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Understanding Media


Understanding Media
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Understanding Media Production


Understanding Media Production
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Author : Paul Dwyer
language : en
Publisher:
Release Date : 2019

Understanding Media Production written by Paul Dwyer and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Broadcasting categories.


"Through in-depth analysis of different types of film, TV and online content, Understanding Media Production examines whether media theory can help inform good practice in media production. Using contemporary examples including Pirates of The Caribbean, Game of Thrones, Love Island and PewDiePie's 'letsplay' videos, Dwyer tracks the evolution of these entertainment formats and outlines how industry sectors and regulatory structures emerged to produce them. Chapters describe the production practices associated with each type of media content, like single and multi-camera production, headlines and "inverted pyramids," three-point lighting and gameplay animation. They also outline key production roles; directors, producers, reporters, correspondents etc. The book goes on to examine contemporary changes in these established production practices and professions, as media organisations use new technologies and process innovations to achieve efficiencies, reduce costs and increase profits. Understanding Media Production's comparative approach uniquely highlights the similarities and differences in the production strategies and styles used for a range of media products. Furthermore, it makes important links between the economic, socio-political and cultural factors which influence these practices. The book is designed to encourage constructive debate between media practitioners and media theorists and offer aspiring producers an introduction to understanding the main production methods used across the UK and US"--



Understanding Media


Understanding Media
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Author : Marshall McLuhan
language : en
Publisher: New York : McGraw-Hill
Release Date : 1964

Understanding Media written by Marshall McLuhan and has been published by New York : McGraw-Hill this book supported file pdf, txt, epub, kindle and other format this book has been release on 1964 with Language Arts & Disciplines categories.


McLuhan's view of a media-sculpted society of the future.



Understanding Media Mass Comm Journalism


Understanding Media Mass Comm Journalism
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Author : Mr. Rohit Manglik
language : en
Publisher: EduGorilla Publication
Release Date : 2023-11-23

Understanding Media Mass Comm Journalism written by Mr. Rohit Manglik and has been published by EduGorilla Publication this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-23 with Social Science categories.


Concepts, functions, and impact of mass communication and journalism.



Understanding Media Economics


Understanding Media Economics
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Author : Gillian Doyle
language : en
Publisher: SAGE
Release Date : 2002-05-24

Understanding Media Economics written by Gillian Doyle and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-05-24 with Social Science categories.


Understanding Media Economics provides a clear, precise introduction to the key economic concepts and issues affecting the media. The book: explains the fundamental concepts relevant to the study of media economics; considers the key industrial questions facing the media industries today; relates economic theory to business practice; covers a wide range of media activity - advertising, television, film, print media, and new media; and looks at the impact of economics on public policy.



Understanding Media Psychology


Understanding Media Psychology
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Author : Gayle S. Stever
language : en
Publisher: Routledge
Release Date : 2021-09-28

Understanding Media Psychology written by Gayle S. Stever and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-28 with Psychology categories.


Understanding Media Psychology is the perfect introductory textbook to the growing field of media psychology and its importance in society, summarizing key concepts and theories to provide an overview of topics in the field. Media is present in almost every area of life today, and is an area of study that will only increase in importance as the world becomes ever more interconnected. Written by a team of expert authors, this book will help readers to understand the structures, influences, and theories around media psychology. Covering core areas such as positive media psychology, the effects of gaming, violence, advertising, and pornography, the authors critically engage with contemporary discussions around propaganda, fake news, deepfakes, and the ways media have informed the COVID-19 pandemic. Particular care is also given to addressing the interaction between issues of social justice and the media, as well as the effects media has on both the members of marginalized groups and the way those groups are perceived. A final chapter addresses the nature of the field moving forward, and how it will continue to interact with closely related areas of study. Containing a range of pedagogical features throughout to aid teaching and student learning, including vocabulary and key terms, discussion questions, and boxed examples, this is an essential resource for media psychology courses at the undergraduate and introductory master’s level globally.



Understanding New Media


Understanding New Media
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Author : Robert K. Logan
language : en
Publisher: Peter Lang
Release Date : 2010

Understanding New Media written by Robert K. Logan and has been published by Peter Lang this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Biography & Autobiography categories.


Marshall McLuhan made many predictions in his seminal 1964 publication, Understanding Media: Extensions of Man. Among them were his predictions that the Internet would become a «Global Village», making us more interconnected than television; the closing of the gap between consumers and producers; the elimination of space and time as barriers to communication; and the melting of national borders. He is also famously remembered for coining the expression «the medium is the message». These predictions form the genesis of this new volume by Robert Logan, a friend and colleague who worked with McLuhan. In Understanding New Media Logan expertly updates Understanding Media to analyze the «new media» McLuhan foreshadowed and yet was never able to analyze or experience. The book is designed to reach a new generation of readers as well as appealing to scholars and students who are familiar with Understanding Media. Visit the companion website, understandingnewmedia.org, for the latest updates on this book.



Understanding Media Today


Understanding Media Today
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Author : Matteo Ciastellardi
language : en
Publisher: Editorial UOC
Release Date : 2011-12-01

Understanding Media Today written by Matteo Ciastellardi and has been published by Editorial UOC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-12-01 with Social Science categories.


Understanding Media, Today. McLuhan in the Era of Convergence Culture



Understanding Media Semiotics


Understanding Media Semiotics
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Author : Marcel Danesi
language : en
Publisher: Bloomsbury Publishing
Release Date : 2018-11-15

Understanding Media Semiotics written by Marcel Danesi and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-11-15 with Language Arts & Disciplines categories.


Media semiotics is a valuable method of focusing on the hidden meanings within media texts. This new edition brings Understanding Media Semiotics fully up to date and is written for students of the media, of linguistics and those interested in studying the ever-changing media in more detail. Offering an in-depth guide to help students investigate and understand the media using semiotic theory, this book assumes little previous knowledge of semiotics or linguistics, avoiding jargon and explaining the issues step by step. With in-depth case studies, practical accounts and directed further reading, Understanding Media Semiotics provides students with all the tools they need to understand semiotic analysis in the context of the media. Semiotic analysis is sometimes seen as complicated and difficult to understand; Marcel Danesi shows that on the contrary it can be readily understood and can greatly enrich students' understanding of media texts, from print media right through to the internet and apps.



Understanding Media Propaganda In The 21st Century


Understanding Media Propaganda In The 21st Century
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Author : Simon Foley
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2021-09-02

Understanding Media Propaganda In The 21st Century written by Simon Foley and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-02 with Language Arts & Disciplines categories.


First published in 1988, Herman and Chomsky’s Manufacturing Consent remains the go-to book for those interested in understanding why the mainstream media act as vehicles for power-elite propaganda. The analytical heart of Manufacturing Consent lies in what it calls ‘The Propaganda Model.’ According to this model, there are five filters which all newsworthy stories have to pass through before reaching the public sphere. However, a lot has changed in the subsequent thirty-something years. Consequently, a key question that needs to be addressed is whether Manufacturing Consent is still fit for purpose. The conceit underpinning Understanding Media Propaganda in the 21st Century: Manufacturing Consent Revisited and Revised is that the election of Trump in 2016 constitutes the proverbial ‘year zero’ for fourth estate journalism. As a result of the ‘journalistic’ cultural revolution that ensued, it argues that the Propaganda Model needs to be overhauled if it is to retain its epistemological bona fides. To this end, this book is a radical—in the true critical sense of the word—intervention into the propaganda/fake news debate. For students (in the broadest sense of the term) of media studies, journalism, communication studies and sociology, it provides both a compelling critique of Herman and Chomsky’s Propaganda Model, while at the same time proffering a new explanatory model to understand why MSM output typically replicates the ‘stenographer for power’ playbook.



Understanding Media And Society In The Age Of Digitalisation


Understanding Media And Society In The Age Of Digitalisation
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Author : Dennis Nguyen
language : en
Publisher: Springer Nature
Release Date : 2020-06-27

Understanding Media And Society In The Age Of Digitalisation written by Dennis Nguyen and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-27 with Social Science categories.


This book provides a selection of international perspectives in the interdisciplinary field of media and communications research with emphasis placed on methodological approaches and new research domains. It includes critical reflections on how to conduct research on digital media culture, especially concerning the potentials and limitations for mixed methods research and online research strategies, as well as a series of hands-on case studies. These range from digital fan cultures, through environmental communication, news media, digital politics during conflicts and crises, to digital media psychology and the emerging field of medical humanities. Diverse in its examples and angles, the book provides a rich snippet of how media research practices are determined by practical factors and research interests.