The Renaissance Society How The Shift From Dream Society To The Age Of Individual Control Will Change The Way You Do Business
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The Renaissance Society How The Shift From Dream Society To The Age Of Individual Control Will Change The Way You Do Business
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Author : Rolf Jensen
language : en
Publisher: McGraw Hill Professional
Release Date : 2013-05-03
The Renaissance Society How The Shift From Dream Society To The Age Of Individual Control Will Change The Way You Do Business written by Rolf Jensen and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-03 with Business & Economics categories.
A BOLD NEW VISION FOR THE FUTURE OF BUSINESS, FROM THE BESTSELLING AUTHOR OF THE DREAM SOCIETY. THIS IS A BOOK ABOUT THE FUTURE. Your future. Our future. The future of companies, the marketplace, and society. According to futurists Rolf Jensen and Mika Aaltonen, we are currently "between dreams." We've managed to achieve many of our material goals, only to face ever-growing global competition in an ever-slowing economy. Here's the good news: With the rise of social media and online resources, consumers are growing more powerful. Individuals are exploring more options. And smart businesses are discovering more ways to appeal to this powerful new community. Welcome to The Renaissance Society. A world-class network of ordinary people who are changing the way companies and communities interact, they are the future--and they are us. This forward-thinking book guides you through tomorrow's hottest trends to help you: Make an emotional connection to your customers Create a value-driven company that engages your employees Adjust your business strategy for a flatter, global marketplace Reward individual expression and spark a tribal spirit Identify future trends to build long-term success Jensen and Aaltonen's razor-sharp predictions offer a much-needed headsup--and a major head-start--for your future success. You'll explore revolutionary ways in which the individual's role will shift from consumer to creator--much like it did during the European Renaissance. You'll find out why learning will become the world's largest industry and how services will become the twenty-first century's biggest growth market. You'll see a powerful shift in the concept of ownership, the role of employees within a company, and the role of companies in society. Most important, you'll be able to turn these fascinating predictions into real-world opportunities for decades to come. In The Renaissance Society, everybody matters. Each and every one of us has the power to reshape the future of our companies. To reignite the passion of our communities. And to restore our faith in ourselves, our dreams, and our limitless potential for growth. PRAISE FOR THE RENAISSANCE SOCIETY "Jensen and Aaltonen have created a captivating portrait of tomorrow, one that inspires us to think of alternatives. Decision makers in all fields will find that this book provides powerful reasons to question their grasp of the present." -- Riel Miller, Foresight Director, UNESCO "Mika and Rolf inspire our thinking and action with a book based on solid theory--and their vast experience working with leading international companies. It is a valuable reference for leaders in both business and politics." -- DR. STEFAN BERGHEIM, DIRECTOR, CENTER FOR SOCIETAL PROGRESS, GERMANY "The Renaissance Society is a fascinating and highly readable guide to the future and the possibilities it holds. These are hard times for many people but this book helps to lift our sights and see the scope now emerging for a step change in human achievement." -- Matthew Taylor, Chief Executive, Royal Society of Arts
Cosmopolitan Business Ethics
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Author : Jacob Dahl Rendtorff
language : en
Publisher: Routledge
Release Date : 2017-08-25
Cosmopolitan Business Ethics written by Jacob Dahl Rendtorff and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-08-25 with Business & Economics categories.
In Cosmopolitan Business Ethics: Towards a Global Ethos of Management, Jacob Dahl Rendtorff maps the concept of global business ethics, related to sustainability and corporate governance, via an examination of the major theories of business ethics and the philosophy of management. The book is based on the philosophy of Immanuel Kant and the European tradition, which is applied as the foundation for the analysis of the contemporary European and Anglo-American debate on business ethics in order to formulate an up-to-date theory of global business ethics. The book will compare the different schools of business ethics, corporate citizenship, and the philosophy of management and will address the modern-day issues of sustainability, business and human rights, corporate social responsibility, stakeholder management, and corporate governance, offering insights on how to deal with these international challenges of global economics, the development and protection of human rights, and the environment. This book proposes a decision-making model for cosmopolitan business ethics as the foundation of management and leadership in dealing with the complexities of globalization. The case studies will address the efforts of businesses to work with global and cosmopolitan business ethics at the levels of maintaining corporate integrity. Both the theoretical argument and case studies presented in the book are based on exchanges with notable business ethicists, philosophers of management, business managers, and public policy-makers.
Fans And Fan Cultures
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Author : Henrik Linden
language : en
Publisher: Springer
Release Date : 2016-12-20
Fans And Fan Cultures written by Henrik Linden and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-20 with Business & Economics categories.
Exploring the ambiguous relationship between fandom and consumer culture, this book provides a critical overview of fans, fan cultures and fan experiences in relation to the broader experience and transformation economy. Fans and Fan Cultures discusses key theoretical concepts concerning celebrity, fandoms, subculture, consumerism and marketing through a range of examples in film, travel and tourism, football and music. With an emphasis on social media, and how various online platforms are utilised by brands, artists and fans, the authors explore how this type of communication often contributes to trivialising authentic expressions of cultural and social values and identities.
The Renaissance Society How The Shift From Dream Society To The Age Of Individual Control Will Change The Way You Do Business
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Author : Rolf Jensen
language : en
Publisher: McGraw Hill Professional
Release Date : 2013-04-09
The Renaissance Society How The Shift From Dream Society To The Age Of Individual Control Will Change The Way You Do Business written by Rolf Jensen and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04-09 with Business & Economics categories.
A BOLD NEW VISION FOR THE FUTURE OF BUSINESS, FROM THE BESTSELLING AUTHOR OF THE DREAM SOCIETY THIS IS A BOOK ABOUT THE FUTURE. Your future. Our future. The future of companies, the marketplace, and society. According to futurists Rolf Jensen and Mika Aaltonen, we are currently "between dreams." We've managed to achieve many of our material goals, only to face ever-growing global competition in an ever-slowing economy. Here's the good news: With the rise of social media and online resources, consumers are growing more powerful. Individuals are exploring more options. And smart businesses are discovering more ways to appeal to this powerful new community. Welcome to The Renaissance Society. A world-class network of ordinary people who are changing the way companies and communities interact, they are the future--and they are us. This forward- thinking book guides you through tomorrow's hottest trends to help you: Make an emotional connection to your customers Create a value-driven company that engages your employees Adjust your business strategy for a flatter, global marketplace Reward individual expression and spark a tribal spirit Identify future trends to build long-term success Jensen and Aaltonen's razor-sharp predictions offer a much-needed headsup--and a major head-start--for your future success. You'll explore revolutionary ways in which the individual's role will shift from consumer to creator--much like it did during the European Renaissance. You'll find out why learning will become the world's largest industry and how services will become the twenty-first century's biggest growth market. You'll see a powerful shift in the concept of ownership, the role of employees within a company, and the role of companies in society. Most important, you'll be able to turn these fascinating predictions into real-world opportunities for decades to come. In The Renaissance Society, everybody matters. Each and every one of us has the power to reshape the future of our companies. To reignite the passion of our communities. And to restore our faith in ourselves, our dreams, and our limitless potential for growth. PRAISE FOR THE RENAISSANCE SOCIETY "Jensen and Aaltonen have created a captivating portrait of tomorrow, one that inspires us to think of alternatives. Decision makers in all fields will find that this book provides powerful reasons to question their grasp of the present." -- Riel Miller, Foresight Director, UNESCO "Mika and Rolf inspire our thinking and action with a book based on solid theory--and their vast experience working with leading international companies. It is a valuable reference for leaders in both business and politics." -- DR. STEFAN BERGHEIM, DIRECTOR, CENTER FOR SOCIETAL PROGRESS, GERMANY "The Renaissance Society is a fascinating and highly readable guide to the future and the possibilities it holds. These are hard times for many people but this book helps to lift our sights and see the scope now emerging for a step change in human achievement." -- Matthew Taylor, Chief Executive, Royal Society of Arts PRAISE FOR ROLF JENSEN'S THE DREAM SOCIETY "Riveting." -- Library Journal "Dramatic insights." -- Atlanta Business Chronicle "Rolf Jensen is pointing the way to the future." -- Harriet Rubin, author, The Princessa: Machiavelli for Women
Retorica E Business
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Author : Andrea Granelli
language : it
Publisher: EGEA spa
Release Date : 2014-03-24T00:00:00+01:00
Retorica E Business written by Andrea Granelli and has been published by EGEA spa this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-03-24T00:00:00+01:00 with Business & Economics categories.
La retorica – arte del dire o, meglio, del ben ragionare – è viva e sta benone. È anzi uno strumento ancor oggi efficacissimo, persino nell’agguerrito mondo del business. Enrico Mattei, Adriano Olivetti, Steve Jobs, Oscar Farinetti, ma anche papa Francesco, Angela Ahrendts e il consulente-tipo «alla McKinsey» sono gli esempi che ce lo dimostrano, eredi di Cicerone e autentici campioni della retorica contemporanea. Per essere ascoltati, per essere influenti e dunque convincenti, per sopravvivere e risolvere problemi: la retorica serve. I casi aziendali diventano una forma di storytelling, la convention uno strumento per emozionare e spingere all’azione, il punto vendita un espediente per parlare tramite i luoghi, mentre la manutenzione delle parole torna a vivificare i termini ormai logori dell’«aziendalese». Di fronte all’esplosione della multimedialità e della comunicazione digitale, tuttavia, competenza nella materia, pulizia nel ragionamento, chiarezza negli enunciati e dominio della lingua rischiano di apparire insufficienti. Per gestire l’abbondanza dei segnali e il grande rumore di fondo occorre affiancare alla via logica (convincere razionalmente) e a quella psicologica (persuadere emotivamente) una terza via: quella creativa, basata sulla capacità di dare corpo a ipotesi soltanto intuite.
Pr
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Author : 김일철
language : ko
Publisher: 커뮤니케이션북스
Release Date : 2014-04-15
Pr written by 김일철 and has been published by 커뮤니케이션북스 this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-15 with Political Science categories.
전통 PR 개념의 핵심은 조직과 공중 그리고 이 둘 사이의 관계에 주목하는 것이었다. 그러나 정보사회에 들어서면서 조직은 개방되고 공중은 해체됐으며 관계는 쌍방향 혹은 네트워크로 확장하고 있다. PR에서도 이러한 환경 변화를 수용할 새로운 이론이나 용어의 모색이 불가피하다. 그동안 산업사회를 지탱해 주던 기계론적 유물론에 입각한 요소환원주의는 하루가 다르게 변화하는 사회의 여러 현상을 설명하는 데 한계에 봉착했다. 이러한 단순계적 패러다임을 극복하고 정보사회에서 새롭게 부상하는 복잡계적 관점에서 기존 PR의 한계와 문제점을 지적하고 그 대안을 모색한다. 차례 01관계의 미학 02복잡계 프레임 03르네상스 사회 04팽창하는 시장 05호흡하는 매체 06퀼트 메시지 07조직과 정체성 08공중과 커뮤니티 09관계와 네트워크 10온전함으로의 회귀
Imc
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Author : 김일철
language : ko
Publisher: 커뮤니케이션북스
Release Date : 2015-05-20
Imc written by 김일철 and has been published by 커뮤니케이션북스 this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-20 with Political Science categories.
?개념인 동시에 과정(conceptandprocess)으로 이해되는 IMC가 급격한 환경 변화와 더불어 진화하는 것은 필연적 현상이다. IMC가 글로벌하게 공진화하면서 나타나는 가장 주목해야 할 현상은 문화적 요구에 대한 수렴이다. 향후 IMC는 기업의 사회적 책임(CSR)을 넘어 공동의 가치를 창출(CSV)하는 과정을 거쳐 ‘진정한 소통에 의한 만인 합의’를 추구하는 새로운 차원의 통합 곧, 온전한 소통(Integrity Mediated Communications: IMC 2.0)을 지향해 나아갈 것이다.?
The Advocate
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Author :
language : en
Publisher:
Release Date : 2001-08-14
The Advocate written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-08-14 with categories.
The Advocate is a lesbian, gay, bisexual, transgender (LGBT) monthly newsmagazine. Established in 1967, it is the oldest continuing LGBT publication in the United States.
Bulletin Of The Atomic Scientists
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Author :
language : en
Publisher:
Release Date : 1959-02
Bulletin Of The Atomic Scientists written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1959-02 with categories.
The Bulletin of the Atomic Scientists is the premier public resource on scientific and technological developments that impact global security. Founded by Manhattan Project Scientists, the Bulletin's iconic "Doomsday Clock" stimulates solutions for a safer world.
The Fourth Industrial Revolution
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Author : Klaus Schwab
language : en
Publisher: Penguin UK
Release Date : 2017-01-03
The Fourth Industrial Revolution written by Klaus Schwab and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-03 with Business & Economics categories.
The founder and executive chairman of the World Economic Forum on how the impending technological revolution will change our lives We are on the brink of the Fourth Industrial Revolution. And this one will be unlike any other in human history. Characterized by new technologies fusing the physical, digital and biological worlds, the Fourth Industrial Revolution will impact all disciplines, economies and industries - and it will do so at an unprecedented rate. World Economic Forum data predicts that by 2025 we will see: commercial use of nanomaterials 200 times stronger than steel and a million times thinner than human hair; the first transplant of a 3D-printed liver; 10% of all cars on US roads being driverless; and much more besides. In The Fourth Industrial Revolution, Schwab outlines the key technologies driving this revolution, discusses the major impacts on governments, businesses, civil society and individuals, and offers bold ideas for what can be done to shape a better future for all.