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User Experience Management


User Experience Management
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User Experience Management


User Experience Management
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Author : Arnie Lund
language : en
Publisher: Elsevier
Release Date : 2011-05-09

User Experience Management written by Arnie Lund and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-05-09 with Computers categories.


User Experience Management: Essential Skills for Leading Effective UX Teams deals with specific issues associated with managing diverse user experience (UX) skills, often in corporations with a largely engineering culture. Part memoir and part handbook, it explains what it means to lead a UX team and examines the management issues of hiring, inheriting, terminating, layoffs, interviewing and candidacy, and downsizing. The book offers guidance on building and creating a UX team, as well as equipping and focusing the team. It also considers ways of nurturing the team, from coaching and performance reviews to conflict management and creating work-life balance. Furthermore, it discusses the essential skills needed in leading an effective team and developing a communication plan. This book will be valuable to new managers and leaders, more experienced managers, and anyone who is leading or managing UX groups or who is interested in assuming a leadership role in the future. - Gives a UX leadership boot-camp from putting together a winning team, to giving them a driving focus, to acting as their spokesman, to handling difficult situations - Full of practical advice and experiences for managers and leaders in virtually any area of the user experience field - Contains best practices, real-world stories, and insights from UX leaders at IBM, Microsoft, SAP, and many more!



User Experience Is Brand Experience


User Experience Is Brand Experience
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Author : Felix van de Sand
language : en
Publisher:
Release Date : 2020

User Experience Is Brand Experience written by Felix van de Sand and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020 with Branding (Marketing) categories.


This book offers a new method for aligning brand management and user experience goals. Brand management deals with conveying individual brand values at all marketing contact points, the goal being to reach the target group and boost customer retention. In this regard, it is important to consider the uniqueness of each brand and its identity so as to design pleasurable and high-quality user experiences. Combining insights from science and practice, the authors present a strategy for using interaction patterns, visual appearance, and animations to validate the actual brand values that are experienced by users while interacting with a digital product. Further, they introduce a 'UX identity scale' by assigning brand values to UX related psychological needs. The method applied is subsequently backed by theoretical concepts and illustrated with practical examples and case studies on real-world mobile applications.



User Experience Design


User Experience Design
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Author : Satyam Kantamneni
language : en
Publisher: John Wiley & Sons
Release Date : 2022-05-03

User Experience Design written by Satyam Kantamneni and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05-03 with Business & Economics categories.


Igniting business growth through UX In an increasingly digital world, users are rewarding products and services that provide them with a good experience and punishing those that don’t — with their wallets. Organizations realize they need to adapt quickly but don’t know how or where to start. In User Experience Design: A Practical Playbook to Fuel Business Growth, UXReactor co-Founder Satyam Kantamneni distills 25 years of industry experience into a pragmatic approach to help organizations advance in the highly competitive and rapidly changing digital world. You’ll discover: Why putting users at the center of strategy leads to an almost unfair competitive advantage Ways to build an organizational system that delivers a superior user experience that is replicable, consistent, and scalable Common shortfalls that prevent organizations from reaping the value of experience design 27 proven “plays” from the UXReactor playbook to put concepts into practice Game planning examples to execute at different levels of an organization A comprehensive and practical book for everyone involved in the transformation — business leaders, design leaders, product managers, engineers, and designers — User Experience Design: A Practical Playbook to Fuel Business Growth is also an ideal blueprint for current and prospective UX practitioners seeking to improve their skills and further their careers.



Design User Experience And Usability Theory Methodology And Management


Design User Experience And Usability Theory Methodology And Management
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Author : Aaron Marcus
language : en
Publisher: Springer
Release Date : 2017-06-28

Design User Experience And Usability Theory Methodology And Management written by Aaron Marcus and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-28 with Computers categories.


The three-volume set LNCS 10288, 10289, and 10290 constitutes the proceedings of the 6th International Conference on Design, User Experience, and Usability, DUXU 2017, held as part of the 19th International Conference on Human-Computer Interaction, HCII 2017, in Vancouver, BC, Canada, in July 2017, jointly with 14 other thematically similar conferences. The total of 1228 papers presented at the HCII 2017 conferences were carefully reviewed and selected from 4340 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers accepted for presentation thoroughly cover the entire field of Human-Computer Interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. The total of 168 contributions included in the DUXU proceedings were carefully reviewed and selected for inclusion in this three-volume set. LNCS 10288: The 56 papers included in this volume are organized in topical sections on design thinking and design philosophy; aesthetics and perception in design; user experience evaluation methods and tools; user centered design in the software development lifecycle; DUXU education and training. LNCS 10289: The 56 papers included in this volume are organized in topical sections on persuasive and emotional design; mobile DUXU; designing the playing experience; designing the virtual, augmented and tangible experience; wearables and fashion technology. LNCS 10290: The 56 papers included in this volume are organized in topical sections on information design; understanding the user; DUXU for children and young users; DUXU for art, culture, tourism and environment; DUXU practice and case studies.



Hci And User Experience Design


Hci And User Experience Design
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Author : Aaron Marcus
language : en
Publisher: Springer
Release Date : 2015-12-03

Hci And User Experience Design written by Aaron Marcus and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-12-03 with Computers categories.


This book consists of a series of essays which addresses the essentials of the development processes in user-experience design (UX design) planning, research, analysis, evaluation, training and implementation, and deals with the essential components (metaphors, mental models, navigation, and appearance) of user-interfaces and user-experiences during the period of 2002-2007. These essays grew from the authors own column entitled ‘Fast Forward’ which appeared in Interaction Magazine – the flagship publication of the ACM Special Interest Group on Human-Computing Interaction (SIGCHI). Written in such a way as to ensure longevity, these essays have not been edited or updated, however a short Postscripts has been added to provide some comments on each topic from a current perspective. HCI and User-Experience Design provides a fascinating historical review of the professional and research world of UX and HCI during a period of significant growth and development and would be of interest to students, researchers, and designers who are interested in recent developments within the field.



Eye Tracking The User Experience


Eye Tracking The User Experience
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Author : Aga Bojko
language : en
Publisher: Rosenfeld Media
Release Date : 2013-11-15

Eye Tracking The User Experience written by Aga Bojko and has been published by Rosenfeld Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-15 with Computers categories.


Eye tracking is a widely used research method, but there are many questions and misconceptions about how to effectively apply it. Eye Tracking the User Experience—the first how-to book about eye tracking for UX practitioners—offers step-by-step advice on how to plan, prepare, and conduct eye tracking studies; how to analyze and interpret eye movement data; and how to successfully communicate eye tracking findings.



The User Experience Team Of One


The User Experience Team Of One
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Author : Leah Buley
language : en
Publisher: Rosenfeld Media
Release Date : 2013-07-09

The User Experience Team Of One written by Leah Buley and has been published by Rosenfeld Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-09 with Business & Economics categories.


The User Experience Team of One prescribes a range of approaches that have big impact and take less time and fewer resources than the standard lineup of UX deliverables. Whether you want to cross over into user experience or you're a seasoned practitioner trying to drag your organization forward, this book gives you tools and insight for doing more with less.



Ux Strategy


Ux Strategy
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Author : Jaime Levy
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2015-05-20

Ux Strategy written by Jaime Levy and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-20 with Business & Economics categories.


User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use. Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you’ll also gain different perspectives on the subject through interviews with top strategists. Define and validate your target users through provisional personas and customer discovery techniques Conduct competitive research and analysis to explore a crowded marketplace or an opportunity to create unique value Focus your team on the primary utility and business model of your product by running structured experiments using prototypes Devise UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics



Measuring The User Experience


Measuring The User Experience
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Author : Bill Albert
language : en
Publisher: Newnes
Release Date : 2013-05-23

Measuring The User Experience written by Bill Albert and has been published by Newnes this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-23 with Computers categories.


Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. The second edition presents new metrics such as emotional engagement, personas, keystroke analysis, and net promoter score. It also examines how new technologies coming from neuro-marketing and online market research can refine user experience measurement, helping usability and user experience practitioners make business cases to stakeholders. The book also contains new research and updated examples, including tips on writing online survey questions, six new case studies, and examples using the most recent version of Excel. - Learn which metrics to select for every case, including behavioral, physiological, emotional, aesthetic, gestural, verbal, and physical, as well as more specialized metrics such as eye-tracking and clickstream data - Find a vendor-neutral examination of how to measure the user experience with web sites, digital products, and virtually any other type of product or system - Discover in-depth global case studies showing how organizations have successfully used metrics and the information they revealed - Companion site, www.measuringux.com, includes articles, tools, spreadsheets, presentations, and other resources to help you effectively measure the user experience



User Interface Management Systems


User Interface Management Systems
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Author : Günther E. Pfaff
language : en
Publisher: Springer Science & Business Media
Release Date : 2012-12-06

User Interface Management Systems written by Günther E. Pfaff and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-06 with Computers categories.


The book contains the proceedings and reports of the "Workshop on User Interface Management Systems", held in Seeheim, Federal Re public of Germany, November 1-3, 1983. The workshop brought toge ther experts in using and developing techniques for managing the dialo gue between users and interactive graphics systems. The purpose of the workshop was to produce an agreed report contrasting existing ap proaches, and outlining directions for future work. Four different areas were defined and addressed at the workshop, namely a) role, model, structure and construction of a UIMS b) dialogue specification tools c) interface of the UIMS to the application d) user's conceptual model All participants prepared papers each in one ofthose problem areas. The papers have been rewritten in the light of the issues discussed during the workshop. Also a subgroup report was produced for each problem area summarizing the results of the discussions at the workshop. Preface User Interface Management Systems (UlMS) are the mediators between the user and the application programs. As more and more in teractive programs become widely available,methods and techniques of designing and implementing acceptable user interfaces have to be inves tigated. Since many years, research on the design of user interface mana gement systems is going on. This EUROGRAPHICS Workshop follows from the ACM SIGGRAPH Workshop on Graphical Input and Interac tion Techniques of May, 1982 in Seattle (see: Computer Graphics 17(1), 1983), and the IFIP WG 5.