Thrive In The Digital Age Win Online The Playbook For Modern Business Success
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Thrive In The Digital Age Win Online The Playbook For Modern Business Success
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Author : Silas Mary
language : en
Publisher: Recorded Books
Release Date :
Thrive In The Digital Age Win Online The Playbook For Modern Business Success written by Silas Mary and has been published by Recorded Books this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.
In today’s fast-paced digital world, success in business requires more than just traditional methods—it requires an online-first, tech-driven approach. Thrive in the Digital Age, Win Online offers a playbook for navigating the digital business landscape and achieving success in the online world. This book covers everything from building an effective online presence and mastering digital marketing to utilizing social media, e-commerce platforms, and other online tools to grow your business. With practical strategies and real-world examples, this book equips you with the knowledge and skills needed to thrive in the modern business environment and unlock the full potential of your online ventures.
The Digital Transformation Playbook
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Author : David L. Rogers
language : en
Publisher: Columbia University Press
Release Date : 2016-04-05
The Digital Transformation Playbook written by David L. Rogers and has been published by Columbia University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-05 with Business & Economics categories.
Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.
Strategy That Works
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Author : Paul Leinwand
language : en
Publisher:
Release Date : 2016
Strategy That Works written by Paul Leinwand and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Business & Economics categories.
"In a recent survey of executives, two-thirds of the respondents said they didn't think their organization could execute the company's defined strategy. Why is the strategy-execution gap so pervasive? And what can executives do to close it? In Strategy that Works, Paul Leinwand and Cesare Mainardi share their latest research into how the best companies in the world connect strategy to execution. Having the right capabilities in place is essential; but subsequent research by the authors' firm, Strategy&, shows that capabilities alone don't close the gap between what companies aspire to do and what they can actually accomplish. The authors identify, in all, five fundamental principles for connecting strategy and execution, and show how the best companies in the world use these principles to out-execute and out-compete their opponents. They: - Commit to winning by what they do best, instead of chasing multiple opportunities - Focus on and build only those capabilities, instead of benchmarking against competitors - Prune what doesn't matter to invest more in what does - Leverage the culture they have instead of reengineering it - Shape demand instead of constantly reacting to market changes Based on in-depth interviews inside companies that are known for their flawless execution and for redefining the competition in their industries, this book provides executives with the path for connecting strategy to execution"--
Antitrust And Upstream Platform Power Plays
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Author : A. K. von Moltke
language : en
Publisher: Oxford University Press
Release Date : 2023
Antitrust And Upstream Platform Power Plays written by A. K. von Moltke and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023 with Business & Economics categories.
Combining legal reasoning with insights from an array of disciplines, Antitrust and Upstream Platform Power Plays addresses how antitrust policy should regulate powerful digital platforms that exploit dependent suppliers "upstream" in the value chain, providing a normative, theoretical, and practical analysis.
The Granularity Of Growth
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Author : Patrick Viguerie
language : en
Publisher: John Wiley & Sons
Release Date : 2011-01-13
The Granularity Of Growth written by Patrick Viguerie and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-13 with Business & Economics categories.
While growth is a top priority for companies of all sizes, it can be extremely difficult to create and maintain—especially in today’s competitive business environment. The Granularity of Growth will put you in a better position to succeed as it reveals why growth is so important, what enables certain companies to grow so spectacularly, and how to ensure that growth comes from multiple sources as you take both a broad and a granular view of your markets.
The Startup Playbook
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Author : David Kidder
language : en
Publisher: Chronicle Books
Release Date : 2012
The Startup Playbook written by David Kidder and has been published by Chronicle Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Business & Economics categories.
" ... [The author] shares the inspiring experiences, lessons, and words to the wise from more than forty founders, along with his own playbook for startup success"--Page 4 of cover.
Ecommerce Evolved
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Author : Tanner Larsson
language : en
Publisher:
Release Date : 2016
Ecommerce Evolved written by Tanner Larsson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Electronic commerce categories.
Designing For The Digital Age
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Author : Kim Goodwin
language : en
Publisher: John Wiley & Sons
Release Date : 2011-03-25
Designing For The Digital Age written by Kim Goodwin and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-25 with Computers categories.
Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology. Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.
Understanding Digital Marketing
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Author : Damian Ryan
language : en
Publisher: Kogan Page Publishers
Release Date : 2012-03-03
Understanding Digital Marketing written by Damian Ryan and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-03-03 with Business & Economics categories.
Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. This authoritative title demonstrates how to harness the power of digital media and use it to achieve the utmost success in business, now and in the future.Understanding Digital Marketing deals with every key topic in detail, including:search marketing,social media, Google, mobile marketing, affiliate marketing, e-mail marketing, customer engagement and digital marketing strategies. Essential reading for both practitioners and students alike, and including real-world examples of digital marketing successes and expert opinions, Understanding Digital Marketing provides you with tools to utilize the power of the internet to take your company wherever you want it to go.
Strategy Beyond The Hockey Stick
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Author : Chris Bradley
language : en
Publisher: John Wiley & Sons
Release Date : 2018-02-06
Strategy Beyond The Hockey Stick written by Chris Bradley and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-06 with Business & Economics categories.
Beat the odds with a bold strategy from McKinsey & Company "Every once in a while, a genuinely fresh approach to business strategy appears" —legendary business professor Richard Rumelt, UCLA McKinsey & Company's newest, most definitive, and most irreverent book on strategy—which thousands of executives are already using—is a must-read for all C-suite executives looking to create winning corporate strategies. Strategy Beyond the Hockey Stick is spearheading an empirical revolution in the field of strategy. Based on an extensive analysis of the key factors that drove the long-term performance of thousands of global companies, the book offers a ground-breaking formula that enables you to objectively assess your strategy's real odds of future success. "This book is fundamental. The principles laid out here, with compelling data, are a great way around the social pitfalls in strategy development." —Frans Van Houten, CEO, Royal Philips N.V. The authors have discovered that over a 10-year period, just 1 in 12 companies manage to jump from the middle tier of corporate performance—where 60% of companies reside, making very little economic profit—to the top quintile where 90% of global economic profit is made. This movement does not happen by magic—it depends on your company's current position, the trends it faces, and the big moves you make to give it the strongest chance of vaulting over the competition. This is not another strategy framework. Rather, Strategy Beyond the Hockey Stick shows, through empirical analysis and the experiences of dozens of companies that have successfully made multiple big moves, that to dramatically improve performance, you have to overcome incrementalism and corporate inertia. "A different kind of book—I couldn't put it down. Inspiring new insights on the facts of what it takes to move a company's performance, combined with practical advice on how to deal with real-life dynamics in management teams." —Jane Fraser, CEO, Citigroup Latin America