Supplying And Reselling Digital Content
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Supplying And Reselling Digital Content
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Author : Geiregat, Simon
language : en
Publisher: Edward Elgar Publishing
Release Date : 2022-05-13
Supplying And Reselling Digital Content written by Geiregat, Simon and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05-13 with Law categories.
Making a key contribution to the contemporary debate about methods in European legal research, this comprehensive book looks behind different methodologies to explore the institutional, disciplinary, and political conflicts that shape questions of ‘method’ or ‘approach’ in European legal scholarship. Offering a new perspective on the underlying politics of method, it identifies four core dimensions of methodological struggle in legal research – the politics of questions, the politics of answers, the politics of legal audiences, and the politics of the concept of law.
Digital Selling
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Author : Grant Leboff
language : en
Publisher:
Release Date : 2016
Digital Selling written by Grant Leboff and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with categories.
Explains how the communication revolution has transformed consumer behaviour and thus selling, providing a framework for salespeople to generate digital leads and convert them to transactions.
Content Licensing
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Author : Michael Upshall
language : en
Publisher: Elsevier
Release Date : 2014-01-23
Content Licensing written by Michael Upshall and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-23 with Language Arts & Disciplines categories.
Content Licensing is a wide-ranging and comprehensive guide to providing content for dissemination electronically. It outlines a step-by-step introduction to the why, how, and frequently asked questions of digital content and how to license it. In addition, it examines the context in which licensing takes place. What makes the book unique is that it examines licensing from a range of perspectives. Practical tips for cost-effective licensing Guidance on how to ensure the most effective use is made of electronic resources Invaluable for publishers, libraries and distributors
Digital Marketing
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Author : Charles F. Hofacker
language : en
Publisher: Edward Elgar Publishing
Release Date : 2018-06-29
Digital Marketing written by Charles F. Hofacker and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06-29 with Business & Economics categories.
Technology has forever changed the way that businesses engage with customers, and has changed the role of marketing significantly. Across 27 chapters, this textbook provides a complete introduction to the background of digital marketing, particularly the ways in which customers use digital media, and how technology can be used to fulfil the three key goals of digital marketing:effectively engaging with customers, selling to customers and using the power of networks to make connections with customers.
Harmonizing Intellectual Property Law For A Trans Atlantic Knowledge Economy
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Author :
language : en
Publisher: BRILL
Release Date : 2024-05-02
Harmonizing Intellectual Property Law For A Trans Atlantic Knowledge Economy written by and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-02 with Law categories.
This book gathers and builds on research into distinct national and regional traditions in regulating innovation. It is an early attempt at a comprehensive legal history of the uneven trans-Atlantic harmonization of IP law. Authors explore harmonization as a legal mandate and a progressive ideal, and imagine areas in which coherent regulatory webs could build a more vibrant trans-Atlantic knowledge economy.
Supplying And Reselling Digital Content
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Author : Simon Geiregat
language : en
Publisher: Edward Elgar Publishing
Release Date : 2022-05-28
Supplying And Reselling Digital Content written by Simon Geiregat and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05-28 with categories.
This book offers a comprehensive and critical evaluation of the digital distribution and ownership of digital content within the EU. The analysis builds on the debate surrounding 'digital exhaustion' and is focused around three generations of supply of digital content: hardcopy sales, downloads and online access. For each generation, the supplying act and the ability to further transfer what was supplied is scrutinized in the light of EU copyright and neighbouring rights law. Going beyond a description of case law, this book highlights inconsistencies and frictions caused by the CJEU and addresses the fate for novel business models, hybrid works and neighbouring rights. Finding that copyright is only one part of the puzzle, Simon Geiregat offers broader perspectives to the transferability discussion by involving impeding digital architecture (technical protection measures), the 'data ownership' debate and by bringing consumer contract law, property law as well as equal treatment into the analysis. Providing a rigorous overview of the law surrounding digital content, this will be a valuable read for academics and practitioners with an interest in EU copyright and the debates on propertization and transferability in the digital context. It will also be beneficial to music and film organizations and distributors involved in supplying digital content in the European market.
Conflict Of Laws And The Internet
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Author : Pedro De Miguel Asensio
language : en
Publisher: Edward Elgar Publishing
Release Date : 2024-05-02
Conflict Of Laws And The Internet written by Pedro De Miguel Asensio and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-02 with Law categories.
In this thoroughly revised second edition, Pedro De Miguel Asensio presents a practical analysis of jurisdiction, choice of law, and recognition and enforcement of judgments in the context of online activities, examining areas where private legal relationships are most affected by the Internet. Addressing the tension between the ubiquity of the Internet and the territorial nature of national legal orders, the author sets out the latest developments across multiple jurisdictions in this dynamic field.
The New Rules Of Sales And Service
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Author : David Meerman Scott
language : en
Publisher: John Wiley & Sons
Release Date : 2014-08-18
The New Rules Of Sales And Service written by David Meerman Scott and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-08-18 with Business & Economics categories.
Sales and service are being radically redefined like never before. With buyers now in possession of unlimited information, online content is quickly becoming the dominant driver for commerce. Today anyone working in sales or customer service needs to possess entirely new skills. Unfortunately most organizations are still using traditional selling and service models developed for a different time. In this new book by the author of the #1 bestseller The New Rules of Marketing & PR, David Meerman Scott demystifies the new digital commercial landscape and offers inspiring and valuable guidance for anyone not wanting to be left behind. Rich with revealing, first-hand accounts of real businesses that are charting this new territory and finding astounding success — a bicycle manufacturer that engages customers with honest and revealing openness; an enterprising network of home basement repair contractors that educates clients with free publications and innovative visual software; and an independent physician who provides her patients with online video notes to help them follow detailed medical instructions — The New Rules of Sales & Service shows how innovative businesses large and small are discovering new opportunities, strengthening customer loyalty, and mastering real-time buyer satisfaction. Among the topics covered in detail: Why the old rules of sales and service no longer work in an always-on world The new sales cycle and how informative Web content drives the buying process Providing agile, real-time sales and service 24/7 without letting it rule your life The importance of defining and understanding the buyer personas How agile customer service retains existing clients and expands new business Why content-rich websites motivate interest, establish authority, and drive sales How social media is transforming the role of salesperson into valued consultant Required reading for any organization that interacts with the public — ranging from independent consultants to established large corporations and small businesses to new start-ups and non-profits — The New Rules of Sales & Service is the essential guidebook for anyone attempting to navigate the exciting and evolving digital landscape. Note: The New Rules of Sales & Service is neither an update nor a sequel to The New Rules of Marketing & PR; rather it complements the earlier book. Each book focuses on and outlines different strategies: Marketing and PR use online content to reach many buyers at once; Sales and Service use online content to reach buyers one at a time. The New Rules of Sales & Service tailors its strategies and tactics to reflect this difference.
Sell Digital Download At Zero Cost
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Author : Dina Nath Jha Dinker
language : en
Publisher: Dina Nath Jha Dinker
Release Date : 2023-05-05
Sell Digital Download At Zero Cost written by Dina Nath Jha Dinker and has been published by Dina Nath Jha Dinker this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-05 with Business & Economics categories.
Digital downloads have become increasingly popular over the years, providing an easy and efficient way for people to access digital content. From music and movies to software and e-books, digital downloads offer many benefits over traditional physical media, such as convenience, accessibility, and affordability. However, creating and selling digital downloads can be challenging and expensive, especially for small businesses and independent creators. In this book, we will explore various strategies for selling digital downloads at zero cost, enabling you to start and grow your digital download business with minimal investment. In this book, I will explain how to set up a free e-store, receive payment from customers across the world, and provide download link to customers who make payment. I will also explain a second way to sell digital downloads. You can use your email, social media pages and blog to sell digital downloads. When a customer makes a purchase, download link will be automatically sent to the customer. In both cases, you will incur zero cost in setting up the facility. Once you set up the facility (e-store, blog, social media post, email), you do not have to manually send the product to the customer. Entire customer’s purchase journey will be automated. If a customer makes a payment, download link will automatically be sent to the customer and payment will be credited to your account. What more, you will have complete control over your store and you will not be paying any monthly fee, subscription fee or commission to anyone. This book will help you sell your digital downloads at no cost and without manual intervention. Set up your own free e-store to sell music, e-books, software and other digital products. Sell on blog, email, social media and forums. Happy Selling!
Fundamental Texts On European Private Law
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Author : Oliver Radley-Gardner
language : en
Publisher: Bloomsbury Publishing
Release Date : 2016-11-03
Fundamental Texts On European Private Law written by Oliver Radley-Gardner and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-03 with Law categories.
Among the most significant legal developments of our time is the emergence of a European private law. The European Union has enacted regulations and directives which profoundly affect the practice, teaching and study of core areas of 'classical' private law. Within Europe, commissions have formulated principles of European contract, tort, family and insolvency law as well as aspects of commercial law. Furthermore, uniform private law can be found in a number of international conventions and sets of principles. This second edition gathers together fundamental texts from these three sources into one convenient volume. Its emphasis is on general civil and commercial law, particularly on the obligations and property aspects of these. This second edition is a sister volume to the original German edition, now in its 5th edition.