Unleash Your Primal Brain
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Unleash Your Primal Brain
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Author : Tim Ash
language : en
Publisher: Tim Ash Enterprises Press
Release Date : 2020-06-29
Unleash Your Primal Brain written by Tim Ash and has been published by Tim Ash Enterprises Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-29 with Psychology categories.
Understand what makes us human! This book is about the commonalities all 8,000,000,000 people on earth share. Our ancestors were molded by ruthless survival pressures from the earliest days of life on the planet. Adaptations which worked long ago are still inside of us – also shared with insects and reptiles. Later additions are common to all mammals from the tiniest shrews to the most massive whales. Some capabilities were bolted on relatively recently, and are only shared with our primate cousins. And the runaway explosion of humans on the planet can only be explained by our own bizarre species-level evolution. The only way to understand how our brains work is to examine the complete evolutionary arc. Find out why your primal brain is in charge, and your logical mind is usually asleep Learn what makes people unique among all other animals Understand the biased shortcuts your brain takes to make decisions Discover how culture has evolved us for learning and cooperation Find out how fairness and group conformity impact our behavior Understand the real purpose of memory, sleep, and dreaming Learn how stories allow us to mind-meld with other people Should I read this book? Yes – if you have a brain and want to understand how it works!… Personal development – Improve your memory, strengthen personal relationships and community, understand your motivations and drives, make peace with your emotional nature Relationships – Learn why you have an affinity for certain kinds of cultures and beliefs, understand gender differences and deep-seated emotional needs, get insights into children’s development, create stronger friendships Business – This book can be mined for insights about leadership, group cooperation, motivation, marketing and persuasion, sales, and effective communication
Unleash Your Primal Brain Demystifying How We Think And Why We Act
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Author : Tim Ash
language : en
Publisher: Morgan James Publishing
Release Date : 2021-04-06
Unleash Your Primal Brain Demystifying How We Think And Why We Act written by Tim Ash and has been published by Morgan James Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-06 with categories.
Unleash Your Primal Power
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Author : Leanna Manuel Psy.D.
language : en
Publisher: Balboa Press
Release Date : 2019-09-10
Unleash Your Primal Power written by Leanna Manuel Psy.D. and has been published by Balboa Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-09-10 with Body, Mind & Spirit categories.
Unleash Your Primal Power provides a technology for making lasting personal change by combining ancient wisdom and modern psychology. The technique is simple and easily mastered within the first chapters of the book. The remaining chapters offer fun and effective exercises that you can implement immediately to increase your health and happiness.
What Your Employees Need And Can T Tell You
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Author : Melina Palmer
language : en
Publisher: Mango Media Inc.
Release Date : 2022-11-04
What Your Employees Need And Can T Tell You written by Melina Palmer and has been published by Mango Media Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-11-04 with Business & Economics categories.
A Science-Based Organizational Change Roadmap for Managers “A science-based playbook that is a must-read for every manager of people…” —John A. List, Wall Street Journal bestselling author of The Voltage Effect and The Why Axis #1 New Release in Office Management and Business Operations Research Adapting to change is part of life. But, change is hard and managing change is even harder. First, understand how the brain works. Because we really don’t know how the brain works, we don’t know what makes us more receptive to change. Employees can’t tell their managers what they need to “get on the train”, and managers don’t know either. How to get your team on board. In her first book, What Your Customer Wants and Can't Tell You, author and behavioral economics specialist Melina Palmer, applies the science of behavioral economics to unlocking what is behind customer decisions. Behavioral economics combines elements of economics and psychology to understand how and why people behave the way they do in the real world. Now, in her sequel, What Your Employees Need and Can’t Tell You, she offers a highly actionable roadmap for business executives and managers faced with the task of instituting successful organizational change. Actionable behavioral economics for successful change management. What Your Employees Need and Can’t Tell You delivers insights and research from behavioral economics and the greater behavioral sciences, presented in an enjoyable way that you can actually use to get results. Inside find: An introduction to how the brain really works when faced with change Insights into key biases and concepts the subconscious brain uses to make decisions “Apply it” sections with tips on how to start using what you have learned—immediately If you are responsible for managing change and have tried books such as The Heart of Business, Humanocracy, or Change, you should read Melina Palmer’s What Your Employees Need and Can’t Tell You.
Unleash The Power Of The Female Brain
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Author : Daniel G. Amen, M.D.
language : en
Publisher: Harmony
Release Date : 2013-02-12
Unleash The Power Of The Female Brain written by Daniel G. Amen, M.D. and has been published by Harmony this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-12 with Health & Fitness categories.
From one of the world's leading experts on how the brain works, a step-by-step, practical program for women to achieve greater health, energy, and lasting happiness by harnessing the power of the female brain. For the first time, bestselling author and brain expert Dr. Daniel G. Amen offers insight on the unique characteristics and needs of the female brain and a practical, prescriptive program targeted specifically for women to help them thrive. In this breakthrough guide based on research from his clinical practice, Dr. Amen addresses the issues women ask about the most including fertility, pregnancy, menopause, weight, stress, anxiety, insomnia, and relationships.
Using Behavioral Science In Marketing
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Author : Nancy Harhut
language : en
Publisher: Kogan Page Publishers
Release Date : 2022-08-03
Using Behavioral Science In Marketing written by Nancy Harhut and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-08-03 with Business & Economics categories.
WINNER: 2023 American Marketing Association Foundation Leonard L. Berry Marketing Book Award WINNER: 2024 Axiom Business Book Awards - Silver Medal in Advertising / Marketing / PR WINNER: National Indie Excellence Awards 2023 - Marketing & Public Relations WINNER: Readers' Favorite Book Awards 2023 - Gold Medal in Non-Fiction - Marketing WINNER: NYC Big Book Award 2023 - Marketing & Public Relations WINNER: 2023 Chanticleer International Book Awards, Harvey Chute Grand Prize Winner - Non-Fiction Business & Enterprise FINALIST: Next Generation Indie Book Awards 2023 - Business FINALIST: American Book Fest Best Book Award 2023 - Marketing & Advertising SHORTLISTED: Business Book Awards 2023 - Smart Thinking Increase engagement, response rates and the ROI of marketing initiatives with this step-by-step guide to harnessing hardwired consumer behavior and instinctive responses. Using Behavioral Science in Marketing shows how to apply behavioral science principles in key areas of marketing, including marketing communications, email, direct mail and ad campaigns, social media marketing and sales funnel conversion strategies. Highly practical and accessible, it includes case studies and examples from AT&T, Apple, Spotify and The Wall Street Journal showing how these approaches have been used in practice. Using Behavioral Science in Marketing also reveals how to increase consumer involvement and engagement, convey exclusivity and desirability, and prompt customer action and loyalty with scientifically proven principles such as autonomy bias, storytelling, and the Von Restorff effect. Featuring common mistakes to avoid and key takeaways at the end of each chapter, it's also accompanied by downloadable checklists and an interactive template to use in practice. In a highly competitive space, where even an incremental advantage can result in significant uplifts, this is a crucial resource to create stand out and successful marketing-especially for marketers in highly regulated or highly competitive environments.
Unstoppable Success
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Author : Jessica Williamson
language : en
Publisher: Simon and Schuster
Release Date : 2024-05-01
Unstoppable Success written by Jessica Williamson and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-01 with Business & Economics categories.
This book is for you: the big dreamer, the one who never takes no for an answer, and who always knows how to find a way to MAKE IT HAPPEN! If you were looking for a sign to shake things up and step into that person capable of wild success in business and life (more than you already have) then – THIS IS IT! Award-winning, serial entrepreneur, Jessica Williamson, scaled 5 businesses by the age of 25, and she’s here to challenge your thinking, push you out of your comfort zone and turn seemingly impossible business dreams into tangible success. It's not your typical success story; Jessica made it happen against all odds, and now she's revealing how you can too, diving deep into the mindset and practical growth strategies of a powerhouse entrepreneur. And that means … • Unlock your unstoppable mindset & overcome self-sabotage for good. • Redefine your version of SUCCESS, where there are no limits to what you can achieve. • Develop a money-making mindset and learn practical profit-planning tools so you can be in control of your wealth • Build the deepest SELF-TRUST that when people say “no”, you say “Just watch me” • Learn how to build momentum in your business even when it doesn’t feel like there is any. • Connecting with your shadow self and overcome your limiting beliefs for unstoppable growth and success This no-BS, humorous, practical guide (with a touch of tough love) is packed with relatable stories, actionable advice, and mindset hacks, designed to challenge your conventional thinking. Get ready to defy limits, crush doubts and make a bigger impact—all while staying true to yourself. ‘I’m going to level with you. We don’t have time to pick apart 108,000 reasons “why not”. In this book, I’m going to give you a massive kick up the butt and remind you, through the lessons and advice and practical tools and tips, that anything is possible for you … I want you to know that you can create the life of your wildest freaking dreams!’ - JW Praise for Jessica 'A must-read if you want to level up in business and in life. Jess injects her infectious energy and make-anything-happen optimism into every page of this book, which is packed with actionable tips, hard-won advice and proven strategies.' - LISA MESSENGER 'Jess doesn’t hold back and will have you believing absolutely anything is possible! This is the book every entrepreneur needs, I can guarantee even the most seasoned go-getters will come away with a new perspective on life and business. Jess is the kind of person that just makes things happen and is a force to be reckoned with. She shares her unique perspectives and daring stories of creating major success against all odds. There are a tonne of tangible strategies and mindset tools to unlock the power you already have within you and skyrocket toward your goals, regardless of how illogical they may seem, Jess proves you really can have it all and more.' - SARAH DAVIDSON 'Jess's practical advice about making your dreams a reality are perfect for anyone getting started in business and for seasoned entrepreneurs too.' - KERRIE HESS 'Jess is magnificent, she inspires me so much. This book is so powerful no matter where you are on your entrepreneurial journey. She was always a step ahead of everyone else with the businesses she has built. I love her forward-thinking. Jess is the person who’s willing to take the risk and put herself out there to experience the hard lessons and then share it with others to learn from her journey.'- HEIDI ANDERSON
The Truth About Pricing
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Author : Melina Palmer
language : en
Publisher: Jaico Publishing House
Release Date : 2024
The Truth About Pricing written by Melina Palmer and has been published by Jaico Publishing House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024 with Business & Economics categories.
Boost your profits with an expert. Instructor of applied behavioral economics, marketing whiz, and best-selling author Melina Palmer provides a step-by-step guide to successful pricing strategies that resonate with your target audience, making them naturally more likely to choose you (regardless of the price). Discover the prices customers want and can't tell you, and gain an edge by understanding what your buyer values. The pricing mastery provided in The Truth About Pricing allows you to navigate pricing psychology and gain profitability, easier sales, and happier customers. --
What Your Customer Wants And Can T Tell You
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Author : Melina Palmer
language : en
Publisher: Mango Media Inc.
Release Date : 2021-05-13
What Your Customer Wants And Can T Tell You written by Melina Palmer and has been published by Mango Media Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-13 with Business & Economics categories.
Use the Science of Behavioral Economics to Understand Why People Buy “The most important business book to come out in years.” –Michael F. Schein, author and columnist for Forbes, Inc, and Psychology Today 2022 First Place Category Winner CIBA (Chanticleer International Book Awards) #1 New Release in Business Encyclopedias, Marketing Research, Customer Relations, and Customer Service What Your Customer Wants (And Can’t Tell You) explains the neuroscience of consumer behavior. Learn exactly why people buy—and how to use that knowledge to improve pricing, increase sales, create better “brain-friendly” brand messaging, and be a more effective leader. Behavioral economics is the marketing research future of brands and business. This book goes beyond an academic understanding of behavioral economics and into practical applications. Learn how real businesses and business professionals can use science to make their companies better. Business owner, consultant, and behavioral economics expert Melina Palmer helps leaders like you use the psychology of the consumer, innovation, and truly impactful branding to achieve real, bottom-line benefits. Discover information and tools you can actually use to influence consumers. Go beyond data science for business and apply behavioral economics. Learn how the consumer brain works. Become a better leader and creatively and effectively market your brand by understanding the true needs of your customers. Dramatically improve your effectiveness as a leader and marketer with the practical tools in this book: Real-world examples that bring a concept to life and make it stick Ideas to help you with problem solving for your business Ways to hack your brain into coming up with innovative programs, products, and initiatives If you liked marketing and business books like Nudge, Predictably Irrational, or This is Marketing by Seth Godin, you’ll love What Your Customer Wants (And Can’t Tell You).
E Commerce Growth Strategy
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Author : Kunle Campbell
language : en
Publisher: Kogan Page Publishers
Release Date : 2023-08-03
E Commerce Growth Strategy written by Kunle Campbell and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-08-03 with Business & Economics categories.
Increase visibility, customer engagement and conversion rates with the ultimate blueprint for e-commerce growth. E-commerce Growth Strategy shares valuable insights and practical strategies to help businesses thrive in the rapidly accelerating e-commerce landscape. By connecting e-commerce tools and metrics to broader brand-building and marketing strategies, this book guides readers through essential areas such as customer-centricity, cross-functional collaboration, consumer data and behaviour, acquisition and retention strategies, community building, search engine marketing, paid social advertising, product development, alternative growth routes and tracking success. Written by an experienced e-commerce growth advisor and operator, E-commerce Growth Strategy features bullet-pointed chapter summaries, interviews with industry leaders, case studies and online toolkits. E-commerce Growth Strategy is a vital resource for brands seeking to methodically plan, execute, and manage their e-commerce growth plans.