The Media Interview
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The Media Interview
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Author : Philip Bell
language : en
Publisher: UNSW Press
Release Date : 1994
The Media Interview written by Philip Bell and has been published by UNSW Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Biography & Autobiography categories.
Asking Questions
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Author : Paul McLaughlin
language : en
Publisher: Self-Counsel Press
Release Date : 1986
Asking Questions written by Paul McLaughlin and has been published by Self-Counsel Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1986 with Interviewing categories.
The News Interview
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Author : Steven Clayman
language : en
Publisher: Cambridge University Press
Release Date : 2002-07-11
The News Interview written by Steven Clayman and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-07-11 with Language Arts & Disciplines categories.
The news interview has become a major vehicle for presenting broadcast news and political commentary, and a primary interface between the institutions of journalism and government. This much-needed work examines the place of the news interview in Anglo-American society and considers its historical development in the United States and Britain. The main body of the book discusses the fundamental norms and conventions that shape conduct in the modern interview. It explores the particular recurrent practices through which journalists balance competing professional norms that encourage both objective and adversarial treatment of public figures. Through analyses of well-known interviews, the book explores the relationship between journalists and public figures and also how, in the face of aggressive questioning, politicians and other public figures struggle to stay 'on message' and pursue their own agendas. This comprehensive and wide-ranging book will be essential reading for students and researchers in sociolinguistics, media and communication studies.
Media Interview Techniques
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Author : Robert Taylor
language : en
Publisher: Kogan Page Publishers
Release Date : 2015-11-03
Media Interview Techniques written by Robert Taylor and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-03 with Business & Economics categories.
Never has media training been more relevant, or in-demand. Confidently deliver a key message, even in crisis conditions, and represent yourself or your organization using this unique collection of models and techniques. Featuring insightful anecdotes of interviews from the likes of George W. Bush, HRH Prince Philip, and more, this is a must-read for any PR executive, press officer or communications professional. Any individual preparing for an interview with the media, however practised or well-rehearsed they are, worries about failing to convey the essential points, or encountering that awkward question in the glare of public scrutiny. As media channels multiply by the day, offering ever more opportunities for exposure, so they also present a growing probability of finding oneself in front of the camera, webcam, or microphone in a make-or-break encounter where every word, gesture or expression counts. Media Interview Techniques is the authoritative guide to giving successful media interviews, combining the author's own unique models and techniques with a survey of published research and influential opinion, to help the reader prepare for any occasion when called upon to represent an organization publicly. Supported throughout with insightful anecdotes and transcripts of good and bad interviews given by George W. Bush, HRH Prince Philip, David Cameron and numerous public figures, this book presents a methodology which has been proven across the spectrum of industry sectors both nationally and internationally. Written for those who speak on behalf of commercial companies, public services, charities, NGOs, or as a subject expert (or for those briefing clients prior to interviews), no communications professional can afford to be without a copy. The book is also supported by online resources, including web links to relevant media interviews for each chapter and high-profile news stories.
Social Media Is Bullshit
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Author : B. J. Mendelson
language : en
Publisher: St. Martin's Press
Release Date : 2012-09-04
Social Media Is Bullshit written by B. J. Mendelson and has been published by St. Martin's Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-04 with Business & Economics categories.
A provocative look at social media that dispels the hype and tells you all you need to know about using the Web to expand your business If you listen to the pundits, Internet gurus, marketing consultants, and even the mainstream media, you could think social media was the second coming. When it comes to business, they declare that it's revolutionizing advertising, PR, customer relations—everything. And they all agree: it is here to stay. In this lively, insightful guide, journalist and social critic B.J. Mendelson skillfully debunks the myths of social media. He illustrates how the notion of "social media" first came to prominence, why it has become such a powerful presence in the marketing field, and who stands to benefit each time it's touted in the press. He shows you why all the Facebook friends and Twitter followers in the world mean nothing to you and your business without old-fashioned, real-world connections. He examines popular tales of social media "success," and reveals some unsettling truths behind the surface. And he tells you how to best harness the potential of the Internet—without spending a fortune in the process. Social media is bullshit. This book gives the knowledge and tools you really need to connect with customers and grow your brand.
Advancing Media Production Research
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Author : Chris Paterson
language : en
Publisher: Springer
Release Date : 2016-01-26
Advancing Media Production Research written by Chris Paterson and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-01-26 with Social Science categories.
This anthology explores challenges to understanding the nature of cultural production, exploring innovative new research approaches and improvements to old approaches, such as newsroom ethnography, which will enable clearer, fuller understanding of the workings of journalism and other forms of media and cultural production.
The Art Of Immersion How The Digital Generation Is Remaking Hollywood Madison Avenue And The Way We Tell Stories
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Author : Frank Rose
language : en
Publisher: W. W. Norton & Company
Release Date : 2011-02-28
The Art Of Immersion How The Digital Generation Is Remaking Hollywood Madison Avenue And The Way We Tell Stories written by Frank Rose and has been published by W. W. Norton & Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-02-28 with Business & Economics categories.
"A broad and deep look at how electronic media are changing storytelling…Completely fascinating." —Booklist, starred review Not long ago we were spectators, passive consumers of mass media. Now, on YouTube and blogs and Facebook and Twitter, we are media. No longer content in our traditional role as couch potatoes, we approach television shows, movies, even advertising as invitations to participate—as experiences to immerse ourselves in at will. Frank Rose introduces us to the people who are reshaping media for a two-way world, changing how we play, how we communicate, and how we think.
The Hype Machine
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Author : Sinan Aral
language : en
Publisher: Crown Currency
Release Date : 2020-09-15
The Hype Machine written by Sinan Aral and has been published by Crown Currency this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-15 with Business & Economics categories.
A landmark insider’s tour of how social media affects our decision-making and shapes our world in ways both useful and dangerous, with critical insights into the social media trends of the 2020 election and beyond “The book might be described as prophetic. . . . At least two of Aral’s three predictions have come to fruition.”—New York NAMED ONE OF THE BEST BOOKS OF THE YEAR BY WIRED • LONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD Social media connected the world—and gave rise to fake news and increasing polarization. It is paramount, MIT professor Sinan Aral says, that we recognize the outsize effect social media has on us—on our politics, our economy, and even our personal health—in order to steer today’s social technology toward its great promise while avoiding the ways it can pull us apart. Drawing on decades of his own research and business experience, Aral goes under the hood of the most powerful social networks to tackle the critical question of just how much social media actually shapes our choices, for better or worse. He shows how the tech behind social media offers the same set of behavior influencing levers to everyone who hopes to change the way we think and act—from Russian hackers to brand marketers—which is why its consequences affect everything from elections to business, dating to health. Along the way, he covers a wide array of topics, including how network effects fuel Twitter’s and Facebook’s massive growth, the neuroscience of how social media affects our brains, the real consequences of fake news, the power of social ratings, and the impact of social media on our kids. In mapping out strategies for being more thoughtful consumers of social media, The Hype Machine offers the definitive guide to understanding and harnessing for good the technology that has redefined our world overnight.
Becoming The News
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Author : Ruth Palmer
language : en
Publisher:
Release Date : 2018
Becoming The News written by Ruth Palmer and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Attribution of news categories.
Becoming the News studies how ordinary people make sense of their experience as media subjects. Ruth Palmer charts the arc of the experience of "making" the news, from the events that bring an ordinary person to journalists' attention through their interactions with reporters and reactions to the news coverage and its aftermath.
A Free Man A True Story Of Life And Death In Delhi
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Author : Aman Sethi
language : en
Publisher: W. W. Norton & Company
Release Date : 2012-10-22
A Free Man A True Story Of Life And Death In Delhi written by Aman Sethi and has been published by W. W. Norton & Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-22 with Social Science categories.
"A deeply moving, funny, and brilliantly written account from one of India’s most original new voices." —Katherine Boo Like Dave Eggers’s Zeitoun and Alexander Masters’s Stuart, this is a tour de force of narrative reportage. Mohammed Ashraf studied biology, became a butcher, a tailor, and an electrician’s apprentice; now he is a homeless day laborer in the heart of old Delhi. How did he end up this way? In an astonishing debut, Aman Sethi brings him and his indelible group of friends to life through their adventures and misfortunes in the Old Delhi Railway Station, the harrowing wards of a tuberculosis hospital, an illegal bar made of cardboard and plywood, and into Beggars Court and back onto the streets. In a time of global economic strain, this is an unforgettable evocation of persistence in the face of poverty in one of the world’s largest cities. Sethi recounts Ashraf’s surprising life story with wit, candor, and verve, and A Free Man becomes a moving story of the many ways a man can be free.