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Author : Claus Ebster
language : en
Publisher: Business Expert Press
Release Date : 2011-07-21
Store Design And Visual Merchandising written by Claus Ebster and has been published by Business Expert Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-07-21 with Business & Economics categories.
In an age of self-service stores, saturated markets and ever more demanding customers, the careful and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In this book, the interested reader will find a variety of hands-on suggestions on how to optimize the design of retail stores and service environments to increase customer satisfaction and sales. While the focus is on the practical applicability of the concepts discussed, the book is nevertheless firmly grounded in consumer and psychological research. In this respect it is uniquely positioned vis'-'-vis books written by artists, architects and interior designers which lack a solid research foundation and academic journals articles, which are often inaccessible to the educated yet non-specialized reader. In writing this book, the author draws on both the recent research literature and his own experience as a marketing consultant and consumer researcher. The intended audiences are marketing managers, small business owners and MBA students. Topics covered in the book include: goals and relevance of store design; design tips derived from environmental psychology; cognitive and affective approaches to store design and visual merchandising; use of ambient factors such as music, colors and scents; creation of emotional experiences and theming.
Retail Design
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Author : Lynne Mesher
language : en
Publisher:
Release Date : 2018
Retail Design written by Lynne Mesher and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Branding (Marketing) categories.
"Basics Interior Design 01: Retail Design approaches the subject of interior design in a retail context. Retail spaces are at the forefront of contemporary interior design because they are updated regularly to stay competitive and appealing. This book examines brand and identity as a starting point for the design concept, and the relationship between the interior and its context, site and setting. It introduces ways of manipulating space and volume, exploring the spatial elements of ceilings, floors and walls, and investigating the notions of layout, circulation and pace. It also pays close attention to the effects of a building on the environment. This is a complete guide to creating retail spaces that entice, excite and enthral the consumer by creating an experience with which they can relate."--Bloomsbury Publishing.