Understanding Specialist Language In Business Studies
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Understanding Specialist Language In Business Studies
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Author : Gill Beldon
language : en
Publisher:
Release Date : 2000
Understanding Specialist Language In Business Studies written by Gill Beldon and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Business communication categories.
Language In International Business
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Author : Mary Yoko Brannen
language : en
Publisher: Springer
Release Date : 2016-11-07
Language In International Business written by Mary Yoko Brannen and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-07 with Business & Economics categories.
Tracing the treatment of language in international business as represented in the Journal of International Business Studies, this seminal collection critically explores the conceptualizations of language that have been adopted or ignored by international business scholars over the years and showcases nine articles that have played an important role in establishing and advancing the field. In today’s increasingly globalized context of business, significantly richer theories from interdisciplinary perspectives are needed to explain the complexity of the interplay between multiple facets of language and how they affect day-to-day operations. With insights from linguistics, psychology and organizational theory, Language in International Business provides an assessment of scholarly efforts to uncover the profound impact that language has on global business today and proposes some important ways in which this nascent field of language in international business may be further advanced. Chapter 9 is licensed under a Creative Commons Attributtion NonCommercial-NoDerivs 3.0 Unported License. The Journal of International Business Studies (JIBS) is an official publication of the Academy of International Business and is the top-ranked journal in the field of international business. The goal of JIBS is to publish insightful, innovative and impactful research on international business. JIBS is multidisciplinary in scope and interdisciplinary in content and methodology. For more information, visit www.jibs.net. The Academy of International Business (AIB) is the leading association of scholars and specialists in the field of international business. A global community of scholars and researchers for the creation and dissemination of knowledge about international business and policy issues, the AIB transcends the boundaries of single academic disciplines and managerial functions to enhance business education and practice. For more information, visit aib.msu.edu
Exploring Business Language And Culture
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Author : Urszula Michalik
language : en
Publisher: Springer Nature
Release Date : 2020-11-01
Exploring Business Language And Culture written by Urszula Michalik and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-01 with Language Arts & Disciplines categories.
This book aims to present the results of research in the sphere of business language and culture, as well as the experience of pedagogical staff and practitioners concerned with broadly understood business. The highly complex nature of contemporary business environment, approached from both the theoretical and practical standpoint, does not cease to prove that research into business studies cannot be dissociated from the cultural and linguistic context. The chapters included in this book were contributed by academics and practitioners alike, which offers a balanced approach to the topic and ensures high levels of diversity together with an undeniable homogeneity. They were gathered with a view to show various aspects of business language, perceived both as a medium of communication and as a subject of research and teaching. They are concerned with business culture as well, including business ethics and representations of business in popular culture. Owing to its multidisciplinary approach, the book presents a roadmap towards successful functioning in business settings, highlighting such issues as education for business purposes, the study of language used in business contexts, the aspects of cross-cultural communication, as well as ethical behaviour based upon different values in multicultural business environments. Given its multifarious character, the book surely appeals not only to academics, but also to the interested laymen and students who wish to expand their knowledge of business studies and related phenomena.
Cognitive Approaches To Specialist Languages
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Author : Marcin Grygiel
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2017-05-11
Cognitive Approaches To Specialist Languages written by Marcin Grygiel and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-05-11 with Language Arts & Disciplines categories.
Specialist languages, such as the languages of law, business, aviation, football, and politics, can be perceived as highly conventionalized, semi-natural and not fully autonomous communication codes limited to specific, and predominantly formal, situations. A large number of them can be best characterized by subject matter and semantic content, but the most important distinctive element in their make-up is the frame of context in which they are embedded. This volume discusses various ways of approaching the problems associated with the very broad phenomenon of specialist languages by means of the analytical mechanisms and theoretical conceptions developed within the framework of Cognitive Linguistics. The volume includes research carried out by world-renowned experts in the field.
Effective Learning And Teaching In Modern Languages
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Author : James A. Coleman
language : en
Publisher: Psychology Press
Release Date : 2005
Effective Learning And Teaching In Modern Languages written by James A. Coleman and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Education categories.
Written to meet the needs of teachers, lecturers and tutors, this is the definitive guide to surveying and understanding the key issues, best practices and new developments in teaching modern languages.
Developing Specialist Language Styles
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Author : Mitch O'Toole
language : en
Publisher:
Release Date :
Developing Specialist Language Styles written by Mitch O'Toole and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with Science categories.
Working With Specialized Language
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Author : Lynne Bowker
language : en
Publisher: Routledge
Release Date : 2002-09-26
Working With Specialized Language written by Lynne Bowker and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-09-26 with Computers categories.
Working with Specialized Language: a practical guide to using corpora introduces the principles of using corpora when studying specialized language. The resources and techniques used to investigate general language cannot be easily adopted for specialized investigations. This book is designed for users of language for special purposes (LSP). Providing guidelines and practical advice, it enables LSP users to design, build and exploit corpus resources that meet their specialized language needs. Highly practical and accessible, the book includes exercises, a glossary and an appendix describing relevant resources and corpus-analysis software. Working with Specialized Language is ideal for translators, technical writers and subject specialists who are interested in exploring the potential of a corpus-based approach to teaching and learning LSP.
Conceptual Metaphors As An Organisational Framework Of The Specialist Language Of It
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Author : Magdalena Krawiec
language : en
Publisher: V&R Unipress
Release Date : 2022-06-13
Conceptual Metaphors As An Organisational Framework Of The Specialist Language Of It written by Magdalena Krawiec and has been published by V&R Unipress this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-06-13 with Literary Criticism categories.
Magdalena Krawiec provides insight into the underlying conceptual structure of information technology and gives a plausible account of the patterns of metaphorical conceptualisation manifested in the specialist language of IT. Conceptual metaphors map our concrete experience onto abstract experiences, so as to effortlessly get hold of new emergent concepts. On the one hand, our ability to make our world thinkable rests on the use of our past experiences, whereas on the other hand, IT specialists familiarise themselves with yet unknown conceptual structures through the interaction with the specialist scenery. Specialists' thinkability of the specialist surroundings is grounded in their perception of similarity which enables them to adapt both conceptually and linguistically to their specialist practice.
Modern Languages Across The Curriculum
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Author : Michael Grenfell
language : en
Publisher: Routledge
Release Date : 2004-01-14
Modern Languages Across The Curriculum written by Michael Grenfell and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-01-14 with Education categories.
This book sets out the agenda for the future of modern language teaching in schools. It aims to look beyond the dominant methods of second language teaching to a new approach emphasising the integration of language learning within the wider curriculum. Through research and case studies from the UK, France, Spain, Italy, Germany, Belgium and Finland, the book shows how teachers and policy makers are increasingly moving towards a system where second languages are taught through other curriculum subjects, rather than alongside them. Key areas covered are: * recent trends and issues in the teaching and learning of modern foreign languages * the rationale for integrating languages across the curriculum * how cross-curricular language teaching is developing across Europe * practical materials and useful ideas for teachers and policy makers This timely book will interest all foreign language teachers, particularly those on in-service or higher level degree courses. It will also be useful reading for student teachers and educators, and policy makers, internationally.
Bureaucratic Language In Government And Business
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Author : Roger W. Shuy
language : en
Publisher: Georgetown University Press
Release Date : 1998-07-01
Bureaucratic Language In Government And Business written by Roger W. Shuy and has been published by Georgetown University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-07-01 with Language Arts & Disciplines categories.
Plunging into the verbal quagmire of official language used by bureaucrats in both government and business, distinguished linguist Roger W. Shuy develops new techniques based on linguistic principles to improve their communication with the public. Shuy presents nine case studies that reveal representative problems with bureaucratic language. He characterizes the traits of bureaucratic language candidly, though somewhat sympathetically, and he describes how linguists can provide bureaucrats with both the tools for communicating more clearly and also the authority to implement these changes. Drawing on documents cited in class action lawsuits brought against the Social Security Administration and Medicare, Shuy offers a detailed linguistic analysis of these agencies’ problems with written and oral communication, and he outlines a training program he developed for government writers to solve them. Moving on to the private sector, Shuy analyzes examples of the ways that businesses such as car dealerships, real estate and insurance companies, and commercial manufacturers sometimes fail to communicate effectively. Although typically bureaucracies change their use of language only when a lawsuit threatens, Shuy argues that clarity in communication is a cost effective strategy for preventing or at least reducing litigation. Bureaucratic Language in Government and Business explains why bureaucratic language can be so hard to understand and what can be done about it.