The Art Business


The Art Business
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The Art Business


The Art Business
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Author : Iain Robertson
language : en
Publisher: Routledge
Release Date : 2008-08-28

The Art Business written by Iain Robertson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-08-28 with Art categories.


By the time you read this book, the art world may have witnessed the sale of its first $500 million painting. Whilst for some people money is anathema to art this is clearly a wealthy international industry, and a market with its own conventions and pressures. Drawing on the vast experience of Sotheby’s Institute of Art, The Art Business exposes the realities of the commercial trade in fine art and antiques. Attention is devoted to the role of auction houses, commercial galleries and art museums as key institutions, with the text divided into four thematic sections covering: technical and structural elements of the art market cultural policy and management in art business regulatory legal and ethical issues in the art world the views, through interviews, of leading art market experts. This book provides a thorough examination of contemporary issues in the art business, and the mechanisms and influences which underpin its evolution. It is essential reading for students of art history or international business, or anyone with an interest in pursuing a career in this area.



The Artist S Business And Marketing Toolbox


The Artist S Business And Marketing Toolbox
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Author : Neil McKenzie
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2012-03-07

The Artist S Business And Marketing Toolbox written by Neil McKenzie and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-03-07 with Arts categories.


Starting and running a successful art business is just like running and starting any other business. To create a vibrant and sustainable art enterprise you need to have a basic understanding of how business works. You don't need an MBA but you do need to know about business and marketing. In art school they probably didn't teach you much about the business end of selling your work or what it takes to run a company. Don't worry, you don't need to enroll in business school to get a good grasp of the basics - you will find them this book. The Artist's Business and Marketing ToolBox gives you real life examples you can use as well as over 80 forms to help you develop your business and marketing plan. Whether you just want to make a few extra dollars selling your art or you want to make art your full time profession you owe it to yourself to learn about running a business and the fundamentals of marketing. The difference between many successful and not so successful artists may have a lot more to do with their grasp of business and marketing than the art they create In the Artist's Business and Marketing ToolBox you will learn the basics of: -Starting a new business -Developing your brand -How to take advantage of opportunities and capitalize on your strengths -Understanding the business planning process and putting together your own plan -Accounting and finance that you need -Becoming more productive in creating your art -Managing and organizing your company -Developing and implementing effective marketing strategies for: oPublic relations oAdvertising oSelling your art oPricing your work oEffective web sites oNetworking oUsing social media -Developing a Visual Business and Marketing Plan If you are looking for another book on how to get your work into a gallery (although I cover that as well) then this book is not for you. If you are interested in putting proven business techniques and tools to work for you then the Artist's Business and Marketing ToolBox is a great place to start. Don't worry if you think that you need the skills of an MBA or accountant to be successful. Passion, creativity and hard work are what counts the most and luckily most artists have an abundance of all three! Be prepared to put in some time and effort to develop your business and marketing plan and don't forget to use the creative side of your brain.



The Art Of Business Value


The Art Of Business Value
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Author : Mark Schwartz
language : en
Publisher: IT Revolution
Release Date : 2016-04-07

The Art Of Business Value written by Mark Schwartz and has been published by IT Revolution this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-07 with Business & Economics categories.


Do you really understand what business value is? Information technology can and should deliver business value. But the Agile literature has paid scant attention to what business value means—and how to know whether or not you are delivering it. This problem becomes ever more critical as you push value delivery toward autonomous teams and away from requirements “tossed over the wall” by business stakeholders. An empowered team needs to understand its goal! Playful and thought-provoking, The Art of Business Value explores what business value means, why it matters, and how it should affect your software development and delivery practices. More than any other IT delivery approach, DevOps (and Agile thinking in general) makes business value a central concern. This book examines the role of business value in software and makes a compelling case for why a clear understanding of business value will change the way you deliver software. This book will make you think deeply about not only what it means to deliver value but also the relationship of the IT organization to the rest of the enterprise. It will give you the language to discuss value with the business, methods to cut through bureaucracy, and strategies for incorporating Agile teams and culture into the enterprise. Most of all, this book will startle you into new ways of thinking about the cutting-edge of Agile practice and where it may lead.



Art And Business


Art And Business
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Author : Stefania Masè
language : en
Publisher: Springer Nature
Release Date : 2020-08-29

Art And Business written by Stefania Masè and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-29 with Business & Economics categories.


Analyzing the relationship between the arts and business, this book offers an in-depth perspective on the increasingly common art-based strategies adopted by enterprises in various industries, with a focus on luxury sector. Pursuing an exhaustive, systematic, evidence-based and interdisciplinary approach, it explores the limits of potential strategic collaborations between the two fields. In addition, the book provides a structure for this field of inquiry, offering a solid basis for future research and highlighting the benefits of art-based strategies for executives. Each research strand explored in this book is supported by a representative case study.



The Art Of Business


The Art Of Business
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Author : Stan Davis
language : en
Publisher: Berrett-Koehler Publishers
Release Date : 2005-01-10

The Art Of Business written by Stan Davis and has been published by Berrett-Koehler Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-01-10 with Business & Economics categories.


All of us—business executives and artists, audiences and consumers—can benefit from seeing the world with both an aesthetic sensibility and a strategic bent. When you see yourself as an artist, everything you do can be a work of art—planning strategies, developing technologies, creating new products, working in teams and serving customers. In the traditional model, business operates in an economic flow of inputs (resources and raw materials), outputs (products and services) and processes that help get you from one to the other (research and development, production, distribution). Davis and McIntosh show that artistic flow operates the same way, but with inputs that include things like emotion, imagination, and intuition; and outputs that include things like beauty, meaning, excitement, and enjoyment. Step by step, Davis and McIntosh show how you and your company can blend the two flows, interweaving them to achieve both success and fulfillment in everything you do. By blending the aesthetic and emotional richness of the arts with the strategic and operational perspectives of business, you'll begin to see texture where everybody else is seeing shapes. You'll see colors where others see only grays. You'll see not just what is, but also what can be.



The Art Business


The Art Business
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Author : Jeffrey Taylor
language : en
Publisher:
Release Date : 2023

The Art Business written by Jeffrey Taylor and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023 with Art categories.


"The Arts Business provides a comprehensive overview of the professional activities of the art business. Addressing this fast-moving industry, the book analyses its market institutions and structures, including galleries, auction houses and art fairs. The rapid development of art finance and its deployment of art as asset class is covered in a new chapter, whilst other updates include evolution in the major auction houses, Sotheby's and Christie's. The new edition highlights growing crises in the market including ever more unbearable costs of art fair attendance and lack of reliable system for establishing ownership and title of artworks. Ever more pressing ethical issues such as toxic museum donors, cultural heritage compliance and problems of corrupt provenances are covered in detail. Enhanced by new data analytics on the US arts market, the author also distils advice and guidance for working art professionals hoping to build their career. The result is an up-to-date picture of an art business suitable for students and practitioners across the creative sector"--



Sun Tzu And The Art Of Business


Sun Tzu And The Art Of Business
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Author : Mark McNeilly
language : en
Publisher: OUP USA
Release Date : 2012-01-26

Sun Tzu And The Art Of Business written by Mark McNeilly and has been published by OUP USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-01-26 with Business & Economics categories.


More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.



Art Business Today


Art Business Today
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Author : Jos Hackforth-Jones
language : en
Publisher: Handbooks in International Art Business
Release Date : 2016

Art Business Today written by Jos Hackforth-Jones and has been published by Handbooks in International Art Business this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Art categories.


'Handbook of International Art Business' is an accessible and comprehensive companion to the business of art, comprising an alphabetical listing of 40 key terms discussed in detail, with a bibliography to the relevant literature. It is an essential reference book for students in the areas of art business, arts management, the creative and cultural industries, art history, and general business and management.



The Business Of Art


The Business Of Art
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Author : Lee Evan Caplin
language : en
Publisher: Prentice Hall
Release Date : 1989

The Business Of Art written by Lee Evan Caplin and has been published by Prentice Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Art categories.


Offers guidance for artists in financial planning, copyright protection, the preparation of a portfolio, and sale of works to art dealers, museums, and other markets.



Understanding Art Markets


Understanding Art Markets
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Author : Iain Robertson
language : en
Publisher: Routledge
Release Date : 2015-10-30

Understanding Art Markets written by Iain Robertson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-10-30 with Art categories.


The global art market has recently been valued at close to $50bn - a rise of over 60% since the global financial crisis. These figures are driven by demand from China and other emerging markets, as well as the growing phenomenon of the artist bypassing dealers as a market force in his/her own right. This new textbook integrates, updates and enhances the popular aspects of two well-regarded texts - Understanding International Arts Markets and The Art Business. Topics covered include: Emerging markets in China, East Asian, South East Asian, Brazilian, Russian, Islamic and Indian art, Art valuation and investment, Museums and the cultural sector. This revitalized new textbook will continue to be essential reading for students on courses such as arts management, arts marketing, arts business, cultural economics, the sociology of arts, and cultural policy.