The History Of Mcdonald S
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The History Of Mcdonald S
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Author : Heike Mieth
language : en
Publisher: GRIN Verlag
Release Date : 2007-11
The History Of Mcdonald S written by Heike Mieth and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-11 with Fast food categories.
Essay from the year 1999 in the subject American Studies - Culture and Applied Geography, grade: 1,3, Friedrich-Alexander University Erlangen-Nuremberg, 26 entries in the bibliography, language: English, abstract: Going for a walk through a deserted alley in the city at night, watching the stars shining above, it might not seldom happen that you notice a yellow glow from behind a corner. When having curiously turned around it, perceiving a creepy loud rumbling, you spot that the glow comes from a big shining "M" floating in the air. The symbol becomes bigger and bigger the nearer you walk towards it, your pulse rises and having finally reached the "M" you open the door of the McDonald's restaurant and enter to have a burger to stop the rumbling of your stomach. Meanwhile, there is a McDonald's in every big city at nearly every corner. But where does McDonald's originally come from? This thesis gives a summary of the history of McDonald's - one of the most widespread companies in the world.
Mcdonalds
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Author :
language : en
Publisher:
Release Date : 2013
Mcdonalds written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with categories.
Franchise The Golden Arches In Black America
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Author : Marcia Chatelain
language : en
Publisher: Liveright Publishing
Release Date : 2020-01-07
Franchise The Golden Arches In Black America written by Marcia Chatelain and has been published by Liveright Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-01-07 with History categories.
WINNER • 2021 PULITZER PRIZE IN HISTORY Winner • 2022 James Beard Foundation Book Award [Writing] The “stunning” (David W. Blight) untold history of how fast food became one of the greatest generators of black wealth in America. Just as The Color of Law provided a vital understanding of redlining and racial segregation, Marcia Chatelain’s Franchise investigates the complex interrelationship between black communities and America’s largest, most popular fast food chain. Taking us from the first McDonald’s drive-in in San Bernardino to the franchise on Florissant Avenue in Ferguson, Missouri, in the summer of 2014, Chatelain shows how fast food is a source of both power—economic and political—and despair for African Americans. As she contends, fast food is, more than ever before, a key battlefield in the fight for racial justice.
Grinding It Out
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Author : Ray Kroc
language : en
Publisher: St. Martin's Griffin
Release Date : 2016-08-02
Grinding It Out written by Ray Kroc and has been published by St. Martin's Griffin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-08-02 with Biography & Autobiography categories.
"He either enchants or antagonizes everyone he meets. But even his enemies agree there are three things Ray Kroc does damned well: sell hamburgers, make money, and tell stories." --from Grinding It Out Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have founded not only businesses, but entire empires. But even more interesting than Ray Kroc the business man is Ray Kroc the man. Not your typical self-made tycoon, Kroc was fifty-two years old when he opened his first franchise. In Grinding It Out, you'll meet the man behind McDonald's, one of the largest fast-food corporations in the world with over 32,000 stores around the globe. Irrepressible enthusiast, intuitive people person, and born storyteller, Kroc will fascinate and inspire you on every page.
The Story Of Mcdonald S
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Author : Sara Gilbert
language : en
Publisher: The Creative Company
Release Date : 2008-07
The Story Of Mcdonald S written by Sara Gilbert and has been published by The Creative Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-07 with Juvenile Nonfiction categories.
Details the history of the company from its beginnings in Illinois to becoming a major, international corporation.
Mcdonald S
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Author : John F. Love
language : en
Publisher: Bantam
Release Date : 1995
Mcdonald S written by John F. Love and has been published by Bantam this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Business & Economics categories.
Perfect for fans of The Founder, this is the real-life story of the world’s premier entrepreneurial success. The growth of McDonald’s worldwide continues to astonish. In tough financial times, McDonald’s proved that ingenuity, trial and error, and gut instinct were the keys to building a service business the entire world has come to admire. McDonald’s has been a trendsetter in advertising, focusing on different demographics as well as the physically disabled. McDonald’s created McJobs, a program that employs both mentally challenged adults and senior citizens. And because its franchisees have their fingers on the pulse of the marketplace, McDonald’s has evolved successfully with the health food revolution, launching dozens of new products and moving toward environmentally safe packaging and recyclable goods. Inspiring, informative, and filled with behind-the-scenes stories, this remarkable saga offers an irresistible look inside a great American business success.
Mcdonalds
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Author : Kaitlyn Duling
language : en
Publisher: Bigfoot Books
Release Date : 2020-08
Mcdonalds written by Kaitlyn Duling and has been published by Bigfoot Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08 with Juvenile Nonfiction categories.
One Big Mac and a side of fries, please! This title is packed with the history of McDonald's through narrative nonfiction, informative sidebars, Fun Facts, and more.
Mcdonald S
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Author : William Gould
language : en
Publisher:
Release Date : 2000
Mcdonald S written by William Gould and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Fast food restaurants categories.
Part of a series looking at large, well-known companies which supply the needs of the modern consumer and, some would say, create the demand for their developing products. This book looks at the history of the McDonald's company and the characters of the people who founded it. It examines the concept of the business - the great idea that started it and the skills and industry that turned it into the massive concerns that it is today.
Golden Arches East
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Author : James L. Watson
language : en
Publisher: Stanford University Press
Release Date : 2006-03-13
Golden Arches East written by James L. Watson and has been published by Stanford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-03-13 with Social Science categories.
McDonald's restaurants are found in over 100 countries, serving tens of millions of people each day. What are the cultural implications of this phenomenal success? The widely read—and widely acclaimed—Golden Arches East argues that McDonald's has largely become divorced from its American roots and become a "local" institution for an entire generation of affluent consumers in Hong Kong, Beijing, Taipei, Seoul, and Tokyo. In the second edition, James L. Watson also covers recent attacks on the fast-food chain as a symbol of American imperialism, and the company's role in the obesity controversy currently raging in the U.S. food industry, bringing the story of East Asian franchises into the twenty-first century. Praise for the First Edition: "Golden Arches East is a fascinating study that explores issues of globalization by focusing on the role of McDonald's in five Asian economies and [concludes] that in many countries McDonald's has been absorbed by local communities and become assimilated, so that it is no longer thought of as a foreign restaurant and in some ways no longer functions as one." —Nicholas Kristof, New York Times Book Review "This is an important book because it shows accurately and with subtlety how transnational culture emerges. It must be read by anyone interested in globalization. It is concise enough to be used for courses in anthropology and Asian studies." —Joseph Bosco, China Journal "The strength of this book is that the contributors contextualize not just the food side of McDonald's, but the social and cultural activity on which this culture is embedded. These are culturally rich stories from the anthropology of everyday life." —Paul Noguchi, Journal of Asian Studies "Here is the rare academic study that belongs in every library."—Library Journal
Hamburger
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Author : Andrew F. Smith
language : en
Publisher:
Release Date : 2008-10-15
Hamburger written by Andrew F. Smith and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-10-15 with Cooking categories.
Andrew F. Smith traces the history of the hamburger history, from its humble beginnings as a nineteenth-century American street food, to its present status as one of the world's favourite dishes.