The Social Executive
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The Social Executive
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Author : Dionne Kasian-Lew
language : en
Publisher: John Wiley & Sons
Release Date : 2014-05-23
The Social Executive written by Dionne Kasian-Lew and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-23 with Business & Economics categories.
Social media is not about social media. It's about leadership and connections. Billions of conversations are taking place in social networks every day. But for busy executives and business owners, time constraints make it hard to dedicate time to demystifying these communication opportunities. In The Social Executive, readers are given evidence-based, data-driven strategies for mastering social media, and using it to enable business success. This book's easy, straightforward, practical style ensures that you will gain a solid working platform in the shortest amount of time possible. The focus is on the reasons why social media is important for executives, and how it aligns perfectly with business strategies. The Social Executive is for analogue people who know they need to be digital but need a guiding hand - the book is a safety net - it's saying - we will guide you there - we will tell you why - we will tell you how - let us help you to remain relevant and become more influential - it's about human communication. It gives the tips and tools to adapt to new online environments, and the confidence to use them to build credibility, authority deeper and new business relationships. Written by Dionne Kasian-Lew, an expert who has advised many executives on the topic of corporate social media use, this resource also helps professionals pinpoint the most important social networks to invest time in, and explores which platforms are best suited for various communication goals. Brings together strategy and concrete actions, so can learn not only the most rewarding approaches, but how best to carry them out Delves into the benefits of a strong presence on the most popular social networks, including Twitter, LinkedIn, SlideShare, Pinterest, Instagram, Google+ and YouTube Presents hard evidence that shows the positive results of investing time and energy in social networks Focuses on the most important aspects of social networks that can be learned in a short period, and is designed for busy professionals Social networks represent a powerful way to make connections and draw attention and interest to your company. This resource can help you hit the ground running and become social media savvy efficiently and effectively.
Social Media For The Executive
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Author : Brian Boyd
language : en
Publisher: One Seed Press
Release Date : 2013-07-03
Social Media For The Executive written by Brian Boyd and has been published by One Seed Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-03 with Business & Economics categories.
The Executive S Guide To Enterprise Social Media Strategy
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Author : Mike Barlow
language : en
Publisher: John Wiley & Sons
Release Date : 2010-12-07
The Executive S Guide To Enterprise Social Media Strategy written by Mike Barlow and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-12-07 with Business & Economics categories.
Social media has already transformed society. Now it is poised to revolutionize communications and collaborative business processes. This book provides you with an actionable framework for developing and executing successful enterprise social networking strategies. Using straightforward language, accompanied by exhibits and fleshed out with real-world stories and revealing anecdotes, you will learn how to develop your own internal corporate social media strategy. Through the use of in-depth interviews with leading companies using these strategies, you will also discover best practices that will propel your business to new heights.
The Social Employee How Great Companies Make Social Media Work
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Author : Cheryl Burgess
language : en
Publisher: McGraw Hill Professional
Release Date : 2013-08-23
The Social Employee How Great Companies Make Social Media Work written by Cheryl Burgess and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-23 with Business & Economics categories.
Build a successful SOCIAL BUSINESS by empowering the SOCIAL EMPLOYEE Includes success stories from IBM, AT&T, Dell, Cisco, Southwest Airlines, Adobe, Domo, and Acxiom "Great brands have always started on the inside, but why are companies taking so long to leverage the great opportunities offered by internal social media? . . . The Social Employee lifts the lid on this potential and provides guidance for businesses everywhere." -- JEZ FRAMPTON, Global Chairman and CEO, Interbrand "Get a copy of this book for your whole team and get ready for a surge in measurable social media results!" -- MARI SMITH, author, The New Relationship Marketing, and coauthor, Facebook Marketing "Practical and insightful, The Social Employee is sure to improve your brand-building efforts." -- KEVIN LANE KELLER, E.B. Osborn Professor of Marketing, Tuck School of Business at Dartmouth College, and author, Strategic Brand Management "This book will change how you view the workplace and modern connectivity, and inform your view of how social employees are changing how we work and create value in today's networked economy." -- DAVID ARMANO, Managing Director, Edelman Digital Chicago, and contributor to Harvard Business Review "The Social Employee makes the compelling argument that most organizations are sadly missing a key opportunity to create a social brand, as well as to build a strong company culture." -- ANN HANDLEY, Chief Content Officer, MarketingProfs.com, and coauthor, Content Rules
The Business Executive
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Author : William E. Henry
language : en
Publisher:
Release Date : 1949
The Business Executive written by William E. Henry and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1949 with Executives categories.
Executive Presence
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Author : Shital Kakkar Mehra
language : en
Publisher: Harper Collins
Release Date : 2020-07-24
Executive Presence written by Shital Kakkar Mehra and has been published by Harper Collins this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-07-24 with Business & Economics categories.
Shital Kakkar Mehra, India's leading Executive Presence coach and bestselling author, has trained numerous CEOs and star performers over the last two decades. In this book, she has shared her proven POISE formula for success; tools to help you maximize your potential and fast-track your career to the coveted role of a CEO. Executive Presence is the mysterious 'it' factor in leadership. How do you present yourself? Are you assertive? Do you inspire confidence? How do you engage with stakeholders? Crack the code on Executive Presence with: Physical Presence: Refine body language skills.Online Presence: Build your global personal brand.Influencer Presence: Master executive maturity; learn to 'speak up'.Stage Presence: Inspire teams with effective public-speaking skills.Engagement Presence: Build strong and diverse networks
The Social Ceo
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Author : Damian Corbet
language : en
Publisher: Bloomsbury Publishing
Release Date : 2019-08-22
The Social Ceo written by Damian Corbet and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-08-22 with Business & Economics categories.
A collection of expert insights on how and why CEOs need to get social for business success. There remains a huge gulf in understanding by many leaders of the Social Age – in which everyone, all round the world, can comment on anything and everything. Despite this mass revolution, it is the people at the top of organizations who have been slowest to understand and adapt to it. While business leaders may feel that it's enough to hire social media managers and amend their marketing strategies, Damian Corbet shows why organizations need to do more to succeed in the Social Age – why CEOs need to 'get social' to survive. The Social CEO sets out to educate and inspire senior leaders to embrace the Social Age, teaching them the hows and whys of utilising social media in order to make them stronger leaders. Social CEOs can effectively encourage engagement from their employees as well as other stakeholders and customers; they're better able to communicate their organization's objectives and values, gauge the climate in which they operate and improve their brand image. Offering invaluable contributions from industry-recognised experts in social business, The Social CEO explores the many aspects of leading in the Social Age, such as storytelling, personal branding, managing risk and public relations. With chapters also written by practising 'social CEOs' working across a variety of sectors, from healthcare to sport, the book provides a wealth of insight into how social media can be used to gain a competitive advantage.
An Executive S Primer On The Strategy Of Social Networks
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Author : Mason Carpenter
language : en
Publisher: Business Expert Press
Release Date : 2009-06-01
An Executive S Primer On The Strategy Of Social Networks written by Mason Carpenter and has been published by Business Expert Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-06-01 with Business & Economics categories.
This book defines social networking and social capital and helps you understand the relationship between them. Learn how to leverage the logic and structure of social networks through extensive discussions of current successful models in action and enhance your strategies and competitive advantage. This book is a single concise resource that covers both social network and social capital and helps you understand the relationship between them.
Executive Presence
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Author : Sylvia Ann Hewlett
language : en
Publisher: Harper Collins
Release Date : 2014-06-03
Executive Presence written by Sylvia Ann Hewlett and has been published by Harper Collins this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-06-03 with Business & Economics categories.
Are you “leadership material?” More importantly, do others perceive you to be? Sylvia Ann Hewlett, a noted expert on workplace power and influence, shows you how to identify and embody the Executive Presence (EP) that you need to succeed. You can have the experience and qualifications of a leader, but without executive presence, you won't advance. EP is an amalgam of qualities that true leaders exude, a presence that telegraphs you're in charge or deserve to be. Articulating those qualities isn't easy, however. Based on a nationwide survey of college graduates working across a range of sectors and occupations, Sylvia Hewlett and the Center for Talent Innovation discovered that EP is a dynamic, cohesive mix of appearance, communication, and gravitas. While these elements are not equal, to have true EP, you must know how to use all of them to your advantage. Filled with eye-opening insights, analysis, and practical advice for both men and women, mixed with illustrative examples from executives learning to use the EP, Executive Presence will help you make the leap from working like an executive to feeling like an executive.
The Effective Executive
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Author : Peter Drucker
language : en
Publisher: Routledge
Release Date : 2018-03-09
The Effective Executive written by Peter Drucker and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-09 with Business & Economics categories.
The measure of the executive, Peter Drucker reminds us, is the ability to 'get the right things done'. Usually this involves doing what other people have overlooked, as well as avoiding what is unproductive. He identifies five talents as essential to effectiveness, and these can be learned; in fact, they must be learned just as scales must be mastered by every piano student regardless of his natural gifts. Intelligence, imagination and knowledge may all be wasted in an executive job without the acquired habits of mind that convert these into results. One of the talents is the management of time. Another is choosing what to contribute to the particular organization. A third is knowing where and how to apply your strength to best effect. Fourth is setting up the right priorities. And all of them must be knitted together by effective decision-making. How these can be developed forms the main body of the book. The author ranges widely through the annals of business and government to demonstrate the distinctive skill of the executive. He turns familiar experience upside down to see it in new perspective. The book is full of surprises, with its fresh insights into old and seemingly trite situations.