Transforming Our Image Building Our Brand

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Transforming Our Image Building Our Brand

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Author : Valerie J. Gross
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2012-11-08

Transforming Our Image Building Our Brand written by Valerie J. Gross and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-08 with Language Arts & Disciplines categories.

This book describes a groundbreaking concept that enables public libraries—and librarians—to become indispensable by following a "Three Pillars" educational approach, and by replacing traditional terms with powerful, intuitive, value-enhanced terminology that everyone understands. While there is no question that what librarians and library professionals do is critically important, the ways in which these roles and responsibilities are described can mean the difference between being valued as essential to the community or considered optional. Something as simple as a choice of words can determine what is valued—and consequently what gets funded, and what gets canceled. Transforming Our Image, Building Our Brand: The Education Advantage examines how the "Three Pillars" approach harnesses the power of language to enhance respect, generate increased perceived value, and garner funding. The power stems from positioning all that library professionals do under three, easy-to-remember "pillars," and replacing typical library terms and phrases with bold, value-enhanced terminology that commands value—language that people outside of the field can immediately understand. This book is essential reading for public library staff members at all levels of the organization, especially those in leadership roles; and its root concepts are applicable for all other library types as well.

Librarians And Instructional Designers

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Author : Joe Eshleman
language : en
Publisher: American Library Association
Release Date : 2016-07-29

Librarians And Instructional Designers written by Joe Eshleman and has been published by American Library Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-07-29 with Language Arts & Disciplines categories.

With a firm foundation on best practices drawn from a variety of institutions, this book maps out a partnership between academic librarians and instructional designers that will lead to improved outcomes.

Creating The Sustainable Public Library

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Author : Gary L. Shaffer
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2018-03-15

Creating The Sustainable Public Library written by Gary L. Shaffer and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-15 with Language Arts & Disciplines categories.

Transform any public library into a truly sustainable organization—not just environmentally sustainable, but economically and socially sustainable as well—by following the directions and practices described in this book. Sustainability in the context of ensuring the long-term success of a public library involves more than green initiatives and conserving resources: "sustainability" for libraries also describes efforts to increase their institutions' relevance to their communities as well as to make their programs socially equitable and economically feasible—a substantial challenge. This book is a powerful tool that public librarians, library directors, and library managers can use to create a Triple Bottom Line (TBL) sustainable library, to lead sustainability initiatives in their community, and to identify and adjust their current practices that are considered sustainable to improve performance. The chapters focus on the elements of library sustainability separately, first addressing economic and environmental sustainability before examining the aspects of internal (workforce) and external (community-facing) social sustainability. The author presents numerous case studies throughout the book that enable readers to better understand how the sustainability principles described play out in the real world.

Adding Value To Libraries Archives And Museums

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Author : Joseph R. Matthews
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2016-03-28

Adding Value To Libraries Archives And Museums written by Joseph R. Matthews and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-28 with Language Arts & Disciplines categories.

This book explains the concept of adding value and shows staff at libraries and other organizations why they need to take steps now to ensure they are adding new value to their communities—whether it be a local town or neighborhood, a faculty and student body, or a school. Value is at the core of every organization's purpose. Without value, organizations die. Libraries—as well as museums, archives, and galleries—have traditionally added value to their communities through their collections and services, but yesterday's collections and services are no longer enough. In order to remain sustainable, today's libraries, archives, museums, and galleries must explore new ways to add value that resonate in the lives of their customers. This unique book explains how addressing the "5 C's" of adding value—content, context, connection, collaboration, and community—enables organizations to find new ways to invigorate their services, better serve their communities, and thrive today and tomorrow. It addresses adding value in the context of other key topics, such as crowdsourcing, embedded librarianship, makerspaces, self publishing, and repurposing spaces. Filled with charts, tables, screenshots, and other visual representation, this is a useful and provocative guide that anyone interested in vesting in the successful future of libraries, archives, and museums needs to read.

Engaging Babies In The Library

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Author : Debra J. Knoll
language : en
Publisher: American Library Association
Release Date : 2016-05-26

Engaging Babies In The Library written by Debra J. Knoll and has been published by American Library Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-05-26 with Language Arts & Disciplines categories.

With Knoll’s guidance, children‘s librarians will be informed and inspired to rise to the challenge of providing quality service to babies, toddlers, and care providers.

Capture Your Style

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Author : Aimee Song
language : en
Publisher: Abrams
Release Date : 2016-09-20

Capture Your Style written by Aimee Song and has been published by Abrams this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-20 with Photography categories.

A New York Times bestseller from Instagram star Aimee Song, creator of the popular fashion blog Song of Style, the very first how-to Instagram guide, Capture Your Style, breaks down the essentials to taking gorgeous photos and building your brand and following. With over three million Instagram fans, Aimee Song knows a thing or two about taking the perfect Instagram photo. And Instagram is so much more than a platform for pretty pictures. It’s the fastest-growing social media network with an engaged community, a major marketing tool for brands, a place where Beyoncé drops her albums, and a hub where products can be bought with a simple double tap. Including everything from fashion, travel, food, décor, and more, Song includes insider tips on curating a gorgeous feed and growing an audience. In this ultimate how-to Instagram guide, you’ll learn: How to brighten, sharpen, and filter your photos The best apps and filters How to prop and style food and fashion photos Ways to craft your voice and story on Instagram How to gain more Instagram followers Secrets behind building a top Instagram brand How to transform an Instagram hobby into a successful business Tips for driving revenue based on your following Capture Your Style will empower you to become your own master mobile photographer, whether you’re looking to launch an e-commerce business or simply sharing a gorgeous meal with your friends, turning even the most mundane moment into Instagold. This is a must-have reference for anyone interested in the ins and outs of stylish personal branding.

Unlock Your Potential Transform Your Personal Brand Online With Our Ultimate Guide

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Author : SATAPOLCEO
language : en
Publisher: satapol Channarong
Release Date :

Unlock Your Potential Transform Your Personal Brand Online With Our Ultimate Guide written by SATAPOLCEO and has been published by satapol Channarong this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.

Have you ever felt lost in the vast sea of the internet, struggling to make your unique voice heard? Have you faced challenges in building your personal brand online, unsure of where to start or how to stand out? If these questions resonate with you, then "The Ultimate Guide to Building Your Personal Brand Online: From Start to Success" is your answer! Why This Book? In today’s digital age, having a strong personal brand is more important than ever. It opens doors to new opportunities, helps you connect with like-minded individuals, and sets you apart in your industry. But building a personal brand is no easy task. It requires strategy, consistency, and a deep understanding of digital marketing. That’s where this book comes in. Experience the Journey Imagine having a step-by-step guide that walks you through every aspect of building your personal brand online. This book is crafted to be that guide, packed with actionable insights, real-life examples, and proven strategies. Have you ever experienced these common challenges? Lack of Clarity: Not knowing where to start or how to define your brand. Content Creation Struggles: Finding it difficult to create engaging content that resonates with your audience. Social Media Overwhelm: Feeling overwhelmed by the myriad of social media platforms and not knowing which one to focus on. Inconsistent Engagement: Struggling to keep your audience engaged and growing your follower base. Monetization Woes: Not knowing how to monetize your brand effectively. If you’ve nodded along to any of these, then you’re not alone. These are the very challenges that countless individuals face, and this book addresses them head-on. Key Highlights and Solutions 1. Defining Your Brand: The book begins by helping you discover your unique value proposition and define your brand’s core values. It guides you through the process of creating a brand statement that resonates with your target audience. No more confusion or lack of direction – you’ll have a clear, compelling brand identity. 2. Crafting Engaging Content: Content is king, but creating content that truly engages can be daunting. This book offers tips on storytelling, leveraging multimedia, and utilizing content calendars. You’ll learn how to craft posts, videos, and blogs that captivate and convert. 3. Mastering Social Media: With so many platforms to choose from, where do you begin? The book breaks down the strengths of each major platform, helping you decide where to focus your efforts. From Instagram’s visual appeal to LinkedIn’s professional networking potential, you’ll learn to navigate each platform with ease. 4. Building Relationships: Engagement is more than just likes and comments; it’s about building meaningful relationships. The book provides strategies for interacting with your audience, responding to feedback, and creating a loyal community around your brand. 5. Monetizing Your Brand: Turning your brand into a source of income is often the ultimate goal. The book explores various monetization strategies, from affiliate marketing to creating your own products and services. You’ll learn how to create multiple revenue streams and sustain your brand financially. Example Solutions from the Book: Problem: Not knowing how to start building a personal brand. Solution: The book’s initial chapters focus on self-discovery exercises and help you identify your unique strengths and passions. These exercises guide you in creating a solid foundation for your brand by clearly defining what sets you apart from others. Problem: Struggling to create engaging content consistently. Solution: The book introduces the concept of content pillars – key themes that your content will revolve around. By establishing these pillars, you’ll never run out of ideas and ensure your content remains relevant and engaging. The book also provides templates and tools for content planning, making consistency easier to achieve. Problem: Overwhelmed by multiple social media platforms. Solution: Instead of spreading yourself too thin, the book helps you identify which platforms best align with your brand and audience. You’ll learn to create platform-specific strategies, maximizing your impact on each one without feeling overwhelmed. Problem: Low engagement and audience growth. Solution: The book offers techniques to boost engagement through interactive content, polls, Q&A sessions, and live videos. You’ll discover how to foster a sense of community and encourage your audience to become active participants, not just passive followers. Problem: Difficulty in monetizing your brand. Solution: Whether you’re interested in affiliate marketing, sponsorships, or selling your own products, the book provides step-by-step guides to different monetization methods. You’ll learn how to create compelling offers, market them effectively, and build sustainable income streams. Transform Your Challenges into Success Building a personal brand online is a journey filled with ups and downs, but with the right guide, you can navigate it successfully. "The Ultimate Guide to Building Your Personal Brand Online: From Start to Success" is designed to be your trusted companion on this journey. It’s not just a book; it’s a toolkit filled with actionable insights, expert advice, and practical examples. Imagine transforming your online presence, attracting opportunities, and turning your passion into profit. This book empowers you to take control of your personal brand and make a lasting impact. Take the First Step Today Don’t let the challenges of building a personal brand hold you back. Equip yourself with the knowledge and tools needed to succeed. Get your copy of "The Ultimate Guide to Building Your Personal Brand Online: From Start to Success" today and start your journey towards a powerful personal brand. Special Offer: Limited Time Discount For a limited time, we’re offering an exclusive discount to early adopters. Don’t miss out on this opportunity to invest in your future. Click the link below to purchase your copy and take the first step towards building a brand that stands out in the digital world. Buy Now and Transform Your Brand! Remember, every successful personal brand started with a single step. Make today the day you take yours. Thank you for joining me on this journey. I look forward to seeing your brand shine. SATAPOLCEO

Digital Transformation And Business Sustainability

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Author : Geetika Jain
language : en
Publisher: Taylor & Francis
Release Date : 2025-03-13

Digital Transformation And Business Sustainability written by Geetika Jain and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-03-13 with Business & Economics categories.

Digital transformation brings new opportunities, but also disruption, to the way businesses work. The application of technologies such as blockchain, AI, Internet of Things (IoT) and Big Data has the potential to revolutionize how businesses operate and incorporate sustainable practices within manufacturing processes and supply chains, creating value and redeveloping business models. Digital technologies can also enable more efficient collaboration between various partners across the globe and increase transparency in the supply chain. But while the adoption of new technology can have benefits for businesses, customers and the environment, individual businesses’ uptake of new technologies is highly variable, leading to disruption in the supply and value chains. Digital Transformation and Business Sustainability: From Theory to Practice provides insights into the principle of digital transformation and the key technologies that enable businesses to put the principle into practice. The early chapters set out what digital transformation means for business and how an organization can be ready for it. This book then asks a series of critical questions about digital transformation, such as whether it enables inclusive markets and how compatible it is with digital inclusion and the UN’s Sustainable Development Goals. The issue of business sustainability is then addressed in a series of chapters looking at digital transformation and the circular economy. Featuring diverse cases and examples drawn from across the global economy, and assessing both the theory and practice of digital transformation, this book is an ideal resource for postgraduate students on management courses, professionals on executive education courses, researchers and lecturers. Chapter 3 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-NonCommercial (CC-BY-NC) 4.0 license.

Turning Invisible Into Unforgettable

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Author : Ricardo Dalbosco
language : en
Publisher: Gente Autoridade
Release Date : 2025-06-10

Turning Invisible Into Unforgettable written by Ricardo Dalbosco and has been published by Gente Autoridade this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-06-10 with categories.

YOU ARE MORE THAN WHAT PEOPLE BELIEVE, BUT YOU MUST LEARN HOW TO SHOW IT TO THE WORLD. When the image you project on social media is also what recruiters, managers, customers, and family members perceive, it is difficult to know what to post and how to present yourself, and, consequently, the fear of showing who you really are is instilled. Amid the chaos, it seems that people with less experience and knowledge get what you want because they know how to play this game, while you grope in the dark for a concrete image strategy. After all, when we don't take a stand, we create opportunities for those around us to stand out. The difference lies in knowing how to work on your own personal brand, and this is what Ricardo Dalbosco helps us to do in this book. Every person is a brand, some more memorable, others less. By creating one that is extraordinary, you not only positively influence the market and the lives of others, but also gain more recognition, admiration, and prosperity, turning invisible into unforgettable. WITH THE TEACHINGS OF THIS BOOK, YOU WILL: •No longer play the passive supporting role in your own professional career, becoming the protagonist; •Increase your reputation in the professional scene by creating a strong and unique personal brand; •Produce relevant content and create value for your target audience, creating loyalty; •Earn moral authority and receive valuable opportunities that will help you achieve your goals; •Leave a legacy that will endure on the world, creating value for other people. And much more!

You Are The Brand

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Author : Mike Kim
language : en
Publisher: Morgan James Publishing
Release Date : 2021-06-08

You Are The Brand written by Mike Kim and has been published by Morgan James Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-08 with Business & Economics categories.

Learn how to build your business around your expertise, ideas, message, and personality with this USA Today and Wall Street Journal bestseller. It’s no secret that more people than ever before are building thriving businesses around their personal brands. But why do some create six- or even seven-figure businesses while so many others strive to make a consistent income? What works is finding a happy medium between those who sell a false version of themselves and those who overshare in the name of authenticity. Here’s a simple question that can serve as a litmus test for you: “Can I build a campfire around what I’m sharing?” Is there warmth? Are you building something that is attractive and inviting to others? Can you build a community around it? Are you someone whom others want to invite onto their stages, in front of their employees, or into their lives? In You Are the Brand, Mike Kim shares his proven eight-step blueprint that has helped build the brands for some of today’s most influential thought leaders—as well as his own personal brand. In this practical and inspiring book, you will learn: How to identify and showcase your unique expertise How to gain clarity on your message, market, and business model Why the most effective marketing strategy is to simply tell the truth How-To-Preneur vs. Ideapreneur—Which one are you? The three kinds of personal stories that ensure you stand out in your market The simple “9-Box Grid” that shows you how to price your products and services How to cultivate “rocket ship relationships” that skyrocket your revenue, and influence