Technology Application In Tourism Fairs Festivals And Events In Asia
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Technology Application In Tourism Fairs Festivals And Events In Asia
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Author : Azizul Hassan
language : en
Publisher:
Release Date : 2022
Technology Application In Tourism Fairs Festivals And Events In Asia written by Azizul Hassan and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022 with categories.
It is an unconditional reality that the tourism industry in Asia is becoming exposed to innovative technologies more than ever before. This book reports the latest research in the application of innovative technology to the tourism industry, covering the perspectives, innovativeness, theories, issues, complexities, opportunities and challenges affecting tourism in Asia. A blend of comprehensive and extensive efforts by the contributors and editors, it is designed especially to cover technology applications in tourism fairs, festivals and events in Asia. The application and practice of technologies in tourism, including the relevant niches of fairs, festivals and events are also covered, with a focus on the importance of technology in tourism. This book highlights, in a comprehensive manner, technologies that are impacting the tourism industry in Asia, as well as the constraints it is facing. It deals with distinct topics, such as tourism promotion, technology-driven sustainable tourism development, social media, accessibility and so on to cover fairs, festivals and events. This book is a significant contribution towards the very limited knowledge in this identified research area, with examples from selected Asian countries. This book is designed to accommodate both qualitative and quantitative research linking theory and practice. This book has a clear focus on outlining the research issues. Each chapter of the book highlights a methodology that was used, with rationale for its use. This book addresses a number of revisions that unify the theme or framework to integrate the chapters.
Technology Application In Tourism Fairs Festivals And Events In Asia
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Author : Azizul Hassan
language : en
Publisher: Springer Nature
Release Date : 2022-03-30
Technology Application In Tourism Fairs Festivals And Events In Asia written by Azizul Hassan and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-30 with Business & Economics categories.
It is an unconditional reality that the tourism industry in Asia is becoming exposed to innovative technologies more than ever before. This book reports the latest research in the application of innovative technology to the tourism industry, covering the perspectives, innovativeness, theories, issues, complexities, opportunities and challenges affecting tourism in Asia. A blend of comprehensive and extensive efforts by the contributors and editors, it is designed especially to cover technology applications in tourism fairs, festivals and events in Asia. The application and practice of technologies in tourism, including the relevant niches of fairs, festivals and events are also covered, with a focus on the importance of technology in tourism. This book highlights, in a comprehensive manner, technologies that are impacting the tourism industry in Asia, as well as the constraints it is facing. It deals with distinct topics, such as tourism promotion, technology-driven sustainable tourism development, social media, accessibility and so on to cover fairs, festivals and events. This book is a significant contribution towards the very limited knowledge in this identified research area, with examples from selected Asian countries. This book is designed to accommodate both qualitative and quantitative research linking theory and practice. This book has a clear focus on outlining the research issues. Each chapter of the book highlights a methodology that was used, with rationale for its use. This book addresses a number of revisions that unify the theme or framework to integrate the chapters.
Technological Innovation And Ai For Sustainable Development In Events And Festivals
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Author : Anukrati Sharma
language : en
Publisher: CABI
Release Date : 2025-05-30
Technological Innovation And Ai For Sustainable Development In Events And Festivals written by Anukrati Sharma and has been published by CABI this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-05-30 with Business & Economics categories.
From sustainable event planning to the influence of VR, AI, and mobile applications on tourist behaviour, this book explores the dynamic landscape where innovation meets tradition. It studies the intersection of green technologies, sustainable infrastructure, and the delicate balance between cutting-edge tools and the intrinsic emotional aspects of human engagement. Aligned with the United Nations' 17 Sustainable Development Goals, the book highlights AI's potential to drive meaningful contributions to a sustainable future. It anticipates the imminent transformation of festivals and events through technological innovation and AI implementation. It will allow the reader to gain insights into how automation streamlines logistics, optimizes marketing efforts, and enhances the overall attendee experience.
The Ai Metaverse Revolution
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Author : Jeetesh Kumar
language : en
Publisher: Emerald Group Publishing
Release Date : 2025-06-06
The Ai Metaverse Revolution written by Jeetesh Kumar and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-06-06 with Business & Economics categories.
This work offers readers a roadmap for navigating this technological revolution, positioning AI and the Metaverse as essential components of future-proof business strategy.
Managing Festivals For Destination Marketing And Branding
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Author : Kulshreshtha, Sharad Kumar
language : en
Publisher: IGI Global
Release Date : 2023-04-11
Managing Festivals For Destination Marketing And Branding written by Kulshreshtha, Sharad Kumar and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-11 with Business & Economics categories.
Festivals across the world represent the joy, recreation, and traditions of their different societies and cultures. There is a plethora of reasons to commemorate and organize such events. Every festival has its own distinct personality, charms, appeal, and experiences that are closely linked to culture, customs, issues, core values, and more. All of these factors combine to create a one-of-a-kind selling offer for specific destinations. Festival attractions can serve to popularize and strengthen the tourist economy, as well as to promote employment, entrepreneurship, and tourism destination branding for the location. Managing Festivals for Destination Marketing and Branding addresses the most current and promising parts of tourism-centric festivals, which are held in numerous tourist areas throughout the world. It links tourism festivals around the world as a catalyst for destination marketing and identity. Covering topics such as destination brand equity, social media networks, and motivations and expectations of tourists, this premier reference work is a dynamic resource for business executives and leaders, brand managers, event managers, festival managers, government officials, students and educators of higher education, librarians, researchers, and academicians.
New Technologies In Virtual And Hybrid Events
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Author : Kulshreshtha, Sharad Kumar
language : en
Publisher: IGI Global
Release Date : 2024-08-12
New Technologies In Virtual And Hybrid Events written by Kulshreshtha, Sharad Kumar and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-08-12 with Computers categories.
In the wake of the COVID-19 pandemic, events have swiftly transitioned to virtual and hybrid formats. This rapid shift has posed numerous challenges for organizers who are now tasked with navigating the digital landscape. From planning logistics to engaging participants, virtual and hybrid events are intricate and demand innovative solutions. New Technologies in Virtual and Hybrid Events is a comprehensive guide that provides practical strategies and insights to make virtual and hybrid events successful, efficient, and profitable. The book offers a platform to publish research on the practical challenges of virtual and hybrid events. It explores key topics such as platform assessment, audience engagement tools, AI integration, and ethical considerations in event technologies. By offering a deep dive into these areas, the book empowers readers to navigate the complexities of virtual and hybrid events with confidence.
Ai Technologies For Personalized And Sustainable Tourism
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Author : Chiwaridzo, Option Takunda
language : en
Publisher: IGI Global
Release Date : 2024-10-15
Ai Technologies For Personalized And Sustainable Tourism written by Chiwaridzo, Option Takunda and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-10-15 with Business & Economics categories.
As the travel landscape evolves rapidly, propelled by technological innovations, AI emerges as a powerful force reshaping tourism practices worldwide. This book aims to explore the dynamic intersection of artificial intelligence (AI) and the travel industry, offering a comprehensive guide to harnessing AI for enriched, tailored experiences and sustainable development. This groundbreaking book illuminates how AI is revolutionizing personalized recommendations, optimizing operational efficiencies, and promoting eco-conscious practices, fostering a harmonious balance between exploration and environmental stewardship. At its core, AI Technologies for Personalized and Sustainable Tourism seeks to provide a holistic understanding of AI's transformative potential in the hospitality sector. By delving into the latest advancements and real-world applications of AI, readers are guided through practical insights into leveraging AI to enhance traveler experiences while advancing sustainability goals. From AI-powered recommendation systems to predictive analytics and virtual assistants, each chapter offers invaluable insights into how AI can be deployed to create personalized, sustainable tourism experiences.
Festivals And Edutainment
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Author : Giulia Rossetti
language : en
Publisher: Taylor & Francis
Release Date : 2023-09-29
Festivals And Edutainment written by Giulia Rossetti and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-09-29 with Business & Economics categories.
As the first collection of studies to explore the use of edutainment within festival experiences, this book extends current knowledge and understanding of festival experiences. Relying on a series of international case studies, this book offers readers unique and important insights that emphasise the benefit of edutainment activities for enhanced audience learning, engagement, and festival satisfaction. Although there is an ample amount of studies concerning festival experiences, as well as the use of edutainment within tourism, few have explored the use of edutainment within festival experiences. This oversight has created a lack in knowledge and understanding, despite the clear benefits of enjoyable learning experiences - edutainment. Moreover, it has created a gap between academia and practice, as the contributing authors have demonstrated, festivals are utilising edutainment to enhance their audience experience, yet scholars have failed to acknowledge this. In response to this oversight, the editors have assembled a carefully curated collection of chapters that include a wide range of international case studies, from science and food festivals to heritage and dark festivals. Through a variety of methodologies and methods, including interviews, observations, databases, netnography, and social media analysis in both face-to-face and digital interactions involving the festival participants, organisers, and other relevant stakeholders, the contributing authors have provided a well-rounded global perspective on how edutainment is applied within festival experiences. This book is valuable for scholars, festival organisers, policy makers and students interested in or studying festivals, events, edutainment and/or experience design. Other tourism industry scholars, professionals and students of, for example, visitor attractions, museums, theatre and hospitality services, may also find this book of value considering their established use of edutainment within their sectors.
Technological Innovation In Global Cultural Tourism
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Author : Albattat, Ahmad
language : en
Publisher: IGI Global
Release Date : 2025-06-12
Technological Innovation In Global Cultural Tourism written by Albattat, Ahmad and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-06-12 with Business & Economics categories.
In the 21st century, the tourism industry is facing a new challenge—an urgent need to adapt to a world dominated by connectivity and digital strides. The shift brought about by advancing technology not only alters the face of cultural exploration but also compels us to confront the profound implications of this transformative era. From the immersive realms of augmented reality to the untapped potential of big data analytics, technology doesn't merely enhance visitor experiences; it emerges as a formidable force for preserving and sharing the diverse heritage of cultures worldwide. The crux of this profound transformation lies at the heart of our exploration—the intersection of technology and cultural tourism, unraveling its multifaceted impacts on accessibility, authenticity, sustainability, and ethics. It is in the understanding and resolution of these intricacies that the compelling insights of Technological Innovation in Global Cultural Tourism come to light. As scholars venture into the uncharted territory where technology and cultural tourism converge, the book emerges as an indispensable guide, promising to reveal the complexities of this evolving landscape. The intersection of technological innovation and cultural tourism serves as the central theme, inviting readers to grapple with the potential to revolutionize exploration and redefine the very essence of how we connect with cultural heritage. Within these pages, theoretical frameworks and empirical research findings unfold, providing professionals with the critical tools to navigate this revolutionary terrain. Real-world case studies peel back layers, revealing successful technology implementations that have not only enhanced visitor experiences but have also breathed new life into preservation efforts and community engagement.
Handbook Of Research On Sustainable Tourism And Hotel Operations In Global Hypercompetition
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Author : Sezerel, Hakan
language : en
Publisher: IGI Global
Release Date : 2022-10-07
Handbook Of Research On Sustainable Tourism And Hotel Operations In Global Hypercompetition written by Sezerel, Hakan and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-10-07 with Business & Economics categories.
To compete effectively today and remain sustainable over the long term, business organizations must create flexible means of generating competitive advantage given the hypercompetitive nature of the global marketplace in all industries including tourism. The COVID-19 pandemic has exacerbated the situation, thus requiring the tourism industry to reassess itself and realign operations with global and local realities. The Handbook of Research on Sustainable Tourism and Hotel Operations in Global Hypercompetition examines various aspects of the hospitality, recreation, and tourism industries. It contributes empirical research, theoretical development, and current best practices to the field. Covering topics such as sustainable medical tourism, technology acceptance model, and cultural tourism, this major reference work is an essential resource for community leaders, business executives and managers, government officials, librarians, students and faculty of higher education, researchers, and academicians.