Using Web Analytics In The Library
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Using Web Analytics In The Library
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Author : Kate Marek
language : en
Publisher: American Library Association
Release Date : 2011-12
Using Web Analytics In The Library written by Kate Marek and has been published by American Library Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-12 with Business & Economics categories.
Libraries are delivering an ever-increasing proportion of their services through the web, a trend that seems certain to continue. In order to guide purchases and appropriately distribute services and staff time, it's essential that libraries and librarians accurately track the usage of their websites and online resources.
Using Web Analytics In The Library
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Author : Manoj Kumar Dwivedi
language : en
Publisher: Society Publishing
Release Date : 2020-11
Using Web Analytics In The Library written by Manoj Kumar Dwivedi and has been published by Society Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11 with categories.
In the era of information communication technology, computers were used for the day-to-day housekeeping of the library, saving the time of end-users. The web analytics or web metrics tool is important to provide information on the website and its results. A web analytics tool can provide a better sense of the user activity of visitors to the website. Traffic on site can make or break the performance of online business or organization. The aim of this book is to discuss and examines the web analytics methods used by library professionals to calculate statistics on their library websites. This seeks to explain things in a way that can be interpreted by various applications and web services. The book also signifies big data tools and their impact on libraries.
The Complete Guide To Using Google In Libraries
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Author : Carol Smallwood
language : en
Publisher: Bloomsbury Publishing PLC
Release Date : 2015-02-26
The Complete Guide To Using Google In Libraries written by Carol Smallwood and has been published by Bloomsbury Publishing PLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-26 with Language Arts & Disciplines categories.
Carol Smallwood's The Complete Guide to Using Google in Libraries, Volume 1: Instruction, Administration, and Staff Productivity explores how Google's suite of tools, from Google Docs (now Google Drive), Google Scholar, Hangout, Forms, and others made freely available to the Internet Community can be used by libraries to expand the role of digital operations in the management of library materials, to communicate with their patrons and collaborators, to exploit the resources on the Web, and many others. The book has 29 chapters organized into sections that focus on ways that Google’s suite of tools can be applied to address problems in a specific area of library concern. The section headings are: Library Instruction for Users; Collaboration within and among libraries; Library Administration; Collection Management; and Library Productivity. In each topical area, the chapters show how librarians are taking advantage of these tools to change the way that their library works. All of this without the burden of an additional bill to pay. Through these carefully selected case studies from real libraries, you will be able to learn about the surprising and powerful potential that exists through Google tools to improve library operations.
Web Analytics Strategies For Information Professionals
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Author : Tabatha Farney
language : en
Publisher: American Library Association
Release Date : 2013-03-11
Web Analytics Strategies For Information Professionals written by Tabatha Farney and has been published by American Library Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-11 with Computers categories.
Whether you’re gathering information for a department report or planning a website redesign, easy access to meaningful, actionable data is critical. Farney and McHale address the distinctive needs of libraries’ educational mission with specific advice on how to use web analytics in a library setting. Users are given clear explanations of terminology, a glossary for future reference and effective communication tips for reporting results and recommending changes or improvements. Also included: Eight examples of semi-custom and custom reporting Four case studies showing project-specific applications Advice on how to use tools such as Percent Mobile and Google Analytics to complement one another
Library Website Design And Development
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Author : Brighid M. Gonzales
language : en
Publisher: Rowman & Littlefield
Release Date : 2025-01-21
Library Website Design And Development written by Brighid M. Gonzales and has been published by Rowman & Littlefield this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-01-21 with Language Arts & Disciplines categories.
Library Website Design and Development: Trends and Best Practices is a how-to guide written specifically for librarians and library technologists who are designing or redesigning their library website. Whether in academic, public, or special libraries, library websites are created as a service to users – a digital branch of the physical library where users can find and access the information they require. As such, library website designers grapple with meeting library-specific needs and concerns while also designing a website that looks modern and on trend. This book provides library website designers with foundational knowledge of the standards and best practices that apply to all websites, but also delves into the current trends of modern library websites specifically. Outlining the process of creating a well-organized, accessible, and user-friendly website for library users, the book starts with needs assessment and content organization, continues through site navigation and user experience design, and closes with a look at website analytics and the process of ongoing maintenance and assessment. Library Website Design and Development: Trends and Best Practices provides practicing web librarians with an inclusive step-by-step guide to all of the topics inherent in the website design and development process, while also taking a focused look at the unique needs of library websites. Each chapter in this book covers the foundational knowledge needed for an aspect of website design and is supplemented by a list of additional resources that go into further depth on each topic.
Using Wordpress As A Library Content Management System
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Author : Kyle M. L. Jones
language : en
Publisher: American Library Association
Release Date : 2011
Using Wordpress As A Library Content Management System written by Kyle M. L. Jones and has been published by American Library Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Computers categories.
In this issue of Library Technology Reports, Kate Marek offers a practical guide to web analytics tools, explaining what librarians need to know to implement them effectively.
Using Libguides To Enhance Library Services
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Author : Aaron W. Dobbs
language : en
Publisher: American Library Association
Release Date : 2013-01-04
Using Libguides To Enhance Library Services written by Aaron W. Dobbs and has been published by American Library Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-01-04 with Computers categories.
The easy-to-use tools in Springshare’s LibGuides help you organize webpages, improve students’ research experience and learning, and offer an online community of librarians sharing their work and ideas. Editors Dobbs, Sittler, and Cook have recruited expert contributors to address specific applications, creating a one-stop reference. Readers will be able to create subject guides that achieve the full potential of LibGuides with advice on such topics as Learning from the best—a showcase of 28 LibGuides with exceptional design and pedagogy Collaborating with faculty to embed LibGuides in course management systems Creating a customized look to your LibGuides with design flair and enhanced functionality Getting ready for smart-phone users with a plan for the mobile web Setting up Google Analytics on a LibGuide site Teaching with LibGuides
Web Metrics For Library And Information Professionals
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Author : David Stuart
language : en
Publisher: Facet Publishing
Release Date : 2014-01-02
Web Metrics For Library And Information Professionals written by David Stuart and has been published by Facet Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-02 with Language Arts & Disciplines categories.
A practical guide to using web metrics to measure impact and demonstrate value. The web provides an opportunity to collect a host of different metrics, from those associated with social media accounts and websites to more traditional research outputs. This book is a clear guide for library and information professionals as to what web metrics are available and how to assess and use them to make informed decisions and demonstrate value. As individuals and organizations increasingly use the web in addition to traditional publishing avenues and formats, this book provides the tools to unlock web metrics and evaluate the impact of this content. Key topics covered include: • Introduction to web metrics • Bibliometrics, webometrics and web metrics • Data collection tools • Evaluating impact on the web • Evaluating social media impact • Investigating relationships between actors • Exploring traditional publications in a new environment • Web metrics and the web of data • The future of web metrics and the library and information professional. Readership: This book will provide a practical introduction to web metrics for a wide range of library and information professionals, from the bibliometrician wanting to demonstrate the wider impact of a researcher’s work than can be demonstrated through traditional citations databases, to the reference librarian wanting to measure how successfully they are engaging with their users on Twitter. It will be a valuable tool for anyone who wants to not only understand the impact of content, but demonstrate this impact to others within the organization and beyond.
Libraries In Transformation
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Author : Phayung Meesad
language : en
Publisher: Springer Nature
Release Date : 2024-11-07
Libraries In Transformation written by Phayung Meesad and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-11-07 with Computers categories.
This book discovers how libraries evolved in the digital age with “Libraries in Transformation: Navigating to AI-powered Libraries.” This insightful book explores the profound shifts within libraries due to the integration of advanced technologies such as artificial intelligence (AI) and the Internet of Things (IoT). Providing a comprehensive roadmap, this book guides libraries in adapting and thriving while maintaining their core mission of providing universal access to knowledge and fostering community engagement.
Using Digital Analytics For Smart Assessment
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Author : Tabatha Farney
language : en
Publisher: American Library Association
Release Date : 2018-12-13
Using Digital Analytics For Smart Assessment written by Tabatha Farney and has been published by American Library Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-13 with Language Arts & Disciplines categories.
Tracking the library user's journey is no simple task in the digital world; users can often navigate through a series of different websites, including library websites, discovery tools, link resolvers, and more just to view a single journal article. Your library collects massive amounts of data related to this journey—probably more than you realize, and almost certainly more than you analyze. Too often library analytic programs simplify data into basic units of measurements that miss useful insights. Here, data expert Farney shows you how to maximize your efforts: you’ll learn how to improve your data collection, clean your data, and combine different data sources. Teaching you how to identify and analyze areas that fit your library’s priorities, this book covers case studies of library projects with digital analytics;ways to use email campaign data from MailChimp or ConstantContact;how to measure click-through rates from unavailable items in the catalog to the ILL module;getting data from search tools such as library catalogs, journal search portals, link resolvers, and digital repositories;using COUNTER compliant data from your electronic resources;techniques for using Google Tag Manager for custom metrics and dimensions;descriptions of analytics tools ranging from library analytics tools like Springshare’s LibInsights and Orangeboy’s Savannah to more focused web analytics tools like Google Analytics, Piwik, and Woopra; anddata visualization tools like Tableau or Google Data Studio. Focusing on digital analytics principles and concepts, this book walks you through the many tools available, including step-by-step examples for typical library needs.