The Long Tail Of Expertise


The Long Tail Of Expertise
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The Long Tail Of Expertise


The Long Tail Of Expertise
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Author : Alpheus Bingham
language : en
Publisher: Pearson Education
Release Date : 2011-04-21

The Long Tail Of Expertise written by Alpheus Bingham and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-04-21 with Business & Economics categories.


This Element is an excerpt from The Open Innovation Marketplace: Creating Value in the Challenge Driven Enterprise (9780132311830) by Alpheus Bingham and Dwayne Spradlin. Available in print and digital formats. Use the “long tail” concept to find high-value innovation and expertise where you never expected it. The Long Tail concept has found applications in marketing, inventory, and beyond. We invoke it to illustrate observations broadly applicable to innovation and to expertise in general. Though I’m not an “expert plumber,” I do know more than many people; and others know more than me, but may still not quite be “experts.” These definitions are continuous: no bright boundary line exists…



The Long Tail


The Long Tail
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Author : Chris Anderson
language : en
Publisher: Hyperion
Release Date : 2008-07-08

The Long Tail written by Chris Anderson and has been published by Hyperion this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-07-08 with Business & Economics categories.


The New York Times bestseller that introduced the business world to a future that's already here--now in paperback with a new chapter about Long Tail Marketing and a new epilogue. Winner of the Gerald Loeb Award for Best Business Book of the Year In the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn't in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses--the endlessly long tail of that same curve. "It belongs on the shelf between The Tipping Point and Freakonomics." --Reed Hastings, CEO, Netflix "Anderson's insights . . . continue to influence Google's strategic thinking in a profound way." --Eric Schmidt, CEO, Google "Anyone who cares about media . . . must read this book." --Rob Glaser, CEO, RealNetworks



The Long Tail


The Long Tail
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Author : Chris Anderson
language : en
Publisher: Hachette Books
Release Date : 2006-07-11

The Long Tail written by Chris Anderson and has been published by Hachette Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-07-11 with Business & Economics categories.


What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? "The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket shelves to advertising agencies, the ability to offer vast choice is changing everything, and causing us to rethink where our markets lie and how to get to them. Unlimited selection is revealing truths about what consumers want and how they want to get it, from DVDs at Netflix to songs on iTunes to advertising on Google. However, this is not just a virtue of online marketplaces; it is an example of an entirely new economic model for business, one that is just beginning to show its power. After a century of obsessing over the few products at the head of the demand curve, the new economics of distribution allow us to turn our focus to the many more products in the tail, which collectively can create a new market as big as the one we already know. The Long Tail is really about the economics of abundance. New efficiencies in distribution, manufacturing, and marketing are essentially resetting the definition of what's commercially viable across the board. If the 20th century was about hits, the 21st will be equally about niches.



Summary The Long Tail


Summary The Long Tail
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Author : BusinessNews Publishing,
language : en
Publisher: Primento
Release Date : 2013-02-15

Summary The Long Tail written by BusinessNews Publishing, and has been published by Primento this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-15 with Business & Economics categories.


The must-read summary of Chris Anderson's book: "The Long Tail: Why the Future of Business is Selling Less of More". This complete summary of the ideas from Chris Anderson's book "The Long Tail" shows how the world of business is changing and commercial success in the 21st century will rely on multiple-niche marketing. The author explains that it is now better and more profitable to sell a few units in many niche markets than to try and sell a million units in one mass market. By reading about this new strategic thinking used by some of the top companies in the world, you can start paving the way for the future success of your business. Added-value of this summary: • Save time • Understand key concepts • Increase your business knowledge To learn more, read "The Long Tail" and find out how your business can become more profitable by selling less of more.



Identity Of Long Tail Entities In Text


Identity Of Long Tail Entities In Text
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Author : F. Ilievski
language : en
Publisher: IOS Press
Release Date : 2019-11-29

Identity Of Long Tail Entities In Text written by F. Ilievski and has been published by IOS Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-29 with Computers categories.


The digital era has generated a huge amount of data on the identities (profiles) of people, organizations and other entities in a digital format, largely consisting of textual documents such as news articles, encyclopedias, personal websites, books, and social media. Identity has thus been transformed from a philosophical to a societal issue, one requiring robust computational tools to determine entity identity in text. Computational systems developed to establish identity in text often struggle with long-tail cases. This book investigates how Natural Language Processing (NLP) techniques for establishing the identity of long-tail entities – which are all infrequent in communication, hardly represented in knowledge bases, and potentially very ambiguous – can be improved through the use of background knowledge. Topics covered include: distinguishing tail entities from head entities; assessing whether current evaluation datasets and metrics are representative for long-tail cases; improving evaluation of long-tail cases; accessing and enriching knowledge on long-tail entities in the Linked Open Data cloud; and investigating the added value of background knowledge (“profiling”) models for establishing the identity of NIL entities. Providing novel insights into an under-explored and difficult NLP challenge, the book will be of interest to all those working in the field of entity identification in text.



The Little Book Of Big Decision Models


The Little Book Of Big Decision Models
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Author : James McGrath
language : en
Publisher: Pearson UK
Release Date : 2015-11-04

The Little Book Of Big Decision Models written by James McGrath and has been published by Pearson UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-04 with Business & Economics categories.




The Long Tail Theory For Business


The Long Tail Theory For Business
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Author : 50MINUTES,
language : en
Publisher: 50 Minutes
Release Date : 2015-09-02

The Long Tail Theory For Business written by 50MINUTES, and has been published by 50 Minutes this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-09-02 with Business & Economics categories.


Find your niche and future-proof your business! This book is a practical and accessible guide to understanding and implementing the long tail theory, providing you with the essential information and saving time. In 50 minutes you will be able to: • Understand the uses of the long tail theory in the digital product market and how you can use it to sell products and for search engine optimization • Identify the products in your portfolio that make up the ‘head’ and ‘tail’ sections of the long tail theory and use these findings to form your strategy • Learn about how you can increase future profitability using Chris Anderson’s strategy of “selling less of more” ABOUT 50MINUTES.COM | Management & Marketing 50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.



The Art Of Seo


The Art Of Seo
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Author : Eric Enge
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2012-03-07

The Art Of Seo written by Eric Enge and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-03-07 with Computers categories.


Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Recognize how changes to your site can confuse search engines Learn to build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit www.artofseobook.com for late-breaking updates, checklists, worksheets, templates, and guides. "SEO expertise is a core need for today’s online businesses. Written by some of the top SEO practitioners out there, this book can teach you what you need to know for your online business." —Tony Hsieh, CEO of Zappos.com, Inc., author of New York Times bestseller Delivering Happiness



Semantic Systems The Power Of Ai And Knowledge Graphs


Semantic Systems The Power Of Ai And Knowledge Graphs
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Author : Maribel Acosta
language : en
Publisher: Springer Nature
Release Date : 2019-11-04

Semantic Systems The Power Of Ai And Knowledge Graphs written by Maribel Acosta and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-04 with Computers categories.


This open access book constitutes the refereed proceedings of the 15th International Conference on Semantic Systems, SEMANTiCS 2019, held in Karlsruhe, Germany, in September 2019. The 20 full papers and 8 short papers presented in this volume were carefully reviewed and selected from 88 submissions. They cover topics such as: web semantics and linked (open) data; machine learning and deep learning techniques; semantic information management and knowledge integration; terminology, thesaurus and ontology management; data mining and knowledge discovery; semantics in blockchain and distributed ledger technologies.



The Long Tail Of Trauma


The Long Tail Of Trauma
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Author : Elizabeth Wilcox
language : en
Publisher:
Release Date : 2020-11-11

The Long Tail Of Trauma written by Elizabeth Wilcox and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-11 with categories.


This is a story of mothers. This is a story of daughters. This is a story of the trauma we carry and the trauma we tend to.So begins this multigenerational memoir that explores the author's maternal history of repeated trauma, separation, adverse childhood experiences (ACES) and their impact on mental health. Set against a twenty-year dialogue with her mother Barbara who suffers from long undiagnosed PTSD, author Elizabeth Wilcox opens her maternal history with the birth of her illegitimate grandmother Violet to a German house servant outside London in 1904. With her mother's encouragement, Wilcox goes on to trace the lives of Violet and her mother Barbara, both of whom are deeply impacted by maternal separation and the complex trauma they have endured because of war. Through a dual timeline that is both present day and historic, Wilcox weaves together the documented and imagined voices of the women who precede her.Through her mother Barbara who has successfully raised seven children despite her difficult past, Wilcox also shows what it means to parent with intention, forgiveness and unconditional love.