Type And Image
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Type And Image
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Author : Philip B. Meggs
language : en
Publisher: John Wiley & Sons
Release Date : 1992-03-15
Type And Image written by Philip B. Meggs and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992-03-15 with Architecture categories.
Type and Image The Language of Graphic Design Philip B. Meggs What is the essence of graphic design? How do graphic designers solve problems, organize space, and imbue their work with those visual and symbolic qualities that enable it to convey visual and verbal information with expression and clarity? The extraordinary flowering of graphic design in our time, as a potent means for communication and a major component of our visual culture, increases the need for designers, clients, and students to comprehend its nature. In this lively and lavishly illustrated book, the author reveals the very essence of graphic design. The elements that combine to form a design— sings, symbols, words, pictures, and supporting forms—are analyzed and explained. Graphic design’s ability to function as language, and the innovative ways that designers combine words and pictures, are discussed. While all visual arts share common spatial properties, the author demonstrates that graphic space has unique characteristics that are determined by its communicative function. Graphic designs can have visual and symbolic properties which empower them to communicate with deep expression and meaning. The author defines this property as graphic resonance and explains how it occurs. After defining design as a problem-solving process, a model for this process is developed and illustrated by an in-depth analysis of actual case histories. This book will provide insight and inspiration for everyone who is interested or involved in graphic communications. While most materials about form and meaning in design have a European origin, this volume is based on the dynamic and expressive graphic design of America. The reader will find inspiration, hundreds of exciting examples by many of America’s outstanding graphic designers, and keen insights in Type and Image.
Type Image Message A Graphic Design Layout Workshop
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Author : Nancy Skolos
language : en
Publisher: Rockport Publishers
Release Date : 2006-06-01
Type Image Message A Graphic Design Layout Workshop written by Nancy Skolos and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-06-01 with Design categories.
Working with type and image and the integration of these two elements to create persuasive and effective design pieces are the foundations of good graphic design. Yet, very little practical information exists for these tasks. This book changes all it. It gives designers the practical know-how to combine type and image for dynamic effect as well as to use them in contrast to create tension and meaning in design. Creating strong layouts is the most important as well as the most challenging of any project. This book inspires through excellence by exhibiting great design work then deconstructing the processes in simple visual terms. Type, Image, Message: Merging Pictures and Ideas looks at this respected art form while providing practical information that can be used by any designer wishing to hone the skills needed to merge type with images in an inspired manner.
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Author : Barbara Brownie
language : en
Publisher:
Release Date : 2012-09
written by Barbara Brownie and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09 with Letter-pictures categories.
Alphabetic characters are now not only considered in terms of their potential to display linguistic information, but also their potential to act as artists' marks. This text presents a collection of contemporary works which challenge the divide between type and image.
Type Image
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Author : Philip B. Meggs
language : en
Publisher: International Thomson Publishing Services
Release Date : 1992-01-01
Type Image written by Philip B. Meggs and has been published by International Thomson Publishing Services this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992-01-01 with Graphic arts categories.
Type and Image The Language of Graphic Design Philip B. Meggs What is the essence of graphic design? How do graphic designers solve problems, organize space, and imbue their work with those visual and symbolic qualities that enable it to convey visual and verbal information with expression and clarity? The extraordinary flowering of graphic design in our time, as a potent means for communication and a major component of our visual culture, increases the need for designers, clients, and students to comprehend its nature. In this lively and lavishly illustrated book, the author reveals the very essence of graphic design. The elements that combine to form a design- sings, symbols, words, pictures, and supporting forms-are analyzed and explained. Graphic design's ability to function as language, and the innovative ways that designers combine words and pictures, are discussed. While all visual arts share common spatial properties, the author demonstrates that graphic space has unique characteristics that are determined by its communicative function. Graphic designs can have visual and symbolic properties which empower them to communicate with deep expression and meaning. The author defines this property as graphic resonance and explains how it occurs. After defining design as a problem-solving process, a model for this process is developed and illustrated by an in-depth analysis of actual case histories. This book will provide insight and inspiration for everyone who is interested or involved in graphic communications. While most materials about form and meaning in design have a European origin, this volume is based on the dynamic and expressive graphic design of America. The reader will find inspiration, hundreds of exciting examples by many of America's outstanding graphic designers, and keen insights in Type and Image.
Graphic Design And Architecture A 20th Century History
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Author : Richard Poulin
language : en
Publisher:
Release Date : 2012-11
Graphic Design And Architecture A 20th Century History written by Richard Poulin and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11 with Architecture categories.
This innovative volume is the first to provide the design student, practitioner, and educator with an invaluable comprehensive reference of visual and narrative material that illustrates and evaluates the unique and important history surrounding graphic design and architecture. Graphic Design and Architecture, A 20th Century History closely examines the relationship between typography, image, symbolism, and the built environment by exploring principal themes, major technological developments, important manufacturers, and pioneering designers over the last 100 years. It is a complete resource that belongs on every designer’s bookshelf.
Typemotion
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Author : Bernd Scheffer
language : en
Publisher: Hatje Cantz Verlag
Release Date : 2015
Typemotion written by Bernd Scheffer and has been published by Hatje Cantz Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Installations (Art) categories.
This November, FACT is pleased to present the UK premiere of Type Motion, an exhibition featuring over 200 outstanding examples of text and typography being used alongside the moving image. The exhibition celebrates the creative possibilities of opening up uses of text far beyond print, and seeks to showcase not only the importance of writing, but how bringing it to life with movement is an artform in itself.
Type Player 2
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Author : Shaoqiang Wang
language : en
Publisher: Page One Publishing Private Limited
Release Date : 2011
Type Player 2 written by Shaoqiang Wang and has been published by Page One Publishing Private Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Commercial art categories.
Type Player 2 takes a fresh look at extraordinary examples of typographic design being created today in areas ranging from editorial, illustration, and fashion design to installations and handcrafted sculptural forms utilising unexpected materials including yarn, hair, dirt, grass, wood, fire, barbed wire, and curry powder. The projects within encompass both client-based commissions and self-initiated experiments, making clear the level of passion and love for their craft the designers bring to each new concept and its physical creation. Type Player 2 presents numerous well-photographed examples of type projects that challenge traditional limitations and push the boundaries of typographic conventions and is an indispensable source of inspiration for designers and creatives alike.
The Image Of The City
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Author : Kevin Lynch
language : en
Publisher: MIT Press
Release Date : 1964-06-15
The Image Of The City written by Kevin Lynch and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1964-06-15 with Architecture categories.
The classic work on the evaluation of city form. What does the city's form actually mean to the people who live there? What can the city planner do to make the city's image more vivid and memorable to the city dweller? To answer these questions, Mr. Lynch, supported by studies of Los Angeles, Boston, and Jersey City, formulates a new criterion—imageability—and shows its potential value as a guide for the building and rebuilding of cities. The wide scope of this study leads to an original and vital method for the evaluation of city form. The architect, the planner, and certainly the city dweller will all want to read this book.
Poster Design
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Author : Tom Eckersley
language : en
Publisher: Penguin Putnam
Release Date : 1954
Poster Design written by Tom Eckersley and has been published by Penguin Putnam this book supported file pdf, txt, epub, kindle and other format this book has been release on 1954 with Art categories.
Designing Type
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Author : Karen Cheng
language : en
Publisher: Yale University Press
Release Date : 2020-10-20
Designing Type written by Karen Cheng and has been published by Yale University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-20 with Design categories.
The now-classic introduction to designing typography, handsomely redesigned and updated for the digital ageIn this invaluable book, Karen Cheng explains the processes behind creating and designing type, one of the most important tools of graphic design. She addresses issues of structure, optical compensation, and legibility, with special emphasis given to the often-overlooked relationships between letters and shapes in font design. In this second edition, students and professional graphic designers alike will benefit from an expanded discussion of the creative practice of designing type—what designers need to consider, their rationale, and issues of accessibility—in the context of contemporary processes for the digital age.Illustrated with more than 400 diagrams that demonstrate visual principles and letter construction, ranging from informal progress sketches to final type designs and diagrams, this essential guide analyzes a wide range of classic and modern typefaces, including those from many premier type foundries. Cheng’s text covers the history of type, the primary systems of typeface classification, the parts of a letter, and the effects of new technology on design methodology, among many other key topics.