The Political Campaign Desk Reference


The Political Campaign Desk Reference
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The Political Campaign Desk Reference


The Political Campaign Desk Reference
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Author : Michael P. McNamara
language : en
Publisher:
Release Date : 2012

The Political Campaign Desk Reference written by Michael P. McNamara and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Political Science categories.


Used in campaigns and classrooms throughout the United States, The Political Campaign Desk Reference is synonymous with planning and winning. Whether you are a candidate for office or just helping a campaign, the Political Campaign Desk Reference will make your team stronger. From planning the early stages of the campaign and asking the basic questions to mapping out the campaigns winning message and building a budget and time line, the Political Campaign Desk Reference covers it all. An entire chapter dedicated to fundraising will help every organization become better at raising money. If you have The Political Campaign Desk Reference, be glad. If your opponent has The Political Campaign Desk Reference, then get a copy for yourself.



The Political Campaign Desk Reference


The Political Campaign Desk Reference
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Author : Michael P. McNamara
language : en
Publisher:
Release Date : 2008

The Political Campaign Desk Reference written by Michael P. McNamara and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Literary Criticism categories.


The book you don't want your opponent to have. I use The Political Campaign Desk Reference as the basic text in my courses on political campaigning. It's a practical guide that helps my students understand how a winning political campaign is put together. I'm sure many of them will continue to use it after they graduate and start running campaigns of their own - Terry Grundy, University of Cincinnati "Urban Lobbying" courses in the School of Planning "With instruction on how to form the backbone of a strong campaign and how to plan to win, this is the book you don't want your opponent to have. The chapter on fundraising alone will make this book an excellent investment for any candidate or organization" - Michael P. McNamara, Author



The Political Campaign Desk Reference


The Political Campaign Desk Reference
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Author : Michael McNamara
language : en
Publisher: Campaignguy Press
Release Date : 2020-01-09

The Political Campaign Desk Reference written by Michael McNamara and has been published by Campaignguy Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-01-09 with Political Science categories.


Builders don't construct skyscrapers without a plan. Sport teams don't take the field without a plan. Teachers don't enter the classroom without a plan. So why would a candidate run for office without a plan? The Political Campaign Desk Reference is the guide that will walk you through your candidate experience from beginning to building your plan to executing your plan. Don't run for office without a plan. Don't run for office without the Political Campaign Desk Reference!



The Political Campaign Handbook


The Political Campaign Handbook
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Author : Arnold Steinberg
language : en
Publisher: Free Press
Release Date : 1976

The Political Campaign Handbook written by Arnold Steinberg and has been published by Free Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1976 with Political Science categories.




The Campaign Manager


The Campaign Manager
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Author : Catherine Shaw
language : en
Publisher: Routledge
Release Date : 2018-03-13

The Campaign Manager written by Catherine Shaw and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-13 with Political Science categories.


Everything you need to know about Vote by Mail! Successful campaign manager and three-term mayor of Ashland, Oregon, Catherine Shaw presents the must-have handbook for navigating local campaigns. This clear and concise handbook gives political novices and veterans alike a detailed, soup-to-nuts plan for organizing, funding, publicizing, and winning local political campaigns. Finding the right message and targeting the right voters are clearly explained through specific examples, anecdotes, and illustrations. Shaw also provides in-depth information on assembling campaign teams and volunteers, canvassing, how to conduct a precinct analysis, and how to campaign on a shoestring budget. The Campaign Manager is an encouraging, lucid presentation of how to win elections at the local level.The sixth edition has been fully revised to include new and expanded coverage of contemporary campaign management-from digital ads and new social media tools to data-driven voter targeting tactics and vote by mail strategies.



Political Campaign Craftsmanship


Political Campaign Craftsmanship
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Author : Edward Schwartzman
language : en
Publisher: Routledge
Release Date : 2017-07-05

Political Campaign Craftsmanship written by Edward Schwartzman and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-07-05 with Political Science categories.


Over one billion dollars are spent in presidential election years on an expensive art form: political campaigns. Many political observers believe that at least half that amount is wasted. But, which half? Edward Schwartzman answers that question based upon experience gained in seventy-five campaigns. "Political Campaign Craftsmanship" treats both the art and science of campaigning, describing the procedures basic to modern professional campaigning. This practical guide to campaigns covers the entire process and gives specific strategies for every phase.



Political Campaign Craftsmanship


Political Campaign Craftsmanship
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Author : Edward Schwartzman
language : en
Publisher:
Release Date : 1984-01-01

Political Campaign Craftsmanship written by Edward Schwartzman and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1984-01-01 with Campaign management categories.




Running For Office


Running For Office
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Author : Ron Faucheux
language : en
Publisher: Rowman & Littlefield
Release Date : 2002

Running For Office written by Ron Faucheux and has been published by Rowman & Littlefield this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Campaign management categories.


"Providing practical insights and vote-winning tips, this book is an invaluable resource for candidates - newcomer, challenger and experienced incumbent alike - pursuing a political career at any level." "As campaigns have become more expensive, sophisticated, and competitive, today's candidates need a clear understanding of the challenges they will face - as well as the tools and techniques available to them." "Put together in one place for the first time, Running for Office covers the essentials of assembling a winning campaign, from big-picture items to the smallest details."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved



Inside Political Campaigns


Inside Political Campaigns
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Author : Gary A. Copeland
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 1997-04-22

Inside Political Campaigns written by Gary A. Copeland and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997-04-22 with Political Science categories.


As Dan Nimmo notes in his introduction, Inside Political Campaigns endeavors to trace the sources of professional campaign wizardry by encapsulating the theories and concepts that practitioners and scholars alike claim to guide and rationalize consultants' magical weaving of strategies, tactics, and techniques into a 'winning tapestry of political communication.' This study presents the theoretical areas political communication consultants draw upon in making strategic and tactical decisions in political campaigns. And it provides an understanding of what motivates political consultants to choose a particular campaign strategy by explaining how various strategies work with the voting public. While the book is research-driven, its academic findings are tempered and expanded by the authors' personal political consulting experiences. The text will be of interest to scholars, students, and practitioners alike in political communication, advertising, public opinion, political science, political rhetoric, and campaigns and elections.



Political Campaign Craftsmanship


Political Campaign Craftsmanship
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Author : Edward Schwartzman
language : en
Publisher: Transaction Publishers
Release Date :

Political Campaign Craftsmanship written by Edward Schwartzman and has been published by Transaction Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on with Political Science categories.


Over one billion dollars are spent in presidential election years on an expensive art form: political campaigns. Many political observers believe that at least half that amount is wasted. But which half? Edward Schwartzman answers that question based upon experience gained in seventy-five campaigns. Political Campaign Craftsmanship treats both the art and science of campaigning, describing the procedures basic to modern professional campaigning. This practical guide to campaigns covers the entire process and gives specific strategies for every phase.