Think Digital First
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Think Digital First
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Author : Warren Knight
language : en
Publisher:
Release Date : 2015-04-28
Think Digital First written by Warren Knight and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-28 with Business & Economics categories.
'Think #Digital First' is essentially a step-by-step guide designed for creative entrepreneurs, business owners, and sales and marketing managers that shares with them the importance of having the right mindset to focus on technology, sales and marketing. Understanding your strengths to building the right team around you and knowing the different platforms, social networks and the right digital tools are so important when integrating them into your sales and marketing to help you market your brand online, saving time and getting sales to grow your business. An entrepreneur's first step to building a socially-savvy business is accepting that you are the one driving your business forward. To be able to do this in the most successful way, you need to build a social business from the ground up and in each of the below chapters, Warren's seven simple steps are easy to follow, packed full of great detail and demystifies the new digital age. Warren Knight is the co-founder of Gloople, the UK's first "Social Sharing" eCommerce platform. With 20 years' experience in selling products and services, he is a speaker, author and consultant specialising in B2B Social Media and is a Social Commerce expert helping SME's use Social Media and Digital Commerce to achieve a multi-channel experience to drive traffic and better understand their customers.
Think Digital First
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Author :
language : en
Publisher:
Release Date : 2015
Think Digital First written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Business enterprises categories.
Think Digital First
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Author : Warren Knight
language : en
Publisher:
Release Date : 2017-09-12
Think Digital First written by Warren Knight and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-12 with Internet marketing categories.
Think #Digital First Second Edition is a workbook designed for creative entrepreneurs, business owners and sales and marketing managers that shares with them the importance of having the right mindset to focus on technology, sales and marketing.
Beyond Digital
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Author : Paul Leinwand
language : en
Publisher: Harvard Business Press
Release Date : 2022-01-04
Beyond Digital written by Paul Leinwand and has been published by Harvard Business Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-01-04 with Business & Economics categories.
Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.
How We Think
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Author : N. Katherine Hayles
language : en
Publisher: University of Chicago Press
Release Date : 2012-06-05
How We Think written by N. Katherine Hayles and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06-05 with Computers categories.
How we think: digital media and contemporary technogenesis -- First interlude: practices and processes in digital media -- The digital humanities: engaging the issues -- How we read: close, hyper, machine -- Second interlude: the complexities of contemporary technogenesis -- Tech-toc: complex temporalities and contemporary technogenesis -- Technogenesis in action: telegraph code books and the place of the human -- Third interlude: narrative and database: digital media as forms -- Narrative and database: spatial history and the limits of symbiosis -- Transcendent data and transmedia narrative: Steven Hall's The raw shark texts -- Mapping time, charting data: the spatial aesthetic of Mark Z. Danielewski's Only revolutions.
Going Digital
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Author : Lyndsey Jones
language : en
Publisher: Pearson UK
Release Date : 2021-12-13
Going Digital written by Lyndsey Jones and has been published by Pearson UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-13 with categories.
How to make change happen in business. A practical and revealing guide for anyone dealing with transformation, whatever their business or sector. Understand how to deliver digital change at the coalface, alongside the relevant management theory. With case studies detailing the successes and challenges they have overcome, you’ll learn from the experiences from managers, academics and relevant stakeholders in each chapter, including the FT.
Everyday Transformation
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Author : Warren Cass
language : en
Publisher:
Release Date : 2023-09-05
Everyday Transformation written by Warren Cass and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-09-05 with categories.
Discover the power of Everyday Transformation(TM). Utilize the Transformation Insight Framework(TM) to prioritize people and culture, and embrace the 'Agile Mindset' for maximum success in your strategic digital transformation.
Human Resource Management
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Author : Alan Nankervis
language : en
Publisher: Cengage AU
Release Date : 2019-08-29
Human Resource Management written by Alan Nankervis and has been published by Cengage AU this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-08-29 with Business & Economics categories.
Now in its 10th edition, AHRI-endorsed Human Resource Management: Strategy and Practice provides a strong conceptual and practical framework for students of human resource management. The successful integrative strategic HRM model is retained and the most recent developments in human resource management theories and practices are explored. A multitude of contemporary regional and international examples are incorporated throughout, alongside expanded coverage on the future of work and emerging HRM issues. Thoroughly revised and updated with the latest research findings, this edition adopts a lateral approach to illustrating the evolving HRM landscape and promoting employability. Now available on the MindTap platform, Human Resource Management: Strategy and Practice provides an optional online learning experience with interactive, skills-based activities as well as new opportunities for student engagement and revision. Premium online teaching and learning tools are available on the MindTap platform. Learn more about the online tools cengage.com.au/mindtap
Eat Your Greens
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Author : Wiemer Snijders
language : en
Publisher: Troubador Publishing Ltd
Release Date : 2018-09-27
Eat Your Greens written by Wiemer Snijders and has been published by Troubador Publishing Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-27 with Business & Economics categories.
How can we sell more, to more people, and for more money? The marketing world is awash with myths, misconceptions, dubious metrics and tactics that bear little relation to our actual buying behaviour.
Leading Digital
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Author : George Westerman
language : en
Publisher: Harvard Business Review Press
Release Date : 2014-09-23
Leading Digital written by George Westerman and has been published by Harvard Business Review Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-09-23 with Business & Economics categories.
Become a Digital Master—No Matter What Business You’re In If you think the phrase “going digital” is only relevant for industries like tech, media, and entertainment—think again. In fact, mobile, analytics, social media, sensors, and cloud computing have already fundamentally changed the entire business landscape as we know it—including your industry. The problem is that most accounts of digital in business focus on Silicon Valley stars and tech start-ups. But what about the other 90-plus percent of the economy? In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries—from finance to manufacturing to pharmaceuticals—are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful digital transformation. Based on a study of more than four hundred global firms, including Asian Paints, Burberry, Caesars Entertainment, Codelco, Lloyds Banking Group, Nike, and Pernod Ricard, the book shows what it takes to become a Digital Master. It explains successful transformation in a clear, two-part framework: where to invest in digital capabilities, and how to lead the transformation. Within these parts, you’ll learn: • How to engage better with your customers • How to digitally enhance operations • How to create a digital vision • How to govern your digital activities The book also includes an extensive step-by-step transformation playbook for leaders to follow. Leading Digital is the must-have guide to help your organization survive and thrive in the new, digitally powered, global economy.