The Truth About Ikea
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The Truth About Ikea
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Author : Johan Stenebo
language : en
Publisher: Gibson Square Books
Release Date : 2010
The Truth About Ikea written by Johan Stenebo and has been published by Gibson Square Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Furniture industry and trade categories.
Business & management.
The Truth About Ikea
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Author : Johan Stenebo
language : en
Publisher: Gibson Square Books
Release Date : 2012-08-23
The Truth About Ikea written by Johan Stenebo and has been published by Gibson Square Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-23 with Furniture industry and trade categories.
Synonymous with affordability, sustainability & minimalist design, IKEA's products are a staple feature of households all over the globe. This title reveals how the flatpack giant falls short of its green ideals, & the nepotism & murky financial dealings behind Sweden's iconic flat-pack export.
Ikea Success And Problems Of A Swedish Concept
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Author : Manja Ledderhos
language : en
Publisher: GRIN Verlag
Release Date : 2003-03-12
Ikea Success And Problems Of A Swedish Concept written by Manja Ledderhos and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-03-12 with Business & Economics categories.
Seminar paper from the year 2003 in the subject Business economics - General, grade: very good, Mälardalen University (Institution of Economics), course: Strategies and the New Economy, language: English, abstract: 1.1. Background Information IKEA is a well known Swedish company where almost every European person under 30 has purchased something from to decorate their flats. In only a few decades the company “went from the woods of southern Sweden to 31 countries around the world”1 and has become a large Multinational cooperation (MNC) with an interorganisational network.2 Higher tariffs, transport costs and the loss of economies of scale in domestic production further encourage production abroad.3 The Swedish market is comparably small and IKEA had to expand in order to keep their steady growth rates. The success came as a surprise to many since the furniture business is originally a local business.4 IKEA is the only company in their field, that has been able to expand so widely. The company seems to offer something that is unique to people and that appeals to them as something preferable. The background of the company seems to play a role in managing this uniqueness where Swedish influence on leadership, corporate culture and product offer leads towards the successful “IKEA spirit”. While the internationalisation of IKEA is one of the reasons for their great success, it seems that it is also the source of trouble. It seems that today’s “game of global strategy [is] increasingly ... a game of coordination”5. The difficulties that IKEA faces is to keep their unique “IKEA spirit” and still be successful around the world. 1.2. Aim of the Paper The aim of the paper is to look at the sources for IKEAs success where special emphasis will be given to the Swedish impact on leadership, corporate culture and product offer and the success they have with it. Internationalisation puts challenges on the above success areas and those need to be evaluated, as well. 1.3. Delimitations IKEA is a very complex company and I couldn’t concentrate on all of the given information. For example, I did not write about the purchasing network and relationships to suppliers. Also, customer contacts are not dealt with in depth. 1 http://www.IKEA.com/about_IKEA/timeline/splash.asp, (21.02.03). 2 Forgens/Holm/Thilenius (1997). p.477. 3 Buckley/ Casson (1998). p. 555. 4 Grol/Schoch (1998), p.
The Truth About The Ikea Effect
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Author : Peyman Assadi
language : en
Publisher:
Release Date : 2014
The Truth About The Ikea Effect written by Peyman Assadi and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with categories.
Managers' increased interest in exploiting consumers' labor in cook-your-own-food restaurants and harvest-your-own-vegetable fields is theoretically rooted in a stream of research called effort justification. For many years, research centered on effort justification has focused on the relationship between the effort one puts into a task and the resultant valuation of the task's outcome arguing that effort increases the favorable valuation (e.g. Aronson and Mills 1959; Alessandri, Darcheville, and Zentall 2008; Lydall, Gilmour, and Dwyer 2010; and Norton, Mochon, Ariely 2012). However, little research has focused on the inverse phenomenon where the effort does not result in a heightened favorable valuation of the outcome. Extending the previous findings, it is asserted that effort does not always increase the favorable valuation of the outcome and it happens only when the effort is not a threatening factor to one's resources. Results from three studies, one pretest and two main studies, show that threatening labor, the one that is coupled with expectation disconfirmation, reduces the favorable variation of the outcome, while non-threatening labor increases the favorable valuation.
Ikea And The Psychology Of Shopping
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Author : Sebastian Baumann
language : en
Publisher: GRIN Verlag
Release Date : 2012-10-30
Ikea And The Psychology Of Shopping written by Sebastian Baumann and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-30 with Literary Collections categories.
Essay from the year 2012 in the subject English Language and Literature Studies - Other, grade: 1,3, University of Hamburg (Institut für Anglistik und Amerikanistik), course: Business English D, language: English, abstract: Today, the IKEA Group can be considered one of the most successful companies in the world. Apart from generating more than 21.5 billion Euros in 2009, many facts and figures emphasize the organization’s success over the last 69 years. For instance, the IKEA Group now comprises 267 stores in 25 countries, with 1,220 suppliers from all over the world and constantly growing sales – even in times of difficult economic situations (like the late-2000s financial crisis). But what exactly is the secret of IKEA’s success? How does the Scandinavian home goods company sell so much more to its customers in comparison to its competitors? And why do people even use phrases like “shopping experience” when relating to their time spent in one of IKEA’s retail stores? In behavioural economics, many experiments have been conducted to find out about psychological factors influencing consumer behaviour and buying decisions. The results of these experiments, which have taken into account aspects like store design, pricing strategies or demographic differences, provide companies with many suggestions for the sake of increasing sales. In order to analyse IKEA’s success, this essay will first present key aspects concerning the “psychology of shopping”. Afterwards, these findings will be applied to the IKEA Group and specific parts of its retail stores. Moreover, the so-called “IKEA Effect” will be explained in the context of psychological biases.
Meet Ikea
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Author :
language : en
Publisher:
Release Date : 1993
Meet Ikea written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with categories.
Design By Ikea
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Author : Sara Kristoffersson
language : en
Publisher: Bloomsbury Publishing
Release Date : 2014-10-23
Design By Ikea written by Sara Kristoffersson and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-10-23 with Design categories.
Sara Kristoffersson's compelling study provides the first sustained critical history of IKEA. Kristoffersson argues that the company's commercial success has been founded on a neat alignment of the brand with a particular image of Swedish national identity – one that is bound up with ideas of social democracy and egalitarianism - and its material expression in a pared-down, functional design aesthetic. Employing slogans such as “Design for everyone” and “Democratic design”, IKEA signals a rejection of the stuffy, the 'chintzy', and the traditional in both design practices and social structures. Drawing on original research in the IKEA company archive and interviews with IKEA personnel, Design by IKEA traces IKEA's symbolic connection to Sweden, through its design output and its promotional materials, to examine how the company both promoted and profited from the concept of Scandinavian Design.
Unpacking Ikea
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Author : Pauline Garvey
language : en
Publisher: Routledge
Release Date : 2017-11-23
Unpacking Ikea written by Pauline Garvey and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-23 with Social Science categories.
This book represents the first anthropological ethnography of Ikea consumption and goes to the heart of understanding the unique and at times frantic popularity of this one iconic transnational store. Based on a year of participant observation in Stockholm’s Kungens Kurva store – the largest in the world - this book places the retailer squarely within the realm of the home-building efforts of individuals in Stockholm and to a lesser degree in Dublin. Ikea, the world’s largest retailer and one of its most interesting, is the focus of intense popular fascination internationally, yet is rarely subject to in-depth anthropological inquiry. In Unpacking Ikea, Garvey explores why Ikea is never ‘just a store’ for its customers, and questions why it is described in terms of a cultural package, as everyday and classless. Using in-depth interviews with householders over several years, this ethnographic study follows the furniture from the Ikea store outwards to probe what people actually take home with them.
The Almost Nearly Perfect People
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Author : Michael Booth
language : en
Publisher: Picador
Release Date : 2015-01-27
The Almost Nearly Perfect People written by Michael Booth and has been published by Picador this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-27 with Travel categories.
NAMED THE #1 BEST BOOK OF THE YEAR BY THE CHRISTIAN SCIENCE MONITOR, A WITTY, INFORMATIVE, AND POPULAR TRAVELOGUE ABOUT THE SCANDINAVIAN COUNTRIES AND HOW THEY MAY NOT BE AS HAPPY OR AS PERFECT AS WE ASSUME Journalist Michael Booth has lived among the Scandinavians for more than ten years, and he has grown increasingly frustrated with the rose-tinted view of this part of the world offered up by the Western media. In this timely book he leaves his adopted home of Denmark and embarks on a journey through all five of the Nordic countries to discover who these curious tribes are, the secrets of their success, and, most intriguing of all, what they think of one another. Why are the Danes so happy, despite having the highest taxes? Do the Finns really have the best education system? Are the Icelanders as feral as they sometimes appear? How are the Norwegians spending their fantastic oil wealth? And why do all of them hate the Swedes? In The Almost Nearly Perfect People Michael Booth explains who the Scandinavians are, how they differ and why, and what their quirks and foibles are, and he explores why these societies have become so successful and models for the world. Along the way a more nuanced, often darker picture emerges of a region plagued by taboos, characterized by suffocating parochialism, and populated by extremists of various shades. They may very well be almost nearly perfect, but it isn't easy being Scandinavian.
Order From Transfer
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Author : Günter Frankenberg
language : en
Publisher: Edward Elgar Publishing
Release Date : 2013-01-01
Order From Transfer written by Günter Frankenberg and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-01-01 with Law categories.
ÔA fascinating collection of essays commenting on and developing FrankenbergÕs IKEA theory of legal transfer. With valuable theoretical analyses, comparative studies, attention to gender issues, post-colonial contexts, imposed law and legal history, this book is essential reading for anyone thinking about the circulation of legal models especially, but not only, in the area of constitutional law.Õ Ð David Nelken, University of Cardiff, UK ÔFrankenbergÕs work gives a new insight of what comparative law can be in the context of globalization, representing an outstanding achievement. His theory of ÒtransferÓ supersedes the metaphors of mainstream scholarship, displaying that constitutions are not mere ÒcommoditiesÓ or items to be assembled. The real matter is rather, which ÒmeaningsÓ are generated through transfer. In this way, beyond any usual flat version, we may perceive that any Òconstitutional relocationÓ exhibits a reappraisal of the whole world we live in.Õ Ð Pier Giueseppe Monateri, University of Turin, Italy Constitutional orders and legal regimes are established and changed through the importing and exporting of ideas and ideologies, norms, institutions and arguments. The contributions in this book discuss this assumption and address theoretical questions, methodological problems and political projects connected with the transfer of constitutions and law. Some of the chapters focus on the pathways, risks and side-effects of legal-constitutional transfers in specific situations, such as postcolonial societies and occupied territories. Others follow law beyond the official arenas into systems of legal pluralism, while others analyze how experimentalism generates hybrid constitutional orders. This interdisciplinary, multi-jurisdictional study will appeal to researchers, academics and advanced students in the fields of comparative constitutional law, comparative law and legal theory.