The Japanese Consumer
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Japanese Consumer Dynamics
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Author : P. Haghirian
language : en
Publisher: Springer
Release Date : 2010-11-24
Japanese Consumer Dynamics written by P. Haghirian and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-11-24 with Business & Economics categories.
Today Japan is still the second largest and most important consumer market in the world. This book discusses the development of Japanese consumerism, particularities of Japanese consumer behaviour and consumer rights, new consumer groups and emerging trend in the Japanese market.
The Japanese Consumer
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Author : Nihon Bōeki Shinkōkai
language : en
Publisher:
Release Date : 1973*
The Japanese Consumer written by Nihon Bōeki Shinkōkai and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1973* with Consumers categories.
The Japanese Consumer
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Author :
language : en
Publisher:
Release Date : 1988
The Japanese Consumer written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Consumers categories.
The Japanese Consumer
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Author : Nihon Boeki Shinkokai
language : en
Publisher:
Release Date : 1973
The Japanese Consumer written by Nihon Boeki Shinkokai and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1973 with Consumers categories.
Japanese Consumer Behaviour
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Author : John McCreery
language : en
Publisher: Routledge
Release Date : 2014-04-08
Japanese Consumer Behaviour written by John McCreery and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-08 with Social Science categories.
What role does consumption play in Japanese lives that are more than study, work and shopping? How have those lives changed since World War II as Japan has wrestled with the meaning of white-collar careers, women spreading their wings, changing family values, a shrinking birth rate, an aging population? This book explores Japan through the eyes of Japanese researchers and discovers patterns of change that are both uniquely Japanese and shared by consumers in other advanced industrial nations.
Japanese Consumer Behaviour
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Author : John Linwood McCreery
language : en
Publisher: University of Hawaii Press
Release Date : 2000-01-01
Japanese Consumer Behaviour written by John Linwood McCreery and has been published by University of Hawaii Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-01-01 with Business & Economics categories.
What role does consumption play in Japanese lives? In this study of consumer behaviour, an anthropologist explores Japan through the eyes of Japanese researchers and discovers patterns of change that are both uniquely Japanese and shared by consumers in other advanced industrial nations.
Winning Over The Japanese Consumer
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Author : Nick Johnston
language : en
Publisher: Alexandra Press
Release Date : 2014-02-28
Winning Over The Japanese Consumer written by Nick Johnston and has been published by Alexandra Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-28 with Business & Economics categories.
To build a successful business in Japan, you must understand the Japanese consumer. Nick Johnston's "Winning over the Japanese Consumer" tells you everything you need to know to ensure your brand succeeds in Japan. Based on interviews with CEOs and industry leaders and including real-life case studies, this book gives examples of how to establish your products in the world's second largest and arguably most challenging consumer market. Also drawing upon the author's own business success stories as well as insights from marketing experts, this book will teach you how to make your brand a household name in Japan. You will learn: - how to present your brand story successfully, - how to satisfy the world's most demanding consumers, - how to hire people who will lead your business to success, - how to operate within the Japanese distribution network, - how to develop pricing strategies for the Japanese market, - how to develop a unique advertising campaign, - how breaking the rules can be to your advantage - sometimes, - about partnerships that work and why (and how a Japanese partner is no longer essential for success), - who's who of Japanese wholesale and retail outlets, and - how to build your business around current and future demographic trends in Japan. "Winning over the Japanese Consumer" is an essential resource for country managers, entrepreneurs, marketeers, investors, and anyone involved in building a business in Japan.
Assembled In Japan
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Author : Simon Partner
language : en
Publisher: Univ of California Press
Release Date : 2023-04-28
Assembled In Japan written by Simon Partner and has been published by Univ of California Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-28 with Social Science categories.
Assembled in Japan investigates one of the great success stories of the twentieth century: the rise of the Japanese electronics industry. Contrary to mainstream interpretation, Simon Partner discovers that behind the meteoric rise of Sony, Matsushita, Toshiba, and other electrical goods companies was neither the iron hand of Japan's Ministry of International Trade and Industry nor a government-sponsored export-led growth policy, but rather an explosion of domestic consumer demand that began in the 1950s. This powerful consumer boom differed fundamentally from the one under way at the same time in the United States in that it began from widespread poverty and comparatively miserable living conditions. Beginning with a discussion of the prewar origins of the consumer engine that was to take off under the American Occupation, Partner quickly turns his sights on the business leaders, inventors, laborers, and ordinary citizens who participated in the broadly successful effort to create new markets for expensive, unfamiliar new products. Throughout, the author relates these pressure-cooker years in Japan to the key themes of twentieth-century experience worldwide: the role of technology in promoting social change, the rise of mass consumer societies, and the construction of gender in advanced industrial economies.
The Japanese Consumer
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Author : [Japan External Trade Organization]
language : en
Publisher:
Release Date : 1973
The Japanese Consumer written by [Japan External Trade Organization] and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1973 with categories.
The Trends Of The Japanese Consumer Market
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Author : Katsuhiro Utada
language : en
Publisher:
Release Date : 1992
The Trends Of The Japanese Consumer Market written by Katsuhiro Utada and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992 with Consumers categories.