Universal Principles Of Typography
DOWNLOAD
Download Universal Principles Of Typography PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Universal Principles Of Typography book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Universal Principles Of Typography
DOWNLOAD
Author : Elliot Jay Stocks
language : en
Publisher: Rockport Publishers
Release Date : 2024-04-16
Universal Principles Of Typography written by Elliot Jay Stocks and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-04-16 with Design categories.
Explore 100 key concepts, theories, and guidelines that are critical for choosing and using type. We communicate with text every single day, but what does it mean to really understand type—to use it with clear intent and purpose? The art and science of typography combines subtle tweaks to line lengths with harmonious combinations of weights and styles; considered typeface pairings with a robust set of alternate characters; exciting technological advances with the realities of font licensing. There are so many ways designers can optimize how text is read and influence the way its message is understood—and yet so many designers miscommunicate without even realizing it. Richly illustrated and easy to navigate, Universal Principles of Typographypairs clear explanations of each principle with visual examples of it applied in practice. By considering these concepts and examples, you can learn to make more informed, and ultimately better, typography decisions. Building upon tried-and-tested principles from the world of print through to the very latest advances in browser technology, this book will equip you with everything you need to make the most informed typographic decisions in your design work today. Featured principles are as diverse as: Characters & Glyphs Font v. Typeface Hierarchy Inclusivity OpenType Pairing type Rhythm Web fonts Each principle is presented in a two-page format. The first page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Sidenotes appear with the text, and provide elaborations and references. The next page contains visual examples and related graphics to support a deeper understanding of the principle. With Universal Principles of Typography, gain a deep understanding of the universal principles of typography and learn how to apply them across any work you do with type, from the simplest of documents to the most complex of cross-platform design systems. The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.
Universal Principles Of Ux
DOWNLOAD
Author : Irene Pereyra
language : en
Publisher: Rockport
Release Date : 2023-03-07
Universal Principles Of Ux written by Irene Pereyra and has been published by Rockport this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-07 with Business & Economics categories.
"Universal Principles of UX is a comprehensive, cross-disciplinary encyclopedia for user experience designers"--
The Pocket Universal Principles Of Branding
DOWNLOAD
Author : Mark Kingsley
language : en
Publisher: Rockport Publishers
Release Date : 2025-06-03
The Pocket Universal Principles Of Branding written by Mark Kingsley and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-06-03 with Design categories.
This version of Universal Principles of Branding presents 100 concepts, theories, and guidelines that are critical for creating brands today in a handy, condensed take-along format. *Winner of the 2023 American Graphic Design Award for Book Design from Graphic Design USA* Richly illustrated and easy to navigate, this comprehensive reference pairs clear one-page explanations of each principle with visual examples of it applied in practice on the facing page. By considering these concepts and examples, you can learn to make more informed, and ultimately better, branding decisions. Featured principles are as diverse as: Authenticity Social Responsibility World Building Gatekeepers Rituals and routine Each principle is presented in a two-page format. The first page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Sidenotes appear with the text, and provide elaborations and references. The second page contains visual examples and related graphics to support a deeper understanding of the principle. The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.
The Pocket Universal Principles Of Ux
DOWNLOAD
Author : Irene Pereyra
language : en
Publisher: Rockport Publishers
Release Date : 2024-09-24
The Pocket Universal Principles Of Ux written by Irene Pereyra and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-09-24 with Computers categories.
Pocket Universal Principles of UX features the concepts and guidelines included in the original version in an accessible condensed format. Richly illustrated and easy to navigate, Universal Principles of UX pairs clear explanations of each concept with visual examples of the ideas applied in practice. The book is organized into six broad categories: Consider Empathize Define Research Design Validate And features principles as diverse as: Design is not neutral Make the choice easy Some complexity cannot be reduced Map the ecosystem So you think you can scroll Don’t grade your own homework User Experience is a field notable for its expansiveness, complexity, and persistent evolution. This book is not a chronological retelling of the history of user experience design. It is also not a technical how-to book that will show you how to become a perfect user experience designer one step at a time. It’s a philosophical anthology of case studies, situations, problems, and contradictions encountered across more than fifteen years of working on real-world client projects that will teach you how to think, rather than tell you what to do. Each principle is presented in a two-page format. The first page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Sidenotes provide elaborations and references. The second page contains visual examples and related graphics to support a deeper understanding of the principle. This landmark reference is the standard for designers, engineers, managers, and students who seek to broaden and improve their user experience design expertise. The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.
Universal Principles Of Design Revised And Updated
DOWNLOAD
Author : William Lidwell
language : en
Publisher: Rockport Publishers
Release Date : 2010-01-01
Universal Principles Of Design Revised And Updated written by William Lidwell and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-01-01 with Design categories.
Universal Principles of Design, Revised and Updated is a comprehensive, cross-disciplinary encyclopedia covering 125 laws, guidelines, human biases, and general considerations important to successful design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the ideas applied in practice. From the 80/20 Rule to the Weakest Link, every major design concept is defined and illustrated. Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work—until now. Just a few of the principles that will broaden your design knowledge, promote brainstorming, and help you check the quality of your work: Baby-Face Bias Expectation Effect Golden Ration Ockham's Razor Proximity Scaling Fallacy The book is organized alphabetically so that principles can be easily and quickly referenced by name. For those interested in addressing a specific problem of design, the principles havealso been indexed by questions commonly confronting designers (How can I help people learn from my design? How can I enhance the usability of a design? How can I make better design decisions? ...). Each principle is presented in a two-page format. The first page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Side notes are included, and provide elaborations and references. The second page contains visual examples and related graphics to support a deeper understanding of the principle. This landmark reference is the standard for designers, engineers, architects, and students who seek to broaden and improve their design expertise.
A Typographic Workbook
DOWNLOAD
Author : Kate Clair
language : en
Publisher: John Wiley & Sons
Release Date : 2012-06-20
A Typographic Workbook written by Kate Clair and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06-20 with Design categories.
Lavishly illustrated with more than 450 images, A Typographic Workbook, Second Edition explains the process successful designers use to select, space, and creatively integrate fonts. This essential text demonstrates the use of type as a dynamic and expressive communication tool. This edition provides new and updated coverage of a broad range of topics–from a logical, clear historical overview of the craft to the latest digital technologies. Known for its highly interactive format, this Second Edition continues to include helpful review questions and multiple-choice quizzes, as well as many new projects and skill-building exercises that help readers immediately apply what they have learned. A Typographic Workbook, Second Edition is a valuable professional resource for working designers and an indispensable training tool for graphic design students.
Forms Folds And Sizes Second Edition
DOWNLOAD
Author : Aaris Sherin
language : en
Publisher: Rockport Publishers
Release Date : 2009-01-01
Forms Folds And Sizes Second Edition written by Aaris Sherin and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-01-01 with Design categories.
It’s tough to remember all the minute details of packaging standards and conversions when you are a designer juggling varied projects. With Forms, Folds & Sizes – Revised, you can just look them up! Including updated information and new topics, thishandbook provides designers with all the little details that can make or break a design, such as how much space to leave in the gutter when designing barrel folds, how to layout a template for a box and the ratios of each part, metric conversion charts, and standard envelope sizes in the USA, Europe, Canada and Asia. Featuring new topics such as sustainable design, web design, and grid design basics, Forms, Folds & Sizes – Revised is the one resource to turn to for answers to everything from folds and bindings to paper, imaging and much, much more!
Human Computer Interaction
DOWNLOAD
Author : Andrew Sears
language : en
Publisher: CRC Press
Release Date : 2009-03-02
Human Computer Interaction written by Andrew Sears and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-03-02 with Computers categories.
Hailed on first publication as a compendium of foundational principles and cutting-edge research, The Human-Computer Interaction Handbook has become the gold standard reference in this field. Derived from select chapters of this groundbreaking resource, Human-Computer Interaction: Design Issues, Solutions, and Applications focuses on HCI from a pri
Universal Principles Of Design Updated And Expanded Third Edition
DOWNLOAD
Author : William Lidwell
language : en
Publisher: Rockport Publishers
Release Date : 2023-05-09
Universal Principles Of Design Updated And Expanded Third Edition written by William Lidwell and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-09 with Design categories.
Universal Principles of Design, Completely Updated and Expanded Third Edition is a comprehensive, cross-disciplinary encyclopedia, now with fully updated references for existing entries and expanded with 75 new entries to present a total of 200 laws, guidelines, and considerations that are important to successful design. Richly illustrated and easy to navigate, this essential design guide pairs clear explanations of every design concept with visual examples of the ideas applied in practice. Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work—until now. Each principle is presented in a two-page format. The first page contains a succinct definition and a full description of the principle, examples of and guidelines for its use, and side notes that provide elaborations and references. The second page contains visual examples and related graphics to support a deeper understanding of the principle. The book is organized alphabetically so that principles can be easily and quickly referenced by name. From 3D Projection to the Zeigarnick Effect, every major design concept is defined and illustrated, including these new additions: Feature creep Gamification Root cause Social trap Supernormal stimulus A landmark reference for designers, engineers, architects, and students, Universal Principles of Design has become the standard for anyone seeking to broaden and improve their design expertise, explore brainstorming ideas, and improve the quality of their design work. The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.
Drawing For Graphic Design
DOWNLOAD
Author : Timothy Samara
language : en
Publisher: Rockport Publishers
Release Date : 2012-07-01
Drawing For Graphic Design written by Timothy Samara and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-07-01 with Design categories.
Here is a complete, comprehensive drawing reference for design students and professionals alike who want to implement drawing as a professional tool. In Drawing for Graphic Design, Timothy Samara empowers readers to add drawing to their design vocabulary, featuring case studies of commercial projects from start to finish along with a showcase of real-world projects that integrate drawing as an intrinsic part of their visual communication. Filled with original author drawings and sketches, it’s a must-have reference that will benefit designers of all levels.