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The Phenomenal Product Manager


The Phenomenal Product Manager
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The Phenomenal Product Manager


The Phenomenal Product Manager
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Author : Brian Lawley
language : en
Publisher: Happy About
Release Date : 2009

The Phenomenal Product Manager written by Brian Lawley and has been published by Happy About this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.


Lawley teaches project managers how to work more effectively with their teams, how to influence, how to get the most important work done in less time, and how to manage and accelerate one's career.



Product Management For Dummies


Product Management For Dummies
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Author : Brian Lawley
language : en
Publisher: John Wiley & Sons
Release Date : 2017-01-05

Product Management For Dummies written by Brian Lawley and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-05 with Business & Economics categories.


Your one-stop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job—or simply aspire to break into a new role—Product Management For Dummies gives you the tools to increase your skill level and manage products like a pro. From defining what product management is—and isn't—to exploring the rising importance of product management in the corporate world, this friendly and accessible guide quickly gets you up to speed on everything it takes to thrive in this growing field. It offers plain-English explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product roadmaps, the people skills it takes to effectively influence and negotiate, and so much more. Create a winning strategy for your product Gather and analyze customer and market feedback Prioritize and convey requirements to engineering teams effectively Maximize revenues and profitability Product managers are responsible for so much more than meets the eye—and this friendly, authoritative guide lifts the curtain on what it takes to succeed.



Product Management In Practice


Product Management In Practice
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Author : Matt LeMay
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2022-05-16

Product Management In Practice written by Matt LeMay and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05-16 with Computers categories.


Product management has become a critical function for modern organizations, from small startups to corporate enterprises. And yet, the day-to-day work of product management remains largely misunderstood. In theory, product managers are high-flying visionaries who build products that people love. In practice, they're hard-working facilitators who bring clarity and focus to their teams. In this thoroughly revised and expanded edition, Matt LeMay provides real-world guidance for current and aspiring product managers. Updated for the era of remote and hybrid work, this book provides actionable answers to product management's most persistent and confounding questions, starting with: What exactly am I supposed to do all day? With this book, you'll learn: What the day-to-day work of product management entails--and how to excel at it Why no job title or description will resolve the ambiguity of your role How to bridge the false dichotomy between "strategy" and "execution" Why the temptation to focus on decks and documentation can be bad for your team (and for you) How to prioritize your time and pick your battles



How Reliable Is Your Product


How Reliable Is Your Product
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Author : Mike Silverman
language : en
Publisher: Happy About
Release Date : 2012

How Reliable Is Your Product written by Mike Silverman and has been published by Happy About this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Business & Economics categories.


Traditionally, the way to test a product's reliability was to build it--and then try to break it. As systems and technologies improved, TAAF (Test, Analyze and Fix) methodologies were developed and adopted. In today's global economy, with its short, technologically-intense product life cycles, TAAF cannot suffice. Reliability can no longer be a step or a series of steps in product development; it is something that needs to be acknowledged up front and built into the product from its very conception. Reliability, in other words, must be 'designed in.' Product developers now have many tools--software and hardware--at their disposal for building reliability in from the get go. From the organizational point of view, what better way to design in reliability than to make designers themselves responsible for the reliability of their designs? As "Mike Silverman" explains in "How Reliable is Your Product?," this is why the role of the reliability engineer is changing to one of mentor. Product developers are now responsible for going out and finding the best testing tools and then training the designers on their use, so that designers factor and build in reliability at every stage of product design. Mike has focused on reliability throughout his 25-year career, and has observed the position of reliability in the organization evolve. In this book, he condenses his expertise and experience into a volume of immense practical worth to the engineering and engineering management communities including designers, manufacturing engineers and reliability/quality engineers. Among other things, Mike discusses how reliability fits, or should fit, within the product design cycle. He provides a high-level overview of reliability techniques available to engineers today. He lucidly discusses the design of experiments and the role of failure management. With case studies and narratives from personal experience, Mike discusses optimal ways to utilize different reliability techniques. He highlights common errors of judgment, missteps and sub-optimal decisions that are often made within organizations on the path to total reliability. With"How Reliable is Your Product?" "Mike Silverman" has delivered what few have done before--a comprehensive yet succinct overview of the field of reliability engineering and testing. Engineers and engineering managers will find much in this book of immediate, practical value.



42 Rules Of Product Management 2nd Edition


42 Rules Of Product Management 2nd Edition
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Author : Brian Lawley
language : en
Publisher: Happy About
Release Date : 2012

42 Rules Of Product Management 2nd Edition written by Brian Lawley and has been published by Happy About this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Product management categories.


42 Rules of Product Management is a collection of product management wisdom from forty experts from around the world. The goal of this book is to expose you to the wisdom and knowledge from a group of the world's leading product management experts. Among the contributors, there are leading authors, professors, CEOs and vice presidents, bloggers, consultants, trainers, and even a few salespeople and engineers. In total, there are over five centuries of collected wisdom represented here. The contributors each share one rule they think is critical to succeed in product management based on their hands-on product management and product marketing experience with companies such as Apple, eBay, Intuit, SAP, and Yahoo!



42 Rules Of Product Marketing


42 Rules Of Product Marketing
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Author : Phil Burton
language : en
Publisher: Happy About
Release Date : 2012

42 Rules Of Product Marketing written by Phil Burton and has been published by Happy About this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Business & Economics categories.


Annotation A collection of product marketing wisdom and insights from 42 experts from around the world exposes readers to the experience and knowledge of a group of the world's leading product marketing experts with a range of perspectives in both consumer and business markets.



Product Management For Dummies


Product Management For Dummies
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Author : Brian Lawley
language : en
Publisher: John Wiley & Sons
Release Date : 2017-01-05

Product Management For Dummies written by Brian Lawley and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-05 with Business & Economics categories.


Your one-stop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job—or simply aspire to break into a new role—Product Management For Dummies gives you the tools to increase your skill level and manage products like a pro. From defining what product management is—and isn't—to exploring the rising importance of product management in the corporate world, this friendly and accessible guide quickly gets you up to speed on everything it takes to thrive in this growing field. It offers plain-English explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product roadmaps, the people skills it takes to effectively influence and negotiate, and so much more. Create a winning strategy for your product Gather and analyze customer and market feedback Prioritize and convey requirements to engineering teams effectively Maximize revenues and profitability Product managers are responsible for so much more than meets the eye—and this friendly, authoritative guide lifts the curtain on what it takes to succeed.



Agile Excellence For Product Managers


Agile Excellence For Product Managers
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Author : Greg Cohen
language : en
Publisher: Happy About
Release Date : 2010

Agile Excellence For Product Managers written by Greg Cohen and has been published by Happy About this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.


"Agile Excellence for Product Managers" is a plain-speaking guide on how to work with Agile development teams to achieve phenomenal product success. It covers the why and how of agile development (including Scrum, XP, and Lean, ) the role of product management, release planning, and more.



Get Out Of The Way


Get Out Of The Way
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Author : John Levy
language : en
Publisher: Happy About
Release Date : 2010

Get Out Of The Way written by John Levy and has been published by Happy About this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.


Annotation. Levy calls on 30 years of computer and software industry experience to offer strategies for empowering, encouraging, and leading a top-notch development team that becomes more productive and innovative.



Escaping The Build Trap


Escaping The Build Trap
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Author : Melissa Perri
language : en
Publisher: O'Reilly Media
Release Date : 2018-11-01

Escaping The Build Trap written by Melissa Perri and has been published by O'Reilly Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-11-01 with Business & Economics categories.


To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs. In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You’ll learn product management principles that can be applied to any organization, big or small. In five parts, this book explores: Why organizations ship features rather than cultivate the value those features represent How to set up a product organization that scales How product strategy connects a company’s vision and economic outcomes back to the product activities How to identify and pursue the right opportunities for producing value through an iterative product framework How to build a culture focused on successful outcomes over outputs