The Multimediated Rhetoric Of The Internet
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The Multimediated Rhetoric Of The Internet
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Author : Carolyn Handa
language : en
Publisher: Routledge
Release Date : 2013-12-04
The Multimediated Rhetoric Of The Internet written by Carolyn Handa and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-12-04 with Language Arts & Disciplines categories.
This project is a critical, rhetorical study of the digital text we call the Internet, in particular the style and figurative surface of its many pages as well as the conceptual, design patterns structuring the content of those same pages. Handa argues that as our lives become increasingly digital, we must consider rhetoric applicable to more than just printed text or to images. Digital analysis demands our acknowledgement of digital fusion, a true merging of analytic skills in many media and dimensions. CDs, DVDs, and an Internet increasingly capable of streaming audio and video prove that literacy today means more than it used to, namely the ability to understand information, however presented. Handa considers pedagogy, professional writing, hypertext theory, rhetorical studies, and composition studies, moving analysis beyond merely "using" the web towards "thinking" rhetorically about its construction and its impact on culture. This book shows how analyzing the web rhetorically helps us to understand the inescapable fact that culture is reflected through all media fused within the parameters of digital technology.
Approaches To Internet Pragmatics
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Author : Chaoqun Xie
language : en
Publisher: John Benjamins Publishing Company
Release Date : 2021-04-15
Approaches To Internet Pragmatics written by Chaoqun Xie and has been published by John Benjamins Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-15 with Language Arts & Disciplines categories.
Internet-mediated communication is pervasive nowadays, in an age in which many people shy away from physical settings and often rely, instead, on social media and messaging apps for their everyday communicative needs. Since pragmatics deals with communication in context and how more gets communicated than is said (or typed), applications of this linguistic perspective to internet communication, under the umbrella label of internet pragmatics, are not only welcome, but necessary. The volume covers straightforward applications of pragmatic phenomena to internet interactions, as happens with speech acts and contextualization, and internet-specific kinds of communication such as the one taking place on WhatsApp, WeChat and Twitter. This collection also addresses the role of emoticons and emoji in typed-text dialogues and the importance of “physical place” in internet interactions (exhibiting an interplay of online-offline environments), as is the case in the role of place in locative media and in broader place-related communication, as in migration.
Rhetorical Delivery And Digital Technologies
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Author : Sean Morey
language : en
Publisher: Routledge
Release Date : 2015-11-19
Rhetorical Delivery And Digital Technologies written by Sean Morey and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-19 with Language Arts & Disciplines categories.
This book theorizes digital logics and applications for the rhetorical canon of delivery. Digital writing technologies invite a re-evaluation about what delivery can offer to rhetorical studies and writing practices. Sean Morey argues that what delivery provides is access to the unspeakable, unconscious elements of rhetoric, not primarily through emotion or feeling as is usually offered by previous studies, but affect, a domain of sensation implicit in the (overlooked) original Greek term for delivery, hypokrisis. Moreover, the primary means for delivering affect is both the logic and technology of a network, construed as modern, digital networks, but also networks of associations between humans and nonhuman objects. Casting delivery in this light offers new rhetorical trajectories that promote its incorporation into digital networked-bodies. Given its provocative and broad reframing of delivery, this book provides original, robust ways to understand rhetorical delivery not only through a lens of digital writing technologies, but all historical means of enacting delivery, offering implications that will ultimately affect how scholars of rhetoric will come to view not only the other canons of rhetoric, but rhetoric as a whole.
Rhetoric In Popular Culture
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Author : Barry Brummett
language : en
Publisher: SAGE Publications
Release Date : 2022-09-20
Rhetoric In Popular Culture written by Barry Brummett and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-09-20 with Language Arts & Disciplines categories.
The Sixth Edition of Barry Brummett’s Rhetoric in Popular Culture provides readers with in-depth insight into the techniques of rhetorical criticism to analyze the full spectrum of contemporary issues in popular culture. Exploring a wide range of mass media texts including advertisements, magazines, movies, television, popular music, and social media, Barry Brummett presents key rhetorical concepts and applies them with critical analysis to a variety of exciting examples drawn from today′s popular culture. Ideal for courses in rhetorical criticism, the new edition includes new and updated sample critical essays and case studies that demonstrate for readers how the critical methods discussed can be used to study the hidden rhetoric of popular culture.
Software Evangelism And The Rhetoric Of Morality
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Author : Jennifer Helene Maher
language : en
Publisher: Routledge
Release Date : 2015-08-27
Software Evangelism And The Rhetoric Of Morality written by Jennifer Helene Maher and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-08-27 with Language Arts & Disciplines categories.
Examining the layers of meaning encoded in software and the rhetoric surrounding it, this book offers a much-needed perspective on the intersections between software, morality, and politics. In software development culture, evangelism typically denotes a rhetorical practice that aims to convert software developers, as well as non-technical lay users, from one platform to another (e.g., from the operating system Microsoft Windows to Linux). This book argues that software evangelism, like its religious counterpart, must also be understood as constructing moral and political values that extend well beyond the boundaries of the development culture. Unlike previous studies that locate such values in the effects of code in-use or in certain types of code like free and open source (FOSS) software, Maher argues that all code is meaningful beyond its technical, executable functions. To facilitate this analysis, this study builds a theory of evangelism and illustrates this theory at work in the proprietary software industry and FOSS communities. As an example of political liberalism at work at the level of code, these evangelical rhetorics of software construct competing conceptions of what is good that fall within a shared belief in what is just. Maher illustrates how these beliefs in goodness and justice do not always execute in replicable ways, as the different ways of decoding software evangelisms in the contexts of Brazil and China reveal. Demonstrating how software evangelisms exert a transformative force on the world, one comparable in significance to code itself, this book highlights the importance of rhetoric in even the most seemingly a-rhetorical of technical endeavors and foregrounds the crucial need for rhetorical literacy in the digital age.
Vernacular Christian Rhetoric And Civil Discourse
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Author : Jeffrey M. Ringer
language : en
Publisher: Routledge
Release Date : 2016-02-05
Vernacular Christian Rhetoric And Civil Discourse written by Jeffrey M. Ringer and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-05 with Language Arts & Disciplines categories.
Vernacular Christian Rhetoric and Civil Discourse seeks to address the current gap in American public discourse between secular liberals and religiously committed citizens by focusing on the academic and public writing of millennial evangelical Christian students. Analysis of such writing reveals that the evangelical Christian faith of contemporary college students—and the rhetorical practice motivated by it—is marked by an openness to social context and pluralism that offers possibilities for civil discourse. Based on case studies of evangelical Christian student writers, contextualized within nationally-representative trends as reported by the National Study of Youth and Religion, and grounded in scholarship from rhetorical theory, composition studies, folklore studies, and sociology of religion, this book offers rhetorical educators a new terministic screen that reveals the complex processes at work within our students’ vernacular constructions of religious faith.
Rhetorical Theory And Praxis In The Business Communication Classroom
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Author : Kristen Getchell
language : en
Publisher: Routledge
Release Date : 2018-09-10
Rhetorical Theory And Praxis In The Business Communication Classroom written by Kristen Getchell and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-10 with Language Arts & Disciplines categories.
Winner of the Association for Business Communication's 2019 Distinguished Book Award Rhetorical Theory and Praxis in the Business Communication Classroom responds to a significant need in the emerging field of business communication as the first collection of its type to establish a connection between rhetorical theory and practice in the business communication classroom. The volume includes topics such as rhetorical grammar, genre awareness in business communication theory, the role of big data in message strategy, social media and memory, and the connection between rhetorical theory and entrepreneurship. These essays provide the business communication scholar, practitioner, and program administrator insight into the rhetorical considerations of the business communication landscape.
Environmental Rhetoric And Ecologies Of Place
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Author : Peter N. Goggin
language : en
Publisher: Routledge
Release Date : 2013-07-18
Environmental Rhetoric And Ecologies Of Place written by Peter N. Goggin and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-18 with Language Arts & Disciplines categories.
Understanding how rhetoric, and environmental rhetoric in particular, informs and is informed by local and global ecologies contributes to our conversations about sustainability and resilience — the preservation and conservation of the earth and the future of human society. This book explores some of the complex relationships, collaborations, compromises, and contradictions between human endeavor and situated discourses, identities and landscapes, social justice and natural resources, movement and geographies, unpacking and grappling with the complexities of rhetoric of presence. Making a significant contribution to exploring the complex discursive constructions of environmental rhetorics and place-based rhetorics, this collection considers discourses, actions, and adaptations concerning environmental regulations and development, sustainability, exploitation, and conservation of energy resources. Essays visit arguments on cultural values, social justice, environmental advocacy, and identity as political constructions of rhetorical place and space. Rural and urban case studies contribute to discussions of the ethics and identities of environment, and the rhetorics of environmental cartography and glocalization. Contributors represent a range of specialization across a variety of scholarly research in such fields as communication studies, rhetorical theory, social/cultural geography, technical/professional communication, cartography, anthropology, linguistics, comparative literature/ecocriticism, literacy studies, digital rhetoric/media studies, and discourse analysis. Thus, this book goes beyond the assumption that rhetorics are situated, and challenges us to consider not only how and why they are situated, but what we mean when we theorize notions of situated, place-based rhetorics.
Rhetoric And Ethics In The Cybernetic Age
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Author : Jeff Pruchnic
language : en
Publisher: Routledge
Release Date : 2013-08-15
Rhetoric And Ethics In The Cybernetic Age written by Jeff Pruchnic and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-15 with Language Arts & Disciplines categories.
It has become increasingly difficult to ignore the ways that the centrality of new media and technologies — from the global networking of information systems and social media to new possibilities for altering human genetics — seem to make obsolete our traditional ways of thinking about ethics and persuasive communication inherited from earlier humanist paradigms. This book argues that rather than devoting our critical energies towards critiquing humanist touchstones, we should instead examine the ways in which media and technologies have always worked as crucial cultural forces in shaping ethics and rhetoric. Pruchnic combines this historical itinerary with critical interrogations of diverse cultural and technological sites — the logic of video games and artificial intelligence, the ethics of life extension in contemporary medicine, the transition to computer-automated trading in world stock markets, the state of critical theory in the contemporary humanities — along with innovative analyses of the works of such figures as the Greek Sophists, Kenneth Burke, Martin Heidegger, Michel Foucault, Friedrich Nietzsche, and Gilles Deleuze. This book argues that our best strategies for crafting persuasive communication and producing ethical relations between individuals will be those that creatively replicate and appropriate, rather than resist, the logics of dominant forms of media and technology.
Rhetoric History And Women S Oratorical Education
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Author : David Gold
language : en
Publisher: Routledge
Release Date : 2013-05-02
Rhetoric History And Women S Oratorical Education written by David Gold and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-02 with Language Arts & Disciplines categories.
Historians of rhetoric have long worked to recover women's education in reading and writing, but have only recently begun to explore women's speaking practices, from the parlor to the platform to the varied types of institutions where women learned elocutionary and oratorical skills in preparation for professional and public life. This book fills an important gap in the history of rhetoric and suggests new paths for the way histories may be told in the future, tracing the shifting arc of women's oratorical training as it develops from forms of eighteenth-century rhetoric into institutional and extrainstitutional settings at the end of the nineteenth century and diverges into several distinct streams of community-embodied theory and practice in the twentieth. Treating key rhetors, genres, settings, and movements from the early republic to the present, these essays collectively challenge and complicate many previous claims made about the stability and development of gendered public and private spheres, the decline of oratorical culture and the limits of women's oratorical forms such as elocution and parlor rhetorics, and women's responses to rhetorical constraints on their public speaking. Enriching our understanding of women's oratorical education and practice, this cutting-edge work makes an important contribution to scholarship in rhetoric and communication.