Understanding Media Industries
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Understanding Media Industries
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Author : Timothy Havens
language : en
Publisher: Oxford University Press, USA
Release Date : 2016
Understanding Media Industries written by Timothy Havens and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Communication categories.
This text examines the influence of media industry organization and practices on society; at the same time, it offers students pursuing both scholarly and professional careers related to the media industries a comprehensive overview of how the industries work, why they work as they do, andwhat the broader theoretical and practical implications of the media industries are.
Understanding Media Economics
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Author : Gillian Doyle
language : en
Publisher: SAGE
Release Date : 2002-05-24
Understanding Media Economics written by Gillian Doyle and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-05-24 with Social Science categories.
Understanding Media Economics provides a clear, precise introduction to the key economic concepts and issues affecting the media. The book: explains the fundamental concepts relevant to the study of media economics; considers the key industrial questions facing the media industries today; relates economic theory to business practice; covers a wide range of media activity - advertising, television, film, print media, and new media; and looks at the impact of economics on public policy.
Understanding Media Production
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Author : Paul Dwyer
language : en
Publisher:
Release Date : 2019
Understanding Media Production written by Paul Dwyer and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Broadcasting categories.
"Through in-depth analysis of different types of film, TV and online content, Understanding Media Production examines whether media theory can help inform good practice in media production. Using contemporary examples including Pirates of The Caribbean, Game of Thrones, Love Island and PewDiePie's 'letsplay' videos, Dwyer tracks the evolution of these entertainment formats and outlines how industry sectors and regulatory structures emerged to produce them. Chapters describe the production practices associated with each type of media content, like single and multi-camera production, headlines and "inverted pyramids," three-point lighting and gameplay animation. They also outline key production roles; directors, producers, reporters, correspondents etc. The book goes on to examine contemporary changes in these established production practices and professions, as media organisations use new technologies and process innovations to achieve efficiencies, reduce costs and increase profits. Understanding Media Production's comparative approach uniquely highlights the similarities and differences in the production strategies and styles used for a range of media products. Furthermore, it makes important links between the economic, socio-political and cultural factors which influence these practices. The book is designed to encourage constructive debate between media practitioners and media theorists and offer aspiring producers an introduction to understanding the main production methods used across the UK and US"--
Media Industry Studies
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Author : Daniel Herbert
language : en
Publisher: Polity
Release Date : 2020-06-02
Media Industry Studies written by Daniel Herbert and has been published by Polity this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-02 with Social Science categories.
The study of media industries has become a thriving subfield of media studies. It already comprises a diverse intellectual history, a range of fascinating questions and topics, and many theoretical and methodological frameworks. Media Industry Studies provides the roadmap to this vibrant area of study. Blending a comprehensive overview of foundational literature with an examination of the varied scales and sites media industry studies have considered, the book explores connections among research questions, topics, and methodologies. It includes examples from many media industries – film, television, journalism, music, games – and incorporates emerging scholarship considering the industrial contexts of social and internet-distributed media. Offering an account of the intellectual traditions and approaches that have defined the subfield to date, Media Industry Studies is an indispensable resource for upper-level undergraduates, postgraduates, and scholars.
Media Economics
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Author : Alan B. Albarran
language : en
Publisher: Wiley-Blackwell
Release Date : 2002-03-20
Media Economics written by Alan B. Albarran and has been published by Wiley-Blackwell this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-03-20 with Social Science categories.
Information Systems And Management In Media And Entertainment Industries
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Author : Artur Lugmayr
language : en
Publisher: Springer
Release Date : 2017-01-03
Information Systems And Management In Media And Entertainment Industries written by Artur Lugmayr and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-03 with Computers categories.
This book defines an agenda for research in information management and systems for media and entertainment industries. It highlights their particular needs in production, distribution, and consumption. Chapters are written by practitioners and researchers from around the world, who examine business information management and systems in the larger context of media and entertainment industries. Human, management, technological, and content creation aspects are covered in order to provide a unique viewpoint. With great interdisciplinary scope, the book provides a roadmap of research challenges and a structured approach for future development across areas such as social media, eCommerce, and eBusiness. Chapters address the tremendous challenges in organization, leadership, customer behavior, and technology that face the entertainment and media industries every day, including the transformation of the analog media world into its digital counterpart. Professionals or researchers involved with IT systems management, information policies, technology development or content creation will find this book an essential resource. It is also a valuable tool for academics or advanced-level students studying digital media or information systems.
The Cultural Industries
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Author : David Hesmondhalgh
language : en
Publisher: SAGE
Release Date : 2002-05-24
The Cultural Industries written by David Hesmondhalgh and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-05-24 with Social Science categories.
The Cultural Industries combines a political economy approach with the best aspects of cultural studies, sociology, communication studies and social theory to provide an overview of the key debates surrounding cultural production. The book: Considers both the entertainment and the information sectors Combines analysis of the contemporary scene with a long-range historical perspective Draws on an range of examples from North America, the UK, Europe and elsewhere
Media Economics And Management
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Author : Sathya Prakash Elavarthi
language : en
Publisher: Taylor & Francis
Release Date : 2021-09-28
Media Economics And Management written by Sathya Prakash Elavarthi and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-28 with Business & Economics categories.
This book offers a comprehensive understanding of key concepts and terms in media economics and management and explains their applications using relevant data. Beginning with a conceptual study of media markets, industry structures, firm behaviour, public policy, production, pricing and consumption choices in media industries, the book uses the framework to present an in-depth examination of the management of four major media industry sectors in India: newspaper publishing, television broadcasting, film and digital media industries. It also deals with two topics relevant across media business sectors: creative industries approaches and copyright issues. The book discusses the economic forces and factors that shape the workings of media industries and institutions in India to highlight trends in a business that is rapidly evolving, highly profitable and marked by regional, linguistic, economic and cultural diversity. This volume is a step towards formalising the emerging field of media economics and management within the discipline of mass communication and journalism as an area of research and education in India. An accessible guide to the basic principles and concepts of media economics and management, with illustrations from Indian and global media industries, this will be an essential resource for students, researchers and teachers of media and communication studies, media economics and management, political economy and sociology as well as for professionals in media industries.
Arab Media
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Author : Noha Mellor
language : en
Publisher: John Wiley & Sons
Release Date : 2013-05-20
Arab Media written by Noha Mellor and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-20 with Social Science categories.
This book provides a clear and authoritative introduction to the emerging Arab media industries in the context of globalization and its impacts, with a focus on publishing, press, broadcasting, cinema and new media. Through detailed discussions of the regulation and economics of these industries, the authors argue that the political, technological and cultural changes on the global media scene have resulted in the reorganization of the Arab media field. They provide striking examples of this through the particular effects on media policies, media technology and the content and genres developed for the new generation of media consumers. As part of the book's overview of the contemporary characteristics of Arab media, the authors outline the development of the role of modern Arab media from a tool of mobilizing the public to a tool of commercial and symbolic profit. Overall, the volume illustrates how the Arab region represents a unique case where the commercialization and liberalization of selected media industries has gone hand in hand with continuous state intervention and an increasing self censorship. Written for students without prior knowledge of the topic, Arab Media will be essential reading for all interested in the contemporary global media industries.
Media Franchising
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Author : Derek Johnson
language : en
Publisher: NYU Press
Release Date : 2013-03-22
Media Franchising written by Derek Johnson and has been published by NYU Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-22 with Social Science categories.
"Johnson astutely reveals that franchises are not Borg-like assimilation machines, but, rather, complicated ecosystems within which creative workers strive to create compelling 'shared worlds.' This finely researched, breakthrough book is a must-read for anyone seeking a sophisticated understanding of the contemporary media industry." —Heather Hendershot, author of What's Fair on the Air?: Cold War Right-Wing Broadcasting and the Public Interest While immediately recognizable throughout the U.S. and many other countries, media mainstays like X-Men, Star Trek, and Transformers achieved such familiarity through constant reincarnation. In each case, the initial success of a single product led to a long-term embrace of media franchising—a dynamic process in which media workers from different industrial positions shared in and reproduced familiar cultureacross television, film, comics, games, and merchandising. In Media Franchising, Derek Johnson examines the corporate culture behind these production practices, as well as the collaborative and creative efforts involved in conceiving, sustaining, and sharing intellectual properties in media work worlds. Challenging connotations of homogeneity, Johnson shows how the cultural and industrial logic of franchising has encouraged media industries to reimagine creativity as an opportunity for exchange among producers, licensees, and evenconsumers. Drawing on case studies and interviews with media producers, he reveals the meaningful identities, cultural hierarchies, and struggles for distinction that accompany collaboration within these production networks. Media Franchising provides a nuanced portrait of the collaborative cultural production embedded in both the media industries and our own daily lives.