The Language Of Graphic Design
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The Language Of Graphic Design
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Author : Richard Poulin
language : en
Publisher:
Release Date : 2012-10
The Language Of Graphic Design written by Richard Poulin and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10 with Art categories.
'The Language of Graphic Design' provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, what they are, why they are important and how to use them effectively.
Type And Image
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Author : Philip B. Meggs
language : en
Publisher: John Wiley & Sons
Release Date : 1992-03-15
Type And Image written by Philip B. Meggs and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992-03-15 with Architecture categories.
Type and Image The Language of Graphic Design Philip B. Meggs What is the essence of graphic design? How do graphic designers solve problems, organize space, and imbue their work with those visual and symbolic qualities that enable it to convey visual and verbal information with expression and clarity? The extraordinary flowering of graphic design in our time, as a potent means for communication and a major component of our visual culture, increases the need for designers, clients, and students to comprehend its nature. In this lively and lavishly illustrated book, the author reveals the very essence of graphic design. The elements that combine to form a design— sings, symbols, words, pictures, and supporting forms—are analyzed and explained. Graphic design’s ability to function as language, and the innovative ways that designers combine words and pictures, are discussed. While all visual arts share common spatial properties, the author demonstrates that graphic space has unique characteristics that are determined by its communicative function. Graphic designs can have visual and symbolic properties which empower them to communicate with deep expression and meaning. The author defines this property as graphic resonance and explains how it occurs. After defining design as a problem-solving process, a model for this process is developed and illustrated by an in-depth analysis of actual case histories. This book will provide insight and inspiration for everyone who is interested or involved in graphic communications. While most materials about form and meaning in design have a European origin, this volume is based on the dynamic and expressive graphic design of America. The reader will find inspiration, hundreds of exciting examples by many of America’s outstanding graphic designers, and keen insights in Type and Image.
Visual Language For Designers
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Author : Connie Malamed
language : en
Publisher: Fair Winds Press
Release Date : 2011-10
Visual Language For Designers written by Connie Malamed and has been published by Fair Winds Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-10 with Art categories.
Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. New in paperback, this book presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Visual Language for Designers includes: —How to organize graphics for quick perception —How to direct the eyes to essential information —How to use visual shorthand for efficient communication —How to make abstract ideas concrete —How to best express visual complexity —How to charge a graphic with energy and emotion
Graphic Design Referenced
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Author : Bryony Gomez-Palacio
language : en
Publisher:
Release Date : 2009
Graphic Design Referenced written by Bryony Gomez-Palacio and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Art categories.
Graphic Design, Referenced is a visual and informational guide to the most commonly referenced terms, historical moments, landmark projects, and influential practitioners in the field of graphic design. With more than 2,000 design projects illustrating more than 400 entries, it provides an intense overview of the varied elements that make up the graphic design profession through a unique set of chapters: "principles" defines the very basic foundation of what constitutes graphic design to establish the language, terms, and concepts that govern what we do and how we do it, covering layout, typography, and printing terms; "knowledge" explores the most influential sources through which we learn about graphic design from the educational institutions we attend to the magazines and books we read; "representatives" gathers the designers who over the years have proven the most prominent or have steered the course of graphic design in one way or another; and "practice" highlights some of the most iconic work produced that not only serve as examples of best practices, but also illustrate its potential lasting legacy. Graphic Design, Referenced serves as a comprehensive source of information and inspiration by documenting and chronicling the scope of contemporary graphic design, stemming from the middle of the twentieth century to today.
Graphic Design As A Second Language
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Author : Bob Gill
language : en
Publisher: Images Publishing
Release Date : 2003
Graphic Design As A Second Language written by Bob Gill and has been published by Images Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Design categories.
This publication is part of the Handson Graphics series - an exciting and unique collection exploring the work of respected and highly talented international designers. The books in this series are primarily aimed at students and teachers of design. Howev
The Fundamentals Of Creative Design
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Author : Gavin Ambrose
language : en
Publisher: A&C Black
Release Date : 2011-08-31
The Fundamentals Of Creative Design written by Gavin Ambrose and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-08-31 with Design categories.
Introduces students to the various aspects of the graphic design. This title provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish.
What Is Graphic Design For
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Author : Alice Twemlow
language : en
Publisher: Rotovision
Release Date : 2006
What Is Graphic Design For written by Alice Twemlow and has been published by Rotovision this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Art categories.
"In the 21st century, graphic designers throughout the world are facing tough but exciting challenges: new technologies, new ways for clients to interact with customers, and an audience that is increasingly literate when it comes to design, global influences, and cultures. This book starts by exploring the issues that shape design today : sustainability, ethics, technology, theory, and developments in other fields that impact globally on local cultures. [This book] breaks the discipline down into its elements. The book examines traditional practices such as typography, signage, advertising, and book design, as well as more recent developments including VJing, games design, software design, and interactive design. There is no single ideal for how a designer should be: a designer can practice along or be part of a large group ; a designer can also write, edit, curate, take photographs, design typefaces, and be an entrepreneur. This book concludes with a showcase of the work of cutting-edge designers from many parts of the world."--Page 4 of cover.
Graphic Design In America
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Author :
language : en
Publisher:
Release Date : 1989
Graphic Design In America written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with categories.
The Language Of Graphic Design Revised And Updated
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Author : Richard Poulin
language : en
Publisher: Rockport Publishers
Release Date : 2018-10-02
The Language Of Graphic Design Revised And Updated written by Richard Poulin and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-02 with Design categories.
The Language of Graphic Design provides design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, graphic design: what they are, why they are important, and how to use them effectively. To communicate in a new language, you first have to gain a complete understanding of its fundamentals; the ABC’s of that language—definitions, functions, and usage. This book provides provides just these fundamentals for the language of graphic design, including chapters on symmetry, asymmetry, tone, contrast, proportion, and typography. Organized by the building blocks of the graphic design language, this reference includes work by some of the most successful and renowned practitioners from around the world and explains how they have applied these fundamental principles to their work. By examining both student and professional work, this comprehensive handbook is a more meaningful, memorable, and inspiring reference tool for novice design students, as well as young designers starting their careers.
Graphic Design Play Book
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Author : Sophie Cure
language : en
Publisher: Laurence King Publishing
Release Date : 2019-06-25
Graphic Design Play Book written by Sophie Cure and has been published by Laurence King Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-06-25 with Design categories.
'Truly something that's just a beautiful, slick, and very enjoyable little publication' – CreativeBoom "Graphic Design Play Book features a variety of puzzles and challenges, providing a fun and interactive way for young visual thinkers to engage with the world of graphic design" – Eye Understand how graphic design works and develop your visual sensibility through puzzles and activities! An entertaining and highly original introduction to graphic design, the Graphic Design Play Book uses puzzles and visual challenges to demonstrate how typography, signage, logo design, posters and branding work. Through a series of games and activities, including spot the difference, matching games, drawing and dot–to–dot, readers are introduced to graphic art concepts and techniques in an engaging and interactive way. Further explanation and information is provided by solution pages and a glossary, and a loose–leaf section contains stickers, die–cut templates, and coloured paper to help readers complete the activities. Illustrated with typefaces, poster design and pictograms by distinguished designers including Otl Aicher, Pierre Di Sciullo, Otto Neurath and Gerd Arntz, the book will be enjoyed both by graphic designers, and anyone interested in finding out more about visual communication. An excerpt from the book: How many ways are there of saying 'hello'? Probably a zillion. And there are surely just as many ways of writing it. In CAPITALS, and with an exclamation mark ! Or with a question mark ? Or maybe both ?! As a tiny black word in the middle of a white page; or with large, multi–coloured, dancing letters ; maybe with a simple shape or an image. Being interested in graphic design means looking at and understanding the world around us. And being aware of the multitude of signs that shape our daily life day after day and freight it with meaning – whether it's a stop sign, a cornflakes packet, a psychedelic album cover, a seductive headline on the cover of a magazine, the more subtle typography of a page in a novel, a flashing pharmacy sign or the credits of a sci–fi film. Thinking about this plethora of signs was what led us to conceive this introduction to graphic design as a collection of beacons and benchmarks – as a toolbox for exploring and learning in a simple and intuitive way through play, alone or with others, whether you're a child or an adult. These are experiments, a series of suggestions, with no right or wrong answers. The four sections of this book – typography, posters, signs, identity – are all invitations to dive in, explore and let your eyes and your hands take you on a voyage of discovery! – Sophie Cure and Aurélien Farina