Understanding Media Production
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Understanding Media Production
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Author : Paul Dwyer
language : en
Publisher: Routledge
Release Date : 2019-04-30
Understanding Media Production written by Paul Dwyer and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-04-30 with Social Science categories.
Using in-depth analysis of film, TV, news and online productions, Understanding Media Production shows how media theory helps aspiring producers understand good practice in media production. With detailed contemporary examples, including Pirates of The Caribbean, Game of Thrones, Love Island and PewDiePie’s "letsplay" videos, Dwyer highlights similarities and differences in the production strategies and styles used for a wide range of media products. The book tracks the evolution of these entertainment formats and the emergence of the media businesses which produce them. Chapters describe the key production practices associated with each format, including single and multi-camera filming, news reporting, three-point lighting and gameplay animation. They also explain the development of the production roles associated with these content forms; directors, producers, reporters, correspondents etc. The book goes on to explain how media businesses have used new technologies and production innovations to reduce costs and increase profits, resulting in dramatic changes to established production practices and roles. By comparing media production across media industries, in the UK and US, and illustrating the links between economic, sociopolitical and cultural influences on production, Understanding Media Production opens up a constructive debate between media practitioners and theorists about key questions of creativity and innovation in production.
Understanding Media Economics
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Author : Gillian Doyle
language : en
Publisher: SAGE
Release Date : 2002-04-04
Understanding Media Economics written by Gillian Doyle and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-04-04 with Language Arts & Disciplines categories.
`This book provides an extremely well written and informative introduction to the subject of media economics, characterized by clarity in the explanation of concepts or frameworks and by a balanced discussion for the respective positions in areas of debate' - Paul MacDonald, Roehampton Institute Understanding Media Economics provides a clear, precise introduction to the key economic concepts and issues affecting the media. The book: explains the fundamental concepts relevant to the study of media economics; considers the key industrial questions facing the media industries today; relates economic theory to business practice; covers a wide range of media activity - advertising, television, film, print media, and new media; and looks at the impact of economics on public policy. Understanding Media Economics offers a stimulating perspective on the contemporary media environment. This book will be an essential purchase for all students of the media and mass communication.
Understanding Media Cultures
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Author : Nick Stevenson
language : en
Publisher: SAGE Publications Limited
Release Date : 1995-08-11
Understanding Media Cultures written by Nick Stevenson and has been published by SAGE Publications Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995-08-11 with Social Science categories.
The Second Edition of this book provides a comprehensive overview of the ways in which social theory has attempted to theorize the importance of the media in contemporary society. Understanding Media Cultures is now fully revised and takes account of the recent theoretical developments associated with New Media and Information Society, as well as the audience and the public sphere.
Understanding Media Culture
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Author : Jostein Gripsrud
language : en
Publisher: Bloomsbury Publishing
Release Date : 2017-09-07
Understanding Media Culture written by Jostein Gripsrud and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-07 with Business & Economics categories.
The mass media open our private lives to the world around us. They are central to economic, cultural and political processes, through words, images and music. They address us in innumerable genres - from advertising to news journalism, from soap operas to sports coverage, from political debates to feature films and novels. This refreshingly different introduction to media studies offers an understanding of the mass media which is critical but which does not deny the pleasures they offer. Reflecting the trends of today's media and cultural studies courses, it introduces students both to social scientific approaches and those of the humanities and aesthetics. The central debates of media and communication studies are presented, starting from the individual's relation to the mass media and exploring questions of identity, influence and social differences. It then introduces the different methods used in analysing media texts, and concludes with a discussion of the public sphere and democracy, media technology, institutions and production. Each topic is presented in such a way as to encourage the reader to take part in discussions and further work. Understanding Media Culture is written in an engaged and engaging way and offers an invitation to a deeper understanding for anyone interested in the field.
Understanding The Media
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Author : Eoin Devereux
language : en
Publisher: SAGE
Release Date : 2003-06-04
Understanding The Media written by Eoin Devereux and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-06-04 with Language Arts & Disciplines categories.
Understanding the Media introduces key theoretical issues in media analysis, and encourages students to use case studies and to examine their own personal media use and exposure. Devereux applies a model of media analysis that gives equal weighting to the production, content and reception of media texts. Devereux uses examples from both `old' and `new' media, and draws upon illustrative materials from diverse geographical territories. Each chapter contains concise summaries, exercises, extracts from experts in the field, model exam and essay questions, as well as directions for further reading and research. This practical dimension to Understanding the Media will ensure that the book appeals to both teachers and students of the 21st century media. For the front of postcard: Provides an accessible and valuable resource for undergraduate media students, which will enable them to develop a critical interest in the study and analysis of the mass media.
Advancing Media Production Research
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Author : Chris Paterson
language : en
Publisher: Springer
Release Date : 2016-01-26
Advancing Media Production Research written by Chris Paterson and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-01-26 with Social Science categories.
This anthology explores challenges to understanding the nature of cultural production, exploring innovative new research approaches and improvements to old approaches, such as newsroom ethnography, which will enable clearer, fuller understanding of the workings of journalism and other forms of media and cultural production.
Introduction To Media Production
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Author : Gorham Kindem
language : en
Publisher: Taylor & Francis
Release Date : 2012-08-21
Introduction To Media Production written by Gorham Kindem and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-21 with Performing Arts categories.
Introduction to Media Production began years ago as an alternative text that would cover ALL aspects of media production, not just film or just tv or just radio. Kindem and Musburger needed a book that would show students how every form of media intersects with one another, and about how one needs to know the background history of how film affects video, and how video affects working in a studio, and ultimately, how one needs to know how to put it all together. Introduction to Media Production is the book that shows this intersection among the many forms of media, and how students can use this intersection to begin to develop their own high quality work. Introduction to Media Production is a primary source for students of media. Its readers learn about various forms of media, how to make the best use of them, why one would choose one form of media over another, and finally, about all of the techniques used to create a media project. The digital revolution has exploded all the former techniques used in digital media production, and this book covers the now restructured and formalized digital workflows that make all production processes by necessity, digital. This text will concentrate on offering students and newcomers to the field the means to become aware of the critical importance of understanding the end destination of their production as a part of pre-production, not the last portion of post production. Covering film, tv, video, audio, and graphics, the fourth edition of Introduction to Digital Media promises to be yet another comprehensive guide for both students of media and newcomers to the media industry.
Understanding Media
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Author : Marshall McLuhan
language : en
Publisher: Corte Madera, CA : Gingko Press
Release Date : 2003
Understanding Media written by Marshall McLuhan and has been published by Corte Madera, CA : Gingko Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Political Science categories.
A reissue of McLuhan's expose from 1964 on the state of the then emerging phenomenon of mass media
Understanding Media Industries
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Author : Timothy Havens
language : en
Publisher: Oxford University Press, USA
Release Date : 2016
Understanding Media Industries written by Timothy Havens and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Communication categories.
This text examines the influence of media industry organization and practices on society; at the same time, it offers students pursuing both scholarly and professional careers related to the media industries a comprehensive overview of how the industries work, why they work as they do, andwhat the broader theoretical and practical implications of the media industries are.
Understanding Media
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Author : Dominic Boyer
language : en
Publisher: Paradigm
Release Date : 2007
Understanding Media written by Dominic Boyer and has been published by Paradigm this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Education categories.
Why do we understand media the way we do? In their simplest forms, media are means of communication and instruments of human creativity. But on another level, media are powerful technologies that govern how we think and act in the world, and they can even take on a sinister character, with media conglomerates working in opposition to freedom of information. Dominic Boyer grapples with these complexities in Understanding Media, where he questions what our different ways of engaging media actually tell us about media, how we relate to information, and about ourselves. Understanding Media explores, in a serious yet entertaining way, our common habits of thinking about the presence and significance of media in our lives. Offering analysis of the philosophical and social foundations of contemporary media theory as well as everyday strategies of knowing media, it addresses the advantages and limitations of different ways of understanding media. Finally, Boyer reflects on how we can know media better than we do.